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natashacastro

Fyre Festival, a Luxury Music Weekend, Crumbles in the Bahamas - The New York Times - 0 views

  • Promoted by Instagram influencers including Kendall Jenner, Bella Hadid and Emily Ratajkowski as a never-before-seen V.I.P. event, the gathering — with weekend ticket packages starting around $1,200 and topping six-figures with extras
  • On social media, where Fyre Festival had been sold as a selfie-taker’s paradise, accounts showed none of the aspirational A-lister excesses, with only sad sandwiches and free alcohol to placate the restless crowds. General disappointment soon turned to near-panic as the festival was canceled and attendees attempted to flee back to the mainland of Florida.
  • “Not one thing that was promised on the website was delivered,” said Shivi Kumar, 33, who works in technology sales in New York, and came with a handful of friends expecting the deluxe “lodge” package for which they had paid $3,500: four king size beds and a chic living room lounge. Instead Ms. Kumar and her crew were directed to a tent encampment. Some tents had beds, but some were still unfurnished. Directed by a festival employee to “grab a tent,” attendees started running, she said.
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  • By Friday morning, the festival, founded by the rapper Ja Rule and the tech entrepreneur Billy McFarland, was in damage-control mode. “Fyre Festival set out to provide a once-in-a-lifetime musical experience,” the organizers said in a statement. “Due to circumstances out of our control, the physical infrastructure was not in place on time and we are unable to fulfill on that vision safely and enjoyably for our guests.” (A second weekend, planned to start May 5, was also scrapped.)
  • internet programming, the ocean and rap music.
  • But the pair soon discovered logistical hurdles, including a lack of proper water systems and transportation. “There wasn’t the infrastructure we needed. We attempted to build a city out of nothing,” Mr. McFarland said. “Neither of us had developed an island or a festival before.”
  • Still, after a few months of planning — including adding sewage piping and buying an ambulance in New Jersey and shipping it to the island — the organizers thought they were ready for the crowds until the storm on Thursday morning washed away some of what they had built.“Our mistake was trying to own all of it in-house,” said Mr. McFarland, who is also the founder of Magnises, an exclusive members-only benefits card for upwardly mobile millennials. “We were in over our heads.”
  • The Bahamas Ministry of Tourism expressed its dismay in a statement on Friday, citing the festival’s “disorganization and chaos.” It continued: “ We offer a heartfelt apology to all who traveled to our country for this event.”
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    This article is a perfect example of how event planning can go terribly wrong with social media usage. The Bahama music festival hosted by Ja-Rule and his company left hundreds stranded on the Island of Great Exuma. The event started off by being promoted through instagram, mainly by famous celebrities such as Bella Hadid and Kendall Jenner. Tickets were sold at $1,200 for the utmost luxurious experience. Come the weekend of the festival, music go-ers arrived into full chaos. Everything that had been promised to the guests such as deluxe lodges, yoga tents and food courts were missing. People showed up to an empty island with no food, water or basic shelter. Clearly the festival was poorly executed and planned and it was canceled. There was a lack of infrastructure on the island to provide safety for the guests along with a lack of proper water systems and transportation. The event planners had not had a proper back up plan for storms that could potentially hit the island (which happened) which completely set back everything. Many viewed this Fryre Festival as a major scam and were extremely upset, but what it turned out to be was a poorly planned and executed music event.
kathy_douglas

Florida tourism jobs, training to increase - Sun Sentinel - 0 views

  • Tourism projections show visitation is expected to climb to 127 million tourists in 2020, according to Visit Florida, the state's official tourism marketing organization.lRelated BusinessSwanky Villas at Crane's BeachHouse to debut on Nov. 1See all related8 To accommodate that growth, Florida will need 315,000 new hospitality jobs, forecast data show.
  • new training and certification program for hospitality employees
  • Visit Florida also is rolling out several other programs to keep the destination top-of-mind with domestic and international travelers.
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  • Visit Florida unveiled the training program and its other new initiatives Tuesday during the 47th Annual Florida Governor's Conference on Tourism at the Boca Raton Resort & Club
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    Visit Florida has announced they are coming out with a new, free certificate and training for hospitality employees. Due to the increase in Florida tourism, they will launch this new program to hopefully keep more tourists coming back because of the remarkable hospitality they received. Tourism is up from 2012 and they feel 2014 will surpass 2013, which the state welcomed 93.7 million visitors. That being said, this is a great opportunity for our industry. This will open so many doors for event planners and other hotel positions to help with the increasing tourism and being able to cater to their needs.
Sophia Yam

