Group items tagged

"Coke's involvement in Spotify is notable, as the soda marketer has tested the platform's various ad units repeatedly, while also helping to launch the digital firm's presence in Germany and Australia. Spotify has appeared on 100 million Coke bottles in Australia during the last five months, while receiving a similar on-package treatment recently in Germany. The music upstart is now in 17 countries and goes head-to-head in the U.S. with the formidable Pandora. For its past, Coke seems to be in a music-based turf war of larger scale, battling rival Pepsi for high school and college-aged consumers. Both brands have sponsored various concert series, with Pepsi spending significant resources in the last three years at South by Southwest."

"The new section, which Spotify is labeling "Discover," surfaces content such as songs, playlists, and live-performance videos that Spotify users haven't discovered yet but which they may like based on their past listening habits. The section is laid out in a visual-driven experience incorporating images and videos in a big-tile grid that has some traces of Pinterest.  "It's another new canvas for us to look at the right way for brands to participate in the music experience," Mr. Levick said in the interview. "

The Follow tab will allow Spotify users to follow their friends and celebrities to help better discover what they're currently listening to as well as their feedback on certain tracks. Think of it as Spotify's own personal network that revolves squarely around music available on the service. - See more at: http://www.ubergizmo.com/2013/02/spotify-gradually-rolling-out-new-social-network-features/#sthash.RakJaSX0.dpuf

Coke planning to expand its Spotify integrations with custom playlists and perhaps Coke-affiliated artists. Also stats on CTR for run-of-sites for Euro brands that have already worked with spotify.

spotify & pandora

spotify & pandora

spotify & pandora

spotify & pandora

spotify ending free unlimited service.

Spotify raised about €69 ($98.15/£59.97) million at a valuation of €774 ($1101.02/£672.68) million this summer for its roll-out in to the U.S

"The new web app reportedly looks a lot like the desktop apps, with search, radio, playlists, and a "What's New" section all available. Almost certainly, the web app will provide some free usage as long as you listen to audio ads and see banner ads. The web app will roll out to all users over the next several months."

Soundrop uses the Spotify app platform to create a group listening environment for Spotify users.

Spotify launches radio for iOS

spotify and soundhound partnering