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Taylor Laird

Zero Waste | RECYCLING COUNCIL OF BRITISH COLUMBIA - 4 views

rcbc.bc.ca/zero-waste

shared by Taylor Laird on 16 Feb 12 - No Cached
  • Zero Waste means linking communities, businesses and industries so that one's waste becomes another’s feedstock. It means preventing pollution at its source. It means new local jobs in communities throughout British Columbia
  • Zero Waste is a goal that is ethical, economical, efficient and visionary
  • Zero Waste will eliminate all discharges to land, water or air that are a threat to planetary, human, animal or plant health
  • ...5 more annotations...
    • Taylor Laird
      Taylor Laird on 16 Feb 12
       
      Blue-ethos Green-pathos and Pink-logos
    • Taylor Laird
      Taylor Laird on 16 Feb 12
       
      Colors of website are earthy. Background is white-indicates cleanliness. Colors are green like grass and trees, text is green and blue (like water) very environmental feel to it. Picture up top clean straight forward. Shows environment.
    • Mae Abano
      Mae Abano on 17 Feb 12
       
      Overall website layout is simple and accessible. Colors of different shades of green and blue are chosen to represent the colors of the Earth. The information you need to know are grouped into categories, and phone numbers are displayed at top. Font size and font text are simple as it represents the environment of simplicity and cleanliness. The logo, looks like a part of a continent of the globe with recycling logo in the middle, same colors of green,blue and white are also used.
  • The Cities of Vancouver, Richmond, Burnaby, New Westminster, Port Coquitlam, Coquitlam, and Port Moody have already implemented residential organics collection programs.
  • The strategy is broad-based, targeting increased materials efficiencies in businesses, local economic development through "resource recovery" and public policy renewal to facilitate the development of a zero waste economy
  • RDN banned commercial food waste from the landfill. A commercial food waste diversion program involving businesses and organizations diverts more than 6,000 tonnes of food waste and organic compostables annually from the landfill.
Jordan Turgeon

Kinect - Xbox.com - 2 views

www.xbox.com/Kinect

shared by Jordan Turgeon on 23 Nov 10 - No Cached
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Easily understandable heading list of different sections of the web-site
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Videos provide an insight towards how the product is used. Also, it promotes a fun factor for various ages and families alike
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Similar heading style that directs people to specific and well-identified areas. The added colours makes them easily distinguishable
  • ...19 more annotations...
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Lots of visuals which help the reader further understand the product without the need for large amounts of text
  • You are the controller. No gadgets, no gizmos, just you!
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Strong statement and direct. States exactly what the product does up front
  • Kinect brings games and entertainment to life in extraordinary new ways without using a controller. Imagine controlling movies and music with the wave of a hand or the sound of your voice. With Kinect, technology evaporates, letting the natural magic in all of us shine.
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Gives a small description of the product in text. It supports the given images by providing meaning to what the people are actually doing. It's simple and short so people will take the time to read or skim it
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Clever use of drop down menus. Prevents unnecessary clutter
    • Jordan Turgeon
      Jordan Turgeon on 23 Nov 10
       
      Neat features; however, they should be placed on another page for those who are interested. All these do is slow the page down and provide distractions
  • Controller-free gaming means full body play. Kinect responds to how you move. So if you have to kick, then kick. If you have to jump, then jump. You already know how to play. All you have to do now is to get off the couch.
    • Jordan Turgeon
      Jordan Turgeon on 24 Nov 10
       
      Generally points towards the involvement of a form of physical activity - something that is an issue today
  • It's All About You Once you wave your hand to activate the sensor, your Kinect will be able to recognize you and access your Avatar. Then you’ll be able to jump in and out of different games, and show off and share your moves.
    • Jordan Turgeon
      Jordan Turgeon on 24 Nov 10
       
      Gives a personalized image of what the product actually does and is supported with the given picture. This implies you are in control
  • Endless Entertainment Enjoy HD movies, music and sports through Xbox LIVE without any extra accessories. Just use a wave of your hand or the sound of your voice to enjoy 3,500 games on ESPN, HD movies through Zune, streaming music from Last.fm.
    • Jordan Turgeon
      Jordan Turgeon on 24 Nov 10
       
      Adds persuasive appeal by commenting that almost anything you'd want can be accessed from one common place using this device
  • Something For Everyone Whether you’re a gamer or not, anyone can play and have a blast. And with advanced parental controls and movies for the family, Kinect promises a gaming experience that’s safe, secure and fun for everyone.
    • Jordan Turgeon
      Jordan Turgeon on 24 Nov 10
       
      This statement argues that this product is good for anyone, and not just gamers. The whole family can have fun and enjoy
  • You're Ready to Play Easy to use and instantly fun, Kinect gets everyone off the couch and moving, laughing and cheering. See a ball? Kick it. Want to join a friend in the fun? Simply jump in.
    • Jordan Turgeon
      Jordan Turgeon on 24 Nov 10
       
      creates appeal using ease of use and fun as a basis
  • Games For Everyone
    • Jordan Turgeon
      Jordan Turgeon on 24 Nov 10
       
      Repetition that increases the message that this product is fit for anyone
  • More Than Just Games
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Further repetition - lets people know again that you can do more than just game with this product
  • Games Anyone Can Enjoy Kinect™ for Xbox 360® has a collection of games to suit any style of play. And they're designed for full body play, so each one is as unique as the person playing them. Yep, that means you.
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      More repetition aimed at diverse levels of enjoyment and uniqueness. It's different for everyone
  • Xbox 360 and Xbox LIVE offer more than just games With Xbox LIVE, whole world of extraordinary entertainment experiences await, including music, movies, Facebook and more.
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Again re-iterates the other possibilities this product offers
  • *Media content sold separately. Zune music streaming requires an Xbox LIVE Gold membership and a Zune Pass subscription. Live sports and highlights from ESPN on Xbox LIVE requires an Xbox LIVE Gold membership and and ESPN3.com affiliated broadband provider and may include affiliate-specific access requirements. See ESPN3.com for providers. **190 MB storage required. ***Download tokens included in marked packages at launch, at participating retailers, while supplies last.  80 MB required to download from Xbox LIVE.
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Necessary information but it's not something they want people to see - smaller fonts and colours that blend in
  • Which Kinect bundle is right for you?
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Statement in large font that attracts the attention of the reader. Makes them think an option is right for them
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Cool design that attracts attention to the center of the page
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Seems like something is missing from this side. And I don't think grey is the best colour for this spot. It conflicts with the happy environment they are creating in the middle section of the page
  • Why Kinect?
    • Jordan Turgeon
      Jordan Turgeon on 25 Nov 10
       
      Catches the users attention - they will be attracted to the information that follows
Anna Banana

