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Cybersecurity guide for the hospitality industry - Help Net Security - 1 views

  • A practical cybersecurity guide from the National Institute of Standards and Technology (NIST) can help hotel owners reduce the risks to a highly vulnerable and attractive target for hackers: the hotel property management system
  • allowing hotel owners to control and limit access to their PMS and protect guest privacy and payment card information.
  • According to a recent industry report, hospitality ranked third among industries compromised by cybersecurity breaches in 2019, and the industry suffered 13% of the total incidents.
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  • About two-thirds of these breaches were attacks on corporate servers, which often store guest information and communicate with on-site property management systems.
  • The design protects data moving within this environment, and it prevents user access to the various systems and services.
  • “Zero trust principles mean access is not granted to devices or user accounts based solely on their physical or network location or who owns them. Instead, authentication and authorization of both subject and device are required before users can access a network’s resources
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    The National Institute of Standards and Technology created a practical cybersecurity guide to help hotel owners protect their PMS from hackers. Hotel owners can learn to protect the privacy of the data stored in their systems, which is highly vulnerable. The guide also advocates for the zero trust principle, which dictates that access to a system is never fully granted, but must be continually evaluated through authentication and authorization.
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Take It From Ritz-Carlton: Data Is Nothing Without the Personal Touches | CustomerThink - 0 views

  • the Ritz-Carlton uses a CRM system. Coined “Mystique,” the Ritz-Carlton database is used to track information such as guest preferences, frequency of visits and issues that have come up for guests during their previous stays.
  • While the data is helpful in understanding an individual guest’s relationship with the brand, the data is only as good as the staff’s willingness to leverage it to create ongoing, memorable and unique experiences for the guest.
  • according to NPD Group, a market research company, almost 50 percent of the consumers who described themselves as highly loyal to a brand were no longer loyal to that brand a year later. So how does a business maintain loyal customers? In a nutshell, by not leaving it solely to technology, such as complex CRM databases, but instead making loyalty and customer engagement an integral part of each employee’s daily focus and communicating about it daily
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  • At line-up, the Ladies and Gentlemen celebrate stories of exceptional service; share new information from the Mystique CRM database; hear presentations on business success factors, such as the importance of driving customer engagement is presented, and research results from customer engagement surveys. And they discuss the information on the Credo card.
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    The article discuss Ritz Carlton experience with their own CRM system called Mystique, it also argues that a CRM system and technology are not enough to gain customer loyalty but also needs a different level of customer engagement.
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    The article discuss how did Ritz Carlton introduced a new CRM system named mystique to develop a more personalized service for the clients focusing mainly on data collected through the hotel employees by observing guests behavior or by asking the guest directly. However, the article also discusses the importance of human interaction regardless to the system it self.
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Why Are Hotels Investing In Augmented Reality Technology? | ARPost - 0 views

  • From virtual maps to quirky digital experiences, hoteliers are creating fun and memorable guest experiences using AR. By investing in AR solutions, they hope to exceed the expectations of guests and make their stay unforgettable. Best of all, hoteliers don’t have to commit to expensive and permanent changes when they’re experimenting with AR.
  • Hotels can also use AR to create virtual maps, especially if the place is quite large. They can get information about amenities, prices, maintenance issues, housekeeping schedules, and more.
  • AR can bring marketing collaterals like brochures, catalogs, and magazine spreads to life in new ways.
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  • During the 2012 London Olympic and Paralympic Games, Holiday Inn used AR to create immersive experiences for guests around the hotel. Using a mobile device, guests were able to overlay photos or videos of their favorite athletes into a real-world setting.
  • They used these beacons to send virtual keys to their guests, allowing them to unlock their hotel rooms through their smartphones. All they had to do was tap a button.
  • The best thing about AR is that it is very accessible. Unlike virtual reality, guests won’t have to wear and carry around bulky headsets. Since AR overlays computer-generated elements into real-world settings, guests are able to see the environment around them at all times
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    Although very popular among other industries, augmented reality is still not widely used in the hotel industry. It is accesible and can become a great marketing tool for hotels and get guests to see virtual maps of the hotels, and see additional information such as prices and amenities. A few hotel chains have brought augmented reality into their hotels to help promote Olympic games and have guests share photos about their AR experience.
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Why a College Student Developed a Hotel Housekeeping Robot | Hospitality Technology - 0 views

  • Recently, Maidbot announced its partnership with RB (Reckitt Benckiser), a health, hygiene, and nutrition company and the makers of many world-renowned brands including Lysol, Dettol, Harpic, Finish and Mucinex. Maidbot is partnering with RB to drive greater confidence in the hospitality and commercial real estate industries by innovating cleaner, more hygienic experiences for guests and employees alike.
  • The two companies will collaborate to develop innovative commercial cleaning solutions which will drive the commercial robotics revolution and transform the commercial services industry. 
  • Micah Estis Green founded the company when he was a student working as a room attendant at The Statler Hotel on Cornell University’s campus. While cleaning rooms, he realized housekeeping is a hotel’s highest variable cost and that room attendants have the highest rate of injury.
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  • Green also saw similar issues in other types of commercial real estate with demanding cleaning operations. So Green created Rosie the robot (Yes – named after The Jestons’ maidbot!) to vacuum commercial floors so that humans could focus on more meaningful and enjoyable work.
  • as hotels and other companies began to use Rosie – something interesting happened. As the team designed the hardware and navigation software to optimize Rosie’s cleaning function for varied environments, they uncovered demand for predictive data that could provide significant added value to management.
  • Rosie can track environmental data from temperature and humidity to Wi-Fi signal strength. Rosie evolved from being a commercial floor cleaning robot to an indoor mobile data platform - mapping indoor data over physical space. Rosie’s cleaning skills combined with her data tracking has made her a valuable asset to many hotel properties.
  • Operators have seen an increase in efficiencies in room and public space cleaning, so they have derived value in changing operations accordingly. Additionally, the robot captures actionable data that can help mitigate lost revenue from guest complaints - ie. poor Wi-Fi in a room will lead to a guest complaint which could lead to a discounted rate - which has an impact on the top line for operators.”
  • “COVID has had an unprecedented impact on the service industry and operations have changed drastically,”
  • Rosie can help alleviate the strain that increased an increased task list may cause. Rosie can also tackle public spaces -- like lobbies and corridors -- to clean consistently and support house aids so they can tackle higher touch and guest-focused tasks. 
  •  
    Interesting article! This robot Rosie, was created by a student while working as a housekeeper at a hotel. He saw that majority of accidents reported by housekeeping staff were injuries sustained from vacuuming. Later they found that Rosie was much more capable at performing other duties than housekeeping. Due her data storage capabilities she became useful in tracking environmental data, temperature, humidity and WIFI signal strength. No doubt this type of green technology has had a tremendous impact on the overall guest experience and increase in revenue.
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Flight prices dip amid COVID. Will it impact holiday travel? - Los Angeles Times - 0 views

