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jhazz003

Expedia Announces Suite of Software and Technology Products for Hotel Partners - 0 views

  • Omni Hotels & Resorts is the latest partner to take advantage of Expedia's package solution. "Omni Hotels & Resorts is excited to further leverage our marketing partnership with Expedia to bring our guests the option to book their total vacation experiences directly with us," said Peter Strebel, chief marketing officer and senior vice president of sales for Omni Hotels & Resorts.
  • Partner Loyalty Enrollment: Initially tested with Red Lion Hotels Corporation last fall, the technology has advanced to now allow hotel partners to enlist and sign up users from Expedia sites for their brand loyalty programs. This program has grown to include three other chains.
  • MICE Booking Technology: The MICE solution is the first tool that truly automates the booking process for meeting organizers and hotels in real time, making RFPs (requests for proposals) a thing of the past. Hotels can increase MICE sales efficiency by integrating the MICE online booking engine on their website, allowing customers to configure and directly book their meeting, including group lodging, online. This technology further enables hoteliers to yield prices for meetings and groups, based on multiple dynamic criteria to increase revenue. The MICE solution is currently live with Best Western Central Europe and the NH Hotel Group in Germany with promising results. A global rollout will begin soon.
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  • Rev+:
  • As p
  • art of Expedia® PartnerCentral (EPC), the company's partner portal which helps hotels manage their properties and rates, Rev+ is a revenue management tool designed to provide actionable data and insights to empower partners to make smart decisions to optimize their revenue. Rev+, an essential tool for revenue managers, comes at no additional costs for hotel partners, and doesn't require additional sign-up.
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    Expedia has announced new technology and software for hotel partners that will help hotel partners drive knowledge and efficiencies. "Expedia Powered Technology was born from rethinking how we work with our hotel partners - through listening to their needs, and leveraging our technology as a driver for industry solutions," said Cyril Ranque, president, Lodging Partner Services. It is vital for Expedia, the world's largest online travel company to listen to their hotel partners and to follow the growing technology advancements. Omni Hotels & Resorts has been the latest partner to join the Expedia's package solution.
Maria Zuniga

Event Planning In The Hotel Of The Future - 1 views

  • Combining today’s recognizable technology, such as touchscreen and virtual reality, with concepts that are beyond our time, these are some of the notable features hotels in the future will have.
  • As one of the strongest drivers for change in the event industry, technology plays a prominent role in the planning and management of events
  • This includes robot butlers, entertainment, greeters and business services which for planning events can be more cost effective and reduce human error, streamlining the process of communicating with the systems to get exactly what you want.
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  • he idea of using robots could help break down the language barrier that is sometimes the case when planning in other countries as these robots are naturally multi-lingual and can adapt to the language you are using.
  • It could also be the case that it loses that human touch for the guests and when quick problem-solving is needed, robots won’t be able to deal with this as intuitively as they follow set protocols.
  • With 3D bio-printing currently being researched, it is not a huge leap to consider 3D printers in hotel rooms that can accommodate products such as headphones or clothing and accessories
  • Based on votes and crowdsourcing, venues can be made-to-order and self-assemble the environment around them to suit.
  • Larger venues and associated grounds could create an event in themselves by recreating famous landmarks or even movie settings that could be explored.
  • Based on your DNA, own health and genetics you would be able to visit health centers and spas that could promote longevity. It could become the latest trend in bachelorette parties or healthy event experiences that cater to the health conscious.
  • A hotel that is short-term and could pop-up in limited spaces would work hand in hand with pop-up events and mean they could be reproduced on a larger scale.
  • It is suggested that fast and effective hovering, autonomous airport transfers would be able to go supersonic in order to beat the traffic and reduce the journey. If this is the case it could free up plenty of time on the itinerary for corporate or destination events and this means providing a better experience.
  • As sustainability and environmental issues are becoming an increasing concern and given prominence, it makes sense that future hotels and venues would plan sustainable events and accommodation
  • Sustainable hotels that produce and operate on clean, self-sustaining energy will become a viable option for the environmentally conscious guest and the suggestion is that all hotels would have the option to become sustainable.
  • These would work in a similar way to how a concierge app works now and would streamline the travel bookings and searches. In the same way that Siri can help you access items from the internet or your phone, these avatars would be a more complex and capable version that cuts out the need for travel agents
  • rom biometric payment systems which can greatly reduce the risk of identity theft to eye scanner room entry, DNA authorizations will be more popular. As technology develops, so does the need for security
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    This article talks about the future of event planning. The efforts hotels will have to make to be competitive in the industry. It also talks about the technology that will have to be offered such as VR (virtual reality).
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    This article is very interesting because it lists all the ways that event planning will be in the future because of technological advances. It talks about autonomous staff, 3D shopping, made-to-order venues, personalized longevity health spas, pop-up hotels, supersonic air travel, sustainable hotels, personal travel avatars, and DNA authorization. The article describes the benefits and downfalls to each one and puts emphasis on the fact that these advances are closer than we can imagine.
vickychapas2021

Proximity Marketing: Often Creepy, but It Doesn't Have to Be: Center for Digital Ethics & Policy: Loyola University Chicago - 0 views

  • That night at home, you get an email from the department store. “Still thinking about those shoes?” it asks. “Buy them now!”
  • proximity marketing is delivered via beacons placed strategically throughout a store that use Bluetooth to communicate with smartphones in their range
  • stores can catch up by providing some of the perks of online shopping in person,
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  • Beacons can also help shoppers navigate a big store
  • beacon communication
  • often connected to an app
  • , which may gather even richer data, such as a customer’s product preferences, demographic information and purchase history, particularly if the app is hooked up to mobile pay.
  • customers now have access to a map that shows their location within a Target store
  • the state of Illinois proposed a bill that will make it illegal for companies to “collect, use, store, or disclose geolocation information
  • from a location-based application
  • Those who do want the discounts and the conveniences that come with location-based marketing should be able to participate knowing that their data and privacy are safe and respected.
  • displaying in-store signage notifying shoppers that their location data is being collected,
  • And there will always be companies that ignore guidelines
  • , and even break laws.
  • an Uber update surreptitiously removed an option that allowed users to opt out of location tracking when they were not using the app.
  • Instead, users had to sign on for tracking “always” or “never.”
  • they were also forced to sign on to tracking for up to five minutes after they had completed their ride and left the vehicle.
  • It took nine months for Uber to listen to their users. This August, the company finally announced it would stop tracking the location of its users when they were not using the app.
  • Target’s privacy notice is currently 4,359 words and the top of the page reads, “We may change or add to this privacy policy, so we encourage you to review it periodically.”
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    This article mentions the many benefits and consequences of proximity marketing. For instance, there are policies regarding allowing access to one's location that many users are unaware of. Uber for many months allowed the drivers to still have the user's location even after a couple of minutes of dropping them off. They changed this months later, but these kinds of things coming to light makes customers want to leave their location off. Proximity marketing is great for learning more about who shops at our businesses and even to entice the consumer to shop more frequently, but many people would prefer to avoid it.
tredunbar

