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armanyleblanc767

Data Security in Hospitality: Risks and Best Practices - 0 views

  • Best practices for companies in the hospitality sector to protect data include:
  • Always encrypt payment card information. Operate a continuous training program in cybersecurity to maintain a well-trained workforce. Always adhere to relevant regulations, such as PCI DSS. Use cybersecurity measures such as firewalls, network monitoring, anti-malware, and traffic filtering to protect against common threats. Conduct tests against your organization’s cybersecurity defenses in which you mirror the behavior of an actual hacker. Know where your data is and enforce the principle of least privileges to limit access to sensitive information.
  • groups may use different computer systems to store information, and the information can also frequently move across those systems.
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  • five of the biggest data security concerns in the hospitality industry and highlights some best practices for protecting hospitality data.
  • Data Security Concerns in Hospitality
  • complex ownership structures
  • From the perspective of cybercriminals, hospitality appears to offer an ideal target vector for conducting crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII).
  • challenge to maintain teams of well-trained staff.
  • t was reported in 2017 that out of 21 of the most high-profile hotel company data breaches that have occurred since 2010, 20 of them were a result of malware affecting POS systems.
  • can go unnoticed for months.
  • High Staff Turnover
  • In the U.K., for example, the job turnover rate in hospitality is as high as 90 percent.
  • Reliance on Paying By Card
  • t involves employees selling data to third parties without the knowledge of the organization that employs them.
  • Insider Threats
  • Compliance
  • Hotels, motels, resorts, and rented apartment complexes all gather and electronically store a range of sensitive personal guest data, such as names, phone numbers, addresses, and credit card details.
  • The high level of turnover and high degree of staff movement between different locations makes it a real challenge to maintain teams of well-trained staff
  • Each of these groups may use different computer systems to store information, and the information can also frequently move across those systems.
  • ospitality appears to offer an ideal target vector for conducting crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII).
  • ybercriminals use this reliance on cards to infect point-of-sale (POS) systems with malware that steals credit and debit card information by scraping the data
  • A case in point was the Wyndham Worldwide breaches of 2008 and 2010. Hackers gained access to the systems of an individual operating company through easily guessed passwords, and the attack easily proliferated through the entire corporate network, with the result that 619,000 customers had their information compromised.
  • While GDPR protects individual data within the EU and EEA, its ramifications have rippled through industries globally, and organizations are realizing the need to put greater compliance measures in place. PCI DSS is another important global regulation that protects credit card data, and fines for non-compliance begin at $500,000 per incident. The risk here is not just to data security but to the future survivability of hospitality companies, many of which would not be able to absorb the s
  • This type of data risk is more subtle and it involves employees selling data to third parties without the knowledge of the organization that employs them
  • Always encrypt payment ca
  • rd information. Operate a continuous training program in cybersecurity to maintain a well-trained workforce. Always adhere to relevant regulations, such as PCI DSS. Use cybersecurity measures such as firewalls, network monitoring, anti-malware, and traffic filtering to protect against common threats. Conduct tests against your organization’s cybersecurity defenses in which you mirror the behavior of an actual hacker. Know where your data is and enforce the principle of least privileges to limit access to sensitive information.
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    This article highlights several important security issues in the hospitality industry, followed by the practice of protecting data from loss. The data structure of the hotel industry is complex, customers mainly use bank cards to pay, and the staff turnover rate is high. There are certain internal threats. In order to solve these problems and avoid data loss, it is not enough to strengthen network security. It is also important that employees are trained and familiar with and comply with relevant regulations.
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    Data security is a major issue in the hospitality industry. A lot of personal information is stored on the computers specifically credit card information of the guests staying at the hotel. It is the responsibility of the hotel to ensure that the data is protected. High turnover rate in the industry can make this an even bigger challenge. Ensuring that your staff is properly trained to ensure the highest level of security is maintained is highly important.
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    This article speaks about the data security concerns in hospitality. Restaurants, hotels, and other companies in the hospitality sector often have complex ownership structures in which there's a franchisor and a management company that acts as the operator. Businesses use different computer systems to store information. The nature of the hospitality industry is such that it is extremely reliant on cards as a form of payment. Cybercriminals use this reliance on cards to infect point-of-sale (POS) systems with malware that steals credit and debit card information by scraping the data. A vital part of protecting data is training staff to securely gather and store personal information. Well-trained staff also know how to recognize social engineering attempts and they understand an organization's compliance requirements. Data security risks in the hospitality industry extend far beyond the reputation hit that a hotel can take if guests' data is compromised. Industry and political regulators are becoming stricter in governing how organizations process and store personal data. Some of the best practices for companies in the hospitality industry to use are: always encrypt payment card info, operate training programs in cybersecurity regularly to keep everyone informed, adhere to regulations, know where the data is, and enforce limit access to sensitive info, and more.
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    This article explains how data security is at an all time high in the hospitality industry. Focuses on the 5 security concerns and what are some practices that leadership can help employees detect when someone is trying to hack into sensitive information. Also, making sure employees are in compliance with company policy when leaving the company if they have access to sensitive data and making sure employees are not using to their advantage when leaving the company.
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    Hospitality offers an ideal target vector for conducting Cyber crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII). Restaurants, hotels, and other companies in the hospitality sector often have complex ownership structures with an individual owner or group of owners, and a management company that acts as the operator. Each of these groups may use different computer systems to store information, and the information can also frequently move across those systems.
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    In this article, we learn about the top five data security risks as well as best practices to help prevent data breaches. According to the article, the hospitality industry is a prime target since it stores a vast amount of sensitive guest information like names, phone numbers, addresses, and credit card numbers. Some of the five risks included complex ownership structures, reliance on paying by card, and insider threats to name a few. In order to avoid these threats, the article suggest that companies become PCI compliant, use cybersecurity measures like firewalls, and know where exactly their data is stored.
jordanskj

