Coming soon to theaters: YouTube? - Entertainment News, Top News, Media - Variety - 0 views
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""Brands like Clevver and Smosh really didn't look outside their initial iteration to monetize," he said. "As production values go up and as audiences get larger, it really is the responsibility of companies like Alloy who shepherd these brands to make sure we're maximizing the exposure and exploring opportunities for additional revenue.""
Bravo pulls back curtain on 'Play Live' interactive product - Lost Remote - 0 views
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" The interactive product will be based at www.bravotv.com/playlive, and on the Bravo Now app. Bravo details exactly what to expect in the official announcement: Live voting results are shown on-air, changing in real time during the broadcast as the audience reacts to what's happening in the show. Fans can cast votes, deciding who's hot, who's not, and an array of other interactive questions customized to what's happening on screen. For example, when the experience rolls out to other Bravo programming, questions such as, 'Which chef would you choose to cook dinner for you?' or 'Who will bring the most drama this season - the housewives…or their husbands!' could appear on screen."
Making TV relevant for the social generation, meet Troika - Lost Remote - 0 views
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" The strategies and tools come out of our Brand Blueprint process, which literally involves mapping the brand in great detail across all of its possible consumer touchpoints. The goal of blueprinting is to create a highly effective brand ecosystem that aims to meet the behaviors of today's highly engaged audience."
MediaPost Publications YouTube: Users Watching 10 Million More Hours Of Video Per Day, ... - 0 views
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"Our top five channels would rank in the top list of cable channels,” which means they average 4.7 to 6.8 million viewers, according to the latest ranking of basic cable audience sizes by Nielsen.
ABC "Unofficially" Partners with Twitter-Alternative StatusNet - 0 views
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ABC News Radio and StatusNet, the open-source microblogging service that serves as the foundation for identi.ca, have "unofficially" partnered to unveil a newswire for the radio service. While the partnership may not be "official", it is yet another vote of confidence in the Twitter-alternative and the open Web.
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For now, Patterson says the site will be used for news distribution and audience engagement - the typical use of systems like Twitter and StatusNet - and will be available at abcnewsradio.fm. Earlier this summer, StatusNet received a push in the form of $2.3 million and just recently the company introduced an iPhone app. The decision of a major media outlet to use their service is, in our eyes, a major vote of confidence in something other than the norm.
Media Chaperone's Piggyback lets parents monitor kid gamers on Facebook | VentureBeat - 0 views
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The audience for social networks is getting younger and younger as more children are drawn to the cute social games that have become the most popular form of entertainment. So Media Chaperone has created its Piggyback app for Facebook that lets parents stay in the loop with their children’s online socializing and gaming activity. Chicago-based Media Chaperone said its software will help allay parents’ concerns about safety on the social networks. (Facebook doesn’t allow kids on its social network, but somehow they manage to get on there anyway, often through accounts created by parents).
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