10 Best E-commerce Practices for Hotels - SmartGuests.com Blog - 0 views

  • Make sure your photos accurately represent your property
  • Invest in a good professional photographer
  • Regularly update your photos
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  • Link your website to your social media networks
  • Display guest testimonials
  • in ecommerce, the goal is to minimize friction in the buying process, or in the case of hotels, in the booking process
  • Avoid long checkout forms and asking for too much information
  • Having an easy to understand URL structure
  • you should always be reachable to answer questions
  • hotel’s customer service hotline or 1-800 number
  • customer support email
  • Live chat tab
  • Use autofill for your forms
  • Scarcity.
  • A lot of hotel bookings are now taking place via mobile devices such as smartphones and tablets. Majority of these bookings are last minute bookings, which means those who book via mobile devices are those who are in need of a hotel accommodation on the same day.
  • it is important for you to demonstrate that your website can handle financial transactions safely.
  • Prominently display your SSL certificate and display security icons on your checkout page
  • Provide a guarantee statement that you won’t save any of the financial information
  • Only use payment gateways or ecommerce systems that are proven secure
  • email still produces the highest return on investment (ROI) compared to other marketing platforms.
  • marketing experts say that the money is in the list
  • Whatever technique you use, make sure that you offer a guarantee that you will respect their privacy
  • Persuasion elements are basically marketing techniques that you can use to compel travelers to book with your hotel and not with your competitors
  • Urgency
  • Base your call to action on the content of the page
  • Extraordinary proof points
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    This article focuses on the important drivers that hotels can employ to seal the deal with online booking. Hotels should consistently update their websites with links to their social media, guest testimonials and high quality photos while also making it easy to book a room. It is also suggested that websites be mobile friendly, easy to navigate and secure in processing financial transactions. Prominently featuring contact information along with a way to collect email information, ensures that the property can reach out to the guest and vice versa. A hotel can seal a booking transaction with a call to action by using techniques such as urgency and scarcity as persuasion points.
llibe010

5 ways AI and robots will affect future travel | Flash Pack - 1 views

  • We accepted driverless trains very easily – London’s DLR, for example, has been trundling around without drivers since 1987. Driverless cars we’ve been more sceptical about, but seem to have made peace with their inevitability (aids for human drivers like lane assist are pretty much standard in every new car). But if either of those concepts blows your mind and/or has you feeling a little uneasy in the pant department, just wait until you board a pilotless aeroplane! That’ll feel completely fine, right? But it will almost certainly happen – it kind of does now, to an extent
  • The Vdara Hotel & Spa in Las Vegas uses two robot ‘butlers’ to deliver room service. This Chinese company claims to have created an AI receptionist. Even hotel mega-giants Hilton experimented with a Watson-powered robot concierge called Connie
  • an omnipresent army of artificially intelligent travel agents who can find the perfect holiday for you, powered by deep learning and a vast collective knowledge of everything travel-related except what it feels like to get sunburnt
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  • recognition, be it facial or cornea or fingerprint, could soon be your way through passport control: it’s already being trialled at Changi airport in Singapore
  • You might have heard of smart cities. Super-connected, intelligently-planned urban conurbations aimed at making life an absolute dream, both now and in the future, through the use of technology
  • And while ‘more planes’ doesn’t sound very environmentally friendly, that AI technology can be used to make all kinds of transport more efficient. Fewer empty planes and trains, less stacking over airports, more intelligent planning of onboard catering (no more fish dishes = less food waste IMO – who eats them?) – it all helps the goal of green tourism
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    The article discusses 5 potential use cases of artificial intelligence with a focus on travel and hospitality. The first example is of driverless vehicles and airplanes and the second speaks of AI receptionists and robot concierges. Other examples include AI-powered travel agents that use deep learning and create customized holiday packages for guests in the future. Biometric recognition as a replacement for passports has also been discussed along with using AI for green tourism. In general, the article highlights the role of AI technologies in improving travel efficiency and sustainability while acknowledging that there are pitfalls and that these technologies still require years of development.
lande070

Advantages and Disadvantages of Technology Advances - 0 views

  • savings come at the cost of customer satisfaction.
  • disadvantage is that employees can wind up feeling as if they're on call 24/7.
  • Technology advances in one field frequently spill out and affect others.
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  • Like many tech advances, driverless cars will create winners and losers who never saw it coming
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    This article reviews advantages and disadvantages of tech advances: tech can replace human workers but this often leads to customer dissatisfaction. Tech is constantly advancing so companies need to stay competitive. The "ripple effect" means tech advances affect other fields where disruption is often rarely anticipated (his example is driver-less cars leading to less business for drive through restaurants).
Xiaoqing Zhang