Victims of Violence - Protecting Children from Sexual Abuse - 5 views

www.victimsofviolence.on.ca/...index.php

shared by Anna Banana on 13 Jul 11 - No Cached
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      I am very happy to see that the age of consent and power has changed to reflect that even young children can sexually abuse. Any kind of sexual act without consent is rape, no matter the age.
  • It is a criminal offence in Canada under section 150.1 to engage in sexual activity with a child under the age of sixteen, regardless of the child’s perceived or actual consent.
  • Incest, or sexual contact with a family member, is always illegal
  • ...34 more annotations...
  • under section 155 of the Criminal Code of Canada.
  • If a person touches a child directly or indirectly “for a sexual purpose” they can be charged and convicted of Sexual Interference under section 151.
  • If a person asks a child to touch them directly or indirectly “for a sexual purpose” they can be charged and convicted with Invitation to Sexual Touching under section 152.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      What is it that makes sexual abuse so 'acceptable' in society? Why isn't sexual abuse looked at as a devestating-traumatic-life-altering-soul-crushing violation? What can we do to make this change and get tougher on these predators?
  • According to the Diagnostic and Statistical Manual of Mental Disorders, pedophilia is a paraphilia in which an individual has intense and recurring sexual urges towards prepubescent children
  • there are basically two groups [of pedophiles]: those oriented exclusively toward children and those oriented toward both adults and children.” Thus, there are two main categories of pedophiles; the first category consists of Preferential Pedophiles, who like children of a certain age group and tend not to stray from that. The second category consists of Situational Pedophiles, who are often incapable of forming relationships with an equal (adult), sometimes because of a mental disability. The Situational Pedophile may turn to children after experiencing humiliation or frustration in an adult relationship.
  • large percentage of individuals who suffer from pedophilia were sexually abused as children. However, the vast majority of adults who were abused as children do not develop pedophilia or pedophilic behaviours
  • Younger children may not display signs of being harmed by sexual abuse because often the perpetrator is a person they know and trust; the child may seem unaffected by the perpetrators actions and may not show signs of resistance. However, this does not mean that the child has not been harmed by the sexual abuse. The lack of resistance children sometimes show also contributes to their feelings of guilt and their fear of disclosing because they do not want others to assume they “invited” the incident. Disclosure of sexual abuse varies. Some children disclose their abuse immediately, while some are unable to due to their feelings of fear, shame, guilt and confusion.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      What a sweet baby, who would want to hurt this innocent babe?
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      This bright red box attracts my eye and tells me that I am on the right page. I like the tittle but it should really say Survivors of Violence
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      I like that the phone number is VERY visible and one of the first things you notice, and it's toll free and pretty easy to remember
  • Victims of Violence is a federally registered charitable organization.
  • To generally promote public safety and the protection of society.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      I would really love to know in what part of the brain do these thoughts come from? What causes these urges in the brain? In which part of the brain do these urges stem from? Is it part of an addictive personality?
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      Sexual Abuse I found can be a broad topic and I have narrowed the topic down to Pedophilia before, but I was not aware of the two 'groups' of pedophiles
  • My wish is that each survivor will one day be able to give all the guilt and shame back to the perpetrator so that they can heal and live a healthy happy life.
  • My wish is that each survivor will one day be able to give all the guilt and shame back to the perpetrator so that they can heal and live a healthy happy life.
  • There seems to be a vicious cycle of this crime
  • Triggers are predictable patterns signalling when the perpetrator is most likely to offend.
  • the tendency to sexually assault children begins with a predictable circumstance or pattern of behaviour called a "trigger”
  • The best method of prevention is for the offender to abstain from contact with children until treatment is initiated and a clinical risk assessment is made.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      I like that the content tab is right at the top so that you immediately know where you are and where to look :)
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      I like that this site is a FEDERALLY registered CHARITABLE organization
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      Hmmmm, does this mean that Pedophiles do not only focus on children? I find it interesting that there are different levels of pedophilia and that it is not only targeted at children. Wow.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      95% of abusers know their victims. These people can be someone in our family, our doctor, our coaches, our troop leaders, our clergy, our teachers. This means that as parents we need to be more vigilant and ask questions about those who are in our childrens lives. Keep your eyes and ears open, listen to your child when they are talking to you as they often insert warnings into their conversations with us to test how we will react.
  • The effects of child sexual abuse are different for everyone.
  • Research has shown that these negative consequences most often include anxiety, refusal to eat, nightmares, anger, fear of adults and authority figures, chronic stress, posttraumatic stress disorder, drug abuse, inappropriate sexual and self-destructive behaviour, increased risk of victimization, delinquency, depression, suicide, and the inability to trust and have intimate relationships
  • Many factors can influence a victim’s response to their abuse including being believed, the relationship between the victim and the perpetrator, the duration of the abuse, personal support resources (emotional, financial), cultural factors, age and maturity of the victim, degree to which the victim feels responsible for the incident, life stressors, and time between the abuse and the beginning of therapy.
  • Psychologist Frederick Mathews’ research on child molesters, “Help for Adults Who Molest Children,” is written for individuals who sexually abuse children. The literature emphasizes that individuals who have molested a child must immediately receive help to decrease their chance of reoffending. Mathews stresses that child molesters are not likely to stop sexually victimizing children on their own, intervention is required. It is important that child molesters ask for help so that they can learn to understand why they commit these crimes, the sexual assault cycle and their triggers. There is not a quick fix to this problem, it requires a lifetime of work and treatment.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      Not sure this is totally right as every piece pf research I have read states that 98% of pedophiles reoffend and that there is NO CURE for pedophilia.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      No shit Sherlock! This has been happening for who knows how long, since the Romans and their grand orgies perhaps, and although many sexual abuse victims do not go on to repeat and reoffend, sexual abuse is a VICIOUS cycle that needs to stop!!
  • Protection of children from this harmful crime and its life-long negative effects must be a primary goal.
    • Anna Banana
      Anna Banana on 13 Jul 11
       
      THIS IS MY MISSION!!!!
  • In 2001, Researchers at the Royal Free Hospital School of Medicine and University College London reviewed the case notes of 225 male sex abusers and 522 other male patients being treated in a London clinic. The study found that the child abusers had been victims of sexual violence more often than the patients who had not committed sexual abuse. This finding suggests that there is a victim-to-perpetrator cycle in some men who commit sex crimes. Psychoanalytic theory proposes that a hostile childhood can create a need to replace feelings of “defeat” with those of “triumph.” For an individual to accomplish this emotional shift they may become a sexual aggressor as an adult.
  • Anna Banana on 13 Jul 11
     
    Child sexual abuse occurs when an older child, adolescent or adult engages in sexual activity with a younger child or youth; sexual activity includes a variety of sexual contact ranging from sexual touching to sexual intercourse.
Marcus Ramirez-Santoyo

