Utilizing its renowned satellite services, Google is now providing
information to indigenous tribes on deforestation, giving them the ability to
track and prevent the atrocity from taking place. Wildlife activist groups can
use Google Earth to
map areas at risk of being destroyed by logging companies and palm oil
producers. With severe drought plaguing the countryside,
French authorities have used Google’s mapping services to
determine agricultural regions that should face water
restrictions.
After purchasing a wind farm in Iowa only a few
years ago, Google announced its agreement to buy electricity from a wind
generation facility in Oklahoma, boosting the use of renewable power on the
electric grid that will power one of its new data centers. Under a
twenty year agreement with the local service provider, Google’s long-term goal
of running entirely on renewable energy is growing closer and closer.
Advocating carbon neutrality in every aspect of its internal affairs, Google
is constantly searching for ways to ensure that it never consumes excessive gas. Google has shuttles that run on biodiesel
and encourages its employees to ride into work on bikes, skateboards, and
scooters.
Since 2007, Google has attempted to keep its operations carbon neutral.
They’ve done it by reducing energy use, incorporating renewable energy, and
offsetting carbon emissions. By adopting unconventional techniques for
effectively lowering its environmental impact, the company has become a model
for implementing green technology in a fiscally-efficient manner.