BENEFIT - 0 views

  • Technology has been a key driver of growth for the hospitality sector over the last decade. New technologies for jobs like real-time inventory access, seamless exchange of operational information and collation of key performance data, have transformed the hotel and restaurant business. And the biggest positive from this process has been the enhanced customer experience, leading to higher loyalty. Thus, technology has increased profits for restaurants and hotels, and also helped in reining in costs on a long-term basis by reducing manpower and improving the quality of service.
  • Key technologies used Currently the most popular technologies being used are accounting systems for back office needs and the Internet, along with POS solutions for front office solutions. These systems are found in over 90 per cent of the establishments in the industry.   K Ramakrishnan, president, Marketing, Café Coffee Day, says “The two key technologies we use are POS for our café operations and ‘SAP IS Retail’ for the back-end warehouse supply chain requirements. Besides, our Cafés are Wi-Fi enabled. We also use Facebook and Twitter to understand and listen to what our consumers have to  say. It serves as an excellent tool to receive reviews on what we do and how we can make the café space more fun and exciting. We use these inputs to refresh our menu, look and overall feel,” he adds.
  • Touch screen POS: Point of sale systems now have a touch screen  display to allow cashiers and servers to input orders. It automatically sends the order to the kitchen without the need for a call or a manual dining ticket. The latest POSs can even send separate dining tickets for different food preparations, for an order. Stock and time clock management: These two components can be directly integrated in the latest POS terminals, allowing employees to clock in and out of any POS. The central computer keeps tab of the hours worked. It also allows computers to keep track of food and dry stock, based on the orders that are coming back through the POS system. It alerts the server, if a particular ingredient is out of stock. Technology also helps accurately measure the exact amount that goes into a fryer basket or in portions/ servings. This helps in maintaining the same standards each time an order is placed. Modern financial control tools allow managers to make balance sheets, statements of cash flow and income. There are advanced softwares available, which help the management get a clear view of the finances involved in the day-to-day running of the restaurant. Future technologies Many new technologies are also knocking at the door of the Indian hospitality industry. Internationally, these tools are already in use to improve efficiency. For instance, client server technologies (CST) offer great advantages to mid and large sized multi-property hospitality chains. They allow owners to effectively integrate disparate systems like multiple computer platforms or software, accumulated over the years. They simplify report generation and MIS (management information system) support, making these functions more efficient. Players that are in expansion mode and are trying to overhaul their IT infrastructure can use these solutions to reduce their IT costs and improve staff productivity. Software as a service (SaaS) or pay as-you-go services (where software such as ERP solutions are made available on demand over the Internet and users are required to pay a monthly rental based on the time and nature of use) have also emerged as another cost effective way of handling data and processes over the Internet. Here, companies can reap big dividends by effectively cutting down on their system maintenance costs. Green technology is another option, players can look at. It helps improve sustainability in areas like energy efficiency through the use of solar power for cooking or water heating. Solid waste management, plastic and paper recycling machines, rain water harvesting, and water efficient technologies, are other green technologies. If deployed in earnest, restaurants and hotels can reap long term benefits,besides scoring high on environment friendliness and brand image improvement, among customers.
Hana Musilova

Record Numbers of Copanhagen hotel go green - 0 views

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    This article is interesting and in my opinion inspiring as well. According to the article "65% of Copenhagen's hotel rooms, representing nearly half the city's supply, have a globally recognized eco rating". IN the year of 2009, the United Nations climate change summit took place in this city, which started the rise of all the green hotels in Copenhagen. All of the hotels that participated in this summit had to be green certified which rose the percentage of green hotels by 30%. According to the Danish hotel, restaurant and tourism trade association there is also higher demand for green hotels by leisure and mainly business guests. Companies want to make sure that they take their employees to green certified hotels to show their support and awareness of sustainable behavior. The Crowne Plaza Copenhagen Towers hotel is truly represents a green hotel with first groundwater-based heating and cooling system and the largest solar panel coverage in northern Europe. The hotel also uses all kitchen waste and has it turned into organic fertilizer. Even smaller hotels in Denmark are turning towards being green and taking the matter seriously. "We practice this with energy-saving devices, sorting of (garbage), recycling of paper and organic foods. And we work with suppliers who share our beliefs," says owner of a small hotel Nicolas Hall. I enjoyed reading this article as it relates to the video we watched this week about who should take responsibility in waste management. I stated that the nation should take action in this matter but here we can clearly see that even companies can make a huge difference as they are the drivers of the economy and they can decide which product to choose.
cmogu001

Tools That Keep Online Customers Coming Back | E-Commerce | E-Commerce Times - 0 views

  • More than 44 percent of firms currently use Web analytics to evaluate customer behavior, researchers found.
  • Companies personalizing home pages and delivering targeted content are the ones realizing the most value from their analytical evaluations, the report suggests.
  • 59 percent of industry-leading retailers list keeping pace with competitors as a top driver for their online initiatives.
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  • Businesses will differentiate themselves on the uniqueness of their products, competitive pricing and the quality of their service operations.
  • As customers demand more from their e-commerce Web sites, their preference for consistency while shopping online must be satisfied.
  • What's interesting here is that 53 percent of best-in-class merchants list Web 2.0 technologies on their road maps for development initiatives in the next 24 months.
  • Forty-two percent of all retailers strive to improve data integration processes by centralizing databases and sharing information throughout their enterprises, according to the study.
  • Leverage the use of analytics to determine online customer behavior, buying patterns and habits
  • Adoption of online tools should facilitate interaction by customers -- e.g., interactive product imaging and site search.
  • Effective personalization and use of analytics as a dynamic function can lead to increased customer conversions, higher customer satisfaction and strengthened brand loyalty.
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    This article expounds how customers demand more from their e-commerce web sites and how their preference for consistency while shopping online must be satisfied in order for any business to remain successful. The article points out and elaborates on how e-commerce is really an all encompassing strategy that companies could use to sell their products and services, both online and offline to potential customers. The article also mentions how consumers are more likely to purchase any products or services from companies that leave them feeling more informed and secure in their purchase decisions. Most e-commerce platforms facilitate the integration of multiple applications such as online storefronts, POS systems, real-time inventory tracking and customer analytics into a single management platform. Lastly, because online shoppers are empowered with an abundance of competitive advantages it is important for retailers and other hospitality businesses to strive to improve data integration processes by centralizing databases and sharing information throughout their company.
jazminesnyder

Six Technology Trends Revolutionising The Hospitality Industry | By Calum McIndoe - 1 views

