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Top 6 Benefits Hotel Property Management Systems Provide To Your Business - 0 views

  • making hotel property management systems (PMS) vital for hoteliers striving to boost their revenues.
  • Hotel property management systems can automate them, creating opportunities for the stuff to better serve their guests and visitors.
  • in some cases decrease or eliminate time spent on time-consuming tasks and operations, allowing hoteliers to focus on the bigger picture.
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  • provides scope for easy and clear communication between all departments, ensures that they all are functioning effectively and efficiently, saving time and offering guests and visitors an improved and more personalised experience.
  • Hoteliers can advertise across many channels from the large online travel agents (OTAs) and global distribution systems (GDSs) to individual retail travel agents.
  • manage all bookings within one system generated through these third-party channels (OTAs, GDSs, social media, metasearch) and avoid making major mistakes that could negatively impact the guest experience.
  • allow hoteliers to implement effective data-driven revenue management strategies, requiring the tracking of key performance indicators
  • helping them make better business-mix decisions and generate more revenue.
  • PMS solution helps hotel staff perform tasks and processes, such as check-in/out, guest requests, housekeeping status, room maintenance, bookings, billing option with ease.
  • property management systems provide great possibilities of flexible remote access from anywhere and at any time.
  • Hotel businesses should realise these benefits and focus on digital solutions designed to meet their operational needs and boost their profit.
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    The article basically discusses six different ways how PMS's help shape and make the lives of hotel owners much simpler because they take a way most of the behind the scenes thinking action that is needed to run a fully operational hotel. Which ultimately gives the hotel owner more time to consider ways to satisfy their guests to persuade them to keep coming due to the exceptional customer service that may be given.
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The 7 Biggest Technology Trends In 2020 Everyone Must Get Ready For Now - 0 views

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    This article describes the top technology trend in 2020 that everyone must be prepared for. The first trend is Artificial Intelligence (AI) is one of the most transformative tech evolutions of our times. Most companies have started to explore how they can use AI to improve customer experience and to streamline their business operations. Next is 5g data networks which are mobile internet connectivity is going to give us super-fast download and upload speeds as well as more stable connections.2020 is likely to be the year when 5G starts to fly, with more affordable data plans as well as much improved coverage, meaning that everyone can join in the fun. The following trend is autonomous driving, which won't just be cars. Of course, trucking and shipping are becoming more autonomous, and breakthroughs in this space are likely to continue to hit the headlines throughout 2020. Lastly, the extended reality is a catch-all term that covers several new and emerging technologies being used to create more immersive digital experiences. More specifically, it refers to virtual, augmented, and mixed reality. Virtual reality (VR) provides an entirely digitally immersive experience where you enter a computer-generated world using headsets that blend out the real world.
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Tablets replacing paper menus in restaurants - a long-term trend or too problematic? | ... - 0 views

  • This trend is in market from mid-2011 onwards (use-case discussions started as soon as the first iPad was released in 2010) and its gaining momentum now.
  • Customers will be able to browse the food menu and place their order which eventually gets posted in the kitchen display console. That’s the core functionality.
  • Customize:
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  • Visualize:
  • Engage (and Earn):
  • Ability for restaurants to do focused campaigns and cross-selling to customer by knowing the customer buying pattern, interests, wishlist.
  • Ability for restaurant owners to do predictive analysis on the number of guests to expect and what food items (also quantity) they are likely to order.
  • Credit card security.
  • High capex.
  • Breakage.
  • Extensive use of technology everywhere.
  • Risk of replacing human with techno-machine.
  • Theft of the tablet.
  • The transactions and customer data (from tablet) should be integrated to the existing restaurant systems like POS, CRM, Analytics software etc which attracts additional cost and time.
  • tablet-based menus are a good change in the restaurant industry. But, replacing the entire waiter crew with only tablets is going to haunt the restaurant. We predict that a mix of both is going to work in the restaurant industry.
  • Restaurants need to take a calculated (risky) call to adopt this trend by considering the ROI and all merits and demerits the technology attracts.
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    For several years, tablets/eMenus have been rising in popularity within dining establishments as a way to increase efficiency and revenue for the establishment. Customers are able to view the menu in it's entirety along with pictures of each item, allowing the customer to view exactly what they are ordering. This could potentially decrease the amount of orders sent back to the kitchen and decrease food waste, thus minimizing loss of revenue. Although this developing technology has many advantages, there are a few disadvantages that management must consider before implementing these systems. Credit card security, risk of replacing wait staff/jobs, and potential theft of the system being a few.
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Trends in Tourism Research - 0 views

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    This article outlines how the study of tourism as an academic field has grown tremendously and experienced rapid changes. The author selected twelve major tourism journals for the research. The twelve journals received a mean quality rating above 3.0 and represented a range of importance ratings. The most frequently published topic area Tourist/Visitor Studies showed the greatest growth during an eleven-year period. The majority of articles used quantitative research designs. A much lower proportion of articles took a qualitative or mixed method approach and the remainder were review of theoretical articles. This study has tracked the rise and fall of various research topics and approaches within the broad area of tourism. It suggests that as the field has grown, research approaches and locations have become more diverse, although there is still a need to challenge some of the established and traditional methods.
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A Powerful Hotel Distribution Channel Mix is the secret sauce to boost your hotel&#039... - 0 views

