Contents contributed and discussions participated by trehbein - Radney's Business Group

Peace River Coal | Management - 1 views

peacerivercoal.com/management.html

shared by trehbein on 07 Mar 11 - No Cached

Peace River Coal has positioned itself to be a premier coal mining company. Proven, dedicated, skilled and accountable leadership is central to the company's continued growth and success.
- trehbein on 07 Mar 11
  
  Personification: Giving the company (an entity, not an individual) characteristics that make it sound as if it's acting of it's own accord. This brings together the feelings of one cohesive unit; a 'team' of individuals.
  
  <div class="cArrow"> </div><div class="cContentInner">Personification: Giving the company (an entity, not an individual) characteristics that make it sound as if it's acting of it's own accord. This brings together the feelings of one cohesive unit; a 'team' of individuals.</div>
  
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Peace River Coal | Peace River Coal Home Page - 0 views

peacerivercoal.com

shared by trehbein on 07 Mar 11 - No Cached

Peace River Coal Inc., a producer of high-quality metallurgical coal for export, from Canada is jointly owned by Anglo American plc, Hillsborough Resources Ltd., and NEMI Northern Energy and Mining Inc. Anglo American holds a 74% interest in Peace River Coal. Peace River Coal owns substantial coal properties in the Peace River region of northeast British Columbia.
- trehbein on 07 Mar 11
  
  It appears one of the main goals through this website is to explain and demonstrate who Peace River Coal's business afilliates are. The names are mentioned a number of times through the website and showing the reader that these names are present seems to be a large part of the website's focus.
  
  <div class="cArrow"> </div><div class="cContentInner">It appears one of the main goals through this website is to explain and demonstrate who Peace River Coal's business afilliates are. The names are mentioned a number of times through the website and showing the reader that these names are present seems to be a large part of the website's focus.</div>
  
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with the help of local and other partners
- trehbein on 07 Mar 11
  
  Credibility could be improved by re-wording to avoid saying 'and other partners', because it almost sounds like something is being hidden from the reader with that language, even if nothing is. It takes away slightly from Ethos.
  
  <div class="cArrow"> </div><div class="cContentInner">Credibility could be improved by re-wording to avoid saying 'and other partners', because it almost sounds like something is being hidden from the reader with that language, even if nothing is. It takes away slightly from Ethos.</div>
  
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Peace River Coal | Coal Mining and Tumbler Ridge Links - 0 views

peacerivercoal.com/al-tumblerridge-resources.html

shared by trehbein on 07 Mar 11 - No Cached

Peace River Coal and WNMS Cooperate on Babcock Falls Trail Coal and Mining Links World Coal Coal Association of Canada
- trehbein on 07 Mar 11
  
  Effective labelling and layout of links, to direct readers to more information.
  
  <div class="cArrow"> </div><div class="cContentInner">Effective labelling and layout of links, to direct readers to more information.</div>
  
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Peace River Coal | Careers - 0 views

peacerivercoal.com/careers.html

shared by trehbein on 07 Mar 11 - No Cached

to  succeed
- trehbein on 07 Mar 11
  
  Too many spaces between words.
  
  <div class="cArrow"> </div><div class="cContentInner">Too many spaces between words.</div>
  
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opportunities.
- trehbein on 07 Mar 11
  
  Repetition: Through the use of the word 'opportunities' multiple times on this page, it encourages the reader (and potential employee) that workign for this company is, in fact, an opportunity, and something that should be acted upon.
  
  <div class="cArrow"> </div><div class="cContentInner">Repetition: Through the use of the word 'opportunities' multiple times on this page, it encourages the reader (and potential employee) that workign for this company is, in fact, an opportunity, and something that should be acted upon.</div>
  
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Peace River Coal | Business Principles - 0 views

peacerivercoal.com/business-principles.html

shared by trehbein on 07 Mar 11 - No Cached

Being a good corporate citizen is, by definition, a good employer. We support fair labour practices and promote workplace safety and equality in our operations. We acknowledge the importance of conscientious environmental stewardship and actively seek to minimize the impact of our operations while providing a positive legacy for future generations. 
- trehbein on 07 Mar 11
  
  Definition: Here, what it means to be a 'good corporate citizen' is shown by following up with an explanatory paragraph.
  
