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blog post by Jennifer Gilhool, 6.4.2013 "You are connected to work 24/7. You don't need your lap top to be connected. You are connected via BlackBerry, iPhone and iPad to name just a few. These devices no longer provide flexibility. Instead, they tether you to the office. They enable you to work all the time and anywhere. And, now, many companies believe that is the definition of flexibility: "'What flexibility means today is not part time,' the head of work-life at one large organization told me recently. 'What people want is the ability to work anytime, anywhere.' That's true if your target labor pool is twenty-somethings and men married to homemakers. The head of HR at another large organization asked, when I described the hours problem, 'What do you mean, how can we get women to work more hours?'" - Why Men Work So Many Hours, Joan C. Williams, May 29, 2013 Harvard Business Review Why Your Manager Doesn't Want You To Innovate Ron Ashkenas Ron Ashkenas Contributor LinkedIn: Busting 8 Damaging Myths About What It Can Do For Your Career 85 Broads 85 Broads Contributor Someone has taken the "human" out of "Human Resources" departments across America. And, this behavior is not limited to operations in America. I work for a multi-national corporation that cannot seem to wean itself from the 24 hour work day. Colleagues in China often begin their day with a 6:00 a.m. meeting and end it with a meeting that begins at 10:00 p.m. or, worse, 11:00 p.m. To combat this problem, the company leadership agreed to a global meeting policy. The policy provides that global meetings should occur only between the hours of 6:00 a.m. and 9:00 p.m. and that no meetings should occur on Friday nights in Asia Pacific. Further, the policy provides a 10 hour fatigue rule. In other words, there should be 10 hours between your last meeting of the day and your first meeting on the next day. First, if you need a global meeting policy, you are in

Blog post by Carol Ross, May 21, 2012, Next Avenue PBS, on how to present your "unique promise of value" (William Arruda) on your calling card. Showcase your brand on LinkedIn. Tips: Post a (good) photo with your profile Put the summary section to optimum use --brand story--compelling statement of your distinctive value, a backstory that explains how you go to be so good at what you do, and an aspirational statement. Make your Specialties Section special Align your experience section with your summary section Be choosy about your recommendations Guidelines to develop your brand story--be introspective, gather feedback, identify a theme, describe formative moments in your life.

Very interesting blog post at Meetingsnet.com on how to create a viral spread of ideas/content/connections at meetings. Written by Alison Hall, August 5, 2013. Stresses that millenials, the focus of many women's organizations recruiting efforts rely on social media and technology to get through each day. They are completely connected, which has implications for how organizations need to use content generated in f2f meetings to attract engagement by people well outside the event itself. Excerpt: 12 Tips for Share-worthiness 1. Think from your audience's POV: What will they find interesting? What will help them prove the value of their industry, or their position? 2. Entertain. Infographics, photos, and (appropriate) humor have great pass-along value. 3. Feel good. What will make the world better? Emotional content spreads because it moves people. Find a way to make your content connect on a deeper level. 4. Plan your meeting with the idea that all content (with the exception of content at proprietary meetings) will be shared. 5. Loop in your presenters. Get their key insights ahead of time so you can "lock and load" content that's ready to go in real time. 6. Remember that real-time marketing only works if your audience can connect. Work diligently with your venue to ensure Wi-Fi is accessible and bandwidth is sufficient. Consider (sponsored!) charging stations to keep attendees powered up throughout the meeting. 7. Lead the way. Sharing will be (and should be) organic, but you need to be the guide. Start promoting hashtags and social channels at your event Web site and in your online registration process. On site, brand all event signage with the hashtags and channels. 8. Talk back. Hear what your audience is saying and participate in conversations. Deliver social value back to them by retweeting or sharing their content. 9. Make it easy. All content should have a one-click sharing option. Don't rely on the audience to cut and paste. Videos and phot