Shangri-La Launches Mobile Application for iPhone - 0 views

  • new app will not only encompass all the features of the website's functions, but it will now provide easy access and booking for Shangri-La's 72 hotels and resorts at one's fingertips, anywhere in the world.
  •  Explore, book, view and edit room reservations at over 70 Shangri-La, Traders and Kerry hotels and resorts• Join Golden Circle quickly with just a few taps• Check Golden Circle Award Points balance and manage the membership account• Redeem points for complimentary stays plus dining and CHI, The Spa vouchers• Get travel tips, read and share travel stories with Golden Circle members• Integrate with popular social media platforms• Connect to the nearest international toll-free numbers for 24/7 customer support using location-based GPS technology• Retrieve offers and stories at Shangri-La hotels with the built-in QR code scanner
  • allows guests to search and book real-time reservations at all Shangri-La hotel locations, view all special promotions and receive location-based offers at specific hotels with GPS technology, and manage their Golden Circle loyalty programme membership account efficiently
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  • Plans are already underway for the second phase of this versatile mobile app that will be launched in the first quarter of 2013 to develop the following additional features that would include more hotel-centric features:• Retrieve room text and voice messages• Set up and cancel a wake-up call• Folio review and express check-out• Make a turndown request• Luggage service request• Individual hotel directory• In-room dining menu and order• Table reservations at different restaurants• Local weather• Airline arrival and departure flight status
  • users who download the app and share their travel stories in "Your Circle" – the segment dedicated to personalised feature contributions within the programme's travel site "Inner Circle" - will have the opportunity to win one of the 20 luxurious vacations, each of which is a three-night stay in an Executive Suite at any Shangri-La hotel or resort of their choice.
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    Just last year Shangri-La have launched a mobile application for its diverse guests to make reservation on their smart phone. The application is  available in Ipad and android phone. Guest can view special promotion and their membership points (Golden Circle). Guests can redeem their points to book complimentary nights for their next stay. In addition, the applications will have built in QR code scanner.  Shangri-La plans to add features in the first quarter of 2013, that include room text, voice message, special requests, local weathers and to set up wake up calls. User that download the application can also share stories about their stay in "Your Circle". 
Michelle Wilson

Ping Identity Shares Best Practices for Securing and Managing User Access to UltiPro at... - 0 views

  • ing Identity solutions for human resource applications help companies get the most out of their HR technology investments. The company’s cloud identity management solutions allow employees to securely access UltiPro and other Web-based HR applications using Single Sign-On (SSO), while making it easier for Human Resource Information Systems (HRIS) to provision and manage user accounts. Whether a customer chooses PingFederate cloud identity management software or PingOne cloud identity management as a service, Ping Identity’s products are designed to work with existing HRIS systems, as well as a wide variety of Web-based environments and business applications. Connections—The Ultimate Partner Forum is Ultimate Software’s annual customer conference. Each year, a dynamic group of more than 1,000 HR, payroll, and talent management professionals come together to learn about UltiPro product enhancements, industry best practices, and compliance regulations. On March 29, 2012, at 10:45 a.m. PDT, Ping Identity Senior Technical Architect Paul Madsen will join Ultimate Software’s Vice President of SaaS Technology Jim Jenson and Director of Strategic Alliances Jennifer Brafman Staffen in a track session for UltiPro Enterprise that will cover “The Advantages of Single Sign-On and How to Get There.” The session will repeat at 4 p.m., PDT, March 29, 2012, in a track session for UltiPro Workplace. To learn how Ping Identity’s cloud identity management solutions work with UltiPro and other HR applications, please stop by the Ping Identity booth. The Ultimate Connections Conference begins today and continues through Friday at the Bellagio Hotel in Las Vegas. About Ping Identity | The Cloud Identity Security Leader Ping Identity provides cloud identity security solutions to more than 800 of the world's largest companies, government organizations and cloud businesses. With a 99% customer satisfaction rating, Ping Identity empowers more than 42 of the Fortune 100 to secure hundreds of millions of employees, customers, consumers and partners using secure, open standards like SAML, OpenID and OAuth. Businesses that depend on the Cloud rely on Ping Identity to deliver simple, proven and secure cloud identity management through single sign-on, federated identity management, mobile identity security, API security, social media integration, and centralized access control. Visit pingidentity.com for more information. Contacts fama PR for Ping IdentityWhitney Parker, 617-986-5011pingidentity@famapr.comFollow Us on Twitter: @PingIdentityJoin our LinkedIn Group: Ping Identity CloudSubscribe to our YouTube Channel: PingIdentityTV Recent Stories from Ping Identity UNC’s Kenan-Flagler Business School Turns to Ping Identity to Solve Identity Management Complexity April 04, 2012 DENVER--(EON: Enhanced Online News)--Ping Identity today announced that the University of North Carolina’s Kenan-Flagler Business School has selected PingFederate to ease the management of identiti... more » Ping Identity Partners with Macnica Networks April 03, 2012 TOKYO--(EON: Enhanced Online News)--Ping Identity®, The Cloud Identity Security Leader™, today announced that it has partnered with Macnica Networks Corp., the leading value-added distributor in Ja... more » Ping Identity Launches Certified Service Partner Program April 03, 2012 DENVER--(EON: Enhanced Online News)--Ping Identity announced its Certified Service Partner Program. more » More Stories class
  • Ping Identity solutions for human resource applications help companies get the most out of their HR technology investments.
  • allow employees to securely access UltiPro and other Web-based HR applications using Single Sign-On (SSO), while making it easier for Human Resource Information Systems (HRIS) to provision and manage user accounts.
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    This article shares some information about a Ping Identity that was demonstrated at the Ultimate Connections Conference in Las Vegas which was held at the end of March. Ping's experts were on hand to discuss how Ping Identity can help eliminate multi-employee passwords, increasing security. Ping uses cloud identity management solutions which will allow employees to access web-based HR applications using SSO (single sign-on), making it easier for HR managers to monitor user accounts. Pings systems are designed to be used with a wide array of products already in use. This is very interesting and will help the HR department, making their job a little easier by not having to worry about misuse of employee sign ons.
wei xie