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    Each hotel has its own combination of distribution channels. In order to effectively plan the hotel's distribution channel strategy, let's take a look at the ways to increase the hotel's distribution channel portfolio, which will enable your hotel business to continue to obtain satisfied guests. 1. Take advantage of the unlimited range of hotel PMS 2. Cooperate with the best OTA to attract your target guests 3. Website booking engine also plays a vital role 4. Don't underestimate offline distribution channels in the hotel industry
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E-Marketing: Definition, Tips, and Best Practices | Cleverism - 0 views

  • E-marketing is the mix of modern communication technology and traditional principles that marketers usually apply.
  • electronic media, more known as the internet (
  • used by your company via direct emails, blogs, SMS or text messaging, web pages, videos, banners, pictures, advertisements (like pay per click, display or social media advertising)
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  • e-marketing is that its impacts are quantifiable
  • ROI or return on investment can be greater than more traditional marketing strategies.
  • according to your company’s goals, product types, business capacity, target market, and other criteria related to your decision making processes.
  • Complete Accountability.
  • New Marketing Routes
  • Cost Effective Marketing.
  • ew site visitors are search engines.
  • incorporate all key phrases into the text in a natural manner, for at least 3 to 4 times.
  • three main steps
  • Appear on top in Google search results.
  • title of your web page
  • short but descriptive file names for your pictures.
  • Make Google understand your pictures.
  • Update your website and continuously offer useful and updated content
  • Always update your website and keep it fresh by having a blog, announcing sales, special offers, and new products.
  • avoid meta keywords.
  • Increased Reach and Audience.
  • contribute to discussion groups and forums
  • Keep track of your competitors
  • Although Amazon and eBay are popular, the margins they offer you are low
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    This article really goes in depth about e-marketing and smart ways to go about when it comes to your business. It highlights the do's and don't in majority of each situation you may be faced and how to always manage your company on a daily. E-marketing is something that needs to be managed, looked through and updated on the daily to attract new and occurring customers.
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How Can Hoteliers Solve Labor Shortages Through Technology | By Max Starkov - Hospitali... - 1 views

  • In my view there are two ways for dealing with the acute labor shortages and unsustainable labor cost: Pay up: Continue to offer sign-up bonuses, higher wages and interview cash payments, making profitability even more elusive, or Invest in technology to solve the current labor shortages through technology innovations, automation, mobility, robotization and next gen technology applications. The goal here is to do more with fewer employees by using technology and reduce your staffing needs by a significant percentage compared to 2019 levels.
  • Chatbot: An AI-powered chatbot on the property website like Asksuite or Umni.bg engages users, answers all of their questions and steer them toward making a booking.
  • Security Robots: Large hotels with conference facilities, resorts with large pool areas and casinos can benefit greatly from security robots, diligently working 24/7. Fully autonomous security robots by Knightscope are already being used as security guards at resorts, large hotels and casinos, airports, theme parks and outdoors perimeters. The rental of a security robot goes for $7-$10 per hour vs $25-$30/hour for a human guard.
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  • Housekeeping: Robots like Rosie by Maidbot, 2,000 of which have already been deployed at various hotels, clean guest rooms 20 percent faster and public areas up to 80 percent faster than human housekeepers. Robot-housekeepers mean 24/7 cleanliness programs, no health risks when handling toxic disinfectants, electrostatic sprayers, UV-C light devices, and all of this at 6 times lower cost per hour.
  • Hotel porters: Porter and delivery robots have been in use at hotels ever since the Aloft Cupertino debuted a Relay delivery robot by Savioke back in 2014. Relay robots and Tug robots by Aethon are increasingly used at hotels to deliver in-room items to guests, like their luggage, room service meals and fresh linens.
  • Using AI, automation, robotization, IoT and other next gen technologies the hotel can still keep a “human facade” but automate all of the back-end operations, enable smart guest communications, and automate and personalize every touch point with the customer. Yes, and add a few humans with a warm smile into the mix.
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    This article goes over ways that technology could essentially replace jobs. It gives points for how a hotel can reduce staffing needs & includes a case study of Hilton's new room selection capability
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What Can We Do About the Growing E-waste Problem? - 3 views