10 Ways to Reduce Cybersecurity Risk for Your Organization | UpGuard - 0 views

  • ‍Cybersecurity breaches have been on the rise, and it's expected that by 2023, they'll have grown to 15.4 million
  • Make sure all your sensitive data is encrypted
  • Saving your data in normal-text format only makes it easy for hackers to access
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  • Some data encryption software even lets you know when other people try to alter or tamper with the information
  • You should also conduct regular backups for your important information
  • statistics show that over 3.4 billion phishing emails are sent globally
  • a hacker may send an email impersonating leaders in the organization asking for personal details
  • make sure you use a patch management system to automatically manage all updates and uphold information security
  • over 80% of organizational data breaches result from weak passwords
  • Chances are that your cyber security is highly dependent on third-party vendors, which is why you can’t afford to ignore vendor risk management
  • Conduct a security assessment and determine whether your critical infrastructure is safe from security breaches.
  • have your IT security teams analyze all server logs frequently and conduct cybersecurity framework audits to make sure their integrity is intact.
  • you should defend your networks from cyber attacks by installing firewalls
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    In this article, the author discusses many different ways to help a business reduce their risk for cyber attacks. The article touches on a statistic about cybersecurity, stating "During the first half of 2021 alone, over 118 million people were impacted by data breaches". There is quick talk about how the policies that a business implements is the make or break of the cybersecurity for your business. For example, one of the main tips to reduce cyber attacks in your business is to make sure your data is encrypted. "Saving your data in normal-text format only makes it easy for hackers to access. Data encryption, on the other hand, limits data access to parties that have the encryption key". Another tip to prevent cyberattacks highlighted in the article is to keep all your employees educated and informed about malicious emails. Conducting regular employee trainings about the dangers of these types of emails could save your business. These types of emails are known to send links that could hack the system, as well as pretend to be higher-up employees in the company asking for personal data or financial information. The article is extremely educational to every business, as well as just the everyday consumer. Keeping your confidential information as confidential as physically possible is very much doable, as long as you make sure you follow these 10 simple tips.
Xue Yan

Raising your Profits with - Boost Your Bottom Line - 1 views

  • The best human resource information systems include HR metrics to help you get a great look at your company. By asking the human resource information systems for various types of data you can get a detailed look at numerous different types of information including turnover rate, turnover costs, new hire costs, the average cost of benefits, and even the return on investment of specific employees. The data human resource information systems provide to you allow you to see which areas of your company are costing you too much money and which ones are worth your time. Using HR metrics from human resource information systems, you can create short and long term strategies for improving each aspect of your company's inner workings.
  • Human resource information systems
  • Human resource information systems can do a lot for a company. From streamlining their HR department to simplifying numerous aspects of employee benefit management, human resource information systems are utilized by thousands of businesses of all sizes.
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  • And although many businesses moving into the mid-sized to large marketplace look at human resource information systems as an expense, the truth is that they are actually an investment.
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    This sounds like a great tool to have, monitoring, analyzing and improving is much easier with the help of HRIS. Determining which departments within a specific organization are not performing well and which ones need a different strategy is very beneficial, as future managers and owners it is important to see the importance of these systems. 
  •  
    The following article mainly focuses on Human Resources Information Systems, HRIS for businesses in particular the article focuses on companies utilizing such IT systems. For instance, since different companies utilize different requirements for their employees customizing such HRIS's will benefit financially and timely; Companies will spend less time working on such types of data if in their requirements they customize their HRISs to produce such data required.    
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    The article believes that Human Resource Management System can boost business bottom line in several ways. It is an investment to most of the companies, instead of an expense. The system includes HR metrics, which helps the manager get a deeper look at his/her own company by tracking different data from the system. Another is that the system improves the working effectiveness of the HR department. The Human Resource system not only benefits the corporate HR department, but also benefits the non-HR employees by allowing them log in to the system and get some information about the company. Last but not least, the article emphasizes that the system can help boost corporate profits.
Melisah Miller

More restaurants using tablets to make, sell, serve meals | abc7news.com - 0 views

  •  
    This article discusses the changes that businesses are entering with the use of tablets. Restaurants in specific are using tablets to make serve and sell your food. the article further explains the ways in which restaurants are or will be using tablets. Lastly the article also discuses hoe "idevices" are being used in more than just restaurants, it's planned to be used in supermarkets and is currently being used in factories (chocolate factories to be exact).  This article is interesting because it gives more details about the current and future use of tablets in general. I like the fact that restaurants are using tablets to increase business and i like that in society in general technology will really start to be increased in its use. However how will this effect all the non tech savvy people?
Krystal Jost

Keycard hacker picks locks, exposes gap in hotel security - Travel Kit on NBCNews.com - 0 views

  • Last week, the self-described hacker/music aficionado demonstrated a homemade gadget that could conceivably unlock millions of hotel-room doors around the world.
  • Brocious followed up his demonstration by publishing a how-to paper that may inspire other hackers to try their hand at entering guests’ rooms without their knowledge or consent.
  • most hotel crimes are crimes of opportunity where crooks take advantage of guests’ inattention.
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    Almost everyone has recently heard of Cody Brocious and his gadget that was implemented and utilized to unlock guest room doors in Onity locking systems. This issue has been recently broadcasted all over the news and has gained the awareness of millions of people, making travelers panic when staying in hotels, and questioning their safety and security. The truth is, behind the issue at hand, travelers have been utilizing hotels and other establishments without being concerned or conscious of their safety, and with some negligence, and lack of attention, they put themselves at risk in numerous different ways. Although Brocious' invention gained the attention of the public, and although he went out of his way to be sure that other hackers out there knew how to replicate the system and how to utilize it to their advantage, enabling hackers to enter guest rooms and steal their personal belongings without their permission, or potentially cause physical harm to a traveler as well. Stated in this article, according to Forbes, the gadget that Brocious invented has proven inconsistent in its effectiveness. That is not to say that it could not eventually be improved, but with the changing in technology, and now the gained awareness, hotels are focusing more intently on ensuring guest security through their technological outlets. Technology affects many aspects of a hotel guest's security - from internet access to credit card information, along with guest room locks and personal identity. The article also suggests numerous ideas for how guests can avoid a lot of problems with their safety in mind, including using secondary security systems on their door, ensuring closure of the room door when leaving he room, as well as never keeping your room number written down with your key. The article also focuses on how utilizing your energy to ensure that your belongings are safe in your room as you would in your own home, is energy more well spent than being concerned about someone
Xiaoxiao Wang

