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Simeon Spearman

Exclusive: Shazam launches partnership with WWE, reveals TV music data - 1 views

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    While Shazam for TV has continued to grow, Shazam's music footprint still has a big affect on social TV. It's no surprise that many times users take out Shazam to uncover a song they're listening to on TV. Even for a recent WWE  episode there were over 1,000 tags, without any call-to-actions on TV. The most popular songs were:  "Voices," "Break the Walls Down," "Radio" and "I Came to Play," which are the entrance anthems for:  Randy Orton, Chris Jericho, Zach Ryder and The Miz, respectively. Additionally Shazam has shared with Lost Remote some of the most Shazamed songs during TV from June. British dubstep band, Nero, gained 100K tags since 7 June 2012 when the record was first used in the new ad campaign for HP dm 4 Laptop. Keeping with British acts Alex Clare's 'Too Close' gained 312K tags this month thanks to the record's inclusion in Internet Explorer ads. Some of these tags have been driven by radio, but generally we've seen that big spikes in traffic for 'Too Close' coincide with TV play. So far 'Too Close' has been tagged over 2 million times worldwide! Lumineers 'Ho Hey' scored 91K tags this month thanks to the inclusion of 'Ho Hey' in the new Bing commercial. Dire Straits 'Walk Of Life' gained 31K tags thanks to its use in a Burger King ad. TV shows also drove huge engagement this month. Suits (Caught A Ghost 'Time Go' was used and scored 12K tags) and Pretty Little Liars (The Strange Familiar 'Unwanted' 4K tags) both scored highly. The Middle East 'Blood' saw a huge rise in tags when HBO broadcast the film Crazy Stupid Love which uses the track. 'Blood' scored 29K tracks in June.
Simeon Spearman

MediaPost Publications Nielsen: TV Usage Of 'TV' Continues To Erode, Mobile Is Fastest-... - 0 views

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    "Almost as many Americans (236.5 million) watched TV on their phones during the second quarter of 2012, as watched it on a conventional TV set (283.3 million), albeit for much shorter durations. While the average American spends nearly 145 hours per month watching TV on a traditional TV, Nielsen didn't even report the average time they spend watching on their phones. But mobile subscribers watching video on their phones -- a smaller sub-segment of about 37 million Americans -- spend an average of five hours and 20 minutes watching TV on their phones each month, an increase of 31 minutes over the second quarter of 2011."
Simeon Spearman

MediaPost Publications Mobile Video Tops Web, TV In Ad Results 11/13/2012 - 0 views

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    "Specifically, the mobile video ad resulted in 79% general recall, 58% brand recall, 48% message recall, 24% ad favorability and 15% purchase intent. Here's how those figures compared to online and TV across the same five metrics:   General Ad Recall: Mobile video was 2.7 times higher than online; 1.6 times higher than TV. Brand Recall: 4.8 times/online; 5.8 times/TV. Message Recall: 5.6 times/online; 7.5 times/TV. Brand Favorability: 3.4 times higher than both online and TV. Purchase Intent: 2.5 times/online; 3.8 times/TV."
Simeon Spearman

Twitter Is Already Winning The Social TV War, But It Will Soon Do More | TechCrunch - 0 views

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    "Here at TechCrunch, we've heard Twitter is reaching out to TV producers and showrunners to find out ways that it can further integrate with the TV experience. That could mean Twitter-based voting, in the case of some competitive reality shows. It could also mean introducing interactive elements in scripted shows that viewers could use to unlock new content or web experiences. For what it's worth, Twitter is hiring for a role just like this: One of the positions listed on its jobs site is a "Manager of TV Relationships" position based in Los Angeles. The purpose of the job is to act as a "Twitter ambassador/evangelist to TV celebrities," getting them to tweet more during their own shows and just in general. But the goal also to work with high-profile showrunners and producers to find ways to integrate Twitter into their programming. One listed responsibility is to "manage and execute a volume of creative content plays with TV talent, such as live tweeting of shows, talent Q&As, and other creative uses of Twitter.""
Greg Steen

