Group items matching

in title, tags, annotations or url

Blog post by Jeff Cobb, February 2010, Tagoras site, on pricing elearning. Explains price, cost, margin, value relationship. Excerpt: "What then are typical price points for e-learning in the association market? I am tempted not to cite any because the only other price points that should matter to an organization are potentially those of competitors. (And as Apple, for example, has demonstrated so well, even competitor pricing should be given only so much weight.) Additionally, our research suggests that only 20 percent of associations have any sort of formal process for setting price - which makes me wonder how much thought is being put into value, margins, and volume. Still, it can be helpful to have some sort of benchmark, however, general, against which to gauge your organization's pricing. We go into much more detail about pricing in our Association E-learning: State of the Sector report, but the average price per e-learning content hour in the association sector - based on our survey of nearly 500 organizations - is $56.79. Per credit hour the average is $73.97. So, for example, based on these figures, the average fee for a 90-minute Webinar that offers CE credit would be around $110. Conclusion I began this discussion by focusing on value, and it seems important to note as I conclude it that the price point is not only dependent upon perceived value, it helps drive perceived value. Part of what gives a Mercedes or a Louis Vuitton handbag its sheen of value is the high price point associated with each. To a certain extent, of course, the price is driven by underlying cost. But it is also true that these companies simply have the audacity - the organizational self-esteem, you might argue - to set a premium price. And people gladly pay it. Few associations, I find, are willing to take such an approach with pricing their e-learning, and perhaps few would succeed if they did. But my suspicion is that most organizations are pricing at a lower l

Blog post by William Bowen, March 25, 2013, on movement towards online education. He would like more hard evidence to understand impact/success among other effects, tool kits (platforms), new mind-set to attempt online to reduce costs without adversely affecting educational outcomes, what we must retain in terms of central aspects of life on campus such as "minds rubbing against minds." Excerpts: "My plea is for the adoption of a portfolio approach to curricular development that provides a calibrated mix of instructional styles." ... "Their students, along with others of their generation, will expect to use digital resources-and to be trained in their use. And as technologies grow increasingly sophisticated, and we learn more about how students learn and what pedagogical methods work best in various fields, even top-tier institutions will stand to gain from the use of such technologies to improve student learning." Really like this comment for value of MOOCs for post-college graduates: "A quibble. I am intrigued by your comment about "minds rubbing against minds." While there is undeniable worthiness of the thought inside academic communities perhaps underestimated is the lack of such friction after graduation and how MOOCs can provide opportunities outside the alma maternal environments. To take courses at the local U. costs both in inconvenience of scheduling, transportation and monetary costs equivalent to constantly having a new Hyundai. Those requirements wind up as being unreasonable. Since January I have had the great pleasure of thinking about the thoughts of Dave Ward and colleagues from the University of Edinburgh and arguing about points in the forums. More recently, Michael Sandel on Justice from Boston. These opportunities are enormously better than nothing at all, clearly benefiting myself and probably also friends, colleagues and civil society. While these experiences do not provide the intensity of a post seminar argument in the Ree

Article by Kerry Hannon, Forbes, 1.25.13 This author asserts that older workers will become more valued by employers even though they aren't making special efforts to hire or retain them now and do not want to pay for the cost of training/retraining them. These trends suggest that taking charge of one's own learning with a PLP, PLN, etc. and taking advantage of all the free opportunities will be valuable skills to have. This author only looks to community colleges for retraining and does not reference any of the online options that we know about from the work on the directory. Should we draft a comment back to Kerry Hannon on this website? "1. Who is going to pay for that training? Most labor market experts I have interviewed say the government and private employers need to ramp up more training programs for older workers and create workplaces that make it easier for them to do their jobs. Employers don't want to spend for it. They've already cut to the bone to stay competitive globally in recent years and this kind of spending is a tough sell. Conceivably, as I discussed as a panel member at a recent Federal Reserve Workforce Development conference, one way to provide the needed training is through the community college system. The coursework could be offered at an affordable cost for the worker. Depending on who foots the bill, employers or employeees could receive tax incentives to ease the tuition bill. (Please continue to next page.) "

Blog post by David Truss, Pair-A_Dimes, January 4, 2011, on learning at work by professionals, i.e., teachers. Has much more good stuff to say than this excerpt but I find this useful for Information Overload. Another term I ran across lately--practical obscurity--in relation to why we are now part of NSA's scope--because costs have fallen so low to monitor so much behavior online--voice and text--that what was once unavailable without a lot of costs is now quite feasible for someone to monitor, such as NSA, Google, Facebook, etc. Excerpt: "I read a post recently by Jeff Utecht, whom you have worked with, that said this: "Today at school I answered personal e-mail, updated my Facebook status, Tweeted, looked up flights for winter break, and even read articles that didn't pertain to school. And they say we're becoming less productive at work. What really is happening is the line between our work life and our social life is becoming blurred more and more every day." and he continues: "Sure I use some of my work time to do social things, yet I get home from work after 3pm and answer work e-mails, text faculty members about a computer problem, and work on lessons and things that need to be done. So it's an even swap. I'll use some of your time, you can use some of mine.""

