Group items tagged

Consider point #3: What if Pulse were sorted horizontally somehow? By meme, emoticon, etc.?

Twitter + Instagram for tweens. [Users] either insert their own text or choose from a library of celebrity quotes from the likes of Adele and Effie Trinket of "The Hunger Games."  Mr. Broyles noted that he built the feature that lets users pick out quotes after noticing that many young users had a tendency to replace the filler text he used when delivering a new theme with "Bored" and other brief phrases. "When you're a 12-year-old, what do you really have to say?"

This is getting a lot of attention this week...

"Coke's involvement in Spotify is notable, as the soda marketer has tested the platform's various ad units repeatedly, while also helping to launch the digital firm's presence in Germany and Australia. Spotify has appeared on 100 million Coke bottles in Australia during the last five months, while receiving a similar on-package treatment recently in Germany. The music upstart is now in 17 countries and goes head-to-head in the U.S. with the formidable Pandora. For its past, Coke seems to be in a music-based turf war of larger scale, battling rival Pepsi for high school and college-aged consumers. Both brands have sponsored various concert series, with Pepsi spending significant resources in the last three years at South by Southwest."

"The site has three themes: Timeless Tiffany includes the story of Tiffany, including its diamond heritage, major milestones, masterpieces, drawings from the Tiffany Archives and a virtual hall of fame that showcases vintage ads and images of jewelry from every fashion era from the Gilded Age to the present day; Tiffany Insider, a gallery of images and videos that Tiffany says "captures the excitement and creativity behind photo shoots, dressing stars in Tiffany diamonds and unveiling windows that invite the imagination to dream of elegant new worlds"; and Tiffany In Style, which covers events and introduces designs in jewelry and accessories, along with advertising images and videos."

An interesting breakdown, ties back to Mac vs PC.

Ooh we kind of scooped AdAge.

Oh Vine.

Tumblr is recommending that advertisers use Radar to promote posts that feature images or GIFs because these are the posts that result in the most engagement actions -- likes, reblogs and follows. Tumblr also lets advertisers pay to reserve space on Tumblr's Spotlight section, which organizes Tumblr blogs by category. This is about as targeted as Tumblr advertising gets right now. While many internet upstarts are focused on highly-targeted advertising, Tumblr seems to be at least initially focused on broad-based advertising buys aimed at reaching as many Tumblr users as possible. "We don't really know anything about our users," Mr. Webb said, adding that Tumblr only collects email addresses and birth dates. "And we don't really care," he added. "We will give you great content and you will find it on your own."