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Fans could leave messages of support to Nadal, and then their names were written on paintballs and shot at a canvas to make a portrait of the tennis star.

Trading in Justin Bieber and Ozzy Osbourne for tech stars Kevin Systrom who co-founded Instagram and Philippe Kahn who created one of the first camera phones, Best Buy is eschewing celebrity for Silicon Valley.

Autodesk bought Socialcam! 

"It's Even Pin-Worthy On fan sites for the books the Audis are mentioned, and Pinterest pages dedicated to "50 Shades" have pinned images of the cars. The Edgewater Hotel in Seattle, one of the cities where much of the books take place, even created a promotion to bait consumers inspired by the books that includes waterfront accommodations, champagne and a demo drive of an Audi through a partnership with a local car dealership. While that sort of attention's been great for the brand, the real potential lies in the possibility of Audi being written into the forthcoming film version of "50 Shades of Grey." A couple years ago, Volvo milked its tie-in with the tween vampire saga "Twilight", creating a viral-video campaign by EuroRSCG and promotional giveaways."

Fans are the only judges via twitter, SMS, and web-based voting

One of Bleacher Report's new YouTube offerings is dedicated to a year-round discussion of the NFL draft while another offers updates on the college recruiting scene. The weekly shows are made by veteran TV producers and promise to offer penetrating insight into topics like the "NBA's most notorious heckler" and "candid memories from current and former NFL stars on their draft experience." Another channel borrows from Bleacher Report's infamous "5 whatever whatever" formula and offers a daily round-up of buzzworthy stories hosted by minor MTV personality Desi Sanchez.

Did Darth Vader build a Death Star? Will Verizon destroy the Internet as a open, dynamic platform that has spawned one of the greatest periods of technological innovation in U.S. history? Interesting to see how Verizon versus Freedom plays out in brand perceptions...

Relates to our "Digital Have and Have Not" trend. A majority of Americans don't know what IoT is but a majority of them are for it when it's described in Star Trek terms;-)

Newspapers are a great example of an industry upended. First denial followed by more denial then structural counter measures (i.e. paywalls). Then finally diminishment and irrelevancy. Industries that solved problems that no longer exist (talking to you Pay TV) can not survive.

"let the music live on" facebook app

wheat thins is doing the opposite of what old spice did- instead of taking a traditional tv spot to the net, they are taking consumers who have tweeted positive things about their crackers and will put them in tv commercials to rave about their product. good idea if you ask me :-) daily 6.28

Daily 7.28 yo

daily 8.3

in Japan's upcoming Phantasy Star Portable 2 Infinity. This game franchise has a history of over-the-top product placements, such as the previous installment's "Pizza Hut shield."

daily 9.17

daily 12.10

daily 1.21