PlannerTech Show: Bringing Technology to Today's Event Planning - 2 views

  • “It [Internet] is an amazing technology that makes us more efficient, makes us smarter, increases communication and truly improves our lives,” says Elizabeth Mazzei, director of partner solutions at Pogby. “I realized there really is no event all year long that focuses on technology for event professionals. How frustrating!”
  • Technology is often overlooked by the event planners. It seems like it's the last part of the planning process. Possibly unknown to them, they leave it until the end or let someone else handle it. This is especially true when it comes to the Internet.
  • PlannerTech will showcase presentations from a selected group of Internet technology companies catering to the event industry, including Event Leadership Institute, Event Farm, Hashable, IML, and ShareSquare. The showcase will be followed by a networking event, where event planners will be able to socialize with peers as well as learn more from the company representatives. Attendees will be able to get their pictures taken at the TwitPic Photo Booth as well.
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    Nowadays, with the development of information technology, there are more and more event planners using technology to plan events. Technology will help them a lot during the process of event planning, technology makes the planning process be more and more efficient and faster than ever. In addition, it also help event planner find more information related to their event and give them more ideas to create an excellent event. Moreover, it also help planners to collect data and information in a logical way. All in all, technology not only changed our life, but also change the way the event is planned.
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    Nowadays, there are still many event planner dislike use technology in their event planning. They either don't know about the technology or just simply don't know how beneficial it would be for their event. Liz King and Mazzei got together to plan the first inaugural PlannerTech event. PlannerTech will showcase presentations from a selected group of Internet technology companies catering to the event industry. The showcase will be followed by a networking event, where event planners will be able to socialize with peers as well as learn more from the company representatives.
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    "Technology is often overlooked by the event planners. It seems like it's the last part of the planning process. Possibly unknown to them, they leave it until the end or let someone else handle it. This is especially true when it comes to the Internet."
  •  
    This article shows the importance of bringing technology to event planning. Once we take technology into account, event planning will become more and more meaningful and at the same time technology will change a little bit of event planning.
Hui Chen

Top 5 food mark-ups where restaurants make huge profits - 1 views

  • here are logical answers to all of these questions, centered on one thing and one thing only: money. As you might expect, restaurants do not make the same amount from every single item they sell. Some items boast huge profit margins -- so logically, they will try to lure you to order the ones that rake in the most cash.
  • 1. Non-Alcoholic Beverages
  • 2. Wine
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  • 3. Pasta
  • 4. Pizza
  • 5. "The Special"
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    This article is very interesting. I happened to find this article when I was searching for a hospitality accounting related article. This article tells us about the top 5 items making biggest profit for a restaurant. We should be aware of these items and become wiser consumers.
Hanlu Hu

Hospitality industry can benefit from upgraded telecom tech | Subsidium Technologies - 0 views

  • Businesses in the travel industry are often required to connect, collaborate and communicate with other entities all over the globe. Companies within that sector that specialize in hospitality services need to have particularly efficient telecommunication processes if they want to vie for an elite position among their competitors. Outdated telephony and collaborative platforms can be unreliable, and for businesses that provide a service that depends on optimum customer satisfaction, poor accessibility can make the company appear to be unprofessional.
  • Maestro PMS is a cloud-based hosted storage and backup system that businesses can integrate to replace their old physical, in-house servers
  • Businesses that are looking to improve their own telecommunication systems should first contact a professional technology consulting agency before beginning their implementation planning process. With their evaluation and unbiased advice, decision makers can rest assured that they are investing in the best possible solution for their company.
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    In this article talk about hospitality industry has to upgrade to make more benefit for making more profit than now. There is more telecommunication technical solution that is able to hospitality telecommunication problem entities. Notrhwind, the inventor of the PMS software system in hospitality industry since 1987. Northwind offers PMS (Property Management System) in hotel software. Maestro PMS is a storage and backup system based on the cloud computing system and replace from their old data to in hotel server. Tim Belcher assitant general manger of Legacy Hotel and Conferences, one of the telecommunication companies, said that the problem of the telecommunication system could replace duties of their IT staff since maintain and resolve problems with storage provider. Business that are looking to improve their own telecommunication system, the company should contact a professional technology consulting agency before set up the implementation planning process.
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    More and more companies in hospitality industry are focusing on telecommunication, for telecommunication system could help them better manage the company and enhance customer service. Before choosing the right system, companies have to consult a professional company and conduct lots of development and research work. Then they can find a right one for the company. A right telecommunication solution, like PMS in the article, could help reduce cost and time, as well as providing great customer service.
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    This article is indicating that hospitality industry can benefit from upgraded telecommunication technology and hospitality serviced need to have particularly efficient telecommunication process if they want achieve success among their competitors.  A new system is introduced in this article: Maestro PMS. It is a cloud-based hosted storage and backup system that business can integrate their old physical, in-house servers. And the system backups and upgrades in secure network operation hosting facility, which could let operators focus their attention on guest service and revenue generating activities. This article also suggest that if company looking to improve their own telecom systems, it is better to contact a professional technology consulting agency before beginning implementation planning process.
marilyn diaz