  • Firstly, upfront investment is lower with the cloud as there are no initial hardware costs or associated expenses such as full time, in-house IT staff to maintain the system. Secondly, hotels like the idea of taking the headache and distractions of IT off their site, leaving them free to focus on the day-to-day business of looking after their guests.
  • tablets and smartphones revolutionise the way we interact with technology.
  • City Nites accesses its hotel management system on Apple iPads to eliminate old-fashioned, manual registration desk processes. This enables hotel team members to 'meet and greet' their guests at any location, improving the personalisation of the check-in experience and reducing the costs associated with static reception desks and all their technology at each location.
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  • The online reputation of a property is business critical. It does not however, stand alone as a marketing department concern, but relates directly to daily operations.
  • the technology systems in use - especially those in large chains - must account for the global perspective.
  • Integrating these systems can provide more comprehensive management information, faster reporting and a truly comprehensive view of profitability.
  • Elsewhere, integration offers the possibility of being able to "revenue manage" the guest across all areas of their stay: this requires transaction level interfaces but need not be complex to use. Critically it aligns the marketing -based personalised offering with the financial outcome of the revenue secured.
  • Customers expect their experience within a hotel to be totally personalised to them:
  • However, the savings and improvements that technology can deliver mean that managers and directors really need to keep one eye on these six trends.
  • However, the savings and improvements that technology can deliver mean that managers and directors really need to keep one eye on these six trends.
  • However, the savings and improvements that technology can deliver mean that managers and directors really need to keep one eye on these six trends.
  • All of these trends have already brought about a profound change in the hospitality industry - and they will continue to disrupt and redefine operations. From the back office to front of house, from the hotel to the corporate office, the technology that underpins these changes will deliver a sharp competitive edge at all levels.
  • All of these trends have already brought about a profound change in the hospitality industry - and they will continue to disrupt and redefine operations. From the back office to front of house, from the hotel to the corporate office, the technology that underpins these changes will deliver a sharp competitive edge at all levels.
  • However, the savings and improvements that technology can deliver mean that managers and directors really need to keep one eye on these six trends.
  • However, the savings and improvements that technology can deliver mean that managers and directors really need to keep one eye on these six trends.
  • the savings and improvements that technology can deliver mean that managers and directors really need to keep one eye on these six trends.
  • All of these trends have already brought about a profound change in the hospitality industry - and they will continue to disrupt and redefine operations. From the back office to front of house, from the hotel to the corporate office, the technology that underpins these changes will deliver a sharp competitive edge at all levels.
  • around 85% of the queries we see from hospitality companies and hotels include a serious look at cloud computing.
  • The sum total of these drivers is that cloud technology is no passing fad: for the hospitality sector it is the new norm.
  • the low capital expenditure investment for mobile hardware and much reduced software costs mean that mobile is a viable option for small independent properties, looking to develop customer service as a competitive edge.
  • As such, social media monitoring MUST be interfaced with the hotel management systems so that swift, appropriate action can be taken.
  • it is embedding the process of capturing guest preferences and proactively using that data.
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    This article gives us a glance at six different technological trends being used and "revolutionizing" the hospitality industry. The six trends are cloud/software services, mobility, social media, personalized systems, integration, and globalization. The trends are all seen across the board in hospitality nowadays and are making huge changes in the industry. We have been talking about cloud computing and the pros and cons of using a cloud to store information and even with all the controversy, companies are investing and using the cloud. The use of tablets and smartphones has changed the way we interact with technology and the hospitality field is not staying behind. They are developing mobile sites and apps to help customers look at pictures and reviews about a place, check in and check out or make other arrangements. Social media is also revolutionizing hospitality by creating a reputation for businesses whether they be positive or negative. People can freely post about whether they enjoyed their stay at a certain hotel and helps build the online reputation of the company. In addition, more and more companies are looking to become more personalized experience. When I think about this part, I think mostly of the new systems rolling out at Disney World that scream personalization, guests can select their Fastpasses ahead of time, can use MagicBands to purchase things, get into their hotel, get into the park as well as to utilize the Fastpass system and every time a MagicBand is scanned at a touchpoint, the cast members know the person's name and whether they are celebrating something. With integration, customers and staff can access information from different departments all on one system and with globalization companies are trying to use systems that are global and used worldwide. 
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    As technology continues to grow, it's hard for hotels to keep up. But, there are six trends that could be very beneficial to hotels. The first being the Cloud/Software as a Service. If hotels begin to use a cloud based hotel management system, it would reduce cost of ownership by minimizing property hardware. As well as take the burden of maintaining the system off IT. Another trend that is growing is using mobile devices, such as tablets, to interact. Some hotels have recently decided to use Apple iPad's at the registration desk. This is an idea that needs to grow in the hospitality industry, because it increases the personalization of the check-in experience and reduces costs involving technology at the reception desk. Social media has a huge impact on the hospitality industry. There are reviews, referrals, and other types of communication about hotels on every type of social media. It is crucial that hotel management monitors and addresses every type of social media, in order to respond appropriately and take action. Being able to integrate the operating systems of all the amenities of a hotel (accommodation, event catering, the spa, etc.) is another tool that would be beneficial to the hospitality industry. This would provide better management information, faster reporting, and will allow management to view profitability. Last but not least, the last major trend the hospitality industry needs is globalization. As international travel, trade, and business grows, hotel companies will need to create different management tools in order to survive. International links are important for the hotel industry. Which means technology systems, need to be global.
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    Technological developments continue to have a great effect on all aspects of our lives, the hospitality industry not being an exception. Calum McIndoe in his article "Six Technology Trends Revolutionising the hospitality industry" outlines areas of technology that managers within the industry need to take advantage of. Cloud technology, though this concept is fairly new it can provide great financial benefits to companies as it cuts cost greatly due to the fact that it eliminates the heavy hardware requirements traditional technology offered. Mobility, the fact that portable devices can add a competitive edge to the service offered. Think traditional services being provided on the go away from a fixed station. Social; the popularity of social networking sites have changed the face of hospitality and tourism marketing completely. Properties are now forced to monitor social networking sites to learn about customer demands and to also learn about the image their company has out there and how they can improve it. According to Mr. "for any hotel to not at least monitor social medis is tantamount to willingly flying blind." Personalized systems; value for customers within this industry has to do greatly with the personal touch added to the service delivered. These merged systems allows properites to use data to ensure that guest needs are met. Integration; the joining of isolated systems used in all areas of operations on the property. The use of integrated systems allows for the pulling of data from the different departments thus ensuring proper management of services delivered and revenue management. Globalisation; It is important that hospitality companies adapt to changes and trends brought about by globalisation. Whether the current global outlook is taken into consideration when considering how a company operates can greatly impact the final product.
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    ((NOTE: The author already highlighted the article in yellow when I found it, my personal highlighting is in PINK. Sections 5 and 6 are not highlighted in pink because I agree with the parts that the author highlighted yellow in those sections; Diigo toolbar will not let you highlight over something that has already been highlighted.)) This article mainly focuses on the technological changes in the hotel industry in pertinence with storing hotel information versus the traditional method(s) used by hotels that involved little to no technology at all. The article lists six different points or examples and states that businesses, especially small or upcoming businesses, need to follow by these six trends. The part of the article that stood out to me the most when reflecting on the lectures and power points for this week is the first trend. The first trend speaks about a "cloud" software (which I am not really familiar with so excuse me if my explanation is not 100% sound) and announces that "around 85% of the queries we see from hospitality companies and hotels include a serious look at cloud computing". The author lists a few reasons why such a high percentage of hotels are doing it this way. He basically says that you do not need special staff or special training to maintain the system; the system maintains itself so you can have more time to focus on your guests and trends in their patterns. Also, as far as the cost is concerned, "upfront investment is lower with the cloud as there are no initial hardware costs or associated expense…". Even though I am not very familiar with this service just yet, I like the idea of freeing up employee time to go and interact more with the customers; attending to the customers' needs is the most important thing in my eyes. The article goes on to list mobility, social media, personalized systems, integration, and globalization as all equally important parts to this revolution of technology pertaining to the hospitality industr
marilyn diaz