  <div class="cArrow"> </div><div class="cContentInner">Definition: Here, what it means to be a 'good corporate citizen' is shown by following up with an explanatory paragraph.</div>
  
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At Peace River Coal, Good Citizenship business principles guide our decisions and actions. We adhere to consistently high standards of business integrity and ethics.
- trehbein on 07 Mar 11
  
  Use of style, tone and voice: This, as well as other lines of text on the website, show overtones of pride and confidence. This, in turn, instills these feelings in the reader. (IE: If the company is confident in their abilities, the reader should be, too!)
  
  <div class="cArrow"> </div><div class="cContentInner">Use of style, tone and voice: This, as well as other lines of text on the website, show overtones of pride and confidence. This, in turn, instills these feelings in the reader. (IE: If the company is confident in their abilities, the reader should be, too!)</div>
  
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Peace River Coal | Sustainability - 1 views

peacerivercoal.com/sustainabledevelopment.html

shared by trehbein on 07 Mar 11 - No Cached

ways  to
- trehbein on 07 Mar 11
  
  Too many spaces between.
  
  <div class="cArrow"> </div><div class="cContentInner">Too many spaces between.</div>
  
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Environmental studies began at Peace River Coal's Trend mine in late 2003 and environmental monitoring continues to this day.  Environmental Assessment (EA) applications are in progress for the Roman Mountain Project which requires the collection of field data which includes air quality, geochemistry, climate and hydrology, groundwater, surface water and sediment, aquatic resources, soils and terrain, land use and tenure and heritage (archeology and traditional land use).
- trehbein on 07 Mar 11
  
  Exemplification: Here they've used a case-in-point to explain their environmentally responsible practices.
  
  <div class="cArrow"> </div><div class="cContentInner">Exemplification: Here they've used a case-in-point to explain their environmentally responsible practices.</div>
  
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Ethically sound practices result in a reduced environmental footprint and provides sustainable benefits to local and global communities alike.
- trehbein on 07 Mar 11
  
  Cause and effect analysis: The statement suggests that because of ethically sound practices by the company, positive results occur.
  
  <div class="cArrow"> </div><div class="cContentInner">Cause and effect analysis: The statement suggests that because of ethically sound practices by the company, positive results occur.</div>
  
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...2 more annotations...
benefiting us now, and for generations to come.
- trehbein on 07 Mar 11
  
  Appeal to pathos: Speaking about the benefits for future generations gives a warm, positive feeling to the reater.
  
  <div class="cArrow"> </div><div class="cContentInner">Appeal to pathos: Speaking about the benefits for future generations gives a warm, positive feeling to the reater.</div>
  
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Peace River Coal endeavors to minimize negative operational impacts on the surrounding ecology and terrain, affecting not only our present, but the future for generations to come
- trehbein on 07 Mar 11
  
  Although this sentence is intended to show company responsibility, it could backfire by creating the thought in the reader's mind that the mine processes are damaging to the environment. The use of 'affecting not only our present, but the future for generations to come' is intended to refer to the company's attention to minimizing impacts, but it could easily be interpreted to the negative effects themselves affecting generations for years to come. You could present the information in a more positive instead of a negative light, by saying what the company is doing to minimize operational impacts, without saying that the impacts are negative, and without pairing it directly with the thought that future generations are involved.
  
  <div class="cArrow"> </div><div class="cContentInner">Although this sentence is intended to show company responsibility, it could backfire by creating the thought in the reader's mind that the mine processes are damaging to the environment. The use of 'affecting not only our present, but the future for generations to come' is intended to refer to the company's attention to minimizing impacts, but it could easily be interpreted to the negative effects themselves affecting generations for years to come. You could present the information in a more positive instead of a negative light, by saying what the company is doing to minimize operational impacts, without saying that the impacts are negative, and without pairing it directly with the thought that future generations are involved.</div>
  
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Peace River Coal | About Us - 0 views

peacerivercoal.com/aboutus.html

shared by trehbein on 07 Mar 11 - No Cached

PRC  conducts
- trehbein on 07 Mar 11
  
  Too many spaces between these words; takes away from credibility.
  
  <div class="cArrow"> </div><div class="cContentInner">Too many spaces between these words; takes away from credibility.</div>
  
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The Peace River coalfield, which extends for 400 km through the northeast part of British Columbia, was first discovered in 1793. Due to lack of infrastructure, mining in the early days was limited to small operations serving local needs. The expansion of steel production in the mid-1960's, led by the Japanese steel mills, stimulated exploration for metallurgical (coking) coal on a global scale. Within ten years the majority of the land within the Peace River coalfield with coal mining potential had been acquired and explored by various mining and oil companies.
- trehbein on 07 Mar 11
  
  Flashback: This paragraph talks about an earlier time in the company's history in order to give the reader a better understanding of how the company started out, and how it has progressed.
  