Top Three PMS Features | Top Stories | | Hospitality Magazine (HT) - 0 views

  • It is essential that a PMS have functionality that supports a guest-centric focus.
  • A PMS with a robust, easy-to-use guest history or CRM (customer relationship management) system database at its heart enables operators to deliver personalized attention that results in revenue and guest loyalty. 
  •  To intelligently optimize rates and maximize revenue, a property must have a PMS with an effective, integrated revenue management (RM) system.
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  • In today’s online marketplace it is also crucial that a PMS drive sales through two-way communication with a wide variety of Internet channels.
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    Firstly, Guest Centric PMS Focus. Guests are the reason why hotels are in this business and also the resource of the hotels' revenue. Guests prefer to get experience and personalized attention from the hotels. Secondly, Integrated Revenue Management. A property must have a PMS with an effective and integrated revenue management system, which include the potential daily revenue. The revenue management module and a great deal of data must be fully integrated. Thirdly, the Ability to Connect to Online Sales Channels. There is a PMS drive sales through two-way communication with a wide variety of Internet channels. This article points out online channels are the fastest growing source of reservations, and getting your property's optimized rates and accurate available to the most effective of those channels.
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    Choosing the right PMS system is a very important decision that management has to take in consideration. Some PMS systems are not user friendly and are very complicated. In the end, you want your staff to be more productive and efficient not the opposite.
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    I agree with the points in your article that it is really important to choose a right PMS for the hotel. And these three features stated in your articles are also the most important things that help us to make the decision on choosing a PMS.
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    The Ability to Connect to Online Sales Channels would probably be the most important to me. In this choice oriented system today built around the user, its almost a necessity to have your update date information readily available to the Expedia's and other major channels of distribution
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    Here are the three most important things to consider as you select a new PMS or upgrade your existing system. 1. guest centric PMS focus: A PMS with a robust, easy-to-use guest history or CRM (customer relationship management) system database at its heart enables operators to deliver personalized attention that results in revenue and guest loyalty. 2.Integrated revenue management. The PMS provides the revenue management module with a great deal of data including availability and current pricing, the two systems must be fully integrated. 3.The ability to connect to online sales channels.Properties whose PMS has two-way communication with the web will be able to push optimized rates out to dozens of websites to generate revenue from local events or other market factors and always be confident of accurate availability
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    This article explains the top three features to look at when in the process of picking out a PMS to use at a property. The first feature is that it should be guest centric PMS focus. This industry is run by guests. They are the reason hotels and restaurants exist. Having an easy to use CRM allows to employees be a bit more personal with the guest. Next, is integrated revenue management.Revenue management to be at the top of its game needs a fast system. When updating information if it takes too long it gets frustrating and can lose some opportunities to increase your daily revenue. Lastly, it should have the ability to connect to online sales channels. The article says that having a two way communication system is a crucial point to maximizing your company's point of sales.
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    This article discusses about 3 main features you should consider when you chose a PMS. First and most important feature is that whether it is guest centric or not. The hospitality business is all about guest, they are the source of your profits. So it is very important that your PMS has easy access to customer database or CRM system database. The second thing you should consider is Integrated Revenue Management. Hospitality market changes rapidly due to all not sure factors: holidays, events, festivals. So if you can forecast the changes of market rate and you update your rate in time, you are ahead of the game. Last, a excellent PMS should also has the ability to connect to Online Sales Channels. As the Internet is developed, lots of people make on-line reservations. Because the most accurate and updated information, your PMS should connect to on-line sales channels.
boyan yuan