What's Wrong with Abortion - the case against abortion - 3 views

www.davidmacd.com/...abortion_general.htm

shared by Marcus Ramirez-Santoyo on 28 Feb 12 - Cached
  • ul II writes:
  • The common outcry, which is justly made on behalf of human rights -- for example, the right to health, to home, to work, to family, to culture -- is false and illusory if the right to life is not defended with maximum determination.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is an appeal to religion (since the authors quote a religious authority figure) as well as to morality. Without providing any kind of evidence, the authors attempt to convince people by telling them that it is their duty to oppose abortion.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  •  Abortion ruined my life and the woman I was involved with. We chose abortion to "save our careers" but it ended up costing everything.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is a personal argument based on the author's own personal experience. Although it shows what can happen, the author makes it seem as though it is an inevitable result of abortion. However, it cannot be generalized as other people may have had different experiences and feel differently about the issue.
  • ...24 more annotations...
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      These pictures try to persuade people by making them believe that God does not condone abortion. It is also a reference to our 'playing God', which happens to be a common religious argument against scientific advancements. Furthermore, the depiction of children serves to demonstrate that children are an essential part of 'God's plan' and must, therefore, be protected. They also look weak and defenseless, which elicits an emotional response also known as the mother's / father's instinct.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos & pathos
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is a picture of a 14-week old fetus. It, too, is supposed to elicit an emotional response, or a protective instinct. Since the 'baby' is fully recognizable as a 'human being' (due to the fact that it certainly looks like one), it serves to reinforce the argument that abortion is murder.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The aborted fetus is supposed to make one feel disgusted and devastated as well as angry and sad. However, this is an 11-week old fetus (as opposed to the 14-week old fetus). It may be the case that there is a fundamental difference between an 11-week old and a 14-week old fetus in terms of their development into an actual human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos & attempt at logos
  • I'll call this girl "Sara."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      By giving the fetus a name and referring to it as "girl", the authors emphasize that it is (in their opinion, that is) a human being.
  • Sara could not protect herself while the "doctor" cut her head off with fore snips. This is what abortion looks like.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This brutal description of what happened to the fetus in the picture once again elicits a strong emotional response. In addition to that, the author also fails to mention that there may be more to abortion than the 'killing' of 'human beings'.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Sara will never learn how skip or play hopscotch. She will never experience her first date or the prom.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is an appeal to emotion. The authors make the readers recall certain significant past events such as their prom or their first date. By doing so, the reader is forced to think about what it would have been like if it had been him or her and the authors successfully make it a very personal issue.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Sara has been denied the right to vote, the right to freedom of speech, the right to work. All these things that women have worked so hard to achieve have been denied to Sara.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors then go on to argue that abortion is not only morally wrong but also politically wrong as it takes away several rights from a 'human being'. Furthermore, they compare it to feminist issues (which is also why they chose to call the fetus "Sara" and refer to it as a "girl"), thereby appealing to women and especially to feminists (whether they be male or female).
  • This first question we must ask ourselves when considering our opinion on abortion is this: "Is something being killed?" Everyone familiar with biology will answer yes. The next question is "What is being killed?" A simple way to answer this is to ask "Does it have DNA? The answer is yes. What kind is it? Human. The DNA at 5 minutes after conception is identical to the DNA 85 years after conception.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors try to argue deductively. However, they assume that everything they say is based on nothing but facts even though they never prove that everything that 'has human DNA' is in fact a fully developed human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • Every major abortion rights organization and doctor admits it is a human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors present this as a fact even though it is still a very controversial issue.
  • "Jane Roe" in the case has since said it was the worse mistake she ever made. How come you never hear that in the main stream media? She was a puppet for an abortion agenda, another example of the abortion industry's abuse of young women.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors try to persuade the readers that the women who decide to get an abortion are actually victims. Surely, some of them regret it but there are also women who do not regret it. By taking one example and presenting it as a general rule of thumb, the authors redirect the reader's anger toward the authorities and the institutions that support abortion.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • Abortion is not the first time this word game of personhood vs. humanity has been played with human life. During the slave trade, it was acknowledged that black people were human beings, but not "persons". During the Holocaust, Hitler acknowledged that Jews were human beings. That's why he performed horrible experiments on them, but he did not acknowledge their "personhood."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      By comparing abortion to slavery and to the Holocaust, the authors once again elicit a strong emotional and moral response that leads to the readers thinking about the wrongness of the act. Abortion is thereby inevitably depicted as a crime (or even genocide), which is an attempt to make people want to oppose it.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      It seems like the authors are trying to make it look like an appeal to logos rather than pathos.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this picture's purpose is to convince people that fetuses are fully developed human beings and that nothing really distinguishes them from any of us.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      However, just because the fetus is comprised of 46 chromosomes does not necessarily mean that a fetus is the same as a newborn baby.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • A newborn is not as well developed as a toddler. I am more developed than toddler.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This comparison is invalid since the real question is whether a fetus is "alive" yet. Toddlers and the authors are without a doubt alive. Yet, the authors' use of an analogy is quite interesting as it seems to be an attempt to appeal to logic.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logs
  • Yes the unborn baby lives in a unique environment. But I do not cease becoming a human when I travel to work, or home. Environment does not determine personhood.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this analogy is invalid. One's workplace and one's home are both situated in a world outside of the womb whereas a fetus is not a part of 'our' world yet.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • In the last 30 years approximately 21,500,000 women have died violent deaths in the United States. They have had their arms ripped off, they have had their legs ripped off, they have had their heads cut off. These women were defenceless, they could not speak out to defend themselves. They remained silent as they were brutally murdered. These women were not fully grown. They were waiting to be born. These women died from abortion. Most abortionists are men who say that they are in favour of women's rights and they say they shun violence against women. Obviously, they are not in favour of the rights of women in the womb.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, the authors appeal to feminism and claim (without any evidence) that abortion is, indeed, murder. They are thereby taking the peripheral route rather than the central route to persuasion as they focus on the emotional rather than the factual / logical aspects of the matter.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Half of women carrying babies have a little boy inside them with a penis. Is that penis a part of her body? That would be a first.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors' use of sarcasm is quite effective in this case as it helps make a point regarding the difference between a woman's body and the fetus's body.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Logos
  • The abortion industry is a multi billion dollar industry and Planned Parenthood is now exporting this industry to countries around the world like a McDonald's franchise.  I just attended a summit on "Population Control" in Ottawa. It is scary to think that we are now trying to export abortion to countries around the world the way we export wheat. Much of this is being paid by our governments.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Making it seem as though abortion is but a business distracts from other aspects of it such as 'abortion as a result of rape' etc. and redirects anger toward the institutions that support it. Hence, people's desire to put an end to abortion grows (if they do not critically reflect on it, that is). 
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • I believe that as Christians we are obligated to step in. The Bible makes it clear that it is wrong to stand by as innocent blood is shed. (Deut 21:5, 7-9; Ezk 22:3-4, Is 1:15-16, Lev 18:21. ) Ruben rescued Joseph (Gn 37:21-22), Hebrew midwives rescued baby boys from the infanticide of Pharaoh (Ex 1:17) The solders of Saul rescued Jonathan from murder (1 Sam 14:45), Obadiah rescued 100 prophets from Jezebel. Esther risked her life to save her people from genocide.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this is an approach to religion and morality and abortion is depicted as murder and genocide. This also elicits an emotional response.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • 23,000 couples in Canada and 230,000 couples in the US want to adopt children. Many go overseas to find babies because North Americans abort the majority of our unwanted babies.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors distract from the real issue at hand and even blame women who decide to have an abortion for the hardship of couples who wish to adopt a child. This might actually help win them over, too.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Logos
  • "Oh Lord give us the strength to not only experience our horror at this holocaust but the courageously stand up and be counted and to follow the heroes who brought down the slave trade and those who saved Jews from the Holocaust."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The repetition of a previously mentioned idea only re-emphasizes its importance and elicits the same emotional response again (and perhaps even a stronger one than before).
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • after the Genome project
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Mentioning the Human Genome Project makes the authors' claim seem more factual and believable.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • Fertilization is the miracle moment, and all 46 chromosomes are coming together. It's when life begins. It is new human life.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The description of the process ('a miracle') once again adds a religious or a spiritual aspect to it. Claiming that it is in fact a 'new human life' ignores the actual controversy around the issue and effectively introduces the next and final argument.
  • It is the killing of an innocent human. Lord Jesus, let Your prayer of unity for Christians become a reality, in Your way we have absolute confidence that you can bring your people together we give you absolute permission to move Amen
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Repeating the main statement (it is murder) and ending the discussion with a 'prayer' emphasizes the wrongness of the act as well as the religious aspect of it. We should not play God because 'in Your way [God's way] we have absolute confidence', meaning that if God wanted it to happen it would happen naturally (by itself). Furthermore, ending the discussion the same it started is also very effective as it demonstrates that it is now 'complete' (like a 'vicious' cycle that one cannot escape).
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos & ethos
  • I do not come to the Pro-life movement for some altruistic reason, I come through my own experience and suffering.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      The authors are trying to establish credibility (ethos).
jenna swift

