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Mega-retailer Walmart, which launched a Shopycat Facebook application prior to the holidays, saw 275 million display ad impressions as a result of a paid media campaign on Facebook, but experienced an additional 117 million social media impressions thanks to the organic sharing activities of its Facebook fans and their friends, co-presenter and comScore CMO Linda Abraham shared.

shopperception uses kinect sensors to spatial recognition capabilities to monitor the way shoppers interact with products on shelf -- how long they spend, which ones they touch, what are put back, and what are purchased

Pinterest's traffic has increased 429 percent in the last quarter. The top five social media sites are currently Facebook, YouTube, Twitter, Yahoo, and Pinterest. Google+ is trailing behind at number 9. Talks about how Pinterest could become better than Facebook to drive retail traffic

The demographic is more likely to remember brands advertised on portable devices and is motivated to visit brand sites and/or retail stores as a result of digital advertising and social posts, Terra found.   In fact, 38% of Hispanics agree that they are more likely to visit branded sites and retail stores, compared to just 24% of non-Hispanics.

Tracking customers with video cameras to monitor how they move through the stores in what some see as an effort to even the playing field what online retailers who can track consumers using analytics, according to a New York Times report. Stores using the technology include Family Dollar, Benetton and Warby Parker. They use the information to decide on matters like changing store layouts and offering customized coupons, according to the Times report.

"McDonalds beacon case study (retail) 26 McDonald's franchises in Columbus, Georgia tested out iBeacon technology with its customers. Over the four week trial, the franchises were pushing special deals for McChicken Sandwiches and 10 piece Chicken McNuggets. The iBeacon powered promotions pushed McChicken Sandwich sales up 8 percent and Chicken McNugget sales up 7.5 percent. Based on the initial results of the pilot it looks as though McDonald's will continue to explore the technology for an additional 263 retail stores in the southeast. "Everyone is looking at their phones, millennials especially, and that's where we've decided to engage," Jack Pezold, a McDonald's franchisee of 40 years, said in a statement. Spotless beacon case study (enterprise) Spotless is an Australian owned and managed provider of integrated facilities management services. In 2014, Spotless partnered with Lighthouse to build and deploy a custom workforce management solution with the goal of reducing litigation claims in the commercial cleaning service line. The solution allowed Spotless to understand when cleaning KPI's are missed in real-time and produce employee location reports that can be used as legal defense against slip and fall litigation claims in shopping malls. Spotless has also been able to optimise their workforce and reduce operating costs by analyzing Lighthouse powered heat mapping of employee movements. The solution has been so successful that Spotless are extending the capability across other service lines including facilities management, security and maintenance. Read the full case study here. Pause Fest beacon case study (events) Pause Fest is Australia's premier digital event, aimed at supporting and showcasing the best in creative and tech from Australia and all over the world. In 2015, Pause Fest partnered with Lighthouse to deploy a network of beacons that delivered proximity based content and experiences to attendees, while enabling real-time event analyt

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Endorse for a Cause gives charities a percentage of sales from any online retailer users can nominate charities widget for certain sites that allows you to share on facebook and if friends purchase the item EFAC will donate affiliate fees to a charity earn points, win badges, prizes for raising money

it largely has to do with Apple's retail strategy. Apple now has 300 retail stores worldwide selling iPads directly to customers. That's advantageous, because if the iPad were primarily sold at third-party retail stores, a big chunk of profit would go to those retailers

european stats on online retail visitation 

quickerfeet is a mobile app that delivers latest deals from local retailers in real-time.

About 69% of retailers say they'll spend more on e-commerce technology this year than they did in 2010, according to a new survey. Earlier website improvements resulted in higher sales, spurring optimism and increased spending among merchants who see ongoing improvements as the key to further increasing conversion rates, the survey says.