The Shortest Way to a Guest's Heart is Through Food - 0 views

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    The majority of guests don't want to hear about a hotel's greening efforts around reductions in water, waste, energy and chemicals. Happily, the same is not true when it comes to food-a good story around food that's local creates a unique and memorable dining experience, and adds great value to a guest stay. Celebrating food that is local, and exposing a sense of your hotel's community, with support for local vendors and growers, is an important part of sustainability. Sharing what is unique about your community, and introducing visitors to local people, traditions and local food makes it a richer guest experience.Bringing community members together to work in collaboration can benefit both the environment, the community at large and becomes a compelling story around food for your guest. Inn by the sea green lodging certified,The goal is to preserve overly fished species, and to highlight and create demand for less expensive and underutilized seafood that is delicious and abundant.It is hoped the awareness will also benefit fishermen economically.
ernestbailey

MURTEC INSIGHTS: Operators Reveal Top POS Must-Haves | Top Stories | | Hospitality Maga... - 1 views

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    Vendors gathering to discuss must-have POS hardware and software system components. Story also reveals info on current configurations that are in some of the largest. Vendors in attendance include Restaurant sectors included QSR, convenience, and fine-dining. Current trends were homogeneous usage of hardware/software across same-vendor base.Operating systems used by vendors were varied but included variants of Windows, Linux, and a single-purpose-prom version. Consensus of vendors listed the following as "must-have" characteristics and efficiency of new POS placements would be evaluated on: 1) POS functionality, 2) Data Connectivity, 3) SDK availability, 4) Alternative Payment Capability under failure, 5) Ease of Use , and 6) Hardware Cost. Additional consensus from vendors was that new POS systems preference was based on efficiency of functionality, support, and overall compatibility regardless of operating system it was built on. These systems follow a more "OS Agnostic," or not care what system they are running on thereby limiting bias based on OS used. Lastly, support for unattended POS devices and cellphone access were of importance to vendors in attendance.
sophiestein1992

Hotel Accounting Software and Hospitality Accounting Software | Intacct - 0 views

  • . Improve cash flow management and revenue forecasting with real-time visibility into current inflows, outflows, and revenue streams.Experience the cloud advantageIntacct hotel and hospitality accounting software offers easy, cloud-based integration with leading applications for payroll, attendance payments, and more—so you can streamline data entry throughout your hospitality business. And it provides each of your facilities with secure, web-based access to up-to-the-minute information, so anyone can do their job, from any browser, on any device.Customers’ favorite features include:General LedgerReporting and DashboardsMulti-Entity Management and Global ConsolidationsCash Flow ManagementIntegration  Featured webinar: Intacct Product Tour Wednesday, Feb. 11 10:00 am PT Register now > Learn more CUSTOMER SUCCESS STORY Regent Entertainment We’ve been very impressed with the deep functionality provided by the Intacct financial management system. The increased financial visibility from Intacct's reporting and dashboard capabilities enables us to better manage our business as we grow. Greg Hooper VP of Hotel Accounting Gemstone Hotels & Resorts
  • Intacct customers in the hospitality industry operate multiple-property hotel businesses, restaurant chains, entertainment businesses, and more
  • you can automate your hotel accounting and financial management, gain greater visibility into your hospitality business, and make decisions that will boost profitability
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  • Enable your staff to enter and view information for specific properties and locations, without giving them access to the financials of other locations or the entire business.
  • Track real-time performance centrally and across all of your locations. View your information by individual location, by groups of locations, by concept, by region—or by any other dimensions you use to measure performance
anonymous