Charitable Gift Giving that Makes a Difference | Heifer International - 4 views

www.heifer.org/...b.183217

business charity

shared by jenna swift on 28 Nov 10 - No Cached
    • jenna swift
      jenna swift on 28 Nov 10
       
      Heifer Logo is consistently in this location to allow easy access to the home screen from any linked page.
  • Heifer International, 1 World Avenue, Little Rock, AR/USA 72202 (800) 422-0474 | 501(c)(3
    • jenna swift
      jenna swift on 28 Nov 10
       
      Company's identification information.
  • Contact Us
  • ...14 more annotations...
    • jenna swift
      jenna swift on 28 Nov 10
       
      The home page is lacking an informative introduction which explains the corporations purpose.
    • jenna swift
      jenna swift on 28 Nov 10
       
      This horizontal navigation bar is handy and consistent on each linked page. The titles are informative but could use some colour to make them more obvious.
    • jenna swift
      jenna swift on 28 Nov 10
       
      Colour coding each title with its subsequent link would make this website more interesting and increase accessibility.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The drop down menus under each title are also very convenient. This means you can find what you are looking for faster, without having to filter through information you don't want. In addition, you can easily move between the linked pages.
    • jenna swift
      jenna swift on 28 Nov 10
       
      These changing graphics give the viewer an overall sense of the organizations purpose (if they wait for the five sequences to shuffle through). They provide pictures of hope and a few words of information, seeking to appeal to the viewer's feelings.
    • jenna swift
      jenna swift on 28 Nov 10
       
      A few of the messages also persuade the viewer logically and ethically, giving strong facts and personal testimonies.
  • Sign up for Heifer's email updates:
    • jenna swift
      jenna swift on 28 Nov 10
       
      This is the organizations way of telling you even more about the charity and reminding you by sending regular e-mail updates. This seems like a good idea for any business.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The text is easy to read with lots of whitespace. The black lettering on white background is consistent throughout the website but it's a bit boring.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The highlighting techniques are appropriate; hyperlinks are underlined and headings are in red or blue.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The site uses pronouns throughout to engage the viewer.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The writing style throughout this website is serious yet personal.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The corporation's message is obvious: please donate! There are numerous links on this page for the viewer to click to contribute, making it an easy process.
    • jenna swift
      jenna swift on 28 Nov 10
       
      Heifer wants to spread the word about their charity. These links provide a way to tell the people you know about this great organization.
  • Contact Us
    • jenna swift
      jenna swift on 28 Nov 10
       
      Conventional search bar.
    • jenna swift
      jenna swift on 28 Nov 10
       
      This picture is a great use of pathos. Unlike an organization such as World Vision, Heifer influences its viewers by giving positive images of success and happiness.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The video does not require an add-on that needs to be downloaded and does not play immediately when this page opens. The video must be clicked on to play it, meaning it won't slow down the site once you navigate here.
  • Story Of Hope
    • jenna swift
      jenna swift on 28 Nov 10
       
      The "Contact Us" page does not actually provide information for getting a hold of anyone at Heifer. This link would be more appropriately titled "Questions".
  • Pierre Ferrari, Heifer's CEO, addresses web visitors in this short video.
    • jenna swift
      jenna swift on 01 Dec 10
       
      This video provides the website with a strong ethical argument. The CEO informs the viewer that this organization is trustworthy and credible; it has been increasing sustainability in needy villages for 66 years!
  • jenna swift on 28 Nov 10
     
    Jenna's Rhetorical Analysis Assignment
Japjot Singh

Justice Institute of British Columbia | Canada's leading public safety educator - 1 views

www.jibc.ca

shared by Japjot Singh on 09 Mar 11 - No Cached
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      The website uses blue color to appeal to its viewer.
    • J.Randolph Radney
      J.Randolph Radney on 09 Mar 11
       
      There are different sorts of appeal; what kind is blue likely to evoke? What sort of appeal is this (logos, ethos, pathos)?
    • Japjot Singh
      Japjot Singh on 10 Mar 11
       
      Blue color is likely to evoke the emotional approach of the reader. So, i would say it pathos
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      The website uses various links at the bottom of the first page, so that viewer can get a better understand of the website. It also provides the company's contact details at the top right and bottom of the page, making it really easy for someone who wants to quickly look at some important data and then contact the company for more detailed information.
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      The main page has a very strong impression on the viewer as it provides a very detailed information about six main outlines on the top of the first page and can be really helpful.
    • J.Randolph Radney
      J.Randolph Radney on 09 Mar 11
       
      What do you mean by 'impression'?
    • Japjot Singh
      Japjot Singh on 10 Mar 11
       
      By " Impression", I mean to say that the website impresses the viewer by providing almost all the required information under six main outlines on the front page. These "Drop down" boxes give an impression of a good website.
  • ...5 more annotations...
  • Future Students Current Students Alumni International Clients Faculty & Staff
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      Use of Quicklinks to target particular individuals for simplification of information.
  • Five things to know about JIBC
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      Describes how jibc is changing itself to get more better(Enhancing law enforcement capacity, New JIBC website)  and providing extended services (like tution tax receipts)
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      Uses various social networks to be accepted by wide variety of viewers.
  • Find Programs Find Courses
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      A handy quick search for easy individual approach.
    • Japjot Singh
      Japjot Singh on 09 Mar 11
       
      Rhetorical Analysis on www.jibc.ca
Annie Wong

Apple: It's All About the Brand - 1 views

www.wired.com/...66426

Apple Branding

shared by Annie Wong on 11 Mar 11 - Cached
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      This site appeals to many readers because of all the different sections they provide. The tabs keep the page organized and easy to use.
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      the ads on the side here are slightly distracting.. makes the eye wander from the actual content.
  • Move over Michael Bull, there's a new "Professor iPod" in town
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      There is a tone in this sentence.. can't quite put my finger on it.. I almost want to say sarcasm/humorous? Or like a radio announcer..
  • ...19 more annotations...
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      Paragraphs are kept short, and with spacing in between.. allows for an easier read
  • Giesler has researched and written extensively on technology, consumption and marketing. He has
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      This whole article uses the element of exemplification. The author is Leander Kahney, but not once in the article does he speak/have input.. it is all based on his interview of Markus Giesler and his research findings/experiences.
  • users give their iPods names
  • entirely new beas
  • IPod and user form a cybernetic unit," said Giesler. "We're always talking about cyborgs in the context of cultural theory and sci-fi literature, but this is an excellent example that they're out there in the marketplace.... I have seen the future, and it is called the cyborg consumer
  • storing the soundtrack of a lifetime, as well as names, addresses, calendars and notes.
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      iPod is a person's second brain
  • hybrid entertainment matrix -- iPod, computer and music store
  • a revolutionary device that transforms listeners into "cyborgs" through a process he calls "technotranscendence."
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      and to the listeners as "cyborgs" or robots
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      personification.. refering to the iPod as a beast..
  • allow consumers to become "technotranscendent
  • They're not sitting in front of the TV, they're inside the game
  • "They're not sitting in front of the TV, they're inside the game
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      gives examples of what he means by transcendence
  • "hybrid entertainment matrix"
  • online music stores,
  • iPod, a computer, the internet,
  • "Consumers often say the iPod has become part of themselves," Giesler said. "The iPod is no longer just an instrument or a tool, but a part of myself. It's a body extension. It's part of my memory, and if I lose this stuff, I lose part of my identity.
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      Points out to readers and consumers just how much the iPod means to them.. makes them realize just how much they rely on their iPods.. and just how sad/devastating it could be if they lost it.. pulls on the emotional strings
    • Annie Wong
      Annie Wong on 11 Mar 11
       