  • This month, domestic airfares are down 5% from September 2019 and international fares down about 8%
  • Prices for flights to Europe are at a five-year low, down more than 30% compared with the same month in 2019, according to the travel website.
  • For the first time since COVID-19 took hold in spring 2020, travel demand this summer began to match and briefly surpass pre-pandemic levels
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  • But in the last few weeks, airlines have reported a steep drop in demand and an increase in reservation cancellations.
  • The average domestic round-trip flight costs $260, down from $290 at the end of August
  • The average round-trip price of a flight to Europe from the U.S. is $565, down from $665
  • In its own Sept. 9 investor update, Delta Air Lines said “initial revenue expectations were predicated on an acceleration of business travel through the September quarter. The pace of business travel recovery has paused as companies delay or scale down initial office reopening.”
  • “Most airlines have said Thanksgiving and Christmas and year-end holidays remain solid,” Unnikrishnan said. “So far, people are not canceling their holiday plans.”
  • Domestic round-trip airfares around Thanksgiving are priced at an average of $300, up 23% from 2020 ($245) but down 11% from the pre-pandemic 2019 fares ($335), according to Hopper. The average domestic round-trip airfares for travel around Christmas are $430, up 71% from 2020 ($250) and up 10% from 2019 ($390).
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    Airlines around the world are sadly continuing to battle the ever lasting effects of the Covid-19 pandemic. Currently domestic airfare prices are down 5% since September 2019 and international fares down 8%. These price drops are expected after summer month travel exhaustion, although these prices are at a lower price than 2 years before. The biggest question within the industry right now is whether or not prices will see a steady uptrend in the coming months as we approach the holiday season.
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100 Event Statistics (2021 Edition) - 0 views

  • Whether the industry remembers it as a catalyst or catastrophe will largely depend on how event professionals adapt and navigate the uncertain times to come.
  • Streaming experiences can reduce total climate pollution from events by 60-98%
  • 58% to 67% of eventprofs are very likely or completely likely to address sustainability in their meeting plans for 2021.
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  • EVENT INDUSTRY CORONAVIRUS RECOVERY STATISTICS
  • 66.5% of eventprofs plan to use hybrid as their go-to format once in-person events resume.
  • Almost three quarters of planners (71%) plan to continue to employ a digital strategy to maintain their virtual audience once they return to physical events
  • 57% of attendees believe that they can conduct the majority of their event objectives online.
  • As of March 2020, the exhibition and events industry had lost 14.4 billion euros (16.5 billion USD).
  • only 5% were minimally impacted.
  • Almost three fourths of planners, or 73.6 %, have become more proficient or much more proficient in tech as a result of the pandemic, which will be important as the industry transitions further to virtual and eventually hybrid events in the coming months.
  • 39% of planners expected to be able to recoup at least 25 percent of their revenue by pivoting to virtual events in 2020.
  • Event planners listed social media as the most effective tool for event marketing (74%), followed by email marketing (66%), their website (60%) and event registration site (26%).
  • 37% of event planners report that social media exposure is a key metric of event success.
  • 58% of marketers use social media for marketing before, during and after their events.
  • 52% of events engage on social media several times a day.
  • 92% of marketers consider influencer marketing is an effective form of marketing, and  82% believe that the quality of customers from influencer marketing campaigns is better than from other forms of marketing
  • The most-used event app feature is agenda/sessions, used by 98.3% of eventprofs, followed by the sponsors/exhibitors listing (93%) and the speakers listing (89.3%).
  • 57% of app providers include recommendations of nearby places, events, and experiences to attendees, while 65% include personalized session or content recommendations
  • The average maximum price of an event app is $15,000, which is up substantially from average maximum price in 2019 of $9,600. (EventMB, 2020)
  • Most app companies (41%) charge according to features — the number of companies charging by number of attendees decreased by 9 percentage points in 2020, from 30% in 2019 to about 21% in 2020.
  • The most important consideration in event management software is support (79%), followed by the features (78%) and analytics (69%). Value for money is listed by 67% of event planners and for 58% it is important that they are not limited in terms of the number of events or attendees. (EventMB, 2018) Graph available. 18.8% of event planners used different event technology providers rather than an all-in-one solution in 2019, though the pivot to virtual events in 2020 has likely radically changed this.
  • In terms of sponsorship opportunities, the top three features offered by virtual event tech providers are sponsor/exhibitor profiles (78%), analytics/reporting (77%), and banners in high traffic areas (70%).
  • Only 14.5 percent of event planning companies experienced no impact from the pandemic.
  • Networking is the most effective strategy for event planners to find new clients (66%), followed by social media (45%).
  • 37% of planners value safety standards above all else when it comes to choosing a destination for their next event. The same criterion for venues ranked as most important for 56% of planners. This suggests planners expect venues to carry more weight than destinations when it comes to safeguarding their attendees.
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    Informative page reflecting Event Statistics - Post-Covid
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8 Hospitality Digital Marketing Trends to Watch in 2021 | WEBITMD® - 0 views