4 Social Media Marketing Trends to Implement in Your 2021 Strategy - 0 views

  • Never has it been easier to identify, find and sell to our target audiences through social media.
  • Social media has certainly passed the test of time and is here to stay. In order to leverage it to your greatest ability, keep up with all the latest trends, incorporate them in your strategy and most importantly, be consistent. 
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    Social media is a marketing tool that all companies should be using to reach their audience. According to the article, 91% of businesses are using this tool to market to their customers. The article indicates that posting stories over feed posts is becoming more of a trend in 2021 as people are opting to watch stories than scroll through a newsfeed. AI ad-tracking is allowing companies to reduce cost per lead which leads to making more money. Keeping up with the latest trends and incorporating them into a marketing strategy will gain a company better results.
damanigoode

Reopening Las Vegas: Casinos, businesses open amid protests, COVID-19 - 0 views

  • It was set for launch on Tuesday morning, two days before casinos planned to end the coronavirus shutdown and open doors to visitors for the first time in almost 80 days.
  • demonstrations resulted in hundreds of arrests
  • things changed again when another violent night of unrest left a police officer shot in the head and a man dead outside a courthouse. The commercial was shelved
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  • Because of the passion and sensitivity and pain our community was feeling as well as every community in the country, we thought it would be more appropriate to show restraint."  
  • With intel from the Las Vegas Convention and Visitors Authority, Vassiliadis monitors room occupancy rates, bookings and visitor numbers at McCarran International Airport. The data, he said, has been promising – but nowhere near pre-pandemic levels.
  • MGM Resorts International is only booking 30 to 35 percent of available rooms at the reopened Bellagio, New York-New York and MGM Grand.
  • “While it was different, it was safe, it was fun, and it’s still the Vegas I know.’
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    Las Vegas casinos delayed their anticipated reopening by several days due to civil unrest and protesting. Digital marketing including a new ad campaign was ultimately pulled due to the heightened sensitivity surrounding recent events. Once the strip was eventually allowed to reopen, preliminary data was promising, but nowhere near pre-covid numbers, and capacity at resorts like MGM was being kept under 35% for the time being.
rhoff019

IBM Security BrandVoice: Why Managing Windows PCs Like Mobile Devices Is A Smart Long-T... - 1 views

  • videoconferencing tool Zoom has seen its daily usage rise by more than 300% from before the pandemic. And on March 18, Microsoft announced that its collaboration tool Teams added 12 million daily users just that week, bringing the total to 44 million.
  • Within a full cloud, operations are streamlined among all teams — support, professional services and security — leading to less redundancy of tasks and greater overall efficiency
  • Cloud computing, which has been touted for its flexibility, reliability and security, has emerged as one of the few saving graces for businesses during this pandemic.
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  • they're referring to a hybrid public-private model they've adopted to balance their concerns about security breaches with their desire to reap the benefits of running some enterprises through a public cloud vendor.
  • This transition to remote work on such a massive scale would not have been possible in the server-led infrastructure of 15 to 20 years ago.
  • Multiple providers can deliver different levels of services, leading to differing outcomes within cloud and on-premises operations.
  • Gartner Inc. predicted that through 2020, 95% of cloud security failures will be the customer's fault
  • According to the U.S. Bureau of Labor Statistics, from 2017 to 2018, only 29% of American workers could work from home.
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    Since the start of the COVID-19 pandemic, there has been a massive surge to online conferencing. This conferencing would not be possible without the cloud. Moving forward this could be the way most work is done as some employers would prefer to have their employees work from home.
Ryan Jove

Headline Story | equities.com - 0 views

  • tw telecom CEO Keynotes COMPTEL PLUS Fall 2012 Convention & EXPO
  • called for the Federal Communications Commission (FCC) to embrace "smart, forward looking competitive telecom policy with price and service quality rules where incumbents have market power, regardless of technology used."
  • "The FCC should establish technology-neutral policies, a principle that is central to the Telecom Act of 1996 and competition policy,"
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  • "The industry is moving from a physical infrastructure to a logical one. We're moving from circuits to services. Innovation is driving our success as a competitive indu
  • stry." 
  • Intelligent Network
  • Intelligent Network
  • "We as an industry must adapt to new technologies and capabilities as our customers adopt IT strategies for cloud services and solutions. And we must convince the FCC to update its competition rules to accommodate these changes.
  • "Competition drives innovation. Innovation grows the market,"
  • The company's fiber optic networks directly connect more than 16,300 buildings across the United States
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    This article outlines the discussion about whether the Federal Communications Commission (FCC) should change their policies that were enacted in the Telecom Act of 1966.  At the COMPTEL PLUS Fall 2012 Convention and EXPO, Larissa Herda, the Chairman, CEO, and President of tw telecom urged the FCC to adapt to the new competitive technologies.  She emphasizes the importance of change going forward and discusses the Intelligent Network as an example.  She calls for the adoption of new IT Strategies for cloud services and solutions.  Above all, this article discusses the convention as a platform for the discussion of change in the tech world.
Diamond Williams