Thieves Won't Wait. Neither Should You. | hospitalityupgrade.com - 3 views

  • data is under attack
  • the most afflicted industry was accommodation/foodservice
  • use a combination of hacking and malware (61 percent).
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  • success stealing data “in transit” (62.5 percent) versus stored data (28 percent)
  • What this tells us is hotels and restaurants need to do more to protect sensitive payment data and be proactive in keeping up with the hackers and thieves. We also need to pay particular attention to properly securing data as it moves through the merchant IT environment.
  • Point-to-point encryption (P2PE) is a technology
  • has only recently gained momentum in the hospitality sector.
  • P2PE places “data in motion” in a wrapper that can only be decrypted by an endpoint that has the requisite key.
  • The goal of point-to-point encryption technologies is to encrypt as close to the point of entry as possible and guard against thieves who attempt to install sniffing/hacking software on a merchant’s network.
  • P2PE solutions can significantly reduce a merchant’s card data environment, mitigate potential breaches and simplify PCI DSS validation efforts.”
  • You should also understand the types of cards and transactions that can be encrypted. Does the solution encrypt both swiped cards and manually entered cards? Does it encrypt online transactions, as well as on-site or card-present transactions? Is the solution tamper resistant and, what happens if an attempted breach occurs? Where is the HSM (hardware security module) located? Even if data were to be intercepted, is it rendered unusable to cyber thieves?
  • A hosted solution will shift much of the burden of responsibility to the third-party provider and free you from having decrypted data in your environment.
  • Keep in mind, there is no single silver bullet when it comes to payment security. Even with EMV, stolen cardholder data could be used for a fraudulent online transaction. Merchants should implement a variety of technologies and techniques as part of a multi-layered approach to security that ultimately includes EMV to protect against counterfeit card fraud, tokenization to protect data at rest, and P2PE to protect data in-flight.
  • Thieves won’t wait for a unified approach and specification, and are looking to access your valuable data now. By taking a proactive approach to security that includes point-to-point encryption, asking the right questions, choosing trusted partners and keeping yourself updated, you can protect your customers’ data and your reputation.
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    This article deals with the theft that happens on a daily basis in the hospitality field. It happens when credit cards are used to pay for something, like a reservation, and thieves want the information, so they can use your credit card number for whatever intentions they may have. As the article states, "our data is under attack". I can relate to those people that have had credit card numbers stolen, because it has happened to my husband and me, and it is a horrible feeling trying to get your life back on track and recover your money.  I think it would be a great idea, with some research, to get the point to point encryption technology in a field where credit cards are used so often, not only to cover the business (hotel), but also to protect the guest, so they feel at easy when they travel on vacation or business.  The overall point of this technology is to encrypt the information as close to the point of entry, i.e. the swiping of the credit card, as possible. This would in turn "significantly reduce a merchant's card data environment", as the program would encrypt the information so that hackers cannot access the customer's information. As I mentioned earlier, questions should be asked before buying this technology, as there is always something new on the market that may be better. Credit cards are not always swiped, but can also be manually placed in the system, so you want to make sure, that both transactions are protected. Overall, the establishment should always be concerned about the customer and their safety, whether physical or mental and always be prepared for the worse.
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    Marilyn, This is a great article and I wish this type of technology was everywhere because like yourself I have credit card numbers stolen before and it is a long process to end that. Working in the hospitality industry we would need to make sure that it is everywhere that a credit card is entered whether that being swiped in house, typed in the system manually, or even processed via the internet. In the hospitality industry we should be very aware of our guests safety and like you mention it is not only just physical safety that is a concern it is the mental state as well making sure the guests credit cards are safe and do not have a chance of being stolen by a hacker. This is a great article, keep up the good work!
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    Great article! Personally after being a victim of credit card fraud, I'm very apprehensive of where I shop, who handles my card and how long it takes them to return it. I recently cancelled a large purchased after the cashier insisted on rubbing my card number on the reciept after the transactions had be approved. In my mind, I was thinking "If I let you do that, then I've open the door for anyone to charge thousand of dollars. I don't think so." As a manager, who hands credit card numbers for manual input, I'm very cautious of them and want to insure that they don't get into the wrong hand. Aftern each transactions is approved, that number is shredded and the credit card machine is batched out. Companies don't realize how important it is to PCI compliant. The risk in exposing sensitive information of our clients and customers can cost thousand of dolllars in fines and fee, in addition to the lost of that customer/client.
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    Marilyn, Great Article...as a Front Desk Manager, it is my responsibility to randomly check our computers to ensure employees are not placing USB driver to collect data from our system. Our company has taking this a step further by putting metal locked case around the PC to avoid possible fraudulent activity. If we have to open a PC, we must log it to show proof why a PC became unlock. Companies should adopt similar procedures to protect the consumers/guests. Nelson
Laura Montoya

Article: Genting develops software for hospitality industry (507). | AccessMyLibrary - ... - 1 views

  • unique in that it will be customised to meet the needs of modern travellers and can be re-packaged for use in other resorts globally
  • that it will be customised to meet the needs of modern travellers and can be re-packaged for use in other resorts globally
  • Its new subsidiary, Genting Information Enterprise Sdn Bhd, has developed the management system called the Genting hospitality property management system
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  • The system is considered unique in that it will be customised to meet the needs of modern travellers and can be re-packaged for use in other resorts globally and ultimately
    • Laura Montoya
       
      It is fascinating how almost everything is done online now a days.
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    I found this article to be extremely interesting. It is from 1999, and is discussing the Genting hospitality management system. Having worked at hotels I know and understand the importance of having a property management system. The article states, "Genting is the first company to have developed a hospitality software in the country." The property management system can be incorporated into many different aspects of the hospitality industry: resorts, gaming, theme parks etc. Genting's managing director described the system explaining that that the software "customized to meet the needs of modern travelers". By using this PMS, hotels would be able to improve their customer service, meet the needs of modern travelers, and schedule maintenance more effectively. Not only will this PMS assist with better catering to the guests, but it will also provide a new source of revenue for Genting as they can sell the system worldwide. The article continues to discuss the amount of internet users being able to surpass the one million mark. It is difficult for me to remember a time when there was no internet as almost everything can be done online now. PMS play a very important role in the hospitality industry, especially when it comes to hotels. They assist with keeping track of how many guests are in the property, the names of the guests, their arrival and departure dates, special requests and much more. Genting paved the way for all the PMS in the industry today.
Tamara Lang

Point of Sale Technology: New Developments - 0 views

  • Hotel
  • A hotels Point of Sale (POS) system is vital to the running of the business and crucial to how a hotelier monitors things like sales, bookings and staff performance. Recent advances in technology have helped to revolutionise the hospitality sector, decreasing service times and increasing the efficiency of sales when completing transactions.
  • The growing trend of a new technology called Near Field Communications (NFC) is hoped to eliminate the necessity for customers to carry money or credit/debit cards to pay their bills. This NFC technology allows consumers to use mobile devices to process all their transactions, for instance by swiping their smartphone across a special kiosk at the counter, with all the information sent to a central processing system for payment.
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    This article was very enlightening on the recent advances of POS technology in the hospitality industry and the new developments that keep evolving. The article presents areas were recent advances have helped to improve the "effectiveness of a business and relationship with their customers". As stated in the article with the use of "cloud-based systems, the latest i-trends and the growth of Near Field Communications", the hospitality industry POS technology will move very far. Three key areas were discussed; "Point of Sale on the move" which referred to using a browser on any mobile device to obtain necessary information while you are on the move or away from the business. The second area was using a POS system on a tablet or smartphone that would be able to provide more useful information than tradition POS systems in a lightweight manner with more flexibility. I can attest to the real need for this advancement because working in an establishment that has the traditional POS systems has proven when there is a problem trouble shooting can be very difficult. A process as simple as getting your technical support team to make changes in your POS system can be a nightmare, when your system does not have updated software. We experienced that issue this week, when technical support attempted to access the system and could not locate the license agreement after hours of searching for a key we found a device that was attached to the printer cable in the back of the CPU. All of the unnecessary time spent on that one event could have been eliminated if some of this new technology was in place. The last area the article referred to is "Marrying POS and NFC". This new development is hoping to eliminate the need for carrying money or credit/debit cards and enable consumers to use mobile devices to process all transactions. I believe this would be very beneficial in the hospitality industry not only from the point credit card fraud but also it eliminate
Jingjia Zhang

