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Sasha Roupell

Google Play Magazines review - PC Advisor - 0 views

www.pcadvisor.co.uk/...google-play-magazines-review

Google play magazines publishing

shared by Sasha Roupell on 29 Jan 13 - No Cached
  • In essence Google has taken away from the publishers the task of creating a digital magazine from their existing print product.
  • simple revenue share deal makes being on Play a no-brainer for publishers.
  • Once you've bought them or started a trial, the magazines appear in your app, but you have to download them in order to read. This is an important point, both good and bad.
Alex Street

Trend Report: Are paywalls the only way forward for online publishers? - Media news - M... - 0 views

www.mediaweek.co.uk/...alls-forward-online-publishers

paywalls appdevelopment bfi

shared by Alex Street on 14 Dec 11 - No Cached
  • uccess is well documented, with an online base of 3.7 million registered users and upwards of 230,000 paid subscribers.
Alex Street

Advertising Services | Miniweb Technologies Ltd - Connected TV - 0 views

www.miniweb.tv/...advertising-services

personalisation customisation miniweb EPGs

shared by Alex Street on 19 Oct 10 - No Cached
  • Alex Street on 19 Oct 10
     
    et of standard ad formats that are adapted to TV screen  Multiple targeting dimensions (contextual, demographic, behavioural, geographic)Full service available for publishers (ad sales/management, ad serving)Accountable advertising - web-style targeted advertising on TV
Alex Street

IDC Smartphone Forecast - 0 views

www.sdrinsider.com/...idc-smartphone-forecast

DCT IDC smartphone forecasts

shared by Alex Street on 09 May 11 - No Cached
  • Alex Street on 09 May 11
     
    IDC (via Merrill Lynch) published the following estima
Alex Street

Ofcom | Arqiva Reference Offers for DTT multiplexes in 600MHz spectrum - 0 views

stakeholders.ofcom.org.uk/...arqiva-offer

arqiva 600mhz

shared by Alex Street on 16 Jan 12 - No Cached
  • obligation to produce Reference Offers
  • award of spectrum in the range 550 to 606MHz (the 600MHz band).
  • published Reference Offers provide a basis upon which potential bidders for 600 MHz spectrum are able to assess the possible transmission costs involved in establishing a transmitter network for digital terrestrial television
  • ...4 more annotations...
  • Ofcom has separately commissioned an independent audit of the Reference Offers by the consultants Deloitte to test the technical and financial assumptions that underpin the Offers
  • Costs are provided for the situation where the customer engages Arqiva to provide Transmission Services
  • Offers provide a starting point for bidders based upon a notional design of network with transmitters at 80 locations across the UK
  • otential customers will need to engage with Arqiva's transmission business to refine plans and costs based upon their anticipated actual needs
Alex Street

Publications - 0 views

www.endersanalysis.com/publications.aspx

edenoath paywalls times newscorp newspapers

shared by Alex Street on 06 Sep 10 - Cached
  • newspaper pay wall subscriber is worth only a quarter to a third of a print buyer
  • newspapers will still face a basic problem of scale
  • Pay walls will not be able to compensate for lower revenue per reade
  • ...1 more annotation...
  • publishers may need to consider producing a newspaper its loyal readers recognise and value with just 200
Alex Street

Analyst: Paywall Subscribers Worth A Quarter Of Print Readers | paidContent - 0 views

paidcontent.org/...rth-a-quarter-of-print-readers

paywalls times newscorp newspapers

shared by Alex Street on 06 Sep 10 - Cached
  • Annual income per paywall subscriber on TheTimes.co.uk and WSJ.com is just a quarter that from subscriber
  • Switching off the presses
  • might save newspapers 25 percent of their total costs
  • ...4 more annotations...
  • quandary of trading physical dollars for digital dimes
  • negatively to TheTimes.co.uk’s paywall: “We are just not advertising on it. If there’s no traffic on there
  • counter print circulation decline, publishers have added 20 percent more pages in the last decade, allowing the quality dailies to drive up cover prices by 112 percent
  • inflating the paper will no longer work: deflation is now the agenda,
Alex Street

TV market in Austria - 0 views

mavise.obs.coe.int/country

countryreport marketreview AustriaTV

shared by Alex Street on 04 Oct 10 - No Cached
  • ORF1 and ORF2, achieved a combined average market share of 40.9
  • 2008 Communications Report published by the regulatory authority, KommAustria,
  • 5% of households rely on DT
  • ...7 more annotations...
  • atellite is the most important mode of television reception in Austria, followed by cable
  • Premiere Österreich
  • Sky”,
  • many small cable operators in Austria
  • C. In March 2009, UPC Telekabel, had a total of 555,000 subscribers.
  • 75 000 subscribers in May 2009
  • TV platform AONtv (Aon Digital) i
  • Alex Street on 04 Oct 10
     
    roadcaster ORF. It
Alex Street

iPad Retail Apps: Don't Say You Want a Revolution | BNET - 0 views

www.bnet.com/...282

apps retail retailapps

shared by Alex Street on 10 Dec 10 - No Cached
  • Gap (GPS) i
  • of exclusive-to-mobile discounts
  • store geo-locator for shopping on
  • ...2 more annotations...
  • he app was also designed with an eye to help eBay reach its goal of doubling its mobile gross merchandising volume
  • duplicating its catalog
David Astle

HOW TO: Advertise Inside Social Games on Facebook - 0 views

mashable.com/...social-game-advertising

Facebook Advertising

shared by David Astle on 09 Feb 11 - No Cached
  • Facebook is now the largest display advertising site on the Internet
  • online games have surpassed personal e-mail to become the second most popular activity on the web, accounting for 10% of time spent online.
  • Games also represent a huge audience for advertisers, as more than 56 million Americans play social games on a regular basis.
  • ...7 more annotations...
  • Game publishers have begun to tie virtual goods or currency to “real world” purchases from advertising partners (spend $50 at the Gap, get 20 Facebook Credits, for example).
  • Advertisers can also use in-game ads to get in front of consumers before there is purchase intent.
  • Retail goods:
  • Subscription services:
  • Local advertisers:
  • Survey research:
  • Branded video views:
Alex Street

Cinch Makes It Super Simple To Share Audio To Twitter, Facebook, And The Web - 0 views

techcrunch.com/...o-twitter-facebook-and-the-web

audioboo cinch

shared by Alex Street on 04 Jul 11 - No Cached
  • inch, a new service from BlogTalkRadio
  • browse and listen to other people Cinches, o
  • white branding the entire platform (
  • ...1 more annotation...
  • publishers and brands can create their own communities built around Cinc
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