The Future of Hospitality Hangs in Balance of Mobile and Social Implementation | Top St... - 0 views

  • A study by Expedia presented at the conference pointed to the fact that more internet access occurs through mobile devices than by laptop or desktop. Moreover, two-thirds of Americans sleep with their mobile device in range, something we cannot say about desktops. Expedia anticipates that the current number of bookings via mobile device, currently about 16 million, will double by 2016.
  • So, besides sleeping with them, what are people doing with their mobile devices? Many of them are booking a hotel for tonight. Expedia has found that a substantial number of mobile bookings are for same-night stays.
  • Mobile makes this possible. That’s the present, but it’s also the future. Most of the people who are using their smartphones and tablets in this way are under 30.
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  • Mobile writes a similar story for restaurants. People who are seeking a restaurant at the last moment tend to be your younger customers, and they simply expect the technology to be there.
  • A study by the National Restaurant Association confirms that these mobile guests are checking out customer review sites as they make their choices.
  • Customer reviews are also important to the hotel industry, but the jury is still out on exactly how hotels should interact with people who post reviews.
  • The hospitality industry and its allied businesses will continue to expand their interaction with mobile devices and social media. Things are moving fast, but we also can be sure that there are curves ahead.
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    As mobile devices become more advanced, particularly cell phones and tablet devices, more pressure to keep up with mobile and social trends is placed on the hospitality industry. People are using their mobile devices more now than they have in the past. So much so, that "two thirds of Americans sleep with their mobile device in range, something we cannot say about desktops". A world of information is at your fingertips because of the capability of mobile devices. Information that can help us make decisions about anything. Even last-minute decisions about hotels and food. More people are using their mobile devices to book rooms and many of the people that do this, are booking a hotel for the same night. The fact most of the people who do this are under 30 means that it is very likely that this trend will increase. People are expecting the technology to be there so that they can pick a hotel and a restaurant to go to if they are unfamiliar with a city. They are expecting a hotel chain to have a mobile site or better yet an "app" that will not only allow them to book a room, but, one that will give them directions from where they are to the hotel. The same can be said for restaurants. Potential customers want to be able to look over the menu and determine if they want to come to the restaurant, all from their mobile device. Mobile guests are also using customer review sites to determine where they will lodge or dine. They are using sites like TripAdvisor which allows you to post comments about your stay. The sight even allows the guests to post pictures. "Customer reviews are also important to the hotel industry, but the jury is still out on exactly how hotels should react with people who post reviews." It is always great when a guest posts a positive review of the hotel, but imagine how one bad stay could tarnish a hotels reputation. And what if there are cleanliness issues that the guest can photograph and upload to the site? Exactly what to do in this type of e
LU DENG

Airline Security: 'Body Scanners' Being Removed From Major Airports, Says Transportatio... - 0 views

  • The Transportation Security Administration is taking so-called body scanners that use a specific type of technology out of major airports and moving them to less-busy ones.
  • The reason for the move, said the TSA, is operational efficiency.
  • "TSA is strategically reallocating backscatter advance imaging technology units in order to allow for expanded use of advance imaging technology units at other airports,"
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  • The millimeter wave units that are arriving in the larger airports use a different type of technology. The machines do produce different types of images, but the customer experience is the same. Millimeter wave produces a generic outline of the passenger being scanned, while backscatter is more specific. The TSA maintains that with backscatter technology, the officer doing the screening cannot identify the person being scanned and the image is immediately discarded.
  • "It's not feasible to have the two different types of machines in the same airport,"
  • No matter the technology, the machines still have their detractors.
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    Advanced technologies have always been tested or applied in large airports for operational effciency and better travel experience. This is an interesting article about the latest technology that will be used in major airports. The Transportation Security Administration gave reasons that why they want to relocate backscatter advance imaging technology units to smaller airports. Firstly, it allows the use of advance imaging technology units in some smaller airports. Secondly the newly introduced millimeter wave units can work faster in saving time and perform better in protecting the privacy of travelers since it just shows the outline of the passenger's body, while not a specific one. Thirdly under the economical consideration, it is better to use one type of machine in the same airport so they don't need different training and maintenance.  So larger airports can just use the latest technology for their large amount of work while smaller airports can benefit from the one with backscatter technology because of the smaller workload. Both sides will be satisfied if this transfer can be done successfully. 
Ganna Gorbachuk