  <div class="cArrow"> </div><div class="cContentInner">Flashback: This paragraph talks about an earlier time in the company's history in order to give the reader a better understanding of how the company started out, and how it has progressed.</div>
  
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Tumbler Ridge has a population of approximately 3,300 people and sits on the edge of a vast, little-explored wilderness. Isolated, yet still accessible, the pristine mountain ridges and valleys around the town abound with rich natural resources and wildlife.
- trehbein on 07 Mar 11
  
  Imagery: The use of descriptive language to add appeal to the prospect of living in the area near the mine.
  
  <div class="cArrow"> </div><div class="cContentInner">Imagery: The use of descriptive language to add appeal to the prospect of living in the area near the mine.</div>
  
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...1 more annotation...
Tumbler Ridge was established in the early 1980s to service the Quintette and Bullmoose Mines, which were anticipated to provide 100 million tons of metallurgical coal to Japan in its first 15 years
- trehbein on 07 Mar 11
  
  Narration: The recounting of an event to give more insight into the company's origins.
  
  <div class="cArrow"> </div><div class="cContentInner">Narration: The recounting of an event to give more insight into the company's origins.</div>
  
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Peace River Coal | Peace River Coal Safety - 1 views

peacerivercoal.com/peace-river-coal-safety.html

shared by trehbein on 07 Mar 11 - No Cached

At Peace River Coal Safety is Paramount
- trehbein on 07 Mar 11
  
  Could be made more readable, such as: At Peace River Coal, Safety Is Paramount.' By putting a comma in, and ending with a period, it might make a bolder, more thought-out looking statement.
  
  <div class="cArrow"> </div><div class="cContentInner">Could be made more readable, such as: At Peace River Coal, Safety Is Paramount.' By putting a comma in, and ending with a period, it might make a bolder, more thought-out looking statement.</div>
  
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zero harm policy
- trehbein on 07 Mar 11
  
  If this is the name of an actual policy, it could be capitalized to emphasize it's importance.
  
  <div class="cArrow"> </div><div class="cContentInner">If this is the name of an actual policy, it could be capitalized to emphasize it's importance.</div>
  
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same, non-negotiable rules
- trehbein on 07 Mar 11
  
  Should not be a comma after 'same', as it isn't really a listable descriptive term as used here.
  
  <div class="cArrow"> </div><div class="cContentInner">Should not be a comma after 'same', as it isn't really a listable descriptive term as used here.</div>
  
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...6 more annotations...
Ensure that all of our operations have fundamentally safe, well designed plant, equipment and infrastructure
- trehbein on 07 Mar 11
  
  The grammar here isn't quite correct. It's difficult to read 'All of our operations have... well designed plant,..'
  
  <div class="cArrow"> </div><div class="cContentInner">The grammar here isn't quite correct. It's difficult to read 'All of our operations have... well designed plant,..'</div>
  
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Compliance with legislative and other requirements placed upon us, including those to which we voluntarily subscribe, is fundamental to the way we do business. 
- trehbein on 07 Mar 11
  
  This is a long and potentially confusing sentence that could be re-worded for readability.
  
  <div class="cArrow"> </div><div class="cContentInner">This is a long and potentially confusing sentence that could be re-worded for readability.</div>
  
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Rescue team
- trehbein on 07 Mar 11
  
  'Rescue Team' should possibly all be capitalized, or be all lower-case, unless the team is just called 'Rescue'.
  
  <div class="cArrow"> </div><div class="cContentInner">'Rescue Team' should possibly all be capitalized, or be all lower-case, unless the team is just called 'Rescue'.</div>
  
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On September 18, 2009 Peace River Coal celebrated achieving the milestone of One-year Lost Time Injury Free operation.
- trehbein on 07 Mar 11
  
  Again, could be re-worded, to something such as "...Peace River Coal operation celebrated the achievement of One-year Lost Time Injury Free." Or, "..celebrated achieving the 'One-Year Lost Time Injury Free' milestone.
  