      Refers to iPod as a part of themselves, would be lost without them
  • only really useful when it's interconnected
  • Pod is important
clement-esene

MTN Group - 0 views

www.mtn.com/Home.aspx

shared by clement-esene on 16 Feb 12 - No Cached
    • clement-esene
      clement-esene on 01 Mar 12
       
      I find this web page interesting because of its rich content in graphics and writing. However, the graphics change every five seconds.
    • clement-esene
      clement-esene on 05 Mar 12
       
      The united against malaria flash at the bottom right corner of the page is an appeal to emotion.
    • clement-esene
      clement-esene on 05 Mar 12
       
      The united against malaria campaign at the bottom right corner of the web page is an appeal to emotion (Pathos). showing how they contribute to the society.
  • ...7 more annotations...
    • clement-esene
      clement-esene on 05 Mar 12
       
      At the bottom of the display, there are little icons that take us to different pictures and write up. the first one is the audited results causing an appeal to credibility,( Ethos)
    • clement-esene
      clement-esene on 05 Mar 12
       
      Next to it is the icon that shows the brand name "MTN" indicating that they have been in business for 100 years. This is also an appeal to credibility.
    • clement-esene
      clement-esene on 05 Mar 12
       
      There is also an icon for MTN Apps Competition "Thinking outside the box". They keep the public actively involve in competitions that attract rewards this rewards will appeal to the emotions of the public. and also an appeal to logos
    • clement-esene
      clement-esene on 05 Mar 12
       
      The second to the last icon represents the number of subscribers gives an idea of billions of connections. this is an appeal to this is also an appeal to credibility and to emotion.
    • clement-esene
      clement-esene on 05 Mar 12
       
      There is also an icon that represent brand values: innovation, leadership, integrity, can-do and relationship. these brand values explain and summarizes the services and benefits the company offers. They appeal to emotion and credibility.
    • clement-esene
      clement-esene on 05 Mar 12
       
      The people potential section of the webpage shows job opportunities which is a practical evidence of what the company can offer the public apart from their immediate service. This produces an appeal to Reason (logos) and also to emotion.
    • clement-esene
      clement-esene on 05 Mar 12
       
      The shade of yellow determines the meaning. Pure, bright and sunny yellow is the easiest color to see. People who are blind to other colors can usually see yellow. Yellow is full of creative and intellectual energy. the bright yellow color on the logo creates reasoning and emotion.
  • clement-esene on 16 Feb 12
     
    This webpage is for a mobile network in Africa.
Hiliary Leon

Child Care Network - Free Child Care Search for Canadian Parents Helping Find Local Day... - 1 views

www.childcarenetwork.ca

child network free search canadian parents find daycare local helping business education social Communication

shared by Hiliary Leon on 16 Feb 12 - No Cached
    • Hiliary Leon
      Hiliary Leon on 25 Feb 12
       
      This photo gives me a sense of family and friendliness.
  • Welcome
  • Join us in our effort to become Canada's #1 child care resource.
  • ...4 more annotations...
  • Benefits for Parents Free access to national daycare listings Basic and advanced searching capabilities make it easy tofind daycare that meets your needs Ability to compare multiple daycares simultaneously Simple to use format with quick results Useful links on child care expenses and interviewing daycares One-stop resource for finding child care.
  • Benefits for Child Care Providers Personalized web page Printable business cards Newspaper and online advertising Increased client exposure Cost effective marketing Professional means of business promotions No more classified ads or homemade signs
    • Hiliary Leon
      Hiliary Leon on 25 Feb 12
       
      This website is very simple and easy for the read to find what they are reading. 
  • online
  • Hiliary Leon on 16 Feb 12
     
    Welcome to ChildCareNetwork.ca - Canada's newest resource for finding child care. Our company is dedicated to helping child care providers market their services while offering parents a fast, free, and easy resource for finding local child care. We offer both groups many benefits.
Hiliary Leon

Hearing impairment - Wikipedia, the free encyclopedia - 0 views

en.wikipedia.org/Deafness

hearing loss deafness education social Communication free children

shared by Hiliary Leon on 16 Feb 12 - No Cached
  • Hearing impairment is a disability wherein the ability to detect certain frequencies of sound is completely or partially impaired. Deafness can mean the same thing, but is more commonly applied to the case of severe or complete hearing impairment.
Hiliary Leon

Karma Wilson - author of Bear Snores On and other children's books - 1 views

karmawilson.com

books children bear author Business education social Communication

shared by Hiliary Leon on 03 Mar 12 - No Cached
    • Hiliary Leon
      Hiliary Leon on 03 Mar 12
       
      The colour Karma has chosen for her background and themed colour of the website is brownish-red. Brown meaning friendship and reliability and red use most commonly use to catch the attention of the eye. The colour used on this page is eye catching and also sending a new friendly vibe out as if you would like to explore the website more.   
    • Hiliary Leon
      Hiliary Leon on 03 Mar 12
       
      There is a display of a big photo of her characters from all of her books, so the reader are getting to know who Karma's characters are without even realizing the reader knows it. 
    • Hiliary Leon
      Hiliary Leon on 03 Mar 12
       
      Facebook link to connect Karma with her fans and they can ask her question and comments on Facebook.  
  • ...2 more annotations...
  • features for teachers
    • Hiliary Leon
      Hiliary Leon on 03 Mar 12
       
      The link for teacher's resource is a really great link she has created resource for most of her books this includes ways educators can use the books in the centres and how it can be use effectively.
  •  karma’s blog
    • Hiliary Leon
      Hiliary Leon on 04 Mar 12
       
      another form of communication between reader and the author, Karma
  • Hiliary Leon on 03 Mar 12
     