    • tcale003
       
      China recently banned other countries from sending e-waste to them. E-Waste is comprised of many toxic materials such as lead, mercury, cadmium and beryllium which are very harmful to people and the environment. Many new technologies for biodegradable electronics are being looked at and there is even an EcoAtm in some U.S. states for people to recycle their small electronic devices.
  • When China banned 24 kinds of solid waste last September, countries such as the U.S., the United Kingdom, Australia, and Japan realized they had a big problem. Until last year, China accepted 70 percent of the world’s electronic waste—discarded computers, cell phones, printers, televisions, microwaves, smoke alarms, and other electronic equipment and parts.
  • After China stopped accepting this e-waste out of concern for its environment, Europe and North America began shipping more of it to Southeast Asia—but now Vietnam and Thailand, whose ports have been overwhelmed, are curbing imported e-waste as well.
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  • In 2016, the world’s population discarded 49 million tons of e-waste
  • It’s estimated that by 2021, that number will grow to more than 60 million tons.
  • Electronic devices are made of a complex mix of materials that include gold, silver, copper, platinum, palladium, lithium, cobalt and other valuable elements.
  • But electronic devices also comprise toxic heavy metals like lead, mercury, cadmium and beryllium, polluting PVC plastic, and hazardous chemicals, such as brominated flame retardants, which can harm human health and the environment.
  • A recent study in China found that mining copper, gold and aluminum from ore costs 13 times more than recovering the metals through the urban mining of e-waste. The state of e-waste recycling Recycling e-waste is practiced both formally and informally.
  • mally.
  • As a result, many companies and countries illegally export their e-waste to developing countries where recycling is cheap
  • Research has found that inhaling toxic chemicals and direct contact with hazardous e-waste materials (even in some formal e-waste recycling settings) result in increases in spontaneous abortions, stillbirths, premature births, reduced birth weights, mutations, congenital malformations, abnormal thyroid function, increased lead levels in blood, decreased lung function, and neurobehavioral disturbances. Moreover, e-waste toxins contaminate the air, soil and groundwater. In the face of these health and envir
  • n the face of these health and en
  • onmental hazards, however, many people in developing countries earn a living by dismantling, refurbishing, repairing and reselling used electronic devices.
  • In addition to its health hazards, informal recycling can pose security risks, because while formal recyclers in the U.S. usually require wiping devices clean of data, informal recycling does not.
  • Criminals search e-waste for credit card numbers and other financial information.
  • In order to reduce e-waste, manufacturers need to design electronics that are safer, and more durable, repairable and recyclable. Most importantly, this means using less toxic materials.
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    This article introduces what is e-waste and the main reason for the surge in e-waste. It also introduced the current recycling status of e-waste and the harm caused by the informal recycling of e-waste, such as heavy metal poisoning and financial information leakage. In addition, measures to address the proliferation of e-waste were also discussed.
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    It has become necessary for more proper and formal recycling of e-waste as it is economical and environmentally beneficial for companies. China decided to accept less e-waste from other counties and as a result there is more e waste going to other countries in south east Asia damaging their environments.
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Microservices: The Future of Cloud-Based Technology for Hotels | Hospitality Technology - 1 views

  • “Microservices are an architectural approach to creating cloud applications, where each application is built as a set of services. Each service runs in its own processes and communicates through application programming interfaces (API).”
    • kfern174
       
      Enables a business to fully customize services to meet their hotel's specific needs
  • Guest requests are communicated automatically to the appropriate department to decrease response time and increase guest satisfaction
    • kfern174
       
      Not only benefit to back-end operations, customers benefit from quicker turn around for requests and issues. eliminating the "middle man"
  • Each application is independently scalable, upgradable and deployable, thus enabling hoteliers to create their own customized suite of services, mixing and matching services that work best for their hotels
    • kfern174
       
      ex: allows scalable change in services for when one hotel is updated before another hotel under the same cloud/not having to update a service for all locations that don't need it
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    • kfern174
       
      Cloud-based services are beneficial to hotels and are less labor intensive than traditional systems. Cloud-based systems allow hotels to have instant access to necessary and up to date data regarding operations across sites and can be managed remotely. Benefits to this include more organized and up to date data, and the ability to have customer issues and complaints handled more quickly and efficiently while keeping everyone on the same page in real time. Microservices are an approach to creating applications in the cloud and are customizable and beneficial for hotels allowing for "strategic variation based on each hotel's individual needs and size". Each service runs its own processes independently.
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The Rise Of The Restaurant Robot - 0 views

  • A study by the Center for an Urban Future found that the automation potential for waiters and waitresses is 77%. That figure increases to 87% when you factor in workers that prep food.
    • yoevelyn
       
      I have never seen the hard date before, but according to this article, the automation potential for jobs in the restaurant industry could be as high as 87%. That is a massive exodus of workers leaving an industry.
  • This seems counterintuitive, but is influenced by the consumers’ desire to enjoy an authentic coffee shop experience that includes a handcrafted espresso drink with a touch of human interaction.
    • yoevelyn
       
      It seems the biggest barrier to implement robotics and automation in restaurants is customers's expectations. Guests seem to think that the human touch gives more authenticity to the dining experience.
  • If you prefer a little more flair with an element of humanity, consider the Tipsy Robot, which uses two robotic arms mimicking a human bartender that will mix your drink, muddle your mojito, and even garnish your libation for a little extra pizzazz. 
    • yoevelyn
       
      We have spoken in class a great deal about bartenders and servers and housekeepers being replaced by automation. This bar concept in Las Vegas offers a glimpse of what that will look like: Their selling proposition is a pair of dancing robot arms shaking your martinis. And it seems people are buying into it as the drinks are pricy.
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5 New Technology Trends In The Restaurant Industry - Restaurant Den - 0 views

  • The hospitality and food service business is a major player in the economy.
  • Technology trends are a funny thing. We as consumers embrace them on one level but might question them on another
  • Restaurants however have been one trade to employ a range of technologies and have embraced these as a vehicle for delivering what the customer wants; fast, quality service and excellent choices.
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  • robotic bartender
  • Memories fail on even the most experienced wait staff when under pressure. Eliminates human error on handwritten order pads. Happy staff can equate to happy diners.
  • The extremely popular trend of having an iPad or similar table menu and ordering systems on restaurant tables not only frees up your staff, but can act as a sales person and marketing team all rolled into one.
  • With the ability to mix and deliver your Cocktails and drinks on tabletop the idea is to augment the actual bartender, not replace.
  • The smart phone and mobile devices have become invaluable to the restaurant trade.
  • Having large LCD screens showing your range of cuisine provides electronically, an ability to change pricing, menu items and wine lists daily.
  • The thing about any new technologies, regardless of industry, is that they evolve so quickly. The next biggest trend is sometimes already superseded, we just don’t know it yet.
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    This is a very interesting articles about the technology trends we are seeing in the restaurant industry such as the emenu or the robotic bartender. This article discusses the pro's and con's of these specific technological trends and also discusses how the evolution of technology is a great thing for the industry! It makes you wonder... what's next?
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Top 10 Technology Trends for 2020 - Towards Data Science - 0 views