  <div class="cArrow"> </div><div class="cContentInner">Again, could be re-worded, to something such as "...Peace River Coal operation celebrated the achievement of One-year Lost Time Injury Free." Or, "..celebrated achieving the 'One-Year Lost Time Injury Free' milestone.</div>
  
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successful recipients of the "Best and Overall First Aid Award" at the Regional Mines Rescue Competition - July 2009
- trehbein on 07 Mar 11
  
  Ethos: Exemplifying this proud moment causes the reader to see more respectability in the company. This is not exactly using the company's pre-existing reputation to make a point believable, but it is making a believable point about how the company should be respected by using examples that appeal to the reader's view of the company overall.
  
  <div class="cArrow"> </div><div class="cContentInner">Ethos: Exemplifying this proud moment causes the reader to see more respectability in the company. This is not exactly using the company's pre-existing reputation to make a point believable, but it is making a believable point about how the company should be respected by using examples that appeal to the reader's view of the company overall.</div>
  
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We recognize that our strength as a company resides in the men and women who contribute to our business.
- trehbein on 07 Mar 11
  
  Logos: The logical statement here implies that happy, healthy workers contribute more strength to the company itself than unhappy, injured ones, so this statement clearly states that it's in the best interests of the company to keep everyone safe. This is something that the reader can take and agree with at face value because it's an honest, logical statement.
  
  <div class="cArrow"> </div><div class="cContentInner">Logos: The logical statement here implies that happy, healthy workers contribute more strength to the company itself than unhappy, injured ones, so this statement clearly states that it's in the best interests of the company to keep everyone safe. This is something that the reader can take and agree with at face value because it's an honest, logical statement.</div>
  
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Peace River Coal | Peace River Coal Home Page - 0 views

www.peacerivercoal.com

coal peace river mining bc

shared by trehbein on 07 Mar 11 - No Cached

Peace River Coal Inc., a producer of high-quality metallurgical coal for export, from Canada is jointly owned by Anglo American plc, Hillsborough Resources Ltd., and NEMI Northern Energy and Mining Inc. Anglo American holds a 74% interest in Peace River Coal. Peace River Coal owns substantial coal properties in the Peace River region of northeast British Columbia.
- trehbein on 07 Mar 11
  
  This paragraph seems a bit jumbled. Because it's the first text people read, it may be more beneficial to state something more general and audience-friendly. What is written here seems a bit technical to jump into right off the start. Or, instead of having it all in one paragraph, it could be split into bullet points for easier reading.
  
  <div class="cArrow"> </div><div class="cContentInner">This paragraph seems a bit jumbled. Because it's the first text people read, it may be more beneficial to state something more general and audience-friendly. What is written here seems a bit technical to jump into right off the start. Or, instead of having it all in one paragraph, it could be split into bullet points for easier reading.</div>
  
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 local and other partners
- trehbein on 07 Mar 11
  
  'Local and others' seems very vague. Something like 'With the help of our local and global partners,' may be more straightforward. It almost seems like using 'others' could be misinterpreted for the reader to think that the company is hiding something about their partners.
  
  <div class="cArrow"> </div><div class="cContentInner">'Local and others' seems very vague. Something like 'With the help of our local and global partners,' may be more straightforward. It almost seems like using 'others' could be misinterpreted for the reader to think that the company is hiding something about their partners.</div>
  
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Click here to view our photo gallery.
- trehbein on 07 Mar 11
  
  Good lead-in to the photo gallery; straightforward and simple.
  
  <div class="cArrow"> </div><div class="cContentInner">Good lead-in to the photo gallery; straightforward and simple.</div>
  
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...1 more annotation...
Privacy Policy | Terms & Conditions
- trehbein on 07 Mar 11
  
  Good use of the bottom of the page to give links to other parts of the site. Helps make the page look 'complete'.
  
  <div class="cArrow"> </div><div class="cContentInner">Good use of the bottom of the page to give links to other parts of the site. Helps make the page look 'complete'.</div>
  
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trehbein on 07 Mar 11

My Rhetorical Analysis Markup (Peace River Coal website)

<div class="cArrow"> </div><div class="cContentInner">My Rhetorical Analysis Markup (Peace River Coal website)</div>

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trehbein on 07 Mar 11

Tammy's Rhetorical Analysis Markup (Peace River Coal website)

<div class="cArrow"> </div><div class="cContentInner">Tammy's Rhetorical Analysis Markup (Peace River Coal website)</div>

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