  • If there is one industry that was adversely affected by the COVID-19 pandemic in 2020, it is the hospitality industry.
  • And now, with a vast majority of consumers shifting their activities to online platforms, it has become imperative to make use of digital hospitality marketing to maintain a competitive edge.
  • Perhaps the number one most trusted content online is user reviews. This includes everything from testimonials, comments, forums, social publications, and blog posts.
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  • The trick is to re-engage the users who’ve visited your website but didn’t go all the way booking.
  • By doing so, you get access to a broader audience while establishing credibility and trust. It has been associated with an increase in direct bookings
  • Remarketing basically involves focusing your advertising efforts on users who show interest in your business. You can do this by collecting statistics on users visiting your website or engaging with your content on YouTube or social media.
  • At the moment, remarketing ads have a 400% larger click-through rate and nearly 150% higher website conversion rate
  • Influencer marketing is one of the fastest-growing strategies in the marketing arena at the moment.
  • Chatbots are becoming an almost standard component of business websites. They apply more so in the hospitality industry, where users need rapid responses to queries they make online, regardless of whether there is staff available to give answers.
  • With a VR headset, you can catch a glimpse of a remote location and feel like you are actually there.
  • Due to the impact of COVID-19, revenues in most hospitality-based industries are a fraction of what they were in 2019.
  • Online reputation scores are basically a measure of the rate that people like and trust your brand. There are tons of paid and free tools which you can use to run automatic assessments for your company. It takes into account positive, negative, and neutral critics made about your business, which is then rated from 0-1000.
  • Perhaps the most fundamental trend in the hospitality industry in the wake of the COVID-19 virus is showcasing your facility’s abilities to guarantee the safety of your customers.
  • The way you advertise your service, be it food or massage and gyms, should be done so they appeal more to the local residents and the popular cultural ideals.
  • Keep in mind that any company’s primary aim in the hospitality industry is to enhance the customer experience and create a more lasting relationship. Therefore, as you try out these techniques, your strategies should ultimately achieve that goal.
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    This article discusses digital marketing trends in the hospitality industry for 2021. Due to the COVID-19 pandemic, businesses have had to shift a majority of their activities to an online platform. The number on most trusted form of eMarketing for 2021 has been the focus on User generated content (UGC). Restaurants, retailers, and hoteliers have been encouraged to take advantage of UGC and use their guests experiences to share to their social media pages. Another important detail to note from this article was the focus on remarketing/retargeting ads. Currently, these ads have a 400% larger click-through rate and nearly 150% higher website conversion rate. They also discussed how VR has helped with online booking for hotels and highlighting safety protocols have impacted businesses during this pandemic. Ultimately, a "company's primary aim in the hospitality industry is to enhance the customer experience and create a more lasting relationship."

What Can We Do About the Growing E-waste Problem? - 1 views

started by ysu006 on 30 Sep 21 no follow-up yet
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Report by TINT Emphasizes Importance of Authentic Marketing Content for Tourism and Hos... - 0 views

  • The report also considers the impact of COVID-19 on traveler expectation and social media usage, along with "The Way Forward", a framework for the creation and application of social content by travel brands.
    • cingram21
       
      This article is a summary of a detailed report on the status of social media marketing and offers up some really great statistics on the current status of social media and the travel industry
  • he leading User-Generated Content platform trusted by over 5,000 global brands, stresses the importance of using authentic social media and marketing content for travel-related industries as they recover from the global impacts of COVID-19. Travel-centric brands face a "next normal" in a world where social media adoption and consumer expectations have increased exponentially.
  • participation due to pent-up demand after more than a year of travel restrictions and extended lockdowns. Brands should use this opportunity to lay the groundwork for future success by building relationships, and thus brand affinity, with travelers.
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  • - Content created by real consumers and trusted influencers alleviates travel concerns and aids in conversion. 97% of people who were influenced by social media had also discussed a recent leisure trip with a trusted source
  • More than 30% of social media users will make at least one purchase directly through their social platform of choice; meaning that brands with emphasis on social media or digital marketing should also invest in social commerce and shoppable social technologies.
  • brand trust is not only about marketing to the public, but also communicating with current and future employees. Employee Advocacy is taking a step outside of Human Resources and moving closer to Marketing and Communications.
  • Trendwatching indicates six social-driven trends that will affect tourism and hospitality organizations for the next three years: Social Commerce, physical and digital accessibility, hybrid experiences, sustainability, the new Business Travel, and Hyper-personalization.
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A History of Event Planning (And Why It Matters) | Social Tables - 0 views

    • rhera004
       
      Matchmaking purposes as well
  • Being an event organizer is one of the most stressful careers, but when things come together, there’s nothing like it.
  • 82 percent of small business owners say face-to-face events and in-person meetings are important.
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  • 97 percent say that meetings deliver return on investment.
  • 2013, employing 2.3 million Americans and generating $42 billion in tax revenue.
  • But the first CVB wasn’t established until 1896, in Detroit, Mich.
  • International Association of Exhibitions and Events (IAEE), came into being in 1928. The Convention Industry Council (CIC) and Professional Convention Management Association (PCMA) were founded in the 1950s.
  • Now people not only have individual personal and professional email accounts, they multitask, prospect, network and curate content on a variety of social and digital platforms.
  • It’s that the French Revolution began with a meeting on a tennis court.
  • Meetings catalyze change.
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    Quick History of Meetings/ Events info.
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How the travel industry can fight back against cyberthreats | SmartBrief - 1 views