  • Hyper-automation elevates task automation to the next level. It is the application of advanced technologies like Artificial intelligence (AI) and Machine learning (ML) to automate processes (not just tasks) in ways that are significantly more impactful than that of traditional automation capabilities. It’s the combination of multiple machine learning, packaged software and automation tools to deliver work. Hyper-automation requires a combination of tools to help support replicating pieces of where the human is involved in a task. This trend kicked off with robotic process automation (RPA) but will see growth with the combination of process intelligence, content intelligence, AI, OCR and other innovative technology.
    • sbaut010
       
      Great for integration into MIS and customer service. AI is going to be BIG!
  • Multi-experience deals with the massive shift from a two-dimensional screen and keyboard interface to a much more dynamic, multi-modal kind of interface world where we’re immersed in the interactive technology and it surrounds us. Multi-experience currently focuses on immersive experiences that use augmented reality, virtual reality, mixed reality, multi-channel human-machine interfaces and sensing technologies.
    • sbaut010
       
      AR and VR have not been adopted in the hospitality industry, but it would be exiting to see these being implemented.
  • More legislation similar to the European Union’s General Data Protection Regulation (GDPR) is likely to be enacted around the world in the coming years.
    • sbaut010
       
      Safer technology will help build trust among its users
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  • According to Brian Burke, from Gartner, “edge computing will become a dominant factor across virtually all industries and use cases as the edge is empowered with increasingly more sophisticated and specialized compute resources and more data storage. Complex edge devices, including robots, drones, autonomous vehicles, and operational systems will accelerate this shift”.
  • Autonomous Things are the physical devices that use artificial intelligence to automate functions previously performed by humans.
  • The most recognizable current forms of autonomous things are robots, drones, autonomous vehicles, and appliances. The automation of these things goes beyond the automation provided by rigid programming models, and they exploit AI to deliver advanced behaviors that interact more naturally with their environments and with people.
    • sbaut010
       
      It will be interesting to see the effect of so much automation in society and the Hospitality industry
  • Recognizing “practical blockchain” is important here: while blockchain has been around for a few years, it’s been slow to be commercially deployed because of some of the technical and management issues in the technology. Blockchain has the potential to reshape industries by enabling trust, providing transparency and enabling value exchange across business ecosystems, potentially lowering costs, reducing transaction settlement times and improving cash flow and the movement of materials.
    • sbaut010
       
      From an economical standpoint Cryptocurrency and blockchain might affect every industry if it keeps growing.
  • Evolving technologies like hyper-automation already show how true digital transformation is changing in the business world.
    • sbaut010
       
      MIS would be better reacting and effective if AI is implemented to it.
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What Is Green Lodging and Why Is It Important | By Kacey Bradley - Hospitality Net - 0 views

  • Businesses that fail to adapt may find customers visiting with competitors.
  • In one 2017 survey, 19% of travelers said they would pay more for a vacation with a green electricity resort.
  • Sustainable hotels have lower operating costs, shaving 8% off expenses in the first year.
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  • Hotel Indigo in Dubai runs entirely on solar power.
  • The real-time reporting can track inefficiencies and optimize performance to save energy, reduce waste and cut costs.
  • Plus, guests will stick around longer, with a 36% higher dwell rate compared to hotel lobbies without biophilic features.
  • Future hotels are not only energy efficient but coexist peacefully with natural habitats.
  • Boutiquehotel Stadthalle in Vienna uses a combination of solar panels, photovoltaic cells and groundwater heat pumps.
  • Green lodging refers to any hotel or resort that commits to environmentally-friendly practices.
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    Consumers are significantly more eco-concious in their daily lives which translates significantly to their hotel experience. They want to ensure that they and the hotels they stay at are doing their best efforts to be green. Hotels that create green initiatives see more return from those guests. Cloud computing is also one of those initiatives.
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    19% of travelers said they would pay more to vacation with a green resort. Sustainable hotels are shaving 8% off expenses in their first year. Biomimicry is the future of because they will not only be energy efficient but coexist peacefully with the natural habitat.
  •  
    Hotel Indigo in Dubai runs entirely on solar power. With a digital building management system, the hotel can monitor, control and track energy use to become more efficient. Biophilic Design Biophilic design in hotels can achieve a sense of serenity, mixing natural with artificial. Plus, guests will stick around longer, with a 36% higher dwell rate compared to hotel lobbies without biophilic features. Repurposed Materials At RIMBA Jimbaran Hotel in Bali, Indonesia, the lobby is built from driftwood and the remnants of old fishing boats. Sustainable Architecture The wave coursing, while not eco-friendly, accurately matches the original 1920s architecture. Biomimicry Solutions Biomimicry in hotel design can enhance the guest experience for the modern, eco-conscious traveler. A hotel could generate power using wind, absorb sunlight and collect and recycle rainwater. Cloud Computing Combined with automation, which won't bog down internal operations, a hotel can monitor performance, manage energy use, detect felt and diagnostics and much more.
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CloudBasedvsDesktopBased_PMSHotels.pdf - 0 views