Thieves Won't Wait. Neither Should You. | hospitalityupgrade.com - 3 views

  • data is under attack
  • the most afflicted industry was accommodation/foodservice
  • use a combination of hacking and malware (61 percent).
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  • success stealing data “in transit” (62.5 percent) versus stored data (28 percent)
  • What this tells us is hotels and restaurants need to do more to protect sensitive payment data and be proactive in keeping up with the hackers and thieves. We also need to pay particular attention to properly securing data as it moves through the merchant IT environment.
  • Point-to-point encryption (P2PE) is a technology
  • has only recently gained momentum in the hospitality sector.
  • P2PE places “data in motion” in a wrapper that can only be decrypted by an endpoint that has the requisite key.
  • The goal of point-to-point encryption technologies is to encrypt as close to the point of entry as possible and guard against thieves who attempt to install sniffing/hacking software on a merchant’s network.
  • P2PE solutions can significantly reduce a merchant’s card data environment, mitigate potential breaches and simplify PCI DSS validation efforts.”
  • You should also understand the types of cards and transactions that can be encrypted. Does the solution encrypt both swiped cards and manually entered cards? Does it encrypt online transactions, as well as on-site or card-present transactions? Is the solution tamper resistant and, what happens if an attempted breach occurs? Where is the HSM (hardware security module) located? Even if data were to be intercepted, is it rendered unusable to cyber thieves?
  • A hosted solution will shift much of the burden of responsibility to the third-party provider and free you from having decrypted data in your environment.
  • Keep in mind, there is no single silver bullet when it comes to payment security. Even with EMV, stolen cardholder data could be used for a fraudulent online transaction. Merchants should implement a variety of technologies and techniques as part of a multi-layered approach to security that ultimately includes EMV to protect against counterfeit card fraud, tokenization to protect data at rest, and P2PE to protect data in-flight.
  • Thieves won’t wait for a unified approach and specification, and are looking to access your valuable data now. By taking a proactive approach to security that includes point-to-point encryption, asking the right questions, choosing trusted partners and keeping yourself updated, you can protect your customers’ data and your reputation.
  •  
    This article deals with the theft that happens on a daily basis in the hospitality field. It happens when credit cards are used to pay for something, like a reservation, and thieves want the information, so they can use your credit card number for whatever intentions they may have. As the article states, "our data is under attack". I can relate to those people that have had credit card numbers stolen, because it has happened to my husband and me, and it is a horrible feeling trying to get your life back on track and recover your money.  I think it would be a great idea, with some research, to get the point to point encryption technology in a field where credit cards are used so often, not only to cover the business (hotel), but also to protect the guest, so they feel at easy when they travel on vacation or business.  The overall point of this technology is to encrypt the information as close to the point of entry, i.e. the swiping of the credit card, as possible. This would in turn "significantly reduce a merchant's card data environment", as the program would encrypt the information so that hackers cannot access the customer's information. As I mentioned earlier, questions should be asked before buying this technology, as there is always something new on the market that may be better. Credit cards are not always swiped, but can also be manually placed in the system, so you want to make sure, that both transactions are protected. Overall, the establishment should always be concerned about the customer and their safety, whether physical or mental and always be prepared for the worse.
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  •  
    Marilyn, This is a great article and I wish this type of technology was everywhere because like yourself I have credit card numbers stolen before and it is a long process to end that. Working in the hospitality industry we would need to make sure that it is everywhere that a credit card is entered whether that being swiped in house, typed in the system manually, or even processed via the internet. In the hospitality industry we should be very aware of our guests safety and like you mention it is not only just physical safety that is a concern it is the mental state as well making sure the guests credit cards are safe and do not have a chance of being stolen by a hacker. This is a great article, keep up the good work!
  •  
    Great article! Personally after being a victim of credit card fraud, I'm very apprehensive of where I shop, who handles my card and how long it takes them to return it. I recently cancelled a large purchased after the cashier insisted on rubbing my card number on the reciept after the transactions had be approved. In my mind, I was thinking "If I let you do that, then I've open the door for anyone to charge thousand of dollars. I don't think so." As a manager, who hands credit card numbers for manual input, I'm very cautious of them and want to insure that they don't get into the wrong hand. Aftern each transactions is approved, that number is shredded and the credit card machine is batched out. Companies don't realize how important it is to PCI compliant. The risk in exposing sensitive information of our clients and customers can cost thousand of dolllars in fines and fee, in addition to the lost of that customer/client.
  •  
    Marilyn, Great Article...as a Front Desk Manager, it is my responsibility to randomly check our computers to ensure employees are not placing USB driver to collect data from our system. Our company has taking this a step further by putting metal locked case around the PC to avoid possible fraudulent activity. If we have to open a PC, we must log it to show proof why a PC became unlock. Companies should adopt similar procedures to protect the consumers/guests. Nelson
Kelly Baptist

