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This article touches on several ways to take a story from good to great including engaging all of the readers/listeners senses, writing at your own level, and tapping into the emotions of your audience. All seven tactics can be used in all kinds of writing and would be especially helpful in the world of narratives as they would help the audience feel immersed in what they are reading of listening to.

This article speaks to the effects of listening to the radio compared to watching TV, surfing the web, or doing none of the above. Radio, according to this survey, makes people happier and gives them more energy as they go about their lives everyday when compared to people that watch television, people that use the internet, and people that consume no media at all. Could this be because of how engaged it forced us to be? 

This article relates to the prior discussion of "blindness" experienced by radio listeners.  To elaborate, radio is a simple form of media which can thus produce a more intimate relationship between host and listener.  Radio hosts often seem to have more authentic personalities vs those on other forms of media, which makes content more friendly and familiar to listen to.  This article reflects upon positive emotions experienced by listeners vs those experienced by other media.  

Creative Commons copyright licenses allow anyone from individual creators to large companies/institutions a simple way to grant copyright permissions to their IP. Every license helps the creator retain copyright while still allowing others to copy, distribute and use their work, non-commercially. This ensures that the rightful creator gets all the credit they deserve. There are different scales and levels of licensing available for creators at the bottom of the page.

Steve P. Young (Director of SmartShoot) provides a simple framework for creating viral video. He provides 5 criteria to create a viral video. This resource is no boring read. It features claims as "be a purple cow", and "promote like a Kardashian". While fun and an interesting read, there is real truth to his points. .

This website contains very detailed information on colour theory. It defines and explains the 3 core principles of colour theory (complementation, contrast and vibrancy). It also advises the reader on structures of how to select good colour schemes (triadic, compound, and analogous). Furthermore, it includes advice on tools the reader can use to design colour schemes.

Caputo and contender Dunleavy discuss whether or not new media has changed copywriting. Caputo agrees in that the processes has gone from a thoughtful, multi-step process to the simple process of a few keystrokes. Dunleavy argues that the processes has not changed, but the creative writing process remains the same. She says that the biggest difference is instead of talking directly to the audience, we must engage them in conversation. Key takeaway: Copywriting in new media involves a great deal of participation as a contingency.

This compilation of articles show how social media can be used to create awareness on current events and in turn can push for a change for the world to improve. The various articles are based in Europe and how movements were successful or on the way to reach their goal(s).

This article is useful for individuals looking to edit their videos effectively. The tips provided are to guide a video editor in making the best edits possible. Before editing a video, it is a good idea to look for some tips to help you start well before messing up. Those 10 simple tips will be a good read before you start your editing session. This topic goes back to our lecture on how to edit videos.