shared by marble_bird on 09 Jul 20 - No Cached
  • Even though keeping up with the modern developments in IT sector is crucial for the success and competitiveness of a hotel, it is usually very hard for new technologies to be accepted and implemented.
  • On the example of hotel property management system (PMS) and comparison between features of its older desktop-version and new web-based programs, this research aims at finding out at which stage and how effective is usage of cloud technology in hotels.
  • Constant innovation in hardware, software, and network developments and applications means that only dynamic organizations that can respond efficiently and effectively to these innovations, will be able to outperform their competitors and maintain their long-term prosperity.
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  • It is crucial for tourism and hospitality practitioners to proactively incorporate new technologies into their businesses as these will improve service quality and differentiate their products and services.
  • In order to be able to follow the increasing guests' requests for qualitative services, it is mandatory for hotel management to constantly work on improving its functions and operations. For this it is necessary to keep track of innovations in sectors outside the hospitality, like IT sector that works on creating, developing and introducing new technologies
  • Hospitality is one of targeted sector that is considered appropriate for application of cloud technologies and services. Hotel Management System or widely known as Property Management System (PMS) is one of the system where IT practitioners saw the chance for improvement by ''moving it to the cloud''.
  • Hotels will be forced to upgrade their current systems so that they can respond to various and changeable guests' habits and requirements. However, until today, there was not enough academic papers related to usage of cloud technology in hospitality industry even though this sector is under continuous changes caused by usage of new technologies which made search, evaluation and payment of the hotel rooms easier than ever.
  • After comparing the two groups of hotels, from which one was using desktop PMS and other group cloud- based PMS, the results of the research were derived and presented. In conclusion of the paper, challenges with which the hotels are facing and which affect their decision of starting to use cloud- based technology as well as recommendation for future work will be discussed.
  • As stated by the Sharif (2010), cloud computing is the latest technology that is being introduced by the IT industry as the next (potential) revolution to change how the internet and information systems operate. The term “cloud” was probably inspired by IT text books’ illustrations which depicted remote environments (the Internet) as cloud images in order to conceal the complexity that lies behind them (Sultan,2010).
  • The goal of a new computing world is to develop software for millions to consume by easily accessing it over a network. Cloud service providers are making profit by charging consumers for accessing these services.
  • Products offered via this mode include the remote delivery (through the Internet) of a full computer infrastructure (e.g., virtual computers, servers, storage devices, etc.); the building blocks of an IT enterprise.
  • Services provided in this category include CPU processing on demand, virtual Web hosting, and storage on demand. The most notable vendors are Amazon’s EC2, GoGrid’s Cloud Servers, and Joyent.
  • With cloud computing, services and applications that were managed locally in the past requiring hardware, operating systems, web servers, as well as teams of network, database and system management experts are now provided remotely by cloud providers under this layer.
  • Cloud computing services can be adopted by firms in three different forms (Goscinski and Brock, 2010):
  • Public clouds - online applications that are open to everyone for free, such as Google
  • Private clouds - involves firms deploying key enabling technologies, such as virtualization and multi-tenant applications, to create their own private cloud database
  • Hybrid clouds - mix of the previous two types that are emerging with the intention of providing clients with a level of “control” over their resources
  • The cloud offers enterprises the option of scalability without the financial commitments required for infrastructure purchase and maintenance.
  • Reallocating information management operational activities to the cloud offers businesses a unique opportunity to focus efforts on innovation and research and development. This allows for business and product growth and may be even more beneficial than the financial advantages offered by the cloud.
  • These investments and efforts for a new technology to be presented open a new progress circle of technology advancements and it continues in the same way.
  • When creating software or an application for a hotel, IT personnel have to possess a certain level of flexibility, openness and creativity. On the other hand, hotel employees are expected to have more insightful and openminded approach towards new ways of performing business operations, sometimes take risks and have experiences with using different programs and applications.
  • A hotel's PMS can gather and keep valuable information about hotel guests by incorporating business intelligence tools which help hoteliers organize and make sense of the gathered data. Regardless of whether room reservations come from Online Travel Agency, Global Distribution Systems or by telephone, all of them are gathered, stored and managed in the PMS.
  • Simplicity of the cloud based property management system allows it to be productive. Cloud based PMS's can operate on any advice that has a web browser and the companies are putting their efforts to make it even more friendly on smaller devices like tablets and smart phones.
  • Business intelligence options provide hoteliers with a threedimensional view of guest data, which allows easily statistical reporting and increased hotel management efficiency.
  • The aim of this study was to investigate the difference in practical usage of the two types of PMS systems – cloud based and classical (desktop) ones.
  • On the question about the reasons for using the current PMS type in hotels, answers of Group A were based on usage of their current PMS for years and on the fact that employees in all hotel departments were used to work on it. As time passed by, hotels upgraded their system to new versions for several times and additional customization was implemented with regard to hotel preferences.
  • Hotels from Group B were consisted of relatively new boutique hotels that operate for more than a year and from those that were not using any kind of PMS solution (they were using Excel tables and creating reservation records manually). The reason why hotels from this group wanted to use cloud PMS was a desire to try the latest technology used in hospitality industry.
  • Other reasons for using it were: PMS could be reached from any place where Internet connection is available, simple but effective design with lots of visual solutions, more options to enter the important information and the fact that it is working not only on any PC but also on any mobile device due to its mobile applications.
  • low investment costs were main reason for hotels from Group B to decide in favor of cloud based version.
  • The similar amount of initial investments were confirmed by the Group A. Being considered as great amount of money for newly opened and small sized hotels to invest, management decided to try out the cloud version which allows access to this system based on monthly subscription with very little or no investment cost, depending on the solution provider.
  • After initial investments in the system implementation, hardware, software and training of employees, every year hotel makes a one-year-based contract for additional support services and, if needed, extra training. Support is provided any time a hotel reports an issue or malfunction by directly connecting to hotel's computer through remote programs.
  • Changes are made either for each hotel at a time, or after releasing new version, when provider try to convince all the current users to upgrade to it. Upgrade is provided by the extra charge, so these costs should be also considered during planning investments in classical PMS.
  • Regardless of which type of system they used, all participants were very careful about and interested in the matter of data security.
  • However, it is totally different situation with cloud based system, which is mainly open system where all authorized users and providers from outside have access to. Of course, it is up to hotel management to whom the authorization rights will be given and being an open system it makes support, development and innovation activities much easier. Cloud based PMS are hosted on some of the world's best known servers so there is no need for additional computers to be used as servers.
  • Although there are some great differences in functions and way of managing regarding classical and cloud based system, both have their advantages from which hotels do not want to give up.
  • One of the biggest advantages of cloud based PMS for the Group B is the fact that this system can be directly integrated with hotel online booking engine. This is considered as a great advantage for the hotels that besides having functional web site, wish to maximize use of its online booking engine, receive more online reservations directly from the guests and gain more profit.
  • Such a functional connection between hotel’s PMS and online reservation system allow hotels to have a social media integration as well. This means that hotels are able to receive online reservation through their Facebook page as well as receive direct links to its page from the biggest review sites such as TripAdvior.com.
  • In this paper two different approaches and perspectives on usage of cloud based and classical hotel management systems were exposed. Hotels from Group B have shown a tendency for usage of new technologies and readiness to adopt and continuously learn about them.
  • Among factors, affecting why hotel prefers one system over another, are type and size of hotel, through which channels are guest reservations coming, previous experience with IT stuff and different programs, etc.
  • Cloud based program can help them in order to update prices and room availability information to hotel's booking engine. This prevents overbooking, provides easily management of CRM functions and information, with no first investment costs or extra expenses which results in revenue increase.
  • Hotels that use classical PMS pay a great attention to the security issue because they do not want to risk opening their hotel for external intervention. In recent years we can find in media lots of evidence of information linkage from system that had much higher security measures than an average hotel.
  • Measuring the performance of cloud-provided services is another challenge for the hotel management, primarily due to the lack of measurement standards.
  • While investigating the previous knowledge about the other system solutions, hotels in Group A have claimed lack of information about the cloud technology and its solutions.
  • Even though IT stuff in these hotels has some basic knowledge about it, it is still not enough to convince the other managers about its benefits. Therefore it may be concluded that, besides trying to overcome the above mentioned challenges, developers of cloud based solutions to hotels should also work hard on training the potential clients about the positive aspects and correct usage of cloud technologies.
  • Lack of measurement standards for cloud-provided services in general as well as for hotels is another important limitation due to which qualitative research was conducted. Authors’ recommendation is that academicians should focus more on topics of cloud computing, cloud solutions for other business operations and on defining measurements standards for cloud services.
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    This article, published in 2015, covers a study performed in Turkey to analyze factors in hotels that lead management to prefer desktop-based PMS over cloud-based PMS or vice versa. The study uses qualitative research to determine the reasons for the usage of PMS and the advantages and disadvantage of either system. The study found that, among others, significant factors that contribute to the form of PMS implemented by mangement may include the size of the property, reservation channels, and prior level of IT experience.
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Bringing on content and the network effect for GDS hotel platforms | PhocusWire - 1 views