Pegasus: March Global GDS Hotel Bookings Decrease While Rates Increase - Business Travel News - 0 views

  • Total worldwide hotel bookings through global distribution systems in March fell 7.5 percent lower from 2011 levels, although the average daily rates paid with those bookings increased 4.5 percent, according to Pegasus Solutions.
  • Most rate growth is occurring in large international cities that are home to corporate headquarters and/or host large conventions and conferences.
  • corporate travel remains the “bedrock of recovery,” according to Pegasus.
  •  
    This article stated that while overall hotel bookings through Global Distribution Systems fell in March of this year, the av erage daily rate paid for the booked rooms actually rose. According to Pegasus, the economic climate is making travelers more concious of the need to prioritize travel. Business travel still seems to be a major driver, as most of the growth rate is occuring in larger international cities that regularly host conferences, etc. I thought the relationship between the total GDS bookings and the rates of the rooms booked was interested. It seems that travelers are willing to pay more itravel,f they feel it's worth it, and that although they might not be travelling as much, when they do travel they are more deliberate about their selections. Perhaps business travelers aren't attending as many conferences as they would have previously, but when they do attend, they go to the big ones and are willing to pay more.
Jing Huang

Property Management System- The Future of Hotel Industry - Tourism and Hospitality - Zimbio - 1 views

  • They work completely on the web and are based on the cloud.
  • It is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium.
  • one of the major boons of Internet on the hotel industry has been the web based property management systems. Unlike previous applications which would burn a hole on the pockets, these online hotel software are user-friendly and do not need any additional hardware or software expenses. They work completely on the web and are based on the cloud.
    • Juan Du
       
      "Property Management System" play an important role in Hospitality management. Because the Internet plays a major role in improving the sales and customer relationship. The hotel need collect data to analyze the market and make the market plan. Property management system have a lot advantages. It is easy to make a reservation, the system can control the over booking. Use this system can keeping a check on the add-on services. Also PMS has its own system to operate the whole things. PMS is able to provide some basic function: enable guests to make reservations, enable guests to check-in/register when they arrive and check-out/pay when they leave, enable staff to maintain guest facilities. And it is easy to use, especially for employees.
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  • Property Management System- The Future of Hotel Industry
  • Property Management System- The Future of Hotel Industry
  • Property Management System- The Future of Hotel Industry
  • It is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium
  • Central Reservation System: One of the greatest advantages of using an online hotel software is that you do not have any more headaches about reservations.
  •   Numerous Point of Sale: Keeping a check on the add-on services your hotel provides can easily be done with the help of the numerous points of sales.
  • Sales and Marketing Console: To help popularize your hotel and make it known to people from across the globe, many PMSs have a dedicated sales and marketing console.
  • Travel Agents and Corporate Clients:It is also important that you properly deal with travel agents and corporate clients as they play a very important role in bringing in more guests to the hotel.
  • Connected to 1000s of Travel Portals: These property management systems  help you get connected to many travel portals like Travelocity, Tripadvisor and Expedia helping you reach more people. 
  •  
    This article particularly caught my attention because it points out the major advantages of web-based PMS, but it does not mention the risk of transfering such sensitive guest information over the unsecure and unregulated Internet. Surely there are great cost-related and operational advantages to web-based PMS and that alone often motivates hotels to upgrade in that general direction. Afterall, the reason why the hotel is operated is to generate revenues. However, is risking the identity of thousands of your guests worth the money you will save? That is what this article does not cover. As the title points out, web-based PMS is the future of the industry, but securing the identity of the biggest drivers behind all revenue for your hotel is arguably more important. Is the risk worth the reward? I believe the Internet needs to become a more secure highway of information before the industry can fully embrace this new technological advancement. My thoughts on considering an upgrade to web based PMS: Research and proceed with caution.
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  •  
    Karl- Valid point in saying is the "risk worth the reward", with all the viruses, glitches and hackers sensative information floating around in cyber world ready to be attacked and stolen. I feel its up to the cloud computing companies to set the security parameters to run their systems and for the industry to enforce them, so that we can embrace the growth of technology in hospitality.
  •  
    This article shows a lot of advantages of using online hotel software. Better Reservation system can be found on a cloud based PMS. More factors of hotel can come out to be a famous feature when they all come online. Much easier for a hotel to deal with travel agents and corporate clients when they using a cloud-based PMS.  The cloud-base PMS can bring the hotel to more travel portals which will lead to more clients. 
  •  
    This article focuses on the numerous advantages of a Property Management System. It summarizes the fact that it makes a business more proficient and how a company can save by not spending money on additional software or hardware expenses. The main benefits that this article gives attention to is the fact that it assists in the reservation process and point of sale process, helps market and target the correct people, positivity deals with travel agents, and connects to several travel portals. All in all, a Property Management System is a great tool and advantage in the hospitality industry because it facilitates in all operations and helps companies with daily challenges.
  •  
    The hotel industry is crossing over to web based PMS and this article states that because it works off a cloud its less headaches and more user friendly. There are many reasons why a web based PMS can be beneficial and why the hotel industry is swithcing over. It can be used for multiple properties and reduce double booking. Another great feature is you can have numerous points of sales and it all interconnects. This is the future of our industry.
  •  
    "Property Management System" play an important role in Hospitality management. Because the Internet plays a major role in improving the sales and customer relationship. The hotel need collect data to analyze the market and make the market plan. Property management system have a lot advantages. It is easy to make a reservation, the system can control the over booking. Use this system can keeping a check on the add-on services. Also PMS has its own system to operate the whole things. PMS is able to provide some basic function: enable guests to make reservations, enable guests to check-in/register when they arrive and check-out/pay when they leave, enable staff to maintain guest facilities. And it is easy to use, especially for employees.
  •  
    This article indicated the importance of Internet for hotel industry and also assumed that web based property management systems will widely used in future. The author listed some advantages of web based property management system:1) Central Reservation System: One of the greatest advantages of using an online hotel software is that you do not have any more headaches about reservations.2)   Numerous Point of Sale: Keeping a check on the add-on services your hotel provides can easily be done with the help of the numerous points of sales.3) Sales and Marketing Console. With the help of this console, you can access the database of your customers get in touch with them notifying them of special offers and discounts. 4)Travel Agents and Corporate Clients:It is important that you properly deal with travel agents and corporate clients as they play a very important role in bringing in more guests to the hotel.5)   Connected to 1000s of Travel Portals: Web based PMS help you get connected to many travel portals like Travelocity, Tripadvisor and Expedia helping you reach more people. 
  •  
    t is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium. The hotel industry too is not insulated from its effect. Almost all kinds of hotels, from inns to bed and breakfasts to resorts, everyone is trying to tap the energies of the Internet and make optimum use of the medium. The Internet plays a major role in improving the sales and customer relationship.
YUCHEN TI