    Welcome to the world of Karma Wilson, Children's Book Author
Jennifer Rienks

Chahal Priddle LLP, Serving Kamloops & Merritt, BC, Canada. Lawyers for Personal Injury... - 4 views

www.chahallawyers.com/index.html

shared by Jennifer Rienks on 28 Feb 12 - No Cached
  • Let's be honest, hiring a lawyer feels risky. Why should you trust Chahal Priddle LLP? We know your situation. Do you need a lawyer who suits you or someone who will get the job done? Both. You're likely skeptical and uncomfortable about your problem. But you've been prompted to take action. We understand. We'll sit down with you, find out what type of outcome you're looking for and then find the best remedy to your legal issue. You can rely on us. Most of our paralegals and assistants have been with the firm for a long time, which means they're very experienced and very good at helping you. You won't have to re-explain your file to a new assistant or wait for someone to find what should be a quick answer to your question . You'll recommend us. Past clients and fellow professionals recommend us. Repeatedly. They'll tell you that they do so because we're easy to deal with, accessible, straightforward and because we work hard to help them through a stressful process. We get results, too. Browse through our website and learn how we could help you. The quickest start to solving your problem is to make a simple phone call to our office, but we know that the decision to take action requires research. Enjoy the site and when you're ready to call, we'll help answer your questions.
    • Jennifer Rienks
      Jennifer Rienks on 28 Feb 12
       
      a use of an appeal to character.
    • Jennifer Rienks
      Jennifer Rienks on 28 Feb 12
       
      The catch Phrase " you can Rely on us" Is a very obvious appeal to character, Throughout the sight they ensure that you can trust their expertise. This cements this idea to the reader.
    • Jennifer Rienks
      Jennifer Rienks on 28 Feb 12
       
      The photo of the Kamloops area, ensured the reader and potential clients that they are a small town company and care about the community, not just the monetary benfits.
  • ...1 more annotation...
    • Jennifer Rienks
      Jennifer Rienks on 28 Feb 12
       
      the type of language they use throughout the site, appears to have been designed to let the reader know that they are not just stuffy lawyers who use legaleze or complicated language, but are individuals who can relate and will fight for your well being.
  • Jennifer Rienks on 28 Feb 12
     
    Rhetorical Analysis
J.Randolph Radney

MediaPost Publications 5 Things Marketers Can Learn From Stories 06/12/2012 - 0 views

www.mediapost.com/...rs-can-learn-from-stories.html

Communication stories meaning

shared by J.Randolph Radney on 12 Jun 12 - No Cached
  • Storytellers cause you to see what you see, but do little to cause the way you think or feel about what you see. Doing so would be like the comedian explaining the punch line of his joke. 
  • Creating a differentiated brand identity may influence buying. But creating strong brand identification will influence joining. It’s always better to have joiners than buyers. Joiners are the ones who remain buyers and wear your logos.  
Elias Rumley

Muscle Hack - Home of Muscle Growth - 2 views

www.musclehack.com

shared by Elias Rumley on 03 Dec 10 - Cached
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      The website is complete with a navigational tool bar at the top of the page, very helpful for keeping track of where you'd like to be in the website.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Another navigational standard just beneath the navigational tool bar is the search bar. Quick and easy to find information pertaining to a specific topic.
  • Home of Muscle Growth
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      MuscleHack has two main slogans, the highlighted one being "Home of Muscle Growth" and the one in the logo being "Mor Muscle, Less Fat, Less Time." Mark McManus, the blogger who maintains MuscleHack, makes it clear right away that this is a website dedicated to shedding off as much fat and putting on as much muscle in as little time as possible.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      These slogans also suggest (and this can be verified by reading a few blog posts) that Mark very firmly believes that his information contained in this blog is the best (and possibly only) way to safely put on muscle quickly.
  • Muscle growth, which is sometimes called  ‘muscle hypertrophy‘, is what this site is all about. Yes there are thousands of different training systems out there, but this one is designed SPECIFICALLY to make your muscles larger – PERIOD!
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Note the first three paragraphs. "... MuscleHack, the home of muscle growth." "If you want to learn how to build muscle fast, MuscleHack is THE place to be." "... this [training program] is designed SPECIFICALLY to make your muscles larger - PERIOD!" Immediately, the blogger uses repetition (in conjunction with the slogans) to get it clear that this website is entirely about muscle gain, no questions asked.
  • ...12 more annotations...
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      To give the option to bloggers to keep informed and up-to-date on any new blog posts or pieces of information, there is an option to subscribe to an RSS feed.
  • I will NEVER sell out. I will NEVER recommend a product I don’t personally believe in. I will NEVER share your email address with ANYONE. I will NEVER try to sell you something you don’t need. I WILL keep the vast majority of everything I do FREE of charge.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      This section was preceded by the heading "Mark's promise to you". This entire bulleted list is an example of Ethos, where Mark is trying to prove that all the information provided on the blog is genuine, and that there is no scam or illegitimacy in being involved with this blog.
  • Want FREE help and advice?
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      A search over the website shows that the term "free" appears 9 times on this page. Apparently Mark wants to be very clear that there is no risk in following his blog, as everything here is free. In a sense, it's Logo. This blog is free, and as proven earlier, will not scam you or abuse your information; therefore, you should have no reason to not follow this blog.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      For Mark to still turn a profit on this blog, he has some blatant advertisements through Amazon.com posted on the blog. While he probably recommends all these products, this is also his source of income.
  • The Muscle Hacker is Mark McManus, a 29 year old Certified Fitness Instructor committed to helping others build the body of their dreams. Mark is a naturally skinny guy who overcame the hardgainer's curse through years of research and personal experience. Whether you want to build new slabs of muscle or drop your body fat percentage to reveal chiseled abs, Mark CAN make it happen for you.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Mark uses Ethos by claiming he is a Certified Fitness Instructor, who was a "hardgainer" (ie, a skinny or slim male who has difficulty in developing muscle) who overcame this barrier; therefore, he must have the credentials to help you gain muscle also.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Mark also uses Pathos, by stating his commitment to helping others build the body of their dreams and making your fitness goals happen for you. The suggestion is that Mark wants to help you become fit.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Near the top of the page, you have an opportunity to "grap a copy of Mark's FREE book". I have personally looked into this myself, and what it doesn't tell you is that this is that you end up the mailing list by asking for this book. While it is very easy to withdraw from the mailing list, it is a clever trick to get you to come back to this website at least once to remove yourself from the list. Mark may realize that one return to his website could be enough to keep you coming back for more out of curiosity, something he as a blogger wants out of readers.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      The website is riddled with pictures of muscular men. This is an appeal to men who want to have that physical appearance. The pictures are an attempt to subconsciously plant the (inaccurate) logic of "If I read this blog, I will look like these men" in the minds of certain readers.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Another side note about these pictures - most of them are actually of Mark, trying to convince the reader that this blogger has seen results with his own information, and so must have some sort of credibility (Ethos).
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      To provide an outlet for users to passively advertise MuscleHack, users have the option to like MuscleHack on Facebook. The ideology behind this is that this act of liking MuscleHack will result in a post in Facebook's news feed, resulting in the possibility of Mark receiving a new reader from a curious Facebooker.
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Mark also provides other means to share MuscleHack. Ultimately, to obtain new readers.
  • MuscleHack is the genuine article (unlike most other sites out there). You CAN have your dream body, and it would be my privilege to coach you to success!
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      In the concluding line of the "front-matter" to this website, Mark makes one more stab at using Ethos and Pathos. MuscleHack is genuine (Ethos), and Mark would be pleased to help you reach your dream body (Pathos).
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      It's not a major thing, but it is still worth noticing that Mark generously uses font formatting to his advantage in his writing. Headings and sub-headings have different size and style of font. Points which call for extra attention in the body writing are written in red to draw in readers.
  • Donate To MuscleHack
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      Mark either wants or needs money in order to keep MuscleHack online, so whatever finances he can't get from his own work or advertising, he needs to get from other sources, and donations from readers are an excellent thing to try.
  • Get Your Body Fat Percentage
    • Elias Rumley
      Elias Rumley on 03 Dec 10
       