  • It’s an understatement to say that the global distribution companies have evolved away from their traditional airline focus to bring accommodation into the mix.
  • reveals that the GDS “had lost share in lodging distribution” 
  • Sabre had developed the platform in response to demand for more content and functionality from both the supply and demand side.
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  • deal boosted its accommodation offering by 30%.
  • interesting theory of whether GDSs can create their own network effect.
  • “We have increased our beach, resort and leisure content which allows us to be a much more attractive content sourcing partner to retail agencies and other online channels so it has expanded our customer base enormously.”
  • GDSs are investing in their lodging content but with travel distribution it’s rarely a case of just integrating content.
  • Waters says Amadeus has five million representations of hotels on its system but over a million unique hotels.
  • normalizes the data so it is only displayed once and travel sellers can see the same room, hotel and date and then compare prices and see what margin or commission they might make from a booking.
  • the standardization is driven by artificial intelligence
  • Sabre, which cites a similar figure for properties available via its new lodging distribution technology, has also worked on normalizing the data
  • The GDSs continue to see opportunity and growth in their hospitality divisions
  • Waters says the ambition is to continue growth and “become the default hotel platform for B2B channels.”
  • biggest, professional metasearch with bookability platform in the industry.” AmadeusBooking.comSabre
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    GDSs continue to lose market share so they need to step up their game to pick it back up again. With airlines and hotels constantly trying to get bookings direct they are losing out. They need to try and get their networks in sync. Companies like Sabre are trying to improve their platform to make it more user friendly and better content. The GDSs are trying to get on board as many accommodations as possible to increase the customers choosing their networks to use to book. The more bookings they get the more attractive they look to providers.
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    Sabre Travel Network, a large GDS company is responding to loss in lodging distribution. Sabre is accomplishing this by competing with rival GDS platforms who have made deals with booking.com. The deals have afforded rival companies such as Amadeus 30% more in accommodation traffic. Amadeus increased their market visibility by expanding their customer base for those looking for beach, resort, and leisure content. Sabre is looking to stretch their lodging distribution by normalizing data with usability studies which is help agents make faster booking decisions. The belief is that the decision will eventually expand Sabre as the default GDS platform.
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Six steps to plan successful Virtual and Hybrid Events: a new White Paper by AIM Group ... - 0 views