Microsoft gives details on mobile broadband improvements in Windows 8 - 0 views

  •  
    This is a kind of a new improved software for connecting to wi-fi and mobile broadband networks of Microsoft 8. The user need to be installed required drivers and software to connect to mobile broadband networks of Win7, while, Windows 8 has been designed to simplify the process of connecting to mobile broadband networks and of managing those connections, including monitoring data usage and controlling costs. Prior to Windows 8, you needed these applications to compensate for functionality not provided natively in Windows. This additional software confused and frustrated users by conflicting with the Windows connection manager, showing different networks, network status, and a separate user interface. Also, this software can read user`s action and reconnect more faster.
Yingjie Cao

Customer Relationship Management - The Future of CRM - 0 views

  • ìCRM is one of the most dramatic, fundamental changes in the history of business.î High-Yield Marketingís Dick Lee agreed: ìCRM is fundamentally the expression of the customer-centric business philosophy. Itís how you respond to the fact that customers are now the drivers in our economy.
  • ìThere are different types of customers, different types of business models and selling strategies, and over time there will be different CRM software to support these different models.î Dickie agrees
  • CRM customers are also demanding more and more knowledge management functionality
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  • in the eBusiness economy, you need to deliver customer organizational knowledge on demand, anytime anywhere
  •  
    According to the article, different customers, business models and selling strategies require different sizes of CRM system. Over the years, vendors only added more and more features to original CRM systems. They've focused more on functionality at the system level, taking an everything-that-everyone-needs approach that rarely took into consideration the user's interaction with the CRM system. So businesses are demanding a much more flexible, much more nuanced interaction with the information in (and around) a CRM system, an interaction focused on the needs of the individual accessing the information and the needs of the customer engagement taking place. So clearly one size of CRM cannot fit all. Such as how iPhone changes the appearance & function of keyboards and screens. As CRM system focuses more on personal view, "smart" and "flexibility" may be what CRM should achieve in the future.
pattyjoe10

Tablet POS Tech Provides Valuable Data for Retention Marketing | News | Hospitality Magazine (HT) - 0 views

  • many of these types of acquisition tactics failed at generating true brand loyalty.
    • pattyjoe10
       
      It still continues to happen every now and then
  • retention marketing and the guest experience
    • pattyjoe10
       
      Sometimes reaching out personally to our clients makes them feel special. It's not hard at all. The worst are those who keep quite.
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  • “From a marketing standpoint, we now have the ability to personalize communications with our guests across so many marketing channels
  • . The digital revolution is here to stay, and we know that platforms like this will help us stay at the forefront of it.”
  • In this digital age, it’s critical for businesses to embrace technology and use digital solutions to better interact with their customers.
  • print advertising was king
  • marketing director Tara Zechini and her team have a strategy that is focused primarily on guests that have already visited their restaurants. “Retention marketing has been one of the critical drivers of our success” says Zechini. “Our focus on guest relationship management has enabled us to create a better experience for our guests.”
  • online advertising
  • Acquisition marketing
  • They often cheapened brand value, influencing many guests to dine once for a low price, but then never to return and pay regular menu price.
annastone

POS Software Trend Report 2015 - 0 views

  •  
    In this annual report, Hospitality Technology investigates the trends and business drivers that are shaping the point of sale landscape. By querying the vendor community, HT recaps the latest innovations, reveals forward-looking plans for technology offerings in 2015, and gleans insights into what trends these suppliers impacting the POS.
  •  
    This article states that the majority of POS systems that are purchased in 2015 will be upgrades to existing systems. Many systems, especially in Restaurants are going wireless. Over 59 percent of restaurants are looking to upgrade to mobile wallet which will allow them to accept more payment options. As more apps that process payment are developed, like the Starbucks swipe app, POS will have to continue to advance with society's needs and wants.
anonymous

untitled - 0 views

  • Meetings are all about business:  they develop relationships, generate leads, close deals, and create new customers.  More than that, meetings impact local economies.
  • anyone that works at a convention venue (anyone, in any capacity); anyone in the hospitality business that caters to conventioneers (staffs at hotels, restaurants, and night clubs); taxi drivers; meeting planners; meeting suppliers; transportation companies; exhibit designers and builders; association and show managers; corporate exhibit managers …
  • Trade shows and meetings create an enormous economic impact.
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  • There were 1.83 MIL meetings in 2012.
  • 244.9 MIL participants attended these meetings. ·         5.3 MIL jobs were created, generating $234.6 BIL in labor income. ·         $280 BIL in direct spending; another $490 BIL in indirect and induced spending. ·         $508 BIL in federal taxes, and $379 BIL in state and local taxes (total= $887 BIL).
  •  
    Meetings are significant in that they are major events which generate dollars on a local and national scale. Those associated with tourism and hospitality, transportation and convention venues (among other industries) benefit significantly. Tax revenues increase as well. In addition to the economic impact, many jobs are created. Simply put, meetings are a lucrative income stream.
kgall030