"Small businesses are eager to find valuable tools that take a lot of the time and trouble out of social media marketing and that do so without costing an arm and a leg. I think we'd all want tools like that, right? Well, I went searching for just this kind of simple, easy, cost-effective tool, and I came up with 61 that made the cut. I tried out more than 100 in total, and I'm sure I missed a few along the way (please tell me in the comments or on Twitter which ones deserve a look)."

Blog by Ben Werdmuller, one of the creators of Known, a new platform designed to encourage connectivist learning. He explains the platform in this blog and why he created it instead of a LMS such as Blackboard that has terrible usability. This is much lower cost and is open source.

Blog by Ben Werdmuller, one of the creators of Known, a new platform designed to encourage connectivist learning. He explains the platform in this blog and why he created it instead of a LMS such as Blackboard that has terrible usability. This is much lower cost and is open source.

post by Melissa Loble on opening MOOCS with CC licensing, downloadable resources, no cost or tech barriers, no logins

Blog post by Lisa Lane, November 2, 2012, on textbook creation/use, convenience, costs, etc. It's relevant to our 'series' formulation in the WLStudio.

5minute video on costs of eye contact removing technology

#change11, blog post by Bon Stewart, May 2, 2012 And here's the rub... "The original MOOCs - the connectivist MOOCs a la Siemens & Downes, and the work of David Wiley and Alec Couros and others - have been, for the most part, about harnessing the capacity of participatory media to connect people and ideas. They've been built around lateral, distributed structures, encouraging blog posts and extensive peer-to-peer discussion formats. Even in live sessions showcasing facilitator's expertise, these ur-MOOCs have tended towards lively backchannel chats, exploring participants' knowledge and experiences and ideas. They've been, in short, actively modelled on the Internet itself. They've been experiential and user-driven. Their openness hasn't stopped at registration capacity, but extended to curricular tangents and participatory contributions and above all, to connections: they've given learners not just access to information but to networks. They've been messy, sometimes, but they have definitely not been business as usual. The problem with EdX is that, scale and cost aside, it IS essentially a traditional learning model revamped for a new business era. It puts decision-making power, agency, and the right to determine what counts as knowledge pretty much straight back into the hands of gatekeeping institutions."

How the Golden Years Disappeared by Marc Freedman, Salon, April 2, 2012. This is an excerpt from the Big Shift, a book written by Marc Freedman, the man who started Civic Ventures about 10 years ago. Perhaps the WLStudio takes on this social imperative and this is how we get funding? "The new migration is across time and the life course, as tens of millions (8,000 a day, one every ten seconds, are turning sixty) reach the spot where middle age used to end and old age once began, the new territory where a resurgent purpose gap, and gulf in identity, stands. Opportunity is there as well. The surge of people into this new stage of life is one of the most important social phenomena of the new century. Never before have so many people had so much experience and the time and the capacity to do something significant with it. That's the gift of longevity, the great potential payoff on all the progress we've made in extending lives. Realizing these possibilities will require the courage to break from old and familiar patterns that once were our friends but just don't work any longer. It means considering ideas like "gap years" for grown ups, new kinds of internships and fellowships for Americans moving beyond midlife, remodelling higher education to help retrain people who have been working for 40 or 50 years, even the creation of new kinds of investment accounts to help cover the costs of transitioning to new careers. What we're facing is not a solo matter; it's a social imperative, an urgent one that must be solved as the great midlife migration gathers scale and momentum."

Blog post by Ron Carlee, October 25, 2011, on Societal Impacts of Digital Exclusion, TechSoup for Libraries. He was "asked to comment on the importance of digital technologies from the perspective of local govenrments." Great quote for connected learning value. See cost proposition below: This increased societal connectiveness and awareness, however, is only available if one is connected. If you're not connected, you're really not connected. In an earlier day, we could legitimately debate the importance of a digital divide relative to other public priorities. In its infancy, informational technology was interesting and useful, but was it truly essential for everyone all the time? This is no longer a credible question. Without digital connectivity in the 21st century, people will earn less, pay more for the things they buy, live life with fewer personal connections, and they will not be exposed to virtual worlds of vast knowledge, art, and even frivolity. If we really care about having successful communities of educated people who can compete in a global economy, who are entrepreneurial and creative, if we really want people to connect with one another, if we want our institutions to connect with the people they serve, if we want a sustainable world that improves the lives of all people, then we must ask the question: can any community afford involuntary, digital exclusion for any of its residents?