In research on CoA communities, went to NYC CoA to see what they offered and ran across the most active site so far. See excerpt below for rebooting your life offered by The Transition Network, which I think is the women's group that Lisa knows. Is relevant to WLS. See book title on Reboot your life, Energize Your Career and Life by Taking a Break in excerpt below. "REBOOT YOUR LIFE - A special workshop on taking a break and making the most of it Are you feeling: Disengaged and too tired to figure out how to change that? A yearning for an adventure, or extended travel to recharge your batteries? A need for time to heal your heart and/or body? Or to get on the path to wellness? Like you need to plan for your "retired" chapter or already retired and wanting a more fulfilling life? Two of the co-authors, Rita Foley and Jaye Smith, will share important and useful insights gained from their four years of research, interviewing over 300 individuals and 50 organizations for their book, Reboot Your Life, Energize Your Career and Life by Taking a Break and from their workshops. With both discussion and fun exercises the authors will cover important topics such as : Overcoming emotional hurdles to taking time off work Turning job loss into an "unexpected sabbatical" Managing and planning for the stages of your Reboot Break Pre- retirement planning Deflecting robbers of your time What can I do next? Living a life of balance and passion Reboot Partners workshops, book and talks have been featured in the New York Times, The Wall Street Journal, The New York Post and on Martha Stewart radio, Oprah's OWN Network, and WPIX New York."

Great article by Susan Weinschenk, Brain Wise: Work better, work smarter, September 11, 2012, and why dopamine keeps us "seeking" when we already have enough information. excerpt: Do you ever feel like you are addicted to email or twitter or texting? Do you find it impossible to ignore your email if you see that there are messages in your inbox? Do you think that if you could ignore your incoming email or messages you might actually be able to get something done at work? You are right!" ... "Instead of dopamine causing you to experience pleasure, the latest research shows that dopamine causes seeking behavior. Dopamine causes you to want, desire, seek out, and search. It increases your general level of arousal and your goal-directed behavior. From an evolutionary stand-point this is critical. The dopamine seeking system keeps you motivated to move through your world, learn, and survive. It's not just about physical needs such as food, or sex, but also about abstract concepts. Dopamine makes you curious about ideas and fuels your searching for information. Research shows that it is the opioid system (separate from dopamine) that makes us feel pleasure." Turn off the cues - One of the most important things you can do to prevent or stop a dopamine loop, and be more productive is to turn off the cues. Adjust the settings on your cell phone and on your laptop, desktop or tablet so that you don't receive the automatic notifications. Automatic notifications are touted as wonderful features of hardware, software, and apps. But they are actually causing you to be like a rat in a cage. If you want to get work done you need to turn off as many auditory and visual cues as possible. It's the best way to prevent and break the dopamine loops. What do you think? How do you deal with dopamine loops? Are you willing to turn off your cues?

"Something successful entrepreneurs should aim to have: Conviction. Being an entrepreneur is not the easy road to success. Sure, you're your own boss-making the conversation in which you ask for a raise far less awkward-but the hours are long, the market always crowded, the naysayers plenty. There will be discouraging news. But the ability to stand behind your decisions is essential. No one else can tell you what you want for your company, and don't let them try. Drive. As an entrepreneur, time is not on your side. The best-laid plans are those that are executed as swiftly as possible. Don't sit on an idea or wait until you've had a chance to "sleep on it." Act now. Innovation. The original brainchild might have been the thing that got you excited enough to take the leap into entrepreneurship. But longevity will depend on continually coming up with new ideas, from products to ways to market them to which audiences to target. Not all of these ideas will be winners. But having them is not optional. Inspiration. You may be your only employee. Or you might have a team that looks to you to engage them, foster their talents, and involve them in the bigger picture. Those employees who feel excited about, and part of, the overall vision will be encouraged to grow alongside you, and work hard for you. Focus. Establish your daily, weekly, quarterly goals and go after them. Connect dots on a daily basis. Avoid distractions, and distracting people. Independence. It's a lonely road, entrepreneurship. Though your goal is to foster community within your company, there will be days when you wish everyone else would be willing to work as hard as you are, to want it as much as you do. But realize that your company's success does mean more to you than it does to anyone else. Be willing to go the road alone on those days when everyone else has seemingly pulled off for lunch. That's what'll make the difference."