  • Travel and hospitality businesses have become lucrative targets in recent years for cybercriminals who have stolen from the industries in attacks that often take more than half a year to identify.
  • In the past three years alone, the hotel industry has faced 13 serious attacks, according to an IntSights study.
  • The travel and leisure sectors suffered a 155.9% year-over-year rise in suspected online fraud attempts worldwide in the second quarter, according to a TransUnion study, compared with a 16.5% increase in overall alleged intrusions.
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  • The hotel industry attracts cybercriminals because it handles so many financial transactions in so many countries.
  • The top threat to hotels is phishing, a scam in which hotel guests may receive fake phone calls claiming to be from the front desk. The caller could claim that there is an issue with the credit card on file and that they need to re-verify the payment method. 
  • DarkHotel hacks are another significant threat. These target travelers via hotel Wi-Fi. Digital certificates are sent to guests, like a familiar adobe update, which will retrieve sensitive information. Hotel chains are combating these hacks by suggesting that guests use a virtual private network.
  • Malware (malicious software) is something criminals email employees, under the guise of the attachment or link looking innocent or legitimate. But when the user opens the file or clicks on the link, their system (and more) can be hacked into by the criminal.
  • IT department should routinely update operating systems and back up data and files, and every employee should double-check sources when asked for software administrative permissions. Also, strong firewalls can limit bad traffic and provide security. 
  • Software and hardware can help prevent breaches, but employee training is also an essential part of any hotel’s cybersecurity.
  • only around 35% of airlines and 30% of airports are prepared for cyberattacks.
  • “Guests can enroll in a service called WebWatcher, which monitors the sites where personal information may be shared and alerts guests if evidence of their personal data is found,”
  • Hotels are not alone in being targeted by cybercriminals: The airline industry has faced serious cyberattacks as well, and many airlines still aren’t equipped to handle them.
  • In 2018, a Marriott reservation system was hacked. More than 500 million customer records, including credit card information and passport numbers, were stolen. The company said the hack went back four years prior to the discovery and, when it was noticed, the company started using computer and mobile device monitoring software.
  • "The proliferated effect of the attack on SITA is yet another example of how vulnerable organizations can be solely on the basis of their connections to third-party vendors,"
  • The aviation industry faces dangers such as ransomware and distributed-denial-of-service attacks. Following the SITA attack, HackerOne solutions architect Shlomie Liberow stressed that airlines need to prepare for the worst. 
  • traditional enterprises like airlines have always been an attractive target since few are digital-first businesses, and therefore have relied on legacy software, which is more likely to be out-of-date or have existing vulnerabilities that can be exploited."
  • The airline industry needs to keep third-party vendors in check when it comes to protecting information. Given the high stakes involved, experts suggest that blind trust is not an option. 
  • “You simply cannot know whether your third parties meet your company’s security controls and risk appetite until you’ve completed a full vendor security assessment on them,
  • It’s important to note that the best practice is not a ‘one-and-done’ activity, but through real-time, continuous monitoring.”
  • In 2015, hackers targeted Polish airline LOT’s ground operations system, affecting 1,400 passengers. The hackers made it impossible to create flight plans and flights. It was the first attack of its kind, and it caused concern about cyberattacks one day remotely taking control of planes.
  • To address the threat, the standard advice is to back up and store data in multiple places, including off your physical premises, and have one copy of it be offline
  • Multifactor authentication and long, complicated passwords will take longer to crack. Updating and patching systems regularly helps companies avoid being victimized when a new exploit is discovered.
  • Treating cybersecurity as a companywide concern, not an IT concern, encourages each employee to take ownership of their actions and knowledge and to seek help proactively instead of making an “innocent” mistake that costs the company millions of dollars.
  • Finally, companies should avoid simply throwing money at the problem: Not all cybersecurity solutions work together, which wastes money and increases the risk of a breach.
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    This article discusses ways that the travel industry can combat cyberthreats. The main cyber concern for hotels' is phishing, which is a scam that collects credit card information by pretending to be apart of a hotel's front desk staff. The article mentions that IT departments should do routinely updates to operating systems and back up data and files. Employees should also be trained to help prevent data breaches. The author briefly touched on what to do when your hotel system is hacked and even dives into how the airline industry is still very unequipped to handle cyberattacks and threats. This is a great read to learn how to keep up with best security practices in the hospitality and tourism industry.
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Hotel tech bosses urge better multi-platform integration | PhocusWire - 0 views

  • The independent report (not put in the field by an existing tech brand or hotelier) from hospitality consultant Josiah Mankenzie found that over 80% of chief information officers, chief technology officers and chief operating officers of hotel brands wanted their PMS provider to concentrate on integrations.
  • Other noteworthy items in the survey included some relief for PMS vendors, with around 70% of respondents expressing they are satisfied with their current supplier.
    • jblan183
       
      From the Property System Management Survey website, it is shown in their survey that out of the 56 persons surveyed, most of them were somewhat satisfied with their current supplier; They are satisfied, but most believe they could have gotten an even better value from other vendors.
  • Half of respondents said supporting integration with other vendors, compared to 15% for growing revenue, 11% for time-saving functionality. Other factors such as mobile usage, security and cost all came in 5% or lower.
    • jblan183
       
      To further clarify this, the 56 persons surveyed say that the most important value provided are the integrations provided, highlighting the necessity as the survey was done when COVID-19 had hit the Hospitality and Tourism Industry hard, creating obstacles to the hotel tech bosses.
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Disruption Drives the Hospitality Industry to Innovation - Hotel Business - 0 views

