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This article is about how a French company called ASCOT aided local hotelier Christophe Mendjel in utilizing cloud computing services, thereby making his hotels run more efficiently. The first benefit the switch to cloud services provided was that Mendjel's hotels were able to function together as one instead of separate organizations. Secondly it enabled Mendjel to handle larger numbers of guests and more quickly process their information. Lastly the flexibility of using the cloud allowed him to effortlessly embrace unanticipated changes in hotel administration and guest documentation, without being overwhelmed by large amounts of data. Overall the article proves how the incorporation of cloud computing can benefit a hospitality enterprise.

The contention between these OTA's and Google is a bit confusing and requires further research, but I think what is essentially at hand is severe competition. Google Flight has implications to cross over into OTA territory, which puts GDS's in a difficult position: support the OTA's or enter another profitable partnership with Google. Amadeus seems to be backtracking on its stance regarding new Google Flight Search, originally implying forming a partnership with Google, and now stating it is taking the sides of "anti-Googlers Expedia and TripAdvisor.

This article is discussing the issue, that has been there for over three years with GDS in terms of misuse of rates for the services. To avoid this misuse, there was established a Conduct Code for all the players in the market. And currently the European Travel Technology Services Association is trying to review this Code again due to the number of violations, however, most of the stakeholders are saying there were no violations whatsoever.

This article is extremely important. I feel like everyone should read it because it goes hand in hand with what we have learned this week in class. The topic of cyber security is something that people need to shift paradigms. This article brings us great points about the digital era we live in. since everything we do in business now a days has to do with technology, it is important to have security and trust in this. With the increase reliance on this technology comes a higher risk. The article brings up that awareness levels of cyber security and data privacy issues are growing at a steady pace. It is extremely important that in the hospitality industry, Businesses think about trust, confidence and brand health and reputation. This highlights the fact that it doesn't matter if security systems are costly, in the long run if something goes wrong that will end up being the most costly. The article mentions that there will be a regulation established by the EU called General Data Protection Regulation (GDPR). The purpose of the GDPR is to put people back in control of their personal information and to improve how entities look after personal information while it is in their custody. In conclusion, this gives companies a competitive advantage.

European green movement is the fastest in the world. Through some green certifications and people's awareness, green hotel market is increasing. Hence, the green hotel can not only save utility cost but also extend the market by reputation.  LEED, GSTC or blue flag are the trends for hospitality. Sustainable tourism can be the only future direction for this industry. 

Depends on the worst killer in the restaurant profit, in my opinion is the financial analyzing only in the tax day. This managing decision that not summary the financial statement everyday will lead to the confuse cost management and missing the chance for the maximize profit margin. Especially, cost is the most important part for the daily financial analysis. This article talks about how to manage the cost under effective way and make the property working for more net income. For instance, this article introduce about how to pricing the menu depends on the historical selling data and how to make some development and promotion encouragement for the guests loyal consuming behavior under the low-season.

This article is a general introduction of Opera system. It is one of the most commonly used system in hospitality industry, especially in hotels. As far as I know, this system is used in basically every five-star hotels in my hometown. We can see from the article that it is helpful to basically all the departments in hotels. This is the system I used during my internship in Intercontinental Hotel Beijing Beichen. The main function of this software for me is to extract reservation information of our banquet and conference rooms. Under the guidance of my supervisor, I learned how to make a Banquet Event Order by this software. It is the common tool we used to get and share information with our colleagues in other department. For example, when I receive a call from a guest and he needs to book a banquet room for wedding ceremony, I click on the book button and our colleagues in Reservation department will know it is occupied by other people if someone else want to book it on that day.

This article reaches out and speaks to revenue managers within the hospitality industry. It first introduces the purpose of GDS systems and the factors you should consider when selecting a particular GDS to advertise with. From the information included in this article, it discusses exactly how beneficial advertising can be by including features of the GDS, stating how useful this tool is for the hospitality industry and travel agents, and the large opportunity to build product awareness in order to maximize revenue. Revenue managers can then learn how to purchase advertising and a suggestion of "teaser lines" -text that appears on the travel agents' shopping screen is given. This article ends by providing a description of a standard campaign operates and the criteria it goes by such as the display period, promotional period, city code/airport code, GDS outlet, and other options that may be targeted within searching for travel.

I found this article incredibly interesting, as it is an interview with the co-founder of eMenu, Alexandru. He speaks about how he thought up the idea of eMenu, when he was at a restaurant trying to pay the bill, but after five minutes of trying to call the server and being ignored, he got annoyed; and believed there was a way to fix this. Additionally, he makes great points about why the eMenu is so efficient, such as it being technology based, it is very popular amongst Millennials. He also makes the great point of it being on a tech system, it allows restaurants to have the menu in several language options more conveniently. As well as, it being flexible enough to make changes, such as newly added plates, without needing to reprint several new menus. He then goes on to say, he now looks forward to bringing this technology into the hotel industry, where room service menus can now be available from the TV, rather than in a "small wasted paper menu." All in all, I believe Alexandru makes some very valid points as to why the eMenu should be considered in many aspects of the hospitality industry. 