Your Mobile Phone As A Door Key | Fast Company - 3 views

  • But Samsung's system actually teaches us a whole lot more about the future of smartphone "keys." Once inside the room, the same phone can be used to order room and laundry service, book other hotel facilities, and act as an in-room phone extension. Because of the Olympics tie-in, the special app also gives localized content to the hotel guest, and Olympic Games information including results. It can also control the hotel room TVs, lighting and AC and other in-room electronics. And it can provide "location based offers."
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    This article describe a new smartphone app based on Android system in Samsung phone. At the first, this article introduce the long history about the room key development. It points out that the physical keys always have a problem that key itself can be stolen, and thus used by someone who doesn't have access privileges. Then the article introduce the  new Samsung's system. What amazing me is the phone is not only can be used as a door key but also a control center in guests' hand. "Once inside the room, the same phone can be used to order room and laundry service, book other hotel facilities, and act as an in-room phone extension. " The app has powerful features and I thought it will become a trend in the future.
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    Jingjia...this is a great article. I agree with you, I am impressed with the functionality of the phone application and how it works. It eliminates the middle man and any room for human error. I wonder how much more we can do with our phones. On this article listed below, it talks about how you can start a car directly from your IPhone (http://www.wired.com/autopia/2009/10/start-your-car-from-your-iphone/). Soon, we will be able to do many things with simply the touch of a button.
rebecca Bonet

Use Hotel Reservation Software to Offer Instant Gratification Comfort to Customers - 1 views

  • Travel and tourism industry are the largest business of internet and its
  • continuous growing industry. Hotel industries are taking advantage of hotel reservation software for online booking and make their business
  • more efficient
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  • The system is very helpful for hotels, motels, chains restaurants, guesthouses
  • customers.
  • etc. It is
  • Hotel software provides improved guest service, eliminates double booking, the ability to view, choose and reserve choice of rooms, the instant confirmation at anytime and secure the personal information. This system can streamline the booking tasks, keep up to date customer database, making invoicing simple and straightforward, and ability to create custom reports.
  • suitable for any hospitality business that operates in a daily basis. Hotel reservation software is used by the hotels and travel companies to show room availability and provides secure as well as accurate online hotel reservation services to
  • Hotel reservation software is powered by a technology that connects directly to the central reservation systems of hotels worldwide. Moreover, hotel reservation engine provides the widest selection of hotel accommodations throughout the world with better room and rate descriptions, which can be utilized for bettering up the services
  • custom-made
  • reservation software packages
  • print in any language
  • Being user-friendly, this Hotel Software can be used by just anyone irrespective of his/her technical knowledge and expertise. Security and Logins are the two crucial part of hotel reservation software. User-friendly features of hotel reservation software allow owners to create logins for important tasks. It not only reduces the risk of unauthorized access and allows him to choose, which employees can access which features, it also helps owners to have secure and safe transactions.
  • Hotel software offers operation integration between reservations, guest history, reception/front desk, housekeeping, Night Audit, Sales Ledger, Accounting and Reporting modules. The advantage of getting hotel reservation software is that work performed during the long process of reservation can be cut into a few minutes. In addition, this cut down human error and the number of people that are required to finish the job. This brings a lot of benefits into business and owner can promptly make a sale through his site. With the help of hotel reservation software, the data about customers, their behavior, etc. can be stored and there would not be any requirement of piling up files to know about visiting customers as the hotel software stores it all. Other benefit of software includes quick generation of bills, invoices, safe online transaction via payment gateway system, multiple payment options support. It does not matter what size or where the hotel is, getting hotel reservation software is a very sound investment. Hotel Reservation Software helps the hotel industry by reducing the human effort, improving the staff's efficiency and the profit of the hotel.
  •  
    Hotel Reservation Software is making online booking easier. The advantage of Hotel Reservation Software is that it can show rooms availability, it eliminate double booking, and it provides the availability to reserve specific rooms while giving instant confirmation. The software keeps personal information secure, maintain costumer data base and create custom reports. The crucial part of the technology is it security feature and it is user- friendly. Hotel Reservation Software enables communication between all hotel depart, making booking quicker and easier and provide useful financial and customer reports.
Jing Huang

Property Management System- The Future of Hotel Industry - Tourism and Hospitality - Zi... - 1 views

  • They work completely on the web and are based on the cloud.
  • It is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium.
  • one of the major boons of Internet on the hotel industry has been the web based property management systems. Unlike previous applications which would burn a hole on the pockets, these online hotel software are user-friendly and do not need any additional hardware or software expenses. They work completely on the web and are based on the cloud.
    • Juan Du
       