Copyblogger post by Henneke Duistermaat, July 2014. "Follow these steps: Over the next five days, block 30 minutes for reviewing your blog. On day one, create a profile of your favorite fan. On day two, write down your blog purpose and discover why your fans come to your blog. On day three, think about your favorite fan and write down at least 30 blog topics that he'd love to read. On day four, review your blog promotion strategy. How can you reach more people in the time available to you? Which activities can you cut? How can you experiment? On day five, consider your email strategy. How can you build a closer relationship with the fans on your list?"

blog by Clay Johnson on Lifehacker, 2.23.12, on starting every day as a producer of information, not as a consumer. Excerpt: "The production of information is critical to a healthy information diet. It's the thing that makes it so that your information consumption has purpose. I cannot think of more important advice to give anyone: start your day with a producer mindset, not a consumer mindset. If you begin your day checking the news, checking your email, and checking your notifications, you've launched yourself into a day of grazing a mindless consumption. Starting your day as a producer means that your information consumption has meaning: the rest of the day means consuming information that is relevant to what it is that you're producing. Waking up as a producer frames the rest of your habits. You're not mindlessly grazing on everyone's facebook's statuses. You're out getting what it is you need to get in order to produce. Waking up as a producer is procrastination insurance. But there's something else that being a producer does: it gives you more clarity about what it is that you think."

Blog post by Deborah Shane "According to a CareerBuilder survey "hiring managers are using social media to get a glimpse at the candidate's behavior and personality outside of the interview, and are most interested in professional presentation and how the candidate would fit with the company culture. Here are five strategies anyone can use to 'advance and own their professional development'." First three of five strategies are online: 1) Use Facebook in a hybrid way. Facebook can be one of the most effective and diverse self marketing, branding and networking assets of all of the social platforms. Posting professional questions, article linking, Facebook chats and using the Notes Feature are all great ways to brand yourself on Facebook. 2) Brand your LinkedIn and Twitter pages content and information. Having a content rich, branded landing page on LinkedIn and Twitter can make a strong first impression. Complete your profiles and tell your story in your job history. This makes you more personable and shows people you are serious, professional and you want to be remembered. 3) Launch your own blog or guest blog for other strategic sites. This is one of the best ways to share how you think and show your knowledge and expertise, as well as highlight others in your field that you admire or want to emulate. Some of the free sites you can use are WordPress, Weebly and Wix.

Great blog post on drawing small targets for your business by Sean Smith, Copyblogger, Excerpt: Are you struggling to get traction? Are you dissatisfied with your progress attracting visitors to your blog, subscribers to your newsletter, followers on Facebook and Twitter, or whatever else it may be? Your target isn't small enough … so make your target smaller. Tighten your scope, find your tight-knit group. And reach more in the long run. Want to discuss? Reach out to me on Twitter or join the discussion on Google-Plus.

Blog post by Sylvia Browder at the Story Exchange--where women mean business. "Challenge 2: Undefined Niche To Niche or Not to Niche…that is the question. What is a niche? A niche business is one that targets a very specific group of people with specific shared interest. A business with an undefined niche is like a ship sailing in shallow water. By creating a niche business allows you to market to your ideal clients. For example, if you were a behavioral psychologist targeting teens, you would market your services in places where parents are likely to find out about you; such as advertising in parent magazines, providing resources to local middle and high schools or joining organizations geared towards parents. Solution: By understanding who and where your ideal customers are; it is easy to craft a marketing plan to target them. Here are three easy ways to target your potential clients: * Improve your website's SEO with specific key words * Generate exposure locally and virtually with professional speaking, seminars or publishing a book or articles. * Craft a clear message that speak at the heart of your customer " Challenge 4: No Social Media Plan Random tweets and meandering Facebook posts will result in a lot of time devoted to zero results. Before making another useless post, sit down with pen and paper and make a list of what you want to achieve from social media. To which social media do you belong? What are some social media marketing strategies that you have noticed from other companies? What do you have that will offer value? You may find that your company is spread a little too thin across the social media spectrum. Quality truly is superior to quantity in this respect. Solution: Create a social media marketing plan and stay the long haul. Establishing a strong presence can be a very time consuming process. It is unwise to expect your list of fans, followers or subscribers to grow overnight.