  • looks
  • drastic
  • looks
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  • As the industry looks to rebound, hotel owners, in particular, are introducing new solutions and services to entice guests, including embracing automation, a once taboo term in an industry used to thinking of service in a very human-centric way. From robot concierges to new marketing strategies, hotel owners are changing the norm to address social distancing measures and lingering travel concerns.
  • Property automation system companies are catering specifically to the accommodations industry to
  • the industry must completely re-evaluate and adjust operations to reduce potential touchpoints, and automation is a crucial component at this time.
  • The entire check-in process can now be done through a smartphone, minimizing staff interactions and reducing exposure to a crowded lobby. Guests can check-in with a single touch and enter their room in minutes without even requiring a physical key card.
  • centric
  • make the integration of smart locks and devices easily accessible.
  • For an industry that has long since relied on its (human) staff to deliver customer service, this is
  • drastic
  • experience
  • shift to a tech-first experience. However, for hotels struggling to open with a skeleton staff to reduce overhead, an automated management system can improve efficiency and the overall guest experience.
  • experience
  • branded apps are a one-stop portal for everything from reservations to room service. Used c
  • orrectly, a branded app can help streamline operations and establish a direct channel of communication between hotels and guests.
  • Smart technology is a key investment for hotels as they look to reduce high touchpoints in rooms. Voice assistants can control nearly everything in a room, including temperature, lighting, alarm clocks, televisions an
  • d to order room service. It also creates an opportunity for hotels to learn guest patterns and personalize the experience even further.
  • And based on the past few months, the industry is rising to the challenge.
  • the pandemic accelerated the need to embrace smart technology and automation urgently, putting more pressure on an industry with slim profit margins to cover the costs of implementing the infrastructure to accommodate these changes. The industry has its back against the wall, forcing change and innovative new thinking to adapt and entice guests back as travel resume
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    Before the pandemic hotels were using apps to allow guests to view hotels in their area and book hotels from the comfort of their phone. These apps also had incentives to make customers want to book through the app, now that the pandemic has caused individuals to not be able to be in contact as much, the hotels have taken advantage of these apps to allow guest to do more. Guests are now able to check in through these apps, open the door to their room without needing a key, ordering room service and towels and other toiletries through the app as well. The pandemic forced a lot of companies within the hospitality and tourism sector to become more technology friendly in the sense that they wanted less person-to-person contact, for the safety of external guests and internal guests. Like mentioned in the article smart devices have more of an influence on the guests experience overall, the article mentioned how hotels are using robots to clean rooms, deliver room service and toiletries to guest to increase social distancing standards within the properties. Hospitality was once known as an experience only able to be best delivered by humans but now it is an experience through technology that brings comfort to guests.
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    To provide safer environments to guests and avoid going out of business, hotels had to quickly adopt changes and innovations. Although the industry has heavily relied on human interaction for all customer service aspects, smart technology and automation has been crucial for hotels. In many hotels, all guests need is their smartphone to check-in and get in to their rooms. Marketing has changed and many hotels rooms now feature workstations and gym equipment to ease guests travel concerns.
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"The Adaptation of Cloud Computing by the Hotel Industry" by Anthony Schneider - 0 views

  • Investment in technology must bring value to a business whether it’s a large international hotel chain or a small, independent resort. Since business strategy will vary, a detailed study must be performed to identify the major issues that must be analyzed before migrating to the cloud.
  • Cloud computing can dramatically lower the time and cost of entry to business for smaller firms trying to benefit from computer-intensive business applications that were originally available only to very large corporations.
  • Cloud computing offers an adaptable and dynamic provisioning of computer resources
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  • It can provide an almost immediate access to hardware resources, with little to no upfront capital investment.
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    Cloud computing is not the answer to everything however it does have pros that allows its infrastructure to be invested. Cloud computing is cost effective, faster, and easy to share with different businesses in a different location. Although, its does rely on internet in order to make data download to the cloud.
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Advantages of Cloud Computing for the Hotel Industry - 0 views

  • Is cloud computing secure?If you invest in a cloud Hotel Property Management System (PMS), then you won’t need to store any data onsite; it simply resides on a server elsewhere (it could even be in another country)
  • In reality, the opposite is true, because if you choose the right cloud-based Hotel PMS, then your operations will benefit from some of the best cybersecurity in the business. You’re unlikely to have enterprise-level security and firewalls, intrusion detection and industry-standard SSL encryption in-house, but the cloud PMS delivers all those protections for a fraction of the cost.
  • Cloud computing relies on a robust Internet connection and a device of your choosing.
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  • Lower operational costs
  • With cloud computing, you can truly work from anywhere – a capability the hospitality industry has historically struggled to embrace, often due to the limits of the technology in use.
  • Firstly, it must provide the best suite of management tools for all members of your hotel staff; and, secondly, it must help you provide the best guest experience possible. Another advantage of cloud computing is it enables your staff members to work more efficiently by freeing them from fixed terminals. Check-ins aren’t limited to the reception desk,
  • Improved guest experience thanks to mobility
  • Remote working
  • Depending on the system from which you’re moving, a complete import of your data might be possible, and the ease with which such systems can be learned means staff adoption is unlikely to cause any problems or service interruptions.
    • amoon008
       
      If you use a cloud Hotel Property Management System, you won't have to store any data on site (PMS). Instead, it will be kept on a different server (it could even be in another country). It's understandable that you'd feel insecure as a result. In reality, the opposite is true: if you choose the right cloud-based Hotel PMS, your operations will benefit from some of the best cybersecurity in the industry. You're unlikely to have enterprise-level security and firewalls, intrusion detection, or industry-standard SSL encryption in-house, but the cloud PMS offers all of these protections for a fraction of the cost.
    • amoon008
       
      It is undeniable that times are changing. Older, on-premise hotel PMS solutions are being transferred to cloud computing, which is helping to improve basic, but crucial, hotel operational circumstances like a check-in or check-out line. Cloud computing requires a strong Internet connection and a device of your choice. Because cloud applications are so versatile, you can use your cellular-enabled tablet to run your reception desk from the palm of your hand even if your main Internet connection is down. Cloud computing allows you to operate from anywhere, at any time, in a secure environment, all while reducing IT infrastructure and continuing IT costs. In today's connected world, cloud computing is incredibly dependable.
    • amoon008
       
