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Rick Nimo

How to Convince Older Business Owners to Invest in Social Media - 0 views

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    Five social media benefits older business owners should know Why all businesses should go social Convincing older business owners to invest in social media can be difficult. They can be more comfortable with marketing methods of the past, and they can be reluctant to learn about the newest promotional techniques made possible by advances in technology, such as social media.
Rick Nimo

Social Media 101: A Guide to the Top 5 Social Media Tools for Business - 0 views

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    February 13, 2012 To put it mildly, social media tools are transforming the way we communicate. These days, people send a tweet instead of an e-mail and write on Facebook walls instead of dial phone numbers. So you know the best way to reach customers is to join these conversations, but how?
Rick Nimo

Social Networks, Small and Smaller - 0 views

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    Mr. Dunbar told him that social networks resemble a set of concentric circles: 150 people constitute the outer boundary of friends, 50 is the limit for trusted friends, 15 for good friends, and 5 for best friends.
Rick Nimo

4 Reasons Why Contests Should Be Part Of Your Marketing Strategy - 0 views

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    July 14, 2011 While contests and sweepstakes have been around for a long time, they have taken on a new life with the growth of the social Web. Contests are certainly not the answer to every marketing challenge, but they should be part of every social media marketer's toolkit.
Rick Nimo

Exercise May Trump Mental Activity in Protecting Against Brain Shrinkage -- American Ac... - 0 views

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    Exercising regularly in old age may better protect against brain shrinkage than engaging in mental or social activities, according to a new study published in the October 23, 2012, print issue of Neurology®, the medical journal of the American Academy of Neurology . Research suggests that brain shrinkage may lead to problems with memory and thinking.
Rick Nimo

For a Healthy Aging Brain, \'Use It or Lose It\' - 0 views

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    For a Healthy Aging Brain, 'Use It or Lose It' Social, Mental, and Physical Engagements Help Maintain Memory April 27, 2012 -- Newly minted octogenarian Burt Garrett says he doesn't actively work to keep his mind and memory sharp, but a new research review suggests that he's doing a lot of things right.
Rick Nimo

5 Advanced Twitter Tips for Your Small Business - 0 views

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    June 18, 2012 So you're running a small business and you've got the basics of social networking mastered: You frequently tweet, you've created a venue on Foursquare and your Facebook Page is a work of art. How do you move to the next level of social marketing mastery?
Rick Nimo

The Secret to a Perfect Facebook Post - 0 views

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    May 29, 2012 Small businesses that use Facebook to get the word out and promote their companies should check out a new report from Buddy Media, a social ad-management software provider. The report is drawn from the company's analysis of 200 clients' Facebook posts over a two-week period, in addition to the comments and "likes" spurred by those posts.
Rick Nimo

No, you should not pay online influencers for their advocacy - 0 views

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    The hottest link of the day today among experts in Social Business is a Harvard Business Review blog post titled Yes, Marketers, You Should Pay Your Influencers. I thought it warranted a quick response. Here at Little Bird we provide technology for ethical, and thus effective, influencer marketing and social business.
Rick Nimo

Facebook's Marketing Tools You Might Not Know About - 0 views

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    Among the plethora of social networks, Facebook, with more than 900 million active monthly users, might represent the biggest marketing opportunity for companies large and small. But marketers who think that creating a Facebook page and walking away is enough should think again. From advertising opportunities to finding new customers, a lot goes into successful Facebook marketing.
Rick Nimo

Healthy Living in Old Age Can Add 6 Years to Life - 0 views

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    Healthy Living in Old Age Can Add Years to Life Staying Physically Active, Socially Engaged Improves Longevity Aug. 30, 2012 -- Following a healthy lifestyle can lead to a longer life, even among people who are already well into their 70s, new research shows.
Rick Nimo

Study Shows Consumers Prefer Pinterest and Twitter Over Facebook - 0 views

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    June 5, 2012 Consumers are more likely to follow you on Pinterest or Twitter than they are on Facebook, a new study shows. According to the 2012 Social and Mobile Commerce Study-a joint research project by the National Retail Federation's Shop.org, comScore and The Partnering Group consultancy-customers say they were following fewer retailers because of concerns about information sharing and privacy.
Rick Nimo

Unfriended? Five Ways to Manage Online Rejection - 0 views

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    Your Facebook friendships have great potential to enrich your emotional life by expanding your social horizons beyond the people you would normally interact with at home or work. Unfortunately, though, just as Facebook can bring you up, it can also bring you down. The ending of a Facebook relationship rarely occurs in a mutually agreed-upon way.
Rick Nimo

From bad to good habits in five achievable steps | Psychology Today - 0 views

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    The key to overcoming your bad habits is, first, to develop some insight into their origins. New York Times "Social Q's" editor Philip Galanes and lifestyle coach Harriette Cole tackled the issue in a recent Today Show appearance.
Rick Nimo

Kids asleep, but still texting | Psychology Today - 0 views

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    Well here's a decidedly 21st century sleep issue. Apparently there's a rising phenomenon among teens: sleep texting. That's right, teens are reaching for their phones during the night, firing off messages, and waking with no recollection of their actions. We're all aware of how deeply embedded social media and technology are in our culture today.
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