E-Commerce News: Publishing: Your Company, Your Product, Your Book - 0 views

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    In this article a very interesting way of advertising is discussed from the side of a writer - Jeff Kagan. In times of tech revolution you don't need to wait for years to write, publish and sell your book, you don't even need to print it, everything can be done online! Book can be a great marketing tool for many businesses, as it adds prestige, respect and tells your story to millions of potential customers! Of course not everyone can tell a story which would attract people, but you can take a famous co-writer or pay for somebody unknown to write instead of you. What you need is to tell others some tips of your success and how you become who you are now. The websites are changing everyday, but your book is forever. This non-aggressive approach can be very useful and now it is much more real then few years ago.
sbarr011

6 reasons why digital marketing is essential for restaurants - Different Perspective - 0 views

  • It’s time to take advantage of the immediacy, huge reach and visual appeal of digital media. Watch your audience grow, your reservation rates soar, and the positive reviews flood in when you invest in digital marketing for your restaurant.
  • By claiming your business listing on Yelp and Google and establishing a Facebook Page for your restaurant, you can monitor reviews and publicly (or privately) respond to customer complaints and queries.
  • Does your restaurant regularly offer promotions? Do you often have featured menu specials? Use your digital marketing to spread the word! Your website and social media are great avenues to promote them, which will help to build your audience and encourage repeat business.
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  • There’s nothing more frustrating than out of date information online. Use digital marketing to give your customers the information they need: use your website, business listings and social media channels to share your location, opening hours, menu and contact details.
  • Use your social media platforms to share delicious, enticing visuals and fresh, interesting content — try sharing recipes, behind the scenes photos, and limited-time menu items.
  • More than half of social media users in the U.S. agree that social media is the best way for consumers to communicate with companies [2].
  • Digital marketing helps you to share your story with your customers online. Before you begin, make sure you have developed your restaurant’s brand identity.
  • good digital marketing strategy for restaurants should include a website, email marketing and social media.
  • Digital marketing is the promotion of products and services using any kind of digital medium.
  • 75% of smartphone users access restaurant information on the go [1], so having an online presence is essential for your business. The decision of where to eat is most influenced by location, price, and the number of good reviews. So where do you start with promoting your restaurant? Digital marketing may be the answer
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    E-Marketing/ digital marketing help businesses in the hospitality and tourism industry grow and succeed. This article focuses on the importance of e-marketing/digital marketing for the restaurant industry. The article mentions that over 70% of smartphone users access restaurant information on their phone, therefore promoting the restaurant online through a website, social media or e-mail marketing can help drive business. The first way digital marketing can help restaurants would be to develop the brand's story and identity. Secondly, having the restaurant be active and engaging on social media will help build customer loyalty and interaction. Another advantage to digital marketing is sharing menu items, pictures of the restaurants and showing guests having fun online develops visual content and can entice and attract customers. Another point made in the article was to keep the restaurant information such as hours, promotions and restaurant contact info up to date. Incorrect information can lead to customer frustration and loss of business and profit. Another benefit of e-marketing is the ability to offer incentives to the customers and bring them in the door. It is especially important to reward loyal customers. Another benefit listed is to review and interact with customers on platforms such as Yelp and Facebook. All in all, digital marketing is beneficial for business growth not only restaurants, but any business in the hospitality and tourism sector.
bruss031

Vaccine mandates and restaurants: Arizona hospitality groups respond - 0 views

  • The plan mandates that all employers with 100 or more workers must require COVID-19 vaccinations or weekly testing.
  • The president's plan requires companies to provide paid time off for employees to get vaccinated.
  • companies that are not in compliance could face fines of up to nearly $14,000 per violation, CNN reports. 
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  • Employees were given the choice of when to return to work. They were also required to get tested for COVID-19 weekly. 
  • When vaccines became available, Genuine Concepts held a vaccination event at Ladera Taverna y Cocina and encouraged all employees to get their shot.
  • Not all of these shots were given to Genuine employees, as the team extended invitations to other local restaurant and bar employees. However, a large percentage of Genuine's employees were vaccinated at the event.
  • "It's important because if we protect our employees, then it protects their families, our customers and their families, the vendors that go on site to our places and their families," Cramton says. 
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    After a recent announcement by President Biden, new mandates are being put in place requiring any U.S. employer that employs over 100 people to require vaccines within the establishment. This new action plan was developed in response to the widely spreading delta variant and is hopefully going to be curb the infection and hospitilization rates. Although many of the specifics have not yet been revealed, it can be assumed that organizations will be required to maintain current and up to date records of vaccine status for all employees for the coming future.
Yookyung Kim

