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REIN Report - REIN NY LLC - 0 views

www.reinny.com/rein-report.html
shared by Janine Shea on 24 Feb 13 - No Cached
    • Janine Shea
      Janine Shea on 24 Feb 13
       
      GET ON THIS NEWSLETTER
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About The Reinvestment Fund - 1 views

www.trfund.com/index.html GroundUp 3BL Socially_Responsible_Investing
shared by Janine Shea on 05 Jan 13 - No Cached
  • TRF is a national leader in the financing of neighborhood revitalization
  • socially responsible community investment group that today works across the mid-Atlantic region.
  • Our Mission TRF builds wealth and opportunity for low-wealth people and places through the promotion of socially and environmentally responsible development.
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  • we have pioneered innovative analytical tools and formed strategic partnerships that bring together investors, developers and entrepreneurs, enabling us to deliver capital precisely where it will do the most good.
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Sustainable Communities Online - 0 views

www.sustainable.org GroundUp Sustainability Community-Level Non-Profit
shared by Janine Shea on 05 Jan 13 - Cached
  • Janine Shea on 05 Jan 13
     
    Great resource
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How to Tell Your Company's Story | Entrepreneur.com - 0 views

www.entrepreneur.com/225397 GroundUp Brand Marketing Social_Media
shared by Janine Shea on 04 Jan 13 - No Cached
  • Establish common language.
    • Janine Shea
      Janine Shea on 04 Jan 13
       
      HUGE for us to nail down
  • Ask a handful of people in various ranks and roles to share five adjectives they'd use to describe the company and two aspects of the business that are unique or valuable. Look for themes or especially strong responses, and synthesize them into a clearly defined description
  • That clarity leads to a real and relatable persona that helps you build a loyal customer base. "The brands that have been most successful in the social space have humanized their business"
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  • choose the type of person that could best deliver that message. "You’re creating a persona," Ardakani says. Is it feminine or masculine? Mainstream or quirky? Opinionated or open-minded? If your business was a human being, who would it be and what would it care about?
  • Founder Azita Ardakani redefined Foodily's core value, saying it gives you the opportunity to spend more time eating at home with family and friends. On social media, she asked consumers to share their favorite dinner table memories and what it means to them to eat at home. "We saw a natural conversation erupting," she says.
  • What made Ardakani’s interpretation of Foodily's core value so much more successful was that it created an opportunity for human connection.
  • Your real value is about what you believe in, what you’re trying to do in the world, and how you make others’ lives better.
  • You might ask: How is your product being created? What is your office culture? You're looking for the thing that your organization truly cares about -- an aspect of your business that makes you unique and valuable to the world around you.
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2013: What's In Store For Crowdfunding And Angel Investors - Forbes - 0 views

www.forbes.com/...owdfunding-and-angel-investors GroundUp Crowdfunding Regulation SEC
shared by Janine Shea on 02 Jan 13 - No Cached
  • evolve into best practices and common leadership – this will accelerate the crowdfunding phenomena towards the $1 trillion market we predict it to be by 2020.  The investor democratization and customer communication involvement crowdfunding allows will trigger widespread corporate implementation by Q4, 2013.
  • mainly angels at this point – are in for the long haul
  • prediction
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  • Symbid confirms that their investors want to live vicariously through the efforts and innovation of the issuers.  Their Angel investors frequently roll over their investments.  The investor communication tool allows for investors to easily be updated and even vote on board members and larger decisions with the founders.
  • “In Europe, there will be increasing fusion between crowdfunding and angel networks. The notion that they are two entirely distinct concepts is an artificial one, and we will begin seeing more and more investors using both online (crowdfunding platforms) and offline (angel networks) methods to make their investments.”
  • However, US Angel networks will embrace crowdfunding more when
  • and not necessarily for a return on capital.
  • crowdfunding for equity becomes legal in the US in 2014.
  • er dealers that will emerge in 2013 as crowdfunding for equity is delayed. 
  • The exception will be the new brok
  • Leading crowdfunding for equity players like Chance Barnett at CrowdFunder and Candace Klein at SoMoLend are getting licensed as brokers and will start engaging leading angel networks in the US.  SecondMarket’s partnership with Angelist is a recent direction how the landscape is changing.  Angelist had $12 million plus in transaction by angels into start ups in December 2012.
  • The new angel network ‘upstart’ FundingPost
  • While content is king, distribution is king kong
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schoolFeed BINGO - 0 views