      Changing to a cloud PMS isn't as difficult as you would imagine. A comprehensive import of your data may be achievable depending on the system you're transferring from, and the ease with which such systems can be learned assures that staff adoption is unlikely to cause any problems or service interruptions. Finally, and perhaps most critically, one of the most major benefits of cloud computing is that it takes far less time to make adjustments. It's not unusual to have virtually 100% uptime, allowing you to take use of the best features and benefits your PMS supplier has to offer without having to deal with lengthy, inconvenient update routines.
  • Older, on-premise hotel PMS solutions are now being shifted to take advantage of cloud computing, helping improve basic, but important, common hotel operations situations, such as a line of people waiting to check in or out.
  • Cloud computing relies on a robust Internet connection and a device of you
  • Cloud computing relies on a robust Internet connection and a device of your choosi
  • Cloud computing relies on a robust Internet connection and a device of your choosing
  • Lower operational costs
  • Lower operational costs
  • invest in a cloud Hotel Property Management System (PMS), then you won’t need to store any data onsite; it simply resides on a server elsewhere (it could even be in another cou
  • Cloud computing relies on a robust Internet connection and a device of your choosing
  • Remote working
  • Improved guest experience thanks to mobility
  • Depending on the system from which you’re moving, a complete import of your data might be possible, and the ease with which such systems can be learned means staff adoption is unlikely to cause any problems or service interruptions.
  • In 2019, just 24% of hotels in the U.S. were using a cloud
  •  
    This article is telling us about some advantages of cloud computing in hospitality industry (hotel industry). You won`t need to store any data outside if you invest in Hotel Property Management System (PMS). There are advantages in cloud computing in hotel industry both for hotel staff and guests.
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No, guests do not require human-provided services in hospitality | PhocusWire - 0 views

  • The classic philosophy in hospitality goes like this: customers – whether leisure, business, corporate group or SMERF members - require services provided by super nice, smiling, well-trained humans.
  • I believe the notion that guests are demanding human-provided services is greatly exaggerated, especially today. A great example of why guests do not care about human-provided services as much as some in our industry think comes from the vacation rental sector.
  • The vast majority of these short-term rental bookings were done online via Airbnb, Vrbo, FlipKey, Vacasa, etc.
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  • Just imagine the whole vacation rental experience: you book online, receive online confirmation and pre-arrival information (directions, keyless entry info, destination info, etc.); upon arrival enter the unit using the mobile key or keyless entry; enjoy your stay; pack your bags and leave on day of departure.
  • All of this while having a completely humanless experience!
  • Five years from now, the hospitality industry won’t be needing half the people it needed back in 2019, and the savings from payroll will mean the investments in next-gen technology will pay for themselves.
  • The ultimate goal imposed on hospitality by the marketplace is simple: do more with fewer employees by using technology and thus reducing the property’s staffing needs by a significant percentage. 
  • So how much human labor would a hotel need in the future? In my view, five years from now, the hospitality industry won’t be needing half the people it needed back in 2019, and the savings from payroll will mean the investments in next-gen technology will pay for themselves.
  •  
    This article portrays the belief that human interaction is very overrated in the hospitality industry. This author believes that rental services such as airbnb are proving that human interaction is unnecessary in hospitality and that hotels are wasting many resources by hiring too many people that technology could do the work for instead.
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The forces behind enterprise cloud spending trends | InfoWorld - 0 views

  • However, most companies soon turned bullish on cloud’s role in the new normal of remote work and virtual cloud-based IT. They ended up being right.
  • New forces are at work that will drive the velocity of cloud spending quarter to quarter, and most of those forces are not yet well understood. 
  • The pandemic has highlighted the strategic advantages of cloud computing because cloud can reduce or eliminate many of the risks around the pandemic.
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  • Typical reductions in traditional compute spending are unrelated to those traditional systems being replaced by cloud hosting or software as a service
  • For example, cloud can remove applications and data from enterprise data centers that were vulnerable to quarantine restrictions that companies experienced early in the pandemic.
  • The cloud will continue to grow, although the rate of its growth will vary according to shifts in market priorities
  •  
    The article highlights how global spending on cloud infrastructure has recently picked up since the beginning of the pandemic. Due to COVID-19, many individuals work remotely and there is a bigger market for virtual cloud-based IT. The pandemic has shed light on the strategic advantages of cloud computing. Each quarter, cloud spending will increase but researchers are still studying the forces behind the changes of the velocity of cloud computing and the rate of growth.
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The disruptive mobile wallet in the hospitality industry: An extended mobile technology... - 2 views

  • A self-administered questionnaire was utilised to collect data from mobile wallet users who have used a mobile wallet while dining out in restaurants and cafes. Other than technology self-efficacy and perceived critical mass, mobile usefulness, mobile ease of use, mobile self-efficacy, and perceived enjoyment were discovered to have a positive and significant association with the behavioural intention to adopt mobile wallet in the hospitality industry.
  • M-wallet is a service that enables users to store their debit or credit card information, pay for goods and services, and request/send money from/to their contacts [5]. Just like a physical wallet, a m-wallet can store credit card numbers, electronic cash, owner identity, information of contact, billing or shipping details and other information [6]. As the popularity of m-devices continues to increase, m-wallet is expected to be a prevalent payment method in the future for various financial transactions [4].
  • The Central Bank of Malaysia has been continuing its efforts to accelerate the promotion of m-wallet adoption and use [9]. M-wallet is expected to play a pivotal role in catalysing new consumer behaviours that move users away from cash and towards electronic transactions.
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  • In particular, 93% of Malaysians still prefer to pay cash when dining out [10]. In other words, the utilisation of m-wallet is only at a maximum of 7% in this context.
  • Also, owing to the COVID-19 pandemic that demands everyone to practice a “new normal”, m-wallet is encouraged over cash in making payments to avoid infection [27,28].
  •  
    This article goes into depth directly within the Malaysian hospitality industry, of using mobile wallet specifically in restaurants. The Malaysian country wants to to only use mobile wallet however the citizens are mostly cash users. Mobile wallet or M-wallet is used on our telephones that hold our credit/debit card information and have the ability to pay services, people and more. It can be used in stores, restaurants, online and through applications. Malaysia would like to shed light on the m-wallet for their country to shift to a cashless society. As Covid-19 is a way for the m-wallet to be more seen and used to prevent cash exchanges therefore preventing spreading germs. It then goes into the theories and hypothesis of m-wallet as a whole; the technology used. There was a total of 450 questionnaires and 413 responses for the data in whether using mobile wallet was efficient and the level of difficulty it holds. While in this day and age we all have the ability to use mobile wallet. I believe this change in Malaysia will attract tourism from Americans being able to use m-wallet. This will then limit the currency change and we will be able to use our phones for payments without having to exchange money and being able to be as contact-less as possible. Now, while I do not know what the effects of Covid-19 have been in Malaysia, if the mobile wallet is now their everyday use. I hope that their shift has started to work and is making progress.
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Accounting technolog Used in the Hotel Industry | - 5 views