      "Property Management System" play an important role in Hospitality management. Because the Internet plays a major role in improving the sales and customer relationship. The hotel need collect data to analyze the market and make the market plan. Property management system have a lot advantages. It is easy to make a reservation, the system can control the over booking. Use this system can keeping a check on the add-on services. Also PMS has its own system to operate the whole things. PMS is able to provide some basic function: enable guests to make reservations, enable guests to check-in/register when they arrive and check-out/pay when they leave, enable staff to maintain guest facilities. And it is easy to use, especially for employees.
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  • Property Management System- The Future of Hotel Industry
  • Property Management System- The Future of Hotel Industry
  • Property Management System- The Future of Hotel Industry
  • It is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium
  • Central Reservation System: One of the greatest advantages of using an online hotel software is that you do not have any more headaches about reservations.
  •   Numerous Point of Sale: Keeping a check on the add-on services your hotel provides can easily be done with the help of the numerous points of sales.
  • Sales and Marketing Console: To help popularize your hotel and make it known to people from across the globe, many PMSs have a dedicated sales and marketing console.
  • Travel Agents and Corporate Clients:It is also important that you properly deal with travel agents and corporate clients as they play a very important role in bringing in more guests to the hotel.
  • Connected to 1000s of Travel Portals: These property management systems  help you get connected to many travel portals like Travelocity, Tripadvisor and Expedia helping you reach more people. 
  •  
    This article particularly caught my attention because it points out the major advantages of web-based PMS, but it does not mention the risk of transfering such sensitive guest information over the unsecure and unregulated Internet. Surely there are great cost-related and operational advantages to web-based PMS and that alone often motivates hotels to upgrade in that general direction. Afterall, the reason why the hotel is operated is to generate revenues. However, is risking the identity of thousands of your guests worth the money you will save? That is what this article does not cover. As the title points out, web-based PMS is the future of the industry, but securing the identity of the biggest drivers behind all revenue for your hotel is arguably more important. Is the risk worth the reward? I believe the Internet needs to become a more secure highway of information before the industry can fully embrace this new technological advancement. My thoughts on considering an upgrade to web based PMS: Research and proceed with caution.
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  •  
    Karl- Valid point in saying is the "risk worth the reward", with all the viruses, glitches and hackers sensative information floating around in cyber world ready to be attacked and stolen. I feel its up to the cloud computing companies to set the security parameters to run their systems and for the industry to enforce them, so that we can embrace the growth of technology in hospitality.
  •  
    This article shows a lot of advantages of using online hotel software. Better Reservation system can be found on a cloud based PMS. More factors of hotel can come out to be a famous feature when they all come online. Much easier for a hotel to deal with travel agents and corporate clients when they using a cloud-based PMS.  The cloud-base PMS can bring the hotel to more travel portals which will lead to more clients. 
  •  
    This article focuses on the numerous advantages of a Property Management System. It summarizes the fact that it makes a business more proficient and how a company can save by not spending money on additional software or hardware expenses. The main benefits that this article gives attention to is the fact that it assists in the reservation process and point of sale process, helps market and target the correct people, positivity deals with travel agents, and connects to several travel portals. All in all, a Property Management System is a great tool and advantage in the hospitality industry because it facilitates in all operations and helps companies with daily challenges.
  •  
    The hotel industry is crossing over to web based PMS and this article states that because it works off a cloud its less headaches and more user friendly. There are many reasons why a web based PMS can be beneficial and why the hotel industry is swithcing over. It can be used for multiple properties and reduce double booking. Another great feature is you can have numerous points of sales and it all interconnects. This is the future of our industry.
  •  
    "Property Management System" play an important role in Hospitality management. Because the Internet plays a major role in improving the sales and customer relationship. The hotel need collect data to analyze the market and make the market plan. Property management system have a lot advantages. It is easy to make a reservation, the system can control the over booking. Use this system can keeping a check on the add-on services. Also PMS has its own system to operate the whole things. PMS is able to provide some basic function: enable guests to make reservations, enable guests to check-in/register when they arrive and check-out/pay when they leave, enable staff to maintain guest facilities. And it is easy to use, especially for employees.
  •  
    This article indicated the importance of Internet for hotel industry and also assumed that web based property management systems will widely used in future. The author listed some advantages of web based property management system:1) Central Reservation System: One of the greatest advantages of using an online hotel software is that you do not have any more headaches about reservations.2)   Numerous Point of Sale: Keeping a check on the add-on services your hotel provides can easily be done with the help of the numerous points of sales.3) Sales and Marketing Console. With the help of this console, you can access the database of your customers get in touch with them notifying them of special offers and discounts. 4)Travel Agents and Corporate Clients:It is important that you properly deal with travel agents and corporate clients as they play a very important role in bringing in more guests to the hotel.5)   Connected to 1000s of Travel Portals: Web based PMS help you get connected to many travel portals like Travelocity, Tripadvisor and Expedia helping you reach more people. 
  •  
    t is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium. The hotel industry too is not insulated from its effect. Almost all kinds of hotels, from inns to bed and breakfasts to resorts, everyone is trying to tap the energies of the Internet and make optimum use of the medium. The Internet plays a major role in improving the sales and customer relationship.
Theodore Moore

POS: Emerging Technologies | HotelierMiddleEast.com - 3 views

  • increase revenue
  • New technologies can only enhance these qualities, so suppliers are quick to incorporate new technologies into their POS systems as soon as they emerge in a bid to stay ahead of the competition.
  • shifting towards empowering the customer through iPad-based interactive systems and kiosk-based self-service systems
  • ...2 more annotations...
  • More importantly, a good POS system is capable of improving the efficiency of the F&B operation and increasing the productivity of employees.
  • A good POS system should let you focus on your customers, not your POS system,
  •  
    This article discusses how new demand of customers within the hospitality industry is driving current point of sale systems such as micros to re-term their systems to focus more on customers. It includes several factors that are potentially driving POS systems to be revolutionized. The possibility of POS systems becoming more "from the palm of your hand" is growing each day as more POS systems are converging with wireless devices. As other outside factors influence hoteliers to emerge and update their POS systems, the development and progress of having the most profitable POS systems requires close examination of what works best for each company. One example the article touched on was the change from regular cashier systems to IPad based interactive systems and interactive kiosks. In addition, the enhancements of POS systems overall seem to be increasing F&B profit-a section of the financial statement that was historically less profitable. As with all technology, It is best to refrain from making a large capital investment into emerging systems, starting slow and monitoring how the bottom line is increasing and specific areas such as Room revenue or F&B revenue is the ideal choice.
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  •  
    *This article has 3 pages* Once you scroll to the bottom you select 2,3, and 4
  •  
    Such a great article I forwarded it to my client. Working in the corporate food service industry, my location lacks the technology of a POS system. Yes, we still use a Sharp cash regristar which makes sales tracking nearly impossible. The potential to drive sales with the use of a POS system and other technologies that continue to develop would be of great benefit. A POS system that tracked, sales, comps, discount, high and low seller would be great from the management side but a cashless system or a intergrated CC machine would increase speed of service thus satisfying the customer.
  •  
    Excellent Article! POS systems are becoming more user friendly than before. The systems allow companies to track revenue and inventory at the same time. The Walt Disney World Resort tested a POS system that allowed hotel guests to simply flash their room key and the charges would go directly into the POS system then PMS. Hotels have added POS systems to spas, recreation locations and retail stores...(http://www.restaurant.org/nra_news_blog/2012/04/pos-systems-must-accommodate-new-secure-payment-technology.cfm).
  •  
    Theodore your article proves a great point on the benefits of POS technology. Having a POS system adds more value that will cover its initial cost. Handles greater product volumes. Makes complex business logic possible. Provides more management possibilities of your daily operations such as sales tracking, refunds, time clocks, menus, pricing, revenue maximization, etc.Provides advanced functionalities such as reservation and table management for restaurants, hotels, bars, and any business in the food service industry. Realizes enhanced savings with greater efficiency. Delivers better workflow for staff. Improves customer service and increases customer through-put. Easily manage large numbers of customers and groups. Allows restaurant businesses to combine multiple services into a single invoice (hotel room, meals, events, services). Graphical management of store assets such as table, rooms, bar, etc. Delivers superior reporting and analysis features. Streamlines inventory management. Back Office integration. The purpose of POS system is to accommodate your employees and your customers. If you have happy employees this results in customers having a smile. You have to spend money (POS SYSTEM) in order to make money.
Chris Cardoso