Hospitality Upgrade | Hospitality Industry Technology Focus 2017 - 0 views

  • more than 70 percent of the respondents indicated that they would be increasing their IT investment in the coming year
  • Most organizations realize that in order to grow their companies and revenues they need to invest in technology and systems that will create operational efficiencies, improve the customer’s experience, and help generate sales.
  • Fewer than 10 percent of the companies surveyed reported that that they would be reducing their IT spend.
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  • With the market continuing to be extremely competitive, revenue management and channel optimization remain key focal areas of investment for publicly traded companies as well as independently owned organizations alike.
  • Enhancements to CRM and loyalty programs are also on the list of investment directives.  A number of responses (almost 70 percent) indicated that they were targeting business intelligence (BI) initiatives for the coming year as part of their technical focus and in an effort to become more strategic in managing the business and targeted revenue focus. 
  • The investment in guest experience technology continues to be strong as hotels attract guests to hotels. There continues to be increased expenditures on key drivers such as improved Wi-Fi service, self-service mobility applications and expanding the in-room offerings.
  • With a number of breaches within the hospitality industry this past year, and other large corporate breaches such as Yahoo headlining the news, this continues to be an area of concern. 
  • With the sophistication of the threats and the possibility of breaches increasing, companies are looking to outsource their information security/cybersecurity requirements to third-party service partners that specialize in countering these risks.
  • in recent years corporations are beginning to understand that investment in human resources is one of the most important assets they have.  A recent Forbes article referenced the Deloitte Global Human Capital Trends Research analysis, which said, 78 percent of business leaders rate retention and engagement as being urgent or important. 
  • While managing Big Data has long been an Achilles heel for most companies, most would agree that there are significant competitive advantages that can be gained from being able to effectively manage the information.  With a number of respondents targeting CRM projects for the coming year, the promise of being able to effectively target individual guest preferences becomes more obtainable.
  • A significant number of companies are continuing to look at transitioning to cloud-based applications for some of their applications.  However, more than 80 percent indicated that they are not ready to transition all of their applications to the cloud. 
  • With more than 70 percent of respondents reporting that they expect an increase in their IT spend this coming year and only 10 percent expecting a decrease, 2017 promises to be a good year for the hospitality technology industry.  Most respondents indicated that their primary reason for investing in new technology was to improve their customer engagement and experience.  This was closely followed by their directive to make operations more streamlined and efficient.
  •  
    This is a very detailed article about the various ways that hospitality firms are utilizing technology and using their capital to invest in IT related projects. A variety of hospitality firms were surveyed to produce this article on ways they plan to invest in IT and the various projects they feel are most worthy of their dollars. Some of the areas that were most noted and listed as worthy of additional IT investment include improving technology to improve financial performance and enhancements in CRM and loyalty programs, guest experience technology and ensuring the guest stay is always seen as paramount, as well as improved information and cyber security technology as well as an increased focus on understanding big data and improving employee engagement. This article is highly detailed in what it analyzes and it lists a long list of potential investments that a variety of companies will be taking on in the future. The focus of this article was on the year 2017, but many of these concepts still apply to the hospitality industry today and well into the future. Many of these things listed are also things we can see that many companies worked on leading to 2018 and continue to work on and it is the companies that put these IT investments at the forefront that will be leading the hospitality enterprises of the future.
Maria Zuniga

How to Invest in Hotel Real Estate - CrowdStreet - 0 views

  • Commercial real estate investments are subject to shifts in supply and demand that can have a notable impact on net operating income, profitability and yield
  • hotels have the ability to mark rents to market on a daily basis. The upside of that flexibility is that hotels can quickly react to heightened demand and improving economic conditions and raise room rates as much and as fast as the market will bear.
  • The flip side of this fluidity is that hotels are more susceptible to operating fluctuations when compared to other asset classes.
  • ...21 more annotations...
  • Hotels are defined primarily by the services and amenities that they offer.
  • Full-Service
  • Limited-Service
  • Budget
  • Extended Stay
  • OTAs have had a major impact on how hotels are booked since their inception some twenty years ago
  • ADR = Room Revenue / Rooms Sold
  • RevPar = Occupancy Rate x ADR
  • The two core customer groups that fuel demand for hotel rooms are tourism and business travelers
  • Hotels also can benefit from locations adjacent to or near convention centers.
  • Demand drivers can change as a metro grows.
  • The hotel industry has seen substantial change both in terms of how hotels are developed and used as well as how they are marketed. Most changes in use are rooted in the adoption of technology.
  • Hotels have unique industry standard metrics to track performance and growth, which include average daily rates (ADR) and revenue per available room (RevPar)
  • illenials are driving changes in use of practically everything they touch and hotels are no exception. Through their desire for affordable yet “cool” hotels in urban locations, hotel brands have been rapidly evolving to deliver concepts that cater to their tastes
  • While some pundits argue that the Millenial hotel is a fad, it is nonetheless changing the industry landscape and bringing a new breed of hotel to a magnitude of urban destinations.
  • nother way in which technology is changing the use of hotels is by enabling guests to redefine the period of the traditional night stay.
  • These apps are yet another example of how technology can be used to generate efficiencies – in this case to fill intraday hotel vacancies that would otherwise go unused.
  • Anyone who has traveled for either business or pleasure can grasp the basic building blocks of a successful hotel investment, which include: product offering, service, location, and competitiveness.
  • It also doesn’t require an industry veteran to appreciate that investing in a five-star hotel doesn’t necessarily correlate to earning five-star returns.
  • The takeaway is that hotels across all categories and price points have their own market segments, competitive sets and corresponding metrics. The key is to conduct a comparative analysis amongst similar hotels in order to determine whether or not the subject asset stands to win greater than, equal to or less than its fair share of its market demand.
  • There are a variety of entry points into hospitality real estate investments with a host of strategies
  •  
    This article is very interesting because it breaks down everything about investing in the hospitality industry. Hospitality is one of the few properties that shift in supple and demand can be felt immediately. The article explains that hotels have no lease agreement so they are able to market on a daily basis. This is why they are able to raise the prices on the rooms. I really like how the article describes the key metrics used to evaluate hotel performance. The article also explains recent changes in the hospitality industry that have brought to the market new types of hotels. It is important to note that the two core customer groups that fuel demand are tourism and business travelers.
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