  • AIM Group International, a company specialised in congresses, events and communication with 60 years’ experience, today publishes a new White Paper entitled: Virtual and Hybrid Events: a guide to success, signed by the senior expert Annalisa Ponchia, Director of Innovation and Customer Experience AIM Group International
  • The global pandemic has forced the event industry to embrace and explore the realm of virtual meetings like never before. AIM Group has already organised more than 90 digital events (congresses, CME courses and corporate meetings) in the early months of 2020 and a further 180 virtual events will happen by the end of the year.
  • That is why AIM Group decided to leverage the experience gained from our international client experiences to prepare guidelines on how to plan and organise virtual events that satisfy the mix of different stakeholders - attendees, speakers and sponsors, leveraging the new opportunities offered by the virtual formats and channels. 
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  • Digital platform and the best user experience: how to choose the most suitable solution? Whether it is a fully virtual event, a hybrid or multi-hub  digital event, you must assess your needs first and then choose
  • Content First. Linking the content with the right communication format and style should come first, adapting the tone of voice, session formats and tools.
  • The Digital Event Team: strategic mind-set and tech skills. From the Digital Event Strategist to the Content & Resource Manager or the Digital Tools expert, there are several specialist skillsets and profiles that are needed for this kind of event.
  • The organization of a virtual and hybrid event requires a DCO, not a typo (!), this is a Digital Conference Organizer, a team with specific knowledge and competences and the ability to offer strategic guidance on planning events with full or partial digital components” outlines Annalisa Ponchia.
  • Digital Sponsorship opportunities and Virtual Exhibitions. It is important to consider and find new ways
  • The importance of Communication
  • Sustainable actions and CSR initiatives for virtual events.
  • Organising a digital event can open a wide range of new opportunities because you are not limited by the usual physical barriers, you can very easily expand the audience and with the correct event duration and timetable you can even prolong the event lifespan” adds Annalisa Ponchia. “There is one extra tip that I would suggest and that is leveraging data and feedback to make sure that the event is fully measurable. If you set clear KPIs at the outset and leverage all the channels from analytics to social media and the event app then you will be in a great position to measure the event impact”. 
  • Planning a virtual or hybrid event is much more complex than you would imagine. Mastering virtual is the first step, but it is also crucial to leverage online event strategies to create memorable and engaging hybrid experiences. Our teams are consulting clients to embrace the innovation and are fully committed to explore the new possibilities and find new, creative solutions
  •  
    This article discusses 6 steps for planning successful and virtual events. It references a White Paper on this topic
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The Advantages of Hotels Using a Global Distribution System (GDS) - 1 views

  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • The main purpose of a global distribution system is to help travel agents search for hotel accommodations that fit a set of criteria.
  • They create a common entry point for multiple travel agencies and travel agents to access accurate information about travel reservation availability and prices.
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  • 2) More Revenue
  • 1) Reach Market Segments Globally
  • This little piece of technology saves time and will lead to greater exposure for your property
  • 4) Instant Updates
  • 5) Grow The Lucrative Corporate Segment
  • 3) Growth Opportunities
  • GDS is an important mix into larger properties’ distribution channels. Improve your visibility to the one of the most profitable guest segment – the business client – and see your revenue grow.
  • The GDS can help hotel managers uncover new market segments to promote their products. In many cases, hotel operators discover through the GDS that there are traveler market segments interested in the products that they couldn’t previously reach. Leverage this channel’s distribution reach to be seen in a travel ecosystem that can get you lucrative corporate & group bookings. GDS Hotel bookings often result in multiple nights stays.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • sing a GDS? Glad you asked! Here are some ways that it makes a hoteliers’ job more effective and efficient.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.
  • It is a business-to-business system used by companies to stay on top of real-time data about the availability of travel arrangements, such as hotel rooms, to sell them to customers planning to travel
  • sing a GDS? Glad you asked! Here are some ways that it makes a hoteliers’ job more effective and efficient.
  • A lot of travel agents who specialise in corporate travel use a GDS to get their clients booked quickly and efficiently.
  • Hotels generate more revenue through a GDS because it places the hotel’s information, availability and rates in prominent locations where it is easy for travel agents to find.
  • Agent increase in use of GDS systems over the past 2 years: USA- 30%, Latin America- 49% , Europe & Middle East-47%, APAC-64%.
  • Through the GDS, the agents have access to live rates and availability, and they can easily book rooms for their clients.
  • This little piece of technology saves time and will lead to greater exposure for your property
  •  
    GDS has been around since the 1970s and is extremely beneficial for the hotel industry. It creates a common entry point for several OTA's and travel agents so that they can obtain accurate information about the hotels. 5 Benefits to GDS in hotels: Reach market segments globally, more revenue, growth, instant updates and growing the corporate segment. All these benefits of using GDS can result in greater exposure for the property.
  •  
    With the growing of the travel industry the GDS is a great tool that many travel agents use to narrow the search of what exact details they are searching for. GDS is an efficient way for agents to promote their product and services. This tool helps with the aspect in business such as revenue generated, growth opportunities, and give instant updates on rates so there is no secret.
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    Five benefits of using a GDS's. Talks about reaching a global market, improving revenue growth opportunities and the ability to have live updates for prices.
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Take 5: Barry Fieldman, Smart Bar USA - in the Mix Magazine - 0 views

