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Explores value of Pinterest for business, Donston-Miller, March 6, 2012. Pinterest users are heavily women and younger (ages 25-44) Assessment: "Companies are finding themselves challenged to effectively marshal their externally facing social networking efforts, and most are likely focusing on Facebook and Twitter. So, with resources at a premium, should your company be paying attention to upstart social network Pinterest right now? The short answer is yes." Pinterest experiencing huge growth and now drives more traffic to Real Simple website than Facebook does. Caveat: Pinterest user boards overwhelmingly focus on food, fashion, home decor, and hobbies, things that are visual and usually visually appealing. "Pinterest is best used to inspire or remind... looking at capitalizing on Pinterest as a gift registry ...even if your company doesn't make or promote something highly visual ...it probably has something that can be visualized and put into context... data ...house infographics--things like data sets, visualization of data.... even with something like a technology company, there are always ways to visualize information in an engaging way."

"Pinterest, with its 70 million users, is driving an avalanche of referral traffic to websites and blogs. Right now, Pinterest drives more referral traffic than Twitter, StumbleUpon, Reddit, YouTube, LinkedIn, and Google+ … combined. And contrary to popular belief, maybe contrary to even your belief, that traffic is converting … because many pinners use the site specifically for product and content discovery. (Get ready for some compelling stats about this in a minute.) This makes Pinterest a powerful tool for ecommerce."

Great article by Idealware (one of our resource page reviewers) on using Pinterest effectively, 2.25.2013

Very helpful blog post by Beth Hayden, Copyblogger,on how to use Pinterest to market your business. We need to read and adapt these ideas for WLS.

This includes some valuable tips on effective use of Pinterest.

Pinterest collection of personal learning network elements, resources, etc. by Eric Sheninger

recommended Pinterest Boards to follow for your career, by Brie Weiler Reynolds, March 2013. Inside Jobs CareerBliss BrazenCareerist Careerrealism Splash Resumes Working Mother Workshifting

Pinterest Board from ISTE 2013 conference--lots of interesting infographs, links to resources, and presentations

Beth Kanter's Pinterest page on social media tips and best practices--full of infographics and incredible links as usual

Vision Critical's recently published study, From Social to Sale provides answers to exactly how a company's social media strategy could be tailed to drive sales. The study evaluated social media purchasing against participation in Twitter, Facebook and Pinterest.

Top Findings: About 40% of social media users have purchased an item after sharing or "favoriting" it on these sites. (The company uses "Shared or Favorited" to mean pinned/repinned/liked on Pinterest; shared/liked/commented on Facebook; tweeted/retweeted or favorite on Twitter.) Facebook is the network most likely to drive customers to purchase. Social media drives not just online purchasing, but in-store purchasing as well - and at about equal rates.

This is a Pinterest page from Hubspot that shows a host of downloadable ebooks about marketing strategies.

This is the complete WSJ infograph on Pinterest for writing a resume in an online world. Lots of information in compact space.

Pinterest site by Lori Taylor who puts up a lot of social caffeine infographs on social marketing, social media, and infographics.

Interesting workshop on using instagram, pinterest, infographics for visual storytelling in your business. Thought we could look at this as a model for these types of workshops for us.

A thoughtful slide program on how to use Google+, Facebook, Pinterest, Twitter, and LinkedIn in your business, Donston-Miller, June 20, 2012. One finding, only use as many platforms as you can manage well. You have to have a "there" (i.e., relevant, timely content) in order to send people there for it to have value.

Interesting study on social media users by Pew Internet and American Life Project, December 2012, released February 2013, by Maeve Duggan and Joanna Brenner Summary Twitter attracted 16% of all internet users. They were more likely to be younger (18-29), African American, or Hispanic, and urban. Pinterest attracted 15% of all internet users. They were five times as likely to be women as men, more likely to be wealthier, and rural. Instagram users make up 13% of all internet users. They are more likely to be younger, African-American, Hispanic, and urban. Facebook has 67% of all internet users participating. They are more likely to be younger and more urban. Tumblr has only 6% of all internet users. They are 4x more likely to be younger than older.

from Fast Company.com Explanation of Mightybell and interview with Gina Bianchini about why she created it. Again, the focus is on groups. "Today, the number of social networks available to us means there's a surfeit of places to come together online--we share aspirational photos on Pinterest, photos from our lives on Instagram, news on Google+, Internet happenings on Tumblr, and everything else on Facebook. But with so many channels to work with (waste time on?), the things we want to say are easily drowned out in noise, making it hard to establish genuine, intimate relationships with groups of people who aren't close friends and family. Sure, you can like a photo or retweet a clever one-liner as gestures of social solidarity, but they don't go far in making connections that count. Which is why Gina Bianchini, founder of new social network Mightybell, thinks it's time for an AOL chat room renaissance. Collaboration and action in intimate circles could be her competitive advantage."

More on Mightybell

Interesting assessment of growth, # of users, and ROI in 2012 for Pinterest, Facebook, Twitter, Google Plus, and LinkedIn and where each is going in 2013. Impact for Studio--looks like Twitter is strong, and LinkedIn is up and coming?

interesting take by edudemic.com on social networks and what they capture/express through your participation or as they put it: "the questions lying behind social media" Facebook: What are you studying right now? Twitter: What would you recommend studying? LinkedIn: This is what I've studied YouTube: Here is a video lesson that i enjoyed Pinterest: Here are things I've learned and where I learned them Spotify: What do you listen to? Scoop It: What do you want to learn most? Learnist: What are the next steps and resources?

Blog post by Darren Rouse, June 2, 2014, from Problogger about socializing your blog posts to get more readers/coverage. Has great infograph comparing Pinterest, Twitter, Facebook, Instagram, Google+, and LinkedIn.