Video: The Future Of The Remote Control In The Age Of Internet TV - 0 views

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    The remote control must die; but what's next? One company at the apex of that question is Philips, which, unbeknownst to many onlookers, already makes remote controls for an array of TV makers, set-top box vendors and pay-TV operators like BSkyB. Philips now offers its own Wiimote-like gesture stick to screen makers like HP; (NYSE: HPQ) a motion-sensitive, qwerty-equipped uWand; candybars with integrated laptop trackpads and, yes, plain 'ol candybars for internet TV operators who still want them. All of this means the TV input segment is about to embark upon the same kind of innovative period of disruption and competing standards that the TV space is now wrestling with and which the internet itself before it first unleashed.
Simeon Spearman

More Web Video Watched on TVs Than PCs - Peter Kafka - Media - AllThingsD - 0 views

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    "This is a story about devices: NPD figures that 10 percent of homes now have at least one Internet-enabled TV (though I bet that only a minority of them are actually plugged into the Web), and we're seeing a steady increase in the use of Web-video peripherals, like Blu-ray players, Apple TVs, Microsoft Xbox 360s. And it's also about content: NPD says the most popular service for Web on TV viewers is Netflix, with 40 percent of connected TV watchers using the service."
Simeon Spearman

Zeebox creates click-to-buy feature in social TV app - 0 views

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    Zeebox still hasn't launched in the US, but shortly after the London-based social TV company scored a large round of funding they're launching clickable TV ads across their platform. Their press release reads, "in a world first, UK users will be able to purchase products advertised on TV through their tablet or smartphone in real time." Zeebox seems to be one of the only major players in the UK giving them the opportunity to really build a great product in their market and then come to the US with a fine-tuned model and case studies. On the other hand, Shazam, Viggle and the other US social TV startups are working with brands to finally figure out how to make ads useful.
Emily Knab

New Apple TV Will Push 99 Cent Streaming TV Rentals - 0 views

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    daily 7.9 rumor that apple will offer 99 cent tv episodes through apple tv
Simeon Spearman

Sony launching world's first 4K video distribution service for consumers | The Verge - 0 views

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    "Sony has announced that it will be launching the first 4K video distribution service for consumers, giving 4K TV buyers their first real source of content. We don't have much information about the service, but it will be launching in the US this summer, both potentially creating a 4K market and giving Sony an edge. It's something Sony originally tried with 3D, trying to handle all facets of the feature from content creation to distribution and playback. "We intend to expand the world of 4K content from beyond the cinema to TV dramas and commercials," Sony's Kaz Hirai said during the conference at CES. Sony has already announced a series of remastered 4K Blu-rays, and as with 3D, the company is trying to sell studios on the benefits of 4K. Meanwhile, it's announced the first-ever 4K OLED prototype TV and new models of its consumer-ready 4K TVs. In the US, though, super high-def digital distribution could be hampered by ISPs, which aren't likely to look kindly on the stress this will cause their pipes."
Simeon Spearman

CW's 'Twitter Party,' or the Upfront's Hinging on Social | Special Report: TV Upfront -... - 0 views

  • In the past, an advertiser would have counted on TV to make the point. But as younger audiences increasingly turn to other screens, TV airings alone don't necessarily have the impact they once did. So more TV networks are pitching programs that make use of the chatter it generates in some of the new venues. This week's upfront sessions are likely to include a sizable amount of talk about how Fox, CW and their brethren can use popular TV shows to harness consumer interest in social-media outlets. "Making sure that you've got a layer of digital and social amplification as part of the plan is paramount," said Brent Poer, exec VP-executive creative director at Starcom MediaVest Group's LiquidThread unit, which specializes in weaving ad messages into content and was involved in the pact between CW and Microsoft. Earlier this month, CBS unveiled "CBS Connect," a digital hub where TV fans can aggregate updates about their favorite shows from Twitter and Facebook, and interact with actors from the programs. On Tuesday, for example, members of the cast of "NCIS: Los Angeles" will connect with fans who use the show's hashtag in their tweets and posts during the program's season finale.
Simeon Spearman