"Running a blog is so much more rewarding when you know people are reading, enjoying and sharing your work. If you're managing a blog as part of your business, you probably want people to find and buy your products through your blog, as well. So increasing subscribers is an important task for bloggers. These are some fairly simple hacks that you can implement without too much fuss, which should boost your subscriber numbers. 1. Lower your bounce rate - here is how"

blog post by Caroline Kim Oh, August 19, 2014, on reframing networking to build on your strengths, and not be overwhelmed by "networking" expectations at a so-called networking event. "Slow Networking " What I've found is that there is no one right way to build and cultivate your network. It turns out that my way of getting to know people, what I will begin calling "slow networking," is what works for me. I find that I am much better at getting to know people over time. I enjoy "collecting" relationships with people who are doing interesting work both within and outside of my field, keeping in touch with them, helping them whenever I can, informing them of what I am up to and, from time to time, calling on them when I need help. I love the process of uncovering a natural rapport with them as we work together on things we care about. How do you find your bright spot? When you feel you are excelling at a form of communicating with other people, and it comes naturally to you, that is your bright spot. And when you build your networking strategy around your one or two bright spots, you are leading with your strengths instead of trying to replicate some networking best practices book.

Excellent video on why 20s are critical adult forming period--brain is fully formed for adulthood; "Plan and not quite enough time to do great things"--Leonard Bernstein Musical chair relationships and fear of not being able to sit down at age 30 with partner for life can cause bad decision making Post millennial crisis is not having the career that you want, or family that you want Story of Emma--at age 25--"having an identity crisis". Thought she might want to work in art or entertainment. Lived with boyfriend who displayed temper more than ambition. Head in lap, and sobbed for hour. In case of emergency, please call. who will be there for me? Told her three things that all 20 somethings need to hear: 1. Get identity capital--investment in who you might want to be next. Identity capital begets identity capital. Discounting exploration is not supposed to count when it is procrastination. 2. New piece of capital or person to date comes from weak ties--half of 20 somethings are underemployed, and half of them are not--reaching out to weak ties is how you connect; 3. You can't pick your family but you can pick your friends. You can pick your family and the time is now. The best time to work on your marriage is before you are married. Consciously choosing what you want. Found an old roommate's cousin who helped her get a job; married and has plenty of emergency contacts. One good conversation, one good Ted Talk can have an enormous impact. "Thirty is not the new 20, claim your adulthood, get your identity capital, reach out to weak ties to make your family.

Importance of learning online to replace formal degree seeking activities by Lolly Daskal and Matthew Brimer, founder of General Assembly, turning thinkers into creaters "Luckily for you, there are now a ton of educational resources and pathways to learn web design and hone your skills, available both online and offline, without the requirement of pursuing a traditional college degree. When hiring a designer, most employers today care about your portfolio over your resume, your creative talent over your GPA, and your ability to produce great work over the name brand of the school you attended."

Here are five ways to successfully tap into the women's market: 1. Provide good quality information. Producing a newsletter and Web site are excellent ways to demonstrate your expertise and to keep your image in front of clients and prospects. Include plenty of strategies and tips that will help guide women to be more successful in running or growing their businesses. Conducting free seminars or workshops is another good strategy for imparting your knowledge and has the added benefit of serving as a networking forum. 2. Build relationship marketing strategies. Develop and sustain relationships with women and cultivate a sense of community. 3. Host networking events. Historically, women have not had the same opportunities to network as their male counterparts. You can create your own networking events for women clients and prospects. Featuring a guest speaker in your industry can be an excellent addition. Just be sure to build in enough time for networking as well. 4. Sponsor women's business associations or events. If you are looking to target this market and build awareness, consider sponsoring one of the many women's business associations and events. These range from something as specific as mentoring programs (such as the Step Ahead One-on-One Mentoring Program - www.stepaheadonline.com ) to associations for women exporters (such as the Organization of Women in International Trade - www.owit-toronto.ca ). Most hold regular meetings and special functions. Some provide opportunities for sponsors to speak and showcase their expertise. Contributing material to their newsletters, publications and Web sites is another good way to build your identity among members, as these associations often welcome good quality, educational submissions of interest to members. 5. Share core information on a regular basis. Email or mail information that is considered to be "in our mutual interest." News clippings, industry data, notes from indus