      I find it interesting how the homepage has a cool little applet like a body-fat-calculator on the sit of the page. I am willing to bet that this is put there in order to boost the amount of hits for this page. Somebody can suggest to their friend, "Check out Musclehack.com, there's this body fat calculator on the homepage that you may find useful!" Mark is hoping that these readers who stopped by for the litlle gizmo may stay as permanent blog followers.
J.Randolph Radney

How To Reduce Stress With Slow Breathing With Music - 1 views

breatheasy-stress-relief.com/how-to-reduce-stress.html

shared by J.Randolph Radney on 03 Dec 10 - No Cached
  • The connection between our breathing and our emotions has been known since the earliest days of our ancestors. So have the links between our respiratory, circulatory and nervous systems.
    • salma moideen
      salma moideen on 03 Dec 10
       
      Ethos: this is ethos,since the breathing affects certain aspects of health and well being which has been known since the days of our ancestors.
    • J.Randolph Radney
      J.Randolph Radney on 14 Dec 10
       
      No, ethos would be an appeal to the credibility of the author.
  • Our response to music is universal. And relaxing to music is by no means just a matter of mood and "feel-good-factor". Recent research shows that external rhythms - such as music - do influence internal rhythms.
    • salma moideen
      salma moideen on 03 Dec 10
       
      Logos: This logically shows that music is just not for relaxing but also the research proves that the music's external rhythm influence the internal rhythm.
  • In its role as a neurotransmitter in the brain it relays our thoughts and feelings such as joy, sadness, pain... and stress! It repairs our cells and fights infection and tumours to help us live longer and healthier... It can increase blood flow by up to 200%, which has numerous health benefits. Not least among them, it allows men to produce erections and heightens sexual stimulation for both sexes. The principle action of Viagra, by the way, is to raise nitric oxide levels... Increasing blood flow also improves the circulatory system by keeping blood vessels clear of plaque and other harmful build-up... Nitric oxide plays a major role in maintaining healthy blood pressure by signalling blood vessels to expand!
    • salma moideen
      salma moideen on 03 Dec 10
       
      Pathos : this is pathos, since these actions helps to reduce stress and anxiety which influences the readers greatly.
    • J.Randolph Radney
      J.Randolph Radney on 14 Dec 10
       
      No; rather, I think you are confusing the rhetorical aim of the author with the practical value of the product.
  • ...1 more annotation...
    • salma moideen
      salma moideen on 03 Dec 10
       
      The website needs to be more attractive to bring attention since it looks very simple and ordinary.
J.Randolph Radney

Teaching in Social and Technological Networks « Connectivism - 0 views

www.connectivism.ca/?p=220

teaching connectivism networks social eLearning writing english

shared by J.Randolph Radney on 22 Feb 10 - Cached
  • Technological networks have transformed prominent businesses sectors: music, television, financial, manufacturing. Social networks, driven by technological networks, have similarly transformed communication, news, and personal interactions. Education sits at the social/technological nexus of change – primed for dramatic transformative change. In recent posts, I’ve argued for needed systemic innovation. I’d like focus more specifically on how teaching is impacted by social and technological networks.
  • social and technological networks subvert the classroom-based role of the teacher. Networks thin classroom walls. Experts are no longer “out there” or “over there”. Skype brings anyone, from anywhere, into a classroom. Students are not confined to interacting with only the ideas of a researcher or theorist. Instead, a student can interact directly with researchers through Twitter, blogs, Facebook, and listservs. The largely unitary voice of the traditional teacher is fragmented by the limitless conversation opportunities available in networks. When learners have control of the tools of conversation, they also control the conversations in which they choose to engage.
  • Course content is similarly fragmented. The textbook is now augmented with YouTube videos, online articles, simulations, Second Life builds, virtual museums, Diigo content trails, StumpleUpon reflections, and so on.
  • ...14 more annotations...
  • Thoughts, ideas, or messages that the teacher amplifies will generally have a greater probability of being seen by course participants.
  • The following are roles teacher play in networked learning environments: 1. Amplifying 2. Curating 3. Wayfinding and socially-driven sensemaking 4. Aggregating 5. Filtering 6. Modelling 7. Persistent presence
  • Views of teaching, of learner roles, of literacies, of expertise, of control, and of pedagogy are knotted together. Untying one requires untying the entire model.
  • The curator, in a learning context, arranges key elements of a subject in such a manner that learners will “bump into” them throughout the course. Instead of explicitly stating “you must know this”, the curator includes critical course concepts in her dialogue with learners, her comments on blog posts, her in-class discussions, and in her personal reflections.
  • I found my way through personal trial and error. Today’s social web is no different – we find our way through active exploration. Designers can aid the wayfinding process through consistency of design and functionality across various tools, but ultimately, it is the responsibility of the individual to click/fail/recoup and continue.
  • Fortunately, the experience of wayfinding is now augmented by social systems.
  • Sensemaking in complex environments is a social process.
  • Perhaps we need to spend more time in information abundant environments before we turn to aggregation as a means of making sense of the landscape.
  • magine a course where the fragmented conversations and content are analyzed (monitored) through a similar service. Instead of creating a structure of the course in advance of the students starting (the current model), course structure emerges through numerous fragmented interactions. “Intelligence” is applied after the content and interactions start, not before.
  • Aggregation should do the same – reveal the content and conversation structure of the course as it unfolds, rather than defining it in advance.
  • Filtering resources is an important educator role, but as noted already, effective filtering can be done through a combination of wayfinding, social sensemaking, and aggregation. But expertise still matters. Educators often have years or decades of experience in a field. As such, they are familiar with many of the concepts, pitfalls, confusions, and distractions that learners are likely to encounter.
  • To teach is to model and to demonstrate. To learn is to practice and to reflect.”
  • Apprenticeship learning models are among the most effective in attending to the full breadth of learning.
  • Without an online identity, you can’t connect with others – to know and be known. I don’t think I’m overstating the importance of have a presence in order to participate in networks. To teach well in networks – to weave a narrative of coherence with learners – requires a point of presence. As a course progresses, the teacher provides summary comments, synthesizes discussions, provides critical perspectives, and directs learners to resources they may not have encountered before.
  • J.Randolph Radney on 22 Feb 10
     
    Here are some additional thoughts that relate to my teaching approach in courses.
J.Randolph Radney