  • Barry Fieldman Co-Managing Partner Smart Bar USA
  • The primary users of the SmarTender are cocktail servers and waiters/waitresses.
  • Today we have installations in movie theaters all over the U.S., including many Regal Cinemas. We have installed numerous units in hotel casino gaming properties (both American Indian gaming and non-American Indian gaming). The SmarTenders are deployed at service bars, pool cabanas, theaters and restaurants. We have also placed our SmarTenders in private suites at major stadiums including those for the Cleveland Indians and Minnesota Twins. Cruise lines are currently looking into using our machines as well. Portable SmarTenders are also currently utilized in banquet and catering halls.
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  • The software also prevents unauthorized use by automatically locking the system after each user’s order is complete.
  • Each user is provided an access code or employee swipe card, and all drinks prepared by that access code are stored and recorded in the on-board management screen.
  • The SmarTender will not replace a bartender who serves those customers seated at the bar; that is part of the relationship a proprietor has with a customer. There are many applications where a customer orders a drink and never sees it made by a bartender. In these cases, a service bar is utilized and a “service” bartender prepares drinks for servers. SmarTender can eliminate the need for that extra bartender, thereby affecting labor costs. The servers do not share their tips with a service bartender because there isn’t one – this makes the servers happy. The customer gets their drink faster (keeping the customer happy and more drinks sold) because the server is in control and not dependent on a service bartender.
  •  
    This article is an interview with one of the managing partners of SmartBar. He speaks about some of the specific uses and that it was never intended to replace a bartender, so to speak, more of replacing a service bartender. Its worth the read.
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How Can Small Hotels Work With Global Distribution Systems (GDS)? - 0 views

  • In the distribution landscape, Global Distribution Systems (GDS) are just one of the many players involved in selling your rooms to a world of travelers.
  • What is a global distribution system (GDS)? In simple terms, a GDS acts as a middle-man that connects your small hotel to a network of travel agency professions.
  • You connect to the GDS, giving you access to all of the travel agents your GDS is connected with. Those travel agents then sell your rooms to their customers (a mix of corporates and leisure travelers), and any bookings made are automatic.
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  • The GDS world leaders are Amadeus, Galileo, Sabre, Travelport and Worldspan.
  • Retail model This is the traditional model,
  • Whoever sells your room earns a standard commission. Your guest pays you, then you pay your agent.
  • This is the default model used upon connecting with a GDS.
  • Merchant model This model applies to third party service providers that connect you to retail travel agents (by integrating with a GDS) and online travel agents.
  • An OTA sells rooms on your behalf, allowing your guests to find and select your hotel, check your availability, and make a booking.
  • When you do create an agreement with them, the OTAs improve your listing, pay you directly (removing the hassle of credit card transactions), give you the guest’s contact information, and give you the option to run promotions with them.
  • Opaque model In this model, your guests don’t know they’re staying at your specific property until after they’ve made the booking.
  • Small accommodation providers can benefit greatly from using a GDS to connect to retail travel agents and corporate buyers.
  •  
    A global distribution system, or GDS, helps hotels sell rooms to travelers. A global distribution system helps smaller hotels connect to several different travel agencies. GDS allows travel agents to sell rooms to customers. There are three models: the retail model, the merchant model, and the opaque model. The retail model is the most traditional model. The travel agent would get a commission from the sell. The guest would pay the hotel and then the hotel would pay the agent.
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The Corona virus may not be the biggest threat to the hospitality industry | By Jaison ... - 0 views

  • There are several long-term key threats to both travelers and travel providers related to technology. The technology story of the last decade in travel is one of fragmentation and consolidation.
  • Hotels therefore need a mix of channels and partners to maintain high levels of occupancy and average daily rates (ADR)
  • Hotels therefore need technology providers that can provide a large enough ecosystem of channels to choose from, in order to tap into emerging source markets frequented by guests, while also exploring source markets from new channels.
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  • keeping up with a growing number of channels to integrate with can be a real challenge.
  • Switching technology providers can be painful. Integrations and mapping take considerable work and switching a provider means redoing that work all over again; while there might be numerous benefits, these may not make up for the cost of switching.
  • The most significant risk lies in the exposure of guest data.
  • If a hotels distribution technology is spread over numerous vendors, managing those vendors and their security involves significant time, organization and cost.
    • anonymous
       
      This article discusses the invisible threat against the hospitality industry, especially the hotel sector. It covers the pros and cons on the utilization of technology providers, especially when using more than one. Data breaches are expected due to the inability to oversee each provider's security. This then puts the guests' information at risk. It then discusses how the tense relationship between the US and China a governments impacts technological advancements and progression.
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