Hotel Telecommunications Strategies - 6 views

  • No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past.
  • The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones. 
  • Assuming that the wireless reception quality is acceptable, it is very difficult for the hotel to compete on a cost basis.
  • ...18 more annotations...
  • Given the hotel’s advantage in quality over the guest’s portable devices, the proper packaging of services will lure even the most avid self-contained guest back to using the hotel’s telecom services.
  • Hotels are unable to compete on price with devices that the guest has brought with him.  What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel’s telecom infrastructure.
  • Attracting the Guests to Use the Hotel’s Telecommunication Services
  • The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones.   All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax.
  • No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past.
  • The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones.   All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax
  • No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past.
  • Attracting the Guests to Use the Hotel’s Telecommunication Services   Hotels are unable to compete on price with devices that the guest has brought with him.   What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel’s telecom infrastructure. No matter what cell phone the guest may carry or what service provider is used, no wireless connection is as good as a land-line connection
  • Guests had little choice back then but to use the guestroom phone and grumble about the cost.
  • Assuming that the wireless reception quality is acceptable, it is very difficult for the hotel to compete on a cost basis .
  • Assuming that the wireless reception quality is acceptable, it is very difficult for the hotel to compete on a cost basis
  • Another concern among hoteliers is what can be termed the self-contained guest
  • Another concern among hoteliers is what can be termed the self-contained guest
  • Theoretically, the self-contained guest needs no hotel telecommunications services .  
  • Theoretically, the self-contained guest needs no hotel telecommunications services
  • Guests had little choice back then but to use the guestroom phone and grumble about the cost.
  • Hotels are unable to compete on price with devices that the guest has brought with him.   What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel’s telecom infrastructure. No matter what cell phone the guest may carry or what service provider is used, no wireless connection is as good as a land-line connection
  • The early 1980s marked the beginning of an era of profitable hotel telephone departments.  The advent of call accounting systems (thanks to deregulation) enabled hoteliers to easily mark up calls to a profitable (some say too profitable) level.  Guests had little choice back then but to use the guestroom phone and grumble about the cost. This era has come to an end.  With few exceptions, most hotels have seen between a 15 percent and 25 percent drop in telephone revenues over the last five years.  The main reason for this decrease is guest choice.  The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones.   All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax . A fax machine in the guestroom was considered a premium amenity for many years.  With the Internet explosion, however, the machines have seen less use.
  •  
    No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past. The early 1980s marked the beginning of an era of profitable hotel telephone departments. The advent of call accounting systems (thanks to deregulation) enabled hoteliers to easily mark up calls to a profitable (some say too profitable) level.
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    Nowadays, people have many choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones. Hotel guests are restricted by the largest telecommunications service providers from making long distance collect and credit card calls to countries other than their home country. The guest is not able to complete his desired call from the guest room telephone. In addition to frustrated guests, this generates absolutely zero revenue to hotels. What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel's telecom infrastructure. The hotel can use some systems to reach this goal, such as the BBG Communications. It can increase revenue for every international operator assisted call. It assumes all responsibility for billing and collection of all calls. It has over 500 multilingual, live operators servicing customers. The most important thing is there is no cost and risk to the hotel, because the BBG assumes all associated cost and responsibility.
  •  
    This article is talked about hotel telecommunications in the 21st Century. No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past. The early 1980s marked the beginning of an area of profitable hotel telephone department. Few years later, this area has come to an end. The main reason for this decrease is guest choice. Later on, guests have a variety of choices for communicating including fax over the Internet, e-mail, cell-phones, calling cards and even Internet-based phones. All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone. With the time passed by, hotel telecommunications update and improve better and better. Nowadays, High-speed Internet access is fast becoming an expected amenity. This the revolution for hotel telecommunications in the 21st Century.
  •  
    This article that is written by Geoff Grisworld. Talks about how telecommications has changing in the 21st century. One of them being hotel. Hotel takes a big advantage in telecommication because there is always a change in the communication system. That is why hotel have to upgrade their system often. This is why hotelier organizes packaging deal when it comes to communication system from using the phone to HSIA. This is a few system that is always need to be change constantly, so the hotel can offer a better experience at a reasonable price while they are enjoying their stay.
  •  
    This article speaks about the growth and development of telecommunication within the hospitality industry in the 21st century. "No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past," the article states. Since the 80s hotels utilized their telephone department to offer a service for a profit. Because there was little to no competition with communication, this was profitable as guest pretty much had no choice but to use the phone service provided at a set cost by the hotel. Today, however, we see a shift in technology now where everyone has communication at their disposal via smart phones, Internet and other communication tools. With this happening, "it is very difficult for the hotel to compete on a cost basis." (Griswold) It also explains how high-speed Internet access (HSIA) is almost seen as an amenity anticipated by the guest and has worked in the hotels' favor. The article goes on to describe the "self-contained guest" that carries a smart phone, small printer, notebook computer and technology of their own which allows them to virtually have no use in the hotel telecommunications services. So what does this article suggest for concerns as such? Hotels are to attract guests to use their telecommunication services. By offering packaged deals at affordable prices, Griswold believes hotels will be able to be the ideal option for telecommunications services. After viewing this article, I realize how hospitality industry workers think about those they serve all the time and should always display it. Even though the hotel is trying to make money by charging for Internet and phone services, they wish to market the service as the best option for the guest. The Internet connection would be faster provided by the hotel over a smart phone is one feature they wish to advertise. This type of mentality is smart yet should be withheld throughout the industry and always show that the
  •  
    The early 1980s marked the beginning of an era of profitable hotel telephone departments, because guests had little choice back then but to use the guestroom phone and grumble about the cost. Nowadays, guest has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones. All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax. And high-speed Internet access (HSIA) is fast becoming an expected amenity in 21st century. Today hotels are unable to compete on price with devices that the guest has brought with him. What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel's telecom infrastructure.
  •  
    This article explains how much are creating incentives for hotel guest in an effort to get them to use the technology that the hotel provides.
  •  
    In modern society hotel need more attrahent thing increase revenue. The traditional way may lose competitiveness, like telephone services. Because almost everybody using personal cell phone and more and more people prefer to use internet to communicate such as email and skype. In my opinion if hotel build some telecommunications use internet such as physical skype phone and provide cheap service that may be attract more people to use that.
  •  
    With the emergence of "self-contained guest," hotel telecommunications departments must change its offerings because old strategies no longer apply. A self-contained guest is one that does not need the traditional amenities hotels would offer for telecommunications, such as fax machines and printers. Guests now look for a fast, free internet connection as an amenity. Some may not even need wifi, because they have a faster mobile service that they use. Even hotel telephones, guests no longer want to use the land line and pay hotel fees to make a call. Cell phones have eliminated that need (even for international calls). So hotels must not stay the same, and must change their strategies for producing revenue from their telecommunications department.
Theodore Moore

Will the Hospitality Industry Tango with Tingo? « HeBS Internet Marketing Blog - 0 views