EBSCOhost: Footprints in the Digital Age - 0 views

web.ebscohost.com.ezproxy.tru.ca/...detail

digital footprints web2.0 technology

shared by J.Randolph Radney on 14 May 10 - No Cached
  • A recent National School Boards Association survey (2007) announced that upward of 80 percent of young people who are online are networking and that 70 percent of them are regularly discussing education-related topics.
  • these shifts demand that we move our concept of learning from a "supply-push" model of "building up an inventory of knowledge in the students' heads" (p. 30) to a "demand-pull" approach that requires students to own their learning processes and pursue learning, based on their needs of the moment, in social and possibly global communities of practice.
  • Last December, in an effort to honor the memory of her grandfather who had died the year before, Laura decided to do one good deed each day in the run-up to Christmas. She decided, with her mother's approval, to share her work with the world.Laura's blog, "Twenty-Five Days to Make a Difference" (http://twentyfivedays.wordpress.com), quickly caught the eye of some other philanthropic bloggers.
  • ...5 more annotations...
  • Laura is not just publishing, and others are not just reading. Now when she wants ideas for charities to work for as her project enters its 11th month, Laura says, "I ask my readers" (Richardson, 2008).
  • In addition, under her mother's guidance and care, Laura is learning online network literacies firsthand. As Stanford researcher Danah Boyd (2007) points out, we are discovering the potentials and pitfalls of this new public space. What we say today in our blogs and videos will persist long into the future and not simply end up in the paper recycling bin when we clean out our desks at the end of the year. What we say is copyable; others can take it, use it, or change it with ease, making our ability to edit content and comprehend the ethical use of the content we read even more crucial. The things we create are searchable to an extent never before imagined and will be viewed by all sorts of audiences, both intended and unintended.
  • These new realities demand that we prepare students to be educated, sophisticated owners of online spaces. Although Laura is able to connect, does she understand, as researcher Stephen Downes (2005) suggests, that her network must be diverse, that she must actively seek dissenting voices who might push her thinking in ways that the "echo chamber" of kindred thinkers might not? Is she doing the work of finding new voices to include in the conversation? Is she able to make astute decisions about the people with whom she interacts, keeping herself safe from those who might mean her harm? Is she learning balance in her use of technology, or is she falling into the common pattern of spending hours at the keyboard, losing herself in the network? This 10-year-old probably still needs to learn many of these things, and she needs the guidance of teachers and adults who know them in their own practice.
  • More than ever before, students have the potential to own their own learning — and we have to help them seize that potential. We must help them learn how to identify their passions; build connections to others who share those passions; and communicate, collaborate, and work collectively with these networks.
  • Will Richardson is the author of Blogs, Wikis, Podcasts, and Other Powerful Tools for Classrooms (Corwin Press, 2006) and cofounder of Powerful Learning Practice (http://plpnetwork.com). He blogs at http://weblogg-ed.com and can be reached at weblogged@gmail.com.
  • J.Randolph Radney on 14 May 10
     
    This item is about safeguarding your identity and your privacy as you use Web 2.0 tools. Review it carefully.
trehbein

Peace River Coal | Business Principles - 0 views

peacerivercoal.com/business-principles.html

shared by trehbein on 07 Mar 11 - No Cached
  • Being a good corporate citizen is, by definition, a good employer. We support fair labour practices and promote workplace safety and equality in our operations. We acknowledge the importance of conscientious environmental stewardship and actively seek to minimize the impact of our operations while providing a positive legacy for future generations. 
    • trehbein
      trehbein on 07 Mar 11
       
      Definition: Here, what it means to be a 'good corporate citizen' is shown by following up with an explanatory paragraph.
  • At Peace River Coal, Good Citizenship business principles guide our decisions and actions. We adhere to consistently high standards of business integrity and ethics.
    • trehbein
      trehbein on 07 Mar 11
       
      Use of style, tone and voice: This, as well as other lines of text on the website, show overtones of pride and confidence. This, in turn, instills these feelings in the reader. (IE: If the company is confident in their abilities, the reader should be, too!)
Amy Simcox

Why Buy Organic, Organic farming methods improve soil health and prevent erosion - This... - 3 views

www.thistlefarm.com/whyorganic.htm

website assignment

shared by Amy Simcox on 08 Mar 11 - No Cached
    • Amy Simcox
      Amy Simcox on 08 Mar 11
       
      This border is not linear or hard... it has kind of an organic shape (No punn intended). It looks like a cornucopia. Also, the fuzzy edges makes it feel like the fruit and veggies have a halo. They look nummy.
  • The average child receives 4-5 times more exposure than an adult to at least eight widely used cancer-causing pesticides in food.
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      I have gone through the text and highlighted blue the points that I find appeal to my emotion in a negative manner (fear, anger or unhappiness). These points use pathos by appealing to negative emotions regarding any product that is not deemed organic.
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      This is also the beginning of a number of facts that they use to back up some of their claims. I wish they had included references for some of these facts. It would provide more umph for their argument
    • J.Randolph Radney
      J.Randolph Radney on 09 Mar 11
       
      Do you mean 'more credibility'?
  • Organic farming methods improve soil health and prevent erosion. They aim to maintain long-term soil fertility, increased soil biological activity and ensure effective pest management
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      I have gone through and highlighted all the points that appeal to my happy emotions. I notice that there are more scary blue text than happy green text on the page.
  • ...5 more annotations...
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      I'm not sure what they plan to do with this large empty space on the side... it seems unsettling in the design of the web page.
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      I was wondering why the authors chose purple for their background. It doesn't seem very much like a back to earth kind of color. After doing a little research on the color purple it makes a little sense. Purple is associated with good judgement, peace of mind and people seeking spiritual fullfilment. Also, it has been associated with magic, mystery and royalty. I'm not certain but I would think people willing to pay extra for organic food would be trying to make a good judgement and spiritula fullfillment maybe?
  • In addition, irrigating large tracts of land is increasing soil salinity resulting in the decommissioning of farm land worldwide
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      This is actually true. I didn't know until recently that overhead watering can increase salinity in soil. This happens because small particles in the water, such as salt, are concentrated when the water evaporates before it seeps into the ground. Again, I wish they had cited this fact.
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      Their question is short and sweet and right up front for the reader to see immediately. I think that was well done.
    • Amy Simcox
      Amy Simcox on 09 Mar 11
       
      They have drawn attention to their main points nicely by making them bold and a larger font.
Garrett Paluck

League of Legends - Free Online Game | LoL - League of Legends - 2 views

www.leagueoflegends.com

rhetoric

shared by Garrett Paluck on 13 Jul 11 - Cached
    • Garrett Paluck
      Garrett Paluck on 13 Jul 11
       
      The first thing you notice when you come to this website is the big red button labeled ``Play For Free`` It`s big,bright, in your face, and it tries to send a message. (Text)
    • Garrett Paluck
      Garrett Paluck on 14 Jul 11
       
      The background image is eye catching. A red woman and a blue entity are fighting on a cliffside, it shows wonder and mystery.
    • Garrett Paluck
      Garrett Paluck on 14 Jul 11
       
      non-text
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      The news board show alternating images of new/important information. Each new concept is supported by an attractive picture which makes people want to look into what the images mean.
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      non-text
  • ...5 more annotations...
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      The logo itself is pretty eye catching. Gold Letters against a grayish black background look pretty appealing. On top of that, the logo takes up lots of space; they are trying to make people remember it. (non-text)
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      The text that reads "Join Riot Games" is big, noticeable, and written weird. This could just be an add to attract new employees, but I think it's also a marketing tool. This add makes this company seem more like a locally owned business, rather than a big corporate giant, making people feel more comfortable around it. (text)
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      The tabs on this website are simple to read, easy to find, and link people to the relevant part of the website. (text)
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      These tabs will link people to relevant in game content. Each tab is included with an interesting picture. (text/non-text)
    • Garrett Paluck
      Garrett Paluck on 15 Jul 11
       
      These links are feature interesting looking characters to appeal to people to click on them. By doing so (linking to their facebook, twitter, or youtube) they will be informed about the game's future news and be inticed to return. (text/non-text)
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