Interesting article on how job titles are becoming less important, although being creative in naming your job function comes at the cost of keyword searches.

How social media and LinkedIn has changed the way people describe what they do.

"It's not hard to sell the benefits of telecommuting to employees; it's the employers who need convincing that working from home can actually translate into increased profits. According to a recent Families and Work Institute's National Study of Employers, the number of employers offering a flexible work place increased from 34 percent to 63 percent between 2005 and 2012, indicating the option of telecommuting is quickly becoming the norm rather than the exception. Telecommuting offers many benefits to an employer, including increased employee satisfaction, reduction in operating costs and the ability to tap into a broader talent base - one no longer limited by geography."

Research study by Gloria Mark, Stephen Voida, and Armand Cardeno, 2012 on impact of work with/without email "ABSTRACT We report on an empirical study where we cut off email usage for five workdays for 13 information workers in an organization. We employed both quantitative measures such as computer log data and ethnographic methods to compare a baseline condition (normal email usage) with our experimental manipulation (email cutoff). Our results show that without email, people multitasked less and had a longer task focus, as measured by a lower frequency of shifting between windows and a longer duration of time spent working in each computer window. Further, we directly measured stress using wearable heart rate monitors and found that stress, as measured by heart rate variability, was lower without email. Interview data were consistent with our quantitative measures, as participants reported being able to focus more on their tasks. We discuss the implications for managing email better in organizations" CONCLUSIONS Our study has shown that there are benefits to not being continually connected by email. Without email, our informants focused longer on their tasks, multitasked less, and had lower stress. It is an open question to what extent the effects we found in our study might be sustainable. How the benefits of reduced email usage might outweigh the known benefits of email in reaching larger numbers of people rapidly with information is not clear. What our study suggests is that the tradeoffs among email usage, work pace, stress, and collaboration need to be more closely explored. There will always be new "zombies" lurking with advances in information technology, and we must continue to be vigilant in assessing the human costs that are incurred when these advances are adopted in the workplace.

Excellent Blog post by Chris Munch, July 11, 2013 on stopping his dopamine addiction with graphic mainlining-technology image. Excerpt I have an addiction that cost at least 18 months of my life… This was not an addiction with drugs or alcohol, and in-comparison the 'high' was mundane, just avoiding life and responsibility. Months went by, lost to an addictive and bitter procrastination. Nobody was worried, on the surface I looked busy and hard working, yet around me life passed me by while I was infused in a dopamine haze. I'm a recovering addict to email, Skype, Facebook and so many little fun distractions online. My First Step to Recovery I lost about 1.5yrs of my life to email and chat. And then one day I read something which said turn off all auto-checking of email and IM notifications so that you won't get disturbed when you have work to do. I felt pretty dumb having spent the last couple of years doing the opposite, allowing myself to be constantly interrupted. After I made that little change things began to get better. That's when I realized I had an addiction. Even without the auto-alerts I found myself constantly being drawn in to see the latest unimportant message I had received.

"I learned this the hard way with KISSmetrics. When we first started our blog, we were quickly able to get it to over 100,000 visitors a month, but we weren't generating any extra sales from that traffic. In fact, we weren't generating any sales at all. Because of blogging costs, I had no choice but to figure out how to make it a profitable channel. I did the same for a handful of other corporate blogs and learned a few tricks that can help any blog convert visitors into customers. Here are 9 ways you can get your first online sale from your corporate blog:"

Alice's wonderful blog, from September 30, 2013, commenting on DIY learning conversation in CPsquare. Excerpt: "Emilie Doolittle summarizes some related research in a blog post, showing that social networks can improve collaborative efforts, reduce costs, help people get just-in-time help, speed decision making, and retain employees. Does your organization treat knowledge as a thing and learning as a pre-planned and isolated activity? If so, you might experiment by thoughtfully connected some networks, and watch to see what happens."

The first will do anything you tell them, as long as the ones, zeros, and higher-level instructions pan out. The latter will do a variety of things depending on their needs, moods, emotions, and understanding of what is happening and acceptable and important. When the human beings start using the technology, failure becomes a problem that must be managed. As most anyone who has had their email hacked can tell you, the weakest link in any security system is usually the humans. And sometimes the humans leave the door wide open, in part because they don't understand how to close it, don't care enough about closing it, or think the IT folks are just jerks for demanding it be checked so often.

Article by Jena McGregor, Washington Post, on HP and other big companies moving to virtual or hybrid meetings to lower cost, expand participation, etc. March 17, 2015