  • Will the Hospitality Industry Tango with Tingo?
  • This new OTA site is an affiliate of Expedia.com
  • It further proclaimed that “In 2011 alone, Americans could have saved nearly $314 million if they had had access to a site like Tingo.com
  • ...10 more annotations...
  • It makes the industry look like a bunch of corporate thieves who are cheating and overcharging the traveling public to the tune of hundreds of millions of dollars.
  • which I argued that after its “divorce” from Expedia, TripAdvisor still remained a foe of the industry and that TripAdvisor had to make a clear choice:
  • argued that TripAdvisor needed to overhaul its business model and make the site industry- and advertiser-friendly.
  • I truly expected that after its “liberation” from Expedia, TripAdvisor would try everything possible to repair its strained relations with the industry
  • None of the above happened and TripAdvisor has continued conducting business as usual
  • Tingo.com has no unique content, pricing or inventory of its own.
  • refunds when and if a lower hotel rate becomes available – is based on factors that are at the mercy of the other OTAs and the travel marketplace as a whole. Expedia could replicate Tingo’s offering within five minutes or less. Orbitz already offers and widely publicizes similar automatic refunds.
  • Tingo.com’s main selling point – that it will refund the difference to customers if the price of the room they have booked drops after booking – is practically mute and irrelevant.
  • Sooner or later, to counteract decreased merchant commissions and the growth of travel demand as the economy improves, OTAs will be forced to re-institute booking fees that were dropped back in 2009.
  • Analysis of this business model clearly shows how confused and misguided TripAdvisor is as a company:
  •  
    This article is a series of several blog contributions for successful emarketing on Hotels magazine's website. "Will the Hospitality Industry Tango with Tingo" discusses the introduction of Tingo.com, a new Online Travel Agent (OTA) website affiliated with Expedia.com that guarantees its' customers to refund the difference if the price booked for the room drops after booking. This sounds great right? While of great value to customers, especially those who are money conscious, the article explains that Tingo.com is another industry basher that ultimately makes hotels appear to be ripping their customers off. This type of marketing tool should be two fold- both industry and advertiser friendly and an OTA website such as Tingo.com will potentially strain its relationship with business in the hospitality industry sooner than later. Tripadvisor is pointed out as an example of a major hospitality industry resource that has damaged its reputation with hotels and is continuing to do so. An analysis of Tingo.com is presented including the evaluation of several factors Tingo.com does not consider under its business model. The article deems both Tripadvisor and Tingo.com as "confused and misguided." In conclusion, this article presents valid points that I have never considered prior to reading about the challenges and perception some hospitality industry leaders have. From the customer perspective, both Tripadvisor and Tingo are highly favored for obvious reasons but not consistently for hotels and restaurants.
jazminesnyder

14 Digital Marketing Trends for Hotels in 2014 [INFOGRAPHIC] - 0 views

  • travelers visit 38 websites on average before purchasing
  • the challenge is to get customers to deal direct
  • increasing influence of social media in the search & planning stages of travel, while pure search seem to be slightly declining.
  •  
    This article, though dated back a couple years ago, I found really interesting because the author made certain predictions about what he believed would happen in the future with travelers and what channels they use to search for/book their room nights at hotels. The article touched on how important social media marketing "will be" (in real time, it is!). He also pointed out how "travelers visit 38 websites on average before purchasing their online travel package" and how the real challenge here is to get customers to use direct bookings to cut out or lower some of those expensive channel costs. Lastly, he also included mobile marketing, meta-search, and the growing importance of Google+. As I stated before, the article caught my attention because the digital marketing trends predictions made in the article have all came true!
jazminesnyder

Guest Column: How Distribution Systems Are Like Seat Belts - Business Travel News - 0 views

  • global distribution systems use old technology
  • their interfaces aren’t quite as attractive as airline websites
  • they still do what they’re designed to do efficiently and affordably.
  • ...4 more annotations...
  • agency portals
  • Are not designed to manage high transaction volumes generated by large TMCs.Do not offer comparison shopping on competing airlines.
  • Its strategy seems to rest in shifting distribution costs to corporate buyers.
  • Building out airline websites, keeping website content updated, investing in agent portals and investing in direct connect technology all come with significant capital expenditures or resource costs.
  •  
    My article this week is about how GDS (Global Distribution Systems) can be compared to a seatbelt. The author opens the article discussing the main reasons we still continue to use seatbelts; even though they aren't the most comfortable or fashionable items to use, they still do their jobs in saving our lives when it comes to a collision of some sort. The author is in favor of GDS and makes the claim that like seatbelts, the GDS may not be the most up-to-date or may not appear to be as nice as other local systems to each individual airline, but they get the job done and there are no other systems out there like it that we know of (no other systems that do everything he GDS system does that is). The main topic of discussion that the article is concerned with is the recent decision made by the company Lufthansa to start charging its customers an additional surcharge for using GDS systems instead of going through its own system. The author clearly makes it know that she doesn't believe Lufthansa when they say they are charging this additional surcharge because GDS is the most expensive channel to go through. "Because there's no reason to think that an airline should expect to distribute its products without any cost, Lufthansa's recent gambit seems more of a tactic for increasing lagging direct distribution... Its strategy seems to rest in shifting distribution costs to corporate buyers" claims Rose, the author of the article. The author also points out some of the draw backs of using agency portals, the main reason being that a customer cannot compare rates of other competitors and that agency portals cannot handle high volume transactions like the GDS can. It is also made known that there are costs that come with other channels as well, like the prices you pay for building airline websites and keeping them updated. The author concludes that "Given the history of negotiations between airlines and GDSs, it's impossible to know whether Lufthansa is using DCC as
natashacastro

GDS is still the ticket for most agencies: Travel Weekly - 0 views

  •  
    This article summarizes why we wont be seeing a decline of GDS use in the travel industry anytime soon. As stated in the article "nothing beats a GDS model for booking seats on planes". The article suggests that a good GDS agent can ultimately work more efficiently than someone working with a GUI. Another major positive to using GDS is accessibility. A firm can book both corporate and leisure travel from anywhere, as long as internet access is available. In one study 62% of agents said that air content was the biggest draw of a GDS. One agent said that when booking air the GDS system Amadeus gives her a selection of choices in a fraction of the time it takes her clients to see them online. Clearly, GDS systems such as Amadeus and Sabre are saving agents and customers time and money while booking. Another upside to using GDS is that it allows agents to see routes, departures and arrival times which are important because many clients have preferable airports when they travel. The article also says how GDS is more commonly used for air and car rentals instead of hotels. It also gives a look into why Airlines werent a fan of GDS usage. For example, GDS were changing revenue models for airlines because GDSs paid travel agents and it seemed that they were buying loyalty with money from airline fees.
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