Commencement speeches at different colleges, June 15, 2014 Harvey Mudd College Beth Shapiro, evolutionary biologist "Your unique education has prepared you for careers at the cutting edge of innovation. This is both good news and bad news. It's good news because you're probably going to find a job, it will pay well, and it will be intellectually fulfilling. It's bad news because whatever you thought you were training for when you started this exercise might not actually exist anymore. Five years ago, when you guys were deciding where to go to college, there were very few mobile-app developers or big-data architects, and there certainly weren't any chief listening officers for social media outlets. It's hard to imagine where the next five years will go, but it's kind of fun to do so. ... Who knows, but you guys are going to be among the people that are actually making it happen. And it'll be awesome, as long as you're willing to take some risks and step outside of your comfort zone. When an opportunity arises, take it." UNC at Chapel Hill Atul Gawande, doctor and writer "Ultimately, it turns out we all have an intrinsic need to pursue purposes larger than ourselves, purposes worth making sacrifices for. People often say, 'Find your passion.' But there's more to it than that. Not all passions are enough. Just existing for your desires feels empty and insufficient, because our desires are fleeting and insatiable. You need a loyalty. The only way life is not meaningless is to see yourself as part of something greater: a family, a community, a society. ... the search for purpose is really a search for a place, not an idea. It is a search for a location in the world where you want to be part of making things better for others in your own small way. It could be a classroom where you teach, a business where you work, a neighborhood where you live. The key is, if you find yourself in a place where you stop caring - where your greatest conce

article by Robert Elsenpeter, Star Tribune, 2008. Expand Your Network Many admins are already members of the International Association of Administrative Professionals (IAAP). And while that is a group worth joining, there are other organizations - like Toastmasters - that can help your professional life. "Attend community groups and industry association meetings," says Kathy Northamer, vice president of OfficeTeam in the Twin Cities. "Make presentations on your area of expertise. Volunteer with a nonprofit. You'll not only gain new contacts, but acquire experience and work samples you can use to build your career." Different organizations can offer different opportunities. But there is one thing they all have in common and it's something beneficial for the admin. "Networking, networking, networking!" says Northamer. "The more contacts in your network who know you, the more likely you will secure leads, interviews and interesting job offers." Reasons to Join a Professional Organization: Personal and professional development resources. Networking opportunities. Professional certification that can help your career. Service and support from the national organization. Opportunities to develop one's leadership skills. Discounts on related products and services. Regular organization conferences. Member publications.

Blog by Kevin O'Keefe, "Real Lawyers Have Blogs," on the topic of the law, firm marketing, social media, and baseball, February 23, 2014. O'Keefe reviews a study by Gerry Moran on using social media to teach, not to sell. Other key points that O'Keefe makes: Build a large social network of people modeled after your customers and their influencers. 75% of B2B decision makers use social media to learn. (wonder where this stat comes from?) Pass on valuable information. Don't use your social media and networking channels to promote yourself. You want to be known for handing out knowledge and not brochures. Use social so that people will want to visit with you in person. 73% of customers are willing to engage with you on social media, so the opportunity is there. Use social media to teach, not sell. Selling is best done face-to-face. However, Social Media Today reports B2B buyers look at an average of over 10 digital resources before ever making a purchase. Since customers need to learn before they buy, use this opportunity on social media to connect. Teach and connect with today's technology. Connect and get on the radar of your customers and potential networks by retweeting, sharing, commenting and favoriting others' content. Develop Insights. Before you teach and connect with your customers, you need to listen to the customer and their customers. Social is an excellent listening tool. Be a publisher. In addition to curating and passing on the great content to your network, create your own assets on a blog. Organizations who blog get clients. Later Excerpt: Over the years LexBlog as been all about helping lawyers understand how to use the Internet in a real and effective fashion so as to grow their practices. By sharing information from third parties along our own insight via blogs and other social media we established a reputation as trusted advisors. Even when I reach out to meet with lawyers and law firms I have never met f

blog post on Mashable on how to create your online identity 5 tips 1. Google your name--see who you are competing against in terms of name recognition 2. Own your name--get LinkedIn profile and pictures to show up first by creating a name specific URL at LinkedIn 3. Block and tackle on social networks such as Facebook to only share certain info with the public or limit Facebook content to friends only. 4. Advance the ball forward--create some great content in the first page of results; some apps help with that--Brandyourself 5. Make your own plays--showcase your expertise in a blog post, answer a question on Quora or comment on an article.