  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Hotels can decide to purchase accounting software dedicated solely to one function or can invest in enterprise software. Some chains have opted to outsource their accounting operations to major computer companies and accounting firms.
  • The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
    • Juan Du
       
      Hotel managers are often faced a lot of problem to deal with the accounting system. Now hotel manager can manage all of the accounting responsibilities by use hotel accounting technology. Using Web-based hotel accounting software can save your business money . The functions covered in all of the accounting systems.
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  • Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs.
  • Hotel managers are often faced with the challenge to propose and procure the appropriate technology and software to run their operations.
  • This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Decision Criteria Used in Selection Process: Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operations
  • Accounting software is crucial in measuring and tracking the hotel's profitability.
  • Functions covered in accounting software programs include: --Accounts payable --Accounts receivable --Budgeting --Cash management --General ledger --Sales analysis --Payroll --Procurement --Order entry --Fixed assets --Inventory management
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry.
  • This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs.
  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Accounting software is used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions.
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. Careful consideration of the purpose, functionality and desired results from accounting software must be taken prior to selection and purchase.
  •    This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. Careful consideration of the purpose, functionality and desired results from accounting software must be taken prior to selection and purchase
  • How to Select Hotel Accounting Software:     Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs
  • Decision Criteria Used in Selection Process: Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operations
  • Accounting software incorporates the widely used Generally Accepted Accounting Standards (GAAP) and focuses on key measures unique to the hotel industry, such as revenue per room (RevPar)
  • Accounting software encompasses multiple functions of a hotel's operations, ranging from data mining to running financial reports.  Functions covered in accounting software programs include: --Accounts payable --Accounts receivable --Budgeting --Cash management --General ledger --Sales analysis --Payroll --Procurement --Order entry --Fixed assets --Inventory management
  • Print this article DartUtils.loadGoogle160 = function() { dmjs.runInlineAd = true; $('.AdUnit160').hide(); $('.AdWrapper').addClass('no160'); }; dartAds.renderiFrameAd([{ sz: '160x600' }], 160); How to Select Hotel Accounting Software:    Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs
  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Hotels can decide to purchase accounting software dedicated solely to one function or can invest in enterprise software. Some chains have opted to outsource their accounting operations to major computer companies and accounting firms
  • Accounting software is used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions.  The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
  • The hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability.  Accounting software is crucial in measuring and tracking the hotel's profitability
  • Areas of Functionality in Hotel Accounting Software
  • Areas of Functionality in Hotel Accounting Software
  •  
    This article describes accounting software functions within the Hotel industry. The article states that "Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry". It is said that when selecting accounting software, you must identify what results you are looking for from the software; and also the functions that you are able to receive. You must also understand the needs of your property, and industry. The article also discusses various decision criteria, which is a part of the selection process. Some of these criteria's that you must look out for are: annual revenue, budget, location, multiple sites, national or international locations, in-house verses outsource operations. I love the fact that this article also discusses the functions of hotel accounting software. Some of those functions that were stated are: account payable, account receivable, and payroll. The article also brought up some trends about hotel and lodging accounting software. One of the trends that stand out to me was the fact that some companies hand over their entire accounting responsibilities to major accounting companies or, accounting firms; this is referred to as outsource. Having a accounting software is a very beneficial asset for a company.
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  •  
    This article talks about the importance of choosing the right accounting software for hotels. Hoteliers need to take into consideration the purpose, functionality and desired results before selecting accounting software which "is used to track the profitability of hotel operations and identify trends in the hospitality industry." In order to select a hotel accounting software it has to match the needs and functions of the premise. Some of the most important factors in the selection process are annual revenue, budget, location, multiple sites, national or international location, and in house vs. outsourced operations. "Accounting software encompasses multiple functions of a hotel's operations, ranging from data mining to running financial reports." Some of the major functions in accounting software are accounts payable, accounts receivable, budgeting, cash management, general ledger, sales analysis, payroll, procurement, order entry, fixed assets, and inventory management. The hospitality industry is reporting increasing demands for internal controls and financial accountability therefore is very important that hotels select the right accounting software because is in charge of keeping records of the hotel's profitability. In addition accounting software reports room rate revenues and discrepancies and use the Generally Accepted Accounting Standards.
  •  
    Accounting software programs are essential to the hospitality industry because it helps organize and keep track of the hotels operations and its profits. It's important to select the right accounting software that will help tie in the needs and concerns of your hotel. The significant factors to look upon in choosing the best program for your business are annual revenue, budget, location, multiple sites, national or international location, and in-house verses outsourced operations. Accounting software incorporates multiple roles of a hotel's operations such as data mining and running financial reports. Hotels can choose to purchase accounting software devoted exclusively to one purpose or can invest in enterprise software. The hospitality Industry counts on the different tools, as well as their accounting software, to increase their usefulness and creating them to become more competitive in their central business.
  •  
    I believe one of the most critical items missing from the selection process when purchasing accounting software is the need have interface with the PMS system. This would be a more integrated approach for the smooth transition of front and back of house operations.
  •  
    Marcia, you are right! Its a very important idea, to have interface with the PMS system. As for the main topic of this discussion accounting is a step for understanding the factors which influence your business positevly and negatively, in order to use proactive or reactive strategy. Some things that should theoretically work in your business can actually be unsuccessful, so financial data analysis is a key for problem-defining and therefore for finding solution.