bingo.schoolfeed.classmates.com/...bingo GroundUp Web_Design Competition Social_Media Facebook Gamification
shared by Janine Shea on 31 Dec 12 - No Cached
  • Janine Shea on 31 Dec 12
     
    Non-gaming social network using gamification strategy! 
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CreateDetroit - 0 views

www.createdetroit.com/home_florida1.php GroundUp Validation Creatives Richard_Florida Rise_of_the_CC Detroit Austin
shared by Janine Shea on 30 Dec 12 - No Cached
  • "We're going to make this a fun place to live. We are going to somehow create the 'Austin lifestyle.'
  • That's just not what drives a city now. What drives a city we know increasingly are good places to live, great neighborhoods, great cafes, night life, places to have fun.
  • The thing is, with places like Detroit, Buffalo, Pittsburgh, St. Louis and some of the Sunbelt cities in a different way, is that they don't want to change. The creative people are either unempowered or the institutional structure that exists disempowers them.
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New economic order - Wikipedia, the free encyclopedia - 0 views

en.wikipedia.org/...New_economic_order Customer_Segmentation NEO Creatives GroundUp Marketing
shared by Janine Shea on 30 Dec 12 - No Cached
  • It includes the standard socio-economic and demographic factors – age, occupation, education, income – but importantly, in addition to behavioral factors, uses values and attitudes.[1]
  • New Economic Order: This group comprises about 24 percent of the adult population of developed economies. There are 59 million NEOs in the US, 6 million in Canada, 12 million in the UK and 4 million in Australia. NEOs exhibit progressive social values, have high social intelligence and are motivated by authenticity, design, quality, experience, provenance and the path less travelled. Almost all (93%) of NEOs are in the top third of discretionary spenders.[4]
  • Evolving Economic Order
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  • a major shift away from the traditional orthodoxy of demography and socio-economics as predictor variables of an economic trajectory.
  • + a spending propensity model (SPM) to identify the respective economic impact of each social type.
  • NEOs dominate elective consumption (discretionary spending) in developed economies,
  • behavior is determined by progressive social attitudes and tertiary needs.
  • NEOs are largely metropolitan dwellers, with more of them living in inner urban areas than anywhere else
  • Forty-five per cent of NEOs are women and 55 per cent are men
  • tend to be younger than Traditionals
  • Half of all people with a university degree are NEOs
  • EOs are most likely to be in professional or management occupations, and earn more than the rest of society
  • NEOs spend more … and more frequently … than anyone else. Ninety-three percent of NEOs are in the Big Spender category, compared to only 4 per cent of Traditionals.[9]
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creative class struggle - 0 views

creativeclassstruggle.wordpress.com GroundUp Community-Level Urbanism Creatives Richard_Florida Criticism Class
shared by Janine Shea on 30 Dec 12 - Cached
    • Janine Shea
      Janine Shea on 30 Dec 12
       
      Serve the Creative Class and the cities looking to attract them, but through SUSTAINABLE development so you don't create these mutually exclusive, inequitable scenarios that are not only morally conflicting with our values & brand ideal but also potentially obstructive to our business goals
  • Creative People? Collaborative Spaces? Innovative Places? According to the event’s website – politicians, private consultants, architects, community development advocates, culture workers, and public space activists are meeting to plan the future of urban policy.
  • Hamilton Joins the Fight Against the Creative City!
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  • Check out the great new flyer from Hamiltonians Against Neighborhood Displacement (HAND) about how creative city policies are causing displacement in Hamilton, Ontario.  If you are interested in contacting them please let us know.
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