TV Everywhere is coming to Google TV - Online Video News - 0 views

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    Good news for Google TV. They should have taken this approach a while ago. Think of this as a play for college students, too. Bum your parents' TV Everywhere credentials and get access to everything.
Simeon Spearman

Miso Launches Social TV App, Quips | ClickZ - 0 views

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    "Social TV start-up Miso has launched a new product, Quips, that allows users to select a scene from a TV show, caption it with their thoughts and share their commentary on a Quips feed, or to Facebook and Twitter."
Ivy Chang

Shazam For Clothes Identifies What TV Characters Are Wearing - PSFK - 3 views

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    Users can tag TV shows, which will pull up content on the show such as trivia, cast bios and merchandise. It is within this feature, that Shazam is seeking to increase consumer engagement by allowing them to tag the TV show to find out what the cast are wearing, and then link them directly to an online store.
Jinah Kim

Sharp Has Four New Giant LED TVs for 2013 - 0 views

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    "These 240 Hz panel sets have a 1080p AQUOS LED display, and built-in Wi-Fi, as well as Sharp's SmartCentral connected TV hub. They support HTML5 and Flash, so it's kind of like surfing the web on your computer. Along that same line, a multi-screen experience will let you watch TV and browse the internet at the same time."
Ivy Chang

Google may jump into the online TV game with a YouTube-based service - 0 views

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    Google is reportedly readying its entry into the online TV industry with a YouTube service by the name of "Unplugged," which would feature a skinny bundle of TV channels.
Simeon Spearman

TV Nets At Upfront Pitch Shows' Social-Media Traction | Special Report: TV Upfront - Ad... - 0 views

  • News Corp.'s Fox took the strongest stand, telling advertisers its top-rated programs generated more social-media reaction than anything cobbled together by Netflix (which recently launched "Lillyhammer") or Hulu (which has a new program, "Battleground"). Peter Rice, the network's chairman of entertainment, noted that "none of the pure digital companies—not Google, Netflix, Yahoo or YouTube—can currently compete with our reach or scale." To bolster the argument, Fox is opening a unit called "The Bridge" that will create tailored promotions to work TV advertisers into social networks and other new-media venues where fans of TV shows are interacting.
Greg Steen

Sky's Internet TV Service Could Offer Pay-As-You-Go Shows - 0 views

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    BSkyB's upcoming over-the-top internet TV service could create a new post-subscription ecosystem for pay-per-view and pay-as-you-go TV shows.
Simeon Spearman

Is WWE NXT's Move From SyFy To The Internet A Sign Of TV's Future? - 0 views

  • It’s been quite a few years since WWE has been on the forefront of pop culture, but now, possibly because of a forced hand, it once again finds itself blazing trails. Its newest TV show, NXT, a reality-type show (with minimal wrestling, of course) that debuted last winter, will be leaving TV altogether and heading to the Internet. (Tuesdays at 10pm, for the record.) WWE says it’s the first TV show to leave TV for the Internet, something that I wouldn’t even be able to verify, but it does speak to a broader move in the world of entertainment.
  • Moving NXT to the Internet is an experiment. Perhaps it’s one borne out of necessity, but I’d be shocked if TV executives around Hollywood aren’t checking in to see how it does.
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    daily 10.5
Greg Steen

yap.TV makes TV social - 0 views

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    "yap.TV is an app for your phone or iPad that serves as your ultimate tv companion. Find out what's on without having to navigate those annoying cable directories (love this), chat with your friends, create polls and otherwise use it to integrate your social into your tv life."
Jan Zheng

TV Networks block Google TV - 0 views

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    Color me shocked, but TV networks aren't very happy with the combination of TV and the Web. This sounds like the beginning of a long line of anti-trust and other kinds of lawsuits. Grab the popcorn!
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