  •  
    This article gives some useful hints on how to choose an accounting software for your hotel business and what are the tips and tricks. There are lots of accounting software packages in the market which has a number of different options but the point is that each of these features will match a specific  need.  
  •  
    This article is about choosing the correct accounting software for the hotel industry. Through different types of software you are able to track the profitability of a hotel.
  •  
    This article is about how a hotel should choose their accounting program. There are many things to consider when choosing the right program for your institution. It is not just what is more cost effective, but what does it include and are they things your hotel needs. It is like a PMS system, you get some basics, but you also may need to be able to add more options, or none at all. Another factor when selecting this program is the size of your hotel. If it is one hotel or a chain. Accounting software is crucial in measuring and tracking a hotel's profit. In conclusion, when hotel management buys an accounting program, they must analyze the software, and not just buy the first one they come across.
  •  
    This particular article discusses the need for accounting software programs within the hospitality industry. These programs can do just one thing or be all-encompassing, such as an enterprise program. Accounting programs still have to follow the Generally Accepted Accounting Principles (GAAP), which regulate the accounting industry. They help track the profitability of the company, amongst other things. Additionally, hospitality companies must be very careful in choosing the right program. These programs can help managers run a business more effectively but it has to be matched with the right program. There is also the option of outsourcing the accounting function to a third party, which could save a lot of time and money down the road. Erica
  •  
    Hotel software is designed for all areas of hotel operation including property management, accounting, GDS reservations, central reservations, reception, POS, spa/club/golf management, guest management, inventory management, yield/revenue management, accounting, and web site design. Small hotel software is available for properties with less than 100 rooms and focuses on basic front and back office functions and/or reservations and guest management. One of the major types of hotel software used by the hotel/motel industry is accounting programs. Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. To select good accounting software for the hotel depends on multiple factors including the uses of the accounting programs. Accounting software incorporates the widely used Generally Accepted Accounting Standards (GAAP) and focuses on key measures unique to the hotel industry, such as revenue per room (RevPar). Knowledge experts should be familiar with both general accounting rules as well as industry specific guidelines.
  •  
    This article describes major factors to weigh in selecting accounting software for the hotel industry. And Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operationsThe hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability. Accounting software is crucial in measuring and tracking the hotel's profitability. And besides the normal functions, the advanced accounting software can be used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions. The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
  •  
    The article demonstrates that accounting software in hotels is used to track data of hotel operations, to make future decisions and some other functions related to finance and daily operations. So hotels should consider several aspects while establishing accounting software. Such factors affecting decisions are like: Annual revenue, Budget, Location, Multiple sites, National or international location and In-house vs outsourced operations. Regarding the trend of accounting system, the article says that accounting software can make the hotels more competitive and more effective.
  •  
    The article describes major factors to weigh is selecting accounting software for the hotel industry. Accounting Software is used to track the profitability of hotel operation and identify trends in the hospitality industry. Hotel industry carefully finds out what will be a great functionality and result before purchasing accounting software. First of all, selecting hotel accounting software and the uses of the program. Secondly, identifying the selection of accounting program, used in the hotel. For example, annual revenue, budget, location, multiple site, etc. The article discusses the function of hotel accounting software. Some of the functions are hanging from data mining to running financial report. Also, the article discuses about lodging accounting software, one of the example that they used is that they really on different tools including their accounting software to increase their competitive in their core business. The article talks about accounting Software Metrics in the hotel industries. They use this Metrics by tracking room rate revenues and by doing the room- rate vacancy and seasonal trends. Having the accounting software in hotel is very important for the industry
  •  
    The hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability. Accounting software is crucial in measuring and tracking the hotel's profitability. Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. So it's important for hotel manager to choose the suitable accounting software. This article tells how to select hotel accounting system properly. Including the decision criteria used in selection process, areas of functionality in hotel accounting software and standards used for accounting and auditing in hotel industry, etc.
  •  
    Hotel managers are often faced a lot of problem to deal with the accounting system. Now hotel manager can manage all of the accounting responsibilities by use hotel accounting technology. Using Web-based hotel accounting software can save your business money . The functions covered in all of the accounting systems.
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Data Privacy and Security in the Travel Industry - Security Boulevard - 0 views

  • As COVID-19 mauls the travel sector and hotels, airlines and cruise lines shutter their doors or park their planes and ships, this interlude may present them an opportunity to address how they handle passenger information. Each of these sectors of the travel industry collects personally identifiable information and each has suffered considerable breaches or lapses in how data is handled.
  • Like British Airways, the hotelier Marriott Corp. was socked with a £99 million fine by the ICO for its 2018 exposure of 383 million customers booking information.There is no doubt that the hotel industry is awash with personal data on their guests and are ripe for targeting by cybercriminals.
  • Every infosec professional will tell you, don’t collect what you can’t protect. These examples from within the travel industry serve to drive home that point. In the case of the Gekko Group and Spice Jet, their attempts to protect their data revealed configuration errors or a lack of understanding. With respect to Marriott, British Airways and Carnival, they were subjected to an attack that managed to maneuver through their defenses. What is inexplicable is the time delay between discovery and disclosure
  •  
    The article breaks down Data Privacy in the Travel Industry. It explains how the pause due to the pandemic is a good time to address security concerns. The article covers examples in the cruise sector, the airline sector and the hotel sector. It also warns companies that it shouldn't collect what it cant protect.
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