Property Management Predictions | Top Stories | | Hospitality Magazine (HT) - 0 views

  • “Expectations and technology change. Today the critical point we are focusing on with our PMS is overall improvements to the guest experience. The whole concept of understanding your guest and understanding their preferences and behaviors to enhance the experience goes along with a hotel’s ability to market to the guest in a better way.”
  • “Going interactive with the guest experience is going to have an impact in the sense that every guest can be a user on your PMS,”
  • “This will include functionalities such as: updating profiles, tracking rewards, making requests from the room, and interacting with other guests.
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    This article introduces the next generation PMS systems: 1. Mobility is about taking customer transaction and activity away from a counter or a tethered device. 2. PMS will be integrated with social site's information and capabilities because online/social branding and interaction will be a requirement to compete. For example, PMS will enable hotels to stay on top of ratings and respond guest comments on sites such as Facebook, Twitter, TripAdvisor, Yelp and more. 3. Integrated data- PMS systems will have to adapt to allow the guest to specify their preferences and requirements while the PMS tracks spending patterns to match guests' preferences and choices.   4. PMS providers are focusing more on creating products that can transcend to the global market place by adding mapping tools that display locations of goods, inventories, assets, and supply chain networks as well as currency and time conversion. 5. PMS providers will focus on expanding and improving their cloud-based technology by increasing security, reducing of costs of system adoption, and interoperability with all hotel departments. 6. Personalizing the PMS- There isn't one size fits all. With all of the functions that modern property management systems are expected to perform, further customization is always a desire for hotels.  
Yookyung Kim

Tips for Cashing in on Geofencing | Top Stories | | Hospitality Magazine (HT) - 0 views

  •          When a loyal customer arrives in a new city, send a notification offering early check-in and room upgrade
  • ·         After the customer makes a selection, he/she is directed to the hotel shuttle. ·         Once checked in, a notification is sent about happy hour in the lobby offering a free drink. ·         When guests head out for a meal, the app can be accessed to find recommended restaurants. ·         Set up the app with an “offer wallet” that will have discounts and coupons for area attractions. ·         At check-out, a notification is sent asking the guest to fill out a quick survey.  
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    With the mobile marketing technology, hospitality companies focus on finding innovative ways to personalize communication with customers, and the one of solutions is LOCATION. Geofences, or virtual perimeters placed around physical locations, unlock the knowledge to consumers' physical whereabouts. Upon geofence entry or exit, hotels can send promotional, informational push notifications to app-holding customers. By offering personalized, contextually sensitive content, brands will increase buyer motivation and encourage customer loyalty.
shuo zhang

Feds Offer Best Practices for Customer Privacy | Top Stories | | Hospitality Magazine (HT) - 0 views

  • Hospitality industry operators often collect information to better serve their customers.  Information may be collected during various touch points, including employee-guest interactions, the company website, and through business partners, and may include personal identifiable information, preferences, groups with which customers are affiliated, etc.  While customers understand that sharing their personal information helps businesses better serve their needs, they also have a right to know how that personal information is being collected, used and shared.
  • Protecting Consumer Privacy in an Era of Rapid Change:  A Proposed Framework for Business and Policymakers
  • This final report calls on Congress to enact general privacy, data security and breach notification, and data broker legislation in order to protect consumer privacy.
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  • The privacy framework applies only to commercial entities that collect non-sensitive data from more than 5,000 customers per year
  • This element recommends that entities build in privacy at every stage of product development. Substantive protections include data security efforts such as encryption, reasonable collection limits, sound retention and disposal practices, and data accuracy. Policies and procedures should be designed that:
  • •Protect personal information from unauthorized access; •Keep personal information accurate and up-to-date; •Require that business partners with which information is shared exercise reasonable efforts to maintain the confidentiality of personal information about customers; •Educate employees regarding privacy and best practices for protecting customer information; •Protect personal information transmitted via websites during online transactions or when using other technology.
  • : A customer should be offered a choice at the time, and in the context, that his or her data would be used.
  • A customer should be provided with reasonable access to company-maintained data.
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    The problem of the security in the internet is always risky for companies. Even though the customer trust the companies, but acctually, the companies sell your information without ask you if you want to share your information. For me, the organization for keeping the customers' information secured is useful and make sense, but I don't believe any companies want to pay for such service. They want to get income through selling the customers' information to other for comercial using. However, if the government make policy and establish law for protecting the customers information, it will be different. I think it will become a trend to promote. 
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