Waste management is a real concern nowadays especially in the hospitality industry whcih is facing waste in many different department within their walls. The Dumpster dive for data, the setting of real benchmarks and the understanding of the local landscape are 3 major ways on how an Hotel can reduce their waste.

Interesting article. Waste management is a concern. This problem needs a solution, by collecting data will show hotels where the changes need to be made. These are practices that need to be in place to be beneficial for our environment. By placing recycling containers in guests rooms may be beneficial, having them on housekeeping carts could be another avenue to explore. Different solutions will need to be made for all aspects of the hotel. In my opinion, I believe there will be practices in place that will help reduce hotel waste and improve our environment.

Social Media platforms has radically changed customers purchasing habits. Networking with other users lead to a gathering and sharing of information which then leads to increases in trust and intention to buy. Social Media represents an opportunity to boost brand recognition, increase sales, and promote word-of-mouth communication. This article is separated into two parts; the first discussing theoretical concepts for the growing of Social Media use in recent years, and the second giving point on the key role that social media takes in improving an e-commerce platform. As a theoretical concept, it is believed that social media has a lasting effect on social influence and the trust that consumers have during the purchasing process. This has allowed companies like Facebook to generate mass use through social integration and connecting people with those living around them. For concrete evidence, multiple points attribute the growth in online social platforms. The most successful of these steps has bee the online after-sale service, which allows e-vendors to communicate directly with their customer giving them a chance to witness the attention paid by the e-vendors on their needs and problems. This also allows for customers to rate and review products and services. Social Media has now been shaped to be the ideal place to gain knowledge about brands. So much so that shopping behavior influenced by reading other consumer's comments took place in 46% of all purchasing decisions. The article goes on to give hard data on social networking in emerging markets such as South Asia, Oceania, East Asia and Southeast Asia. It also gives hard data on use of social media in restaurants, with over 82* of all restaurants having some sort of social platform. In conclusion, social media has become a viral phenomenon and learning to manage effectively will lead to an outstanding competitive advantage.

This article talks about how cloud computing can solve many problems for an organization, such as protecting sensitive data and reduced the costs and risks associated with storing it. Some of the advantages include increased security (though many think otherwise), protected data in natural disasters (the cloud provides many back up solutions for data), flexible payment options for storing and protecting data, cost efficiency, creating unique platforms for businesses based on cloud applications, increased mobility of data and operations, increased collaboration capabilities with other employees and sectors of your industry, and increased technical support from cloud professionals.

This article describes the following four ways that an online reservation system helps a hotel: (1) it saves time and reduces costs; (2) it helps to automate the booking process; (3) it reduces errors that might occur without such a system; and (4) it helps to increase customer satisfaction. In sum, this type of system is very beneficial for a hotel.

This paper mainly discusses the importance of network security in tourism and hotel industry. Due to the characteristics of the industry, it is inevitable for hotels to manage and protect their customers' personal data. Therefore, network security is very important for hotels. Then the author analyzes the reasons of the hotel data breach and puts forward solutions. The main approach is conduct network security training for employees and regularly evaluates the system status.

This article provides a detailed account of the variety of ways that E-Commerce can be used within the hospitality industry. With the advent of the Internet and new and improved technology, it has become much more imperative for companies to remain competitive in this space. From VR to targeting, as well as online tracking, there are a variety of tools that hospitality firms can employ to attract customers via the Internet. As the Internet is the primary resource that people utilize to shop for hospitality products such as hotel rooms, airfare, etc... it is incredibly important for companies to remain on the cutting edge in regards to their marketing online and attracting and retaining customers.

The hospitality industry is faced with numerous responsibilities when it come to the satisfaction of guest. with the tremendous acts of growth within trends it is often difficult for vendors to keep up with the trends. some of the new trends that are being introduced include personalized features which is playing a major role today. Another major trend is now called virtual reality. I think this trend is a great addition to the industry because it allows customers to virtually place the item in their home to see if it fits their style. Also with the pandemic situations with can help with the idea of social distancing .

The innovations of e-commerce with application in hospitality is becoming a growth trend for this industry. Many more guests are interested in the experience of personalized attractions and the creativity of what brands has to offer. Many merchants are creating a tool that allows the software to remind shopper/guest about what left in the carts to reduce the number of missed sales.

This article uses diagrams and gives the step to let us know the processing of managing the risk. Also, it teaches a four-step process- Mitigation, Preparedness, Response, and Recovery to address a crisis successfully.

"Maybe it's easy to ignore the huge percentage of vintage gadgets that wind up torched in dicey scrap heaps in developing countries". This article was written on Feb-27-2020. The problem we saw on the old video is still very much a problem now, only bigger.

This article was super informative in the realm of E-waste. It covered every aspect of the issue and most definitely is relevant in today's world.