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Sohyun Kim

New tools for new movements: Using social media for civil good - 0 views

  • social media had an enormous impact on the fate of the bill. Demonstrations were held all over Europe, Twitter and other social media were used to contact, support and encourage the MEPs to vote against ACTA.
  • Thus, this is just one side of the story: through new and social media, activists and NGOs can directly reach their audience, supporting and sometimes even replacing traditional media as information source.
  • “Take the ‘occupy movements’, for example: they used Twitter as a main means to spread the word and report real-time what is happening in the field, they used livestream channels to broadcast from the protests and tell a different perspective from TVs and newspapers. Occupy folks used blogs to tell in-depth stories from the field, photos to document and illustrate the stories, and podcasting to make the voice of the protesters heard and to amplify the message.”
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  • Smartphones, the Internet, the new media and the social networks are excellent means to help every citizen to run stories from the field, documenting cases and share them widely with audience through blogs and social networks.
  • An important exception to this has been, in recent years, the rise of the Italian Five Star Movement. In origin a simple association of different groups of local activists coalesced around beppegrillo.it, a blog founded by former comedian Beppe Grillo, the movement quickly grew into becoming one of the main forces of the Italian political arena. Its disruptive political agenda, together with the charisma of Beppe Grillo, explains this quick rise to prominence.
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    This compilation of articles show how social media can be used to create awareness on current events and in turn can push for a change for the world to improve. The various articles are based in Europe and how movements were successful or on the way to reach their goal(s).
ryley Hughes

Tips to Make Money With Social Media - 0 views

  • social media marketers basically have one broad goal: to increase traffic and/or exposure
  • The media they post is focused on a lifestyle – not a brand
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    This article could be helpful for anyone hoping to work in communications or as an entrepreneur in the future.  It thoroughly explains how companies make money by using free social medias including Facebook and twitter (even providing visual examples).  Due to the increase of people online, and on social networking websites these tips can largely increase profitability and communication clarity of any public company.  They may also help with the media episodes project whilst trying to create and market social media to a specific audience.   
Talia Baksh

Occupy Wall Street uses social media to spread nationwide - CBS News - 0 views

  • Occupy Wall Street uses social media to spread nationwide
  • (CBS) - Social media has been an important tool for protesters overseas. Now that the Occupy Wall Street protests have reached a tipping point, the abundance of online organizing is staggering.
  • Once we took a closer look at the movement and how it was being organized, we were impressed. The protesters used all forms of social media keep the movement alive. 
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  • Facebook pages have popped up for major cities across the country. Twitter hashtags have been established for communication at general assemblies. Countless videos have been posted to YouTube, Vimeo and Livestream. We found some moving personal accounts of job loss and helplessness shared on the blog, "We are the 99 percent."
  • Occupy Wall Street even got an Internet meme. The Occupy Sesame Street meme puts the central characters of the children's show in the shoes of regular Americans, with one Twitter user tweeting, "Truly outrageous that 99% of the cookies are consumed by 1% of the monsters on PBS. #occupysesamestreet."
  • Meetup groups have formed in 872 cities across the U.S., using the Occupy Together website as a central hub. We look forward to seeing the status updates, tweets, Instagrams...you get it.
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    This short article describes the social media efforts employed by the Occupy movement. It also includes links to some of these social media pages to further arouse the interest by the reader.
Rhonda Atkinson

An overview of the social media ecosystem - 0 views

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    This short article takes a critical look at the different types of social media platforms. The author has an interesting take on how social media has evolved over the past years saying that: "Within the last seven years, we have been through three waves of social domination: The publishing wave (with blogs), the sharing wave (with Facebook and Twitter), and the curating wave (with Quora, Pinterest and alike)." The author goes on to place further importance on the type of content users post and how that impacts the evolution of social platforms. Towards the end he also touches on the choosing the right social media for different types of business.
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    Last week Professor McMaster touched on online ecosystems. If you want to know more about it, this Forbes article clearly describes what a social media ecosystem is. The key image depicts the social media landscape in very compact and useful way. It shows all the different ways users interact with their devices.
Rachel Boere

The effects of Social Media on Friendship - 0 views

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    This is an article that I had to read for another one of my classes but I thought it also fit well here. This article speaks about how social media has impacted friendship, community, and social circles and how they have changed from their original meaning to what we know them as today. It touches on how, as a society, our understanding of intimacy has altered, our understanding of ourselves has changed and how our idea of 'knowing someone' has transformed all due to the impacts of social media.
Tanya Tan

Social Media Marketing: Going viral is so easy it's hard | MarketingExperiments Blog: R... - 0 views

  • More importantly, how can you position your marketing messages to go viral?
  • you have little control over how to get that exposure to your message.
  • I simply haven’t seen anyone that can force virality.
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  • virality is what happens when preparation meets opportunity.
  • Understand the zeitgeist of your audience
  • Don’t be salesy
  • Don’t overlook direct media outreach to help germinate your message
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    Burstein's article looks into the concept of virality from a marketing standpoint and examines how to use social media in order to market a product or brand in a way that it will reach a large audience and reach a level of virality. Burstein says that although you do you know have full control of whether your message will reach viral status, there are ways in which to encourage virality. For example, Burstein explains getting involved with your audience and being engaged with social media outlets. As well, he advises marketers not to come off as "salesly" or pushy, and to instead recognize the needs of your audience.
jorybrodkin

The Effects of Social Media on How We Speak and Write - 0 views

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    This article discusses the pros and cons of the current lifestyle we live in a social-mediated world. People are learning new ways to "speak" with shorter-slanged words, and more concisely; and even using photos to communicate with others (through photo sharing platforms). Users are also over sharing their private lives with the world on social platforms, not realizing that almost anyone can see and read what they are putting out there.
Raweeh Paz

Social Networking Fact Sheet - 0 views

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    The article provides a commentary on social media. It gives insight on the different types of people - the demographics - that use all the various social media that is out there and relevant. It sorts out the different age groups, ethnicities, genders among other things like the way they are using it - creation vs. curators. One can also find other articles on the same website that link to other various information relevant to the topic at hand. There is also a longer but more in-depth analysis on the usage of social media done by the same group of people here (http://files.eric.ed.gov/fulltext/ED525056.pdf).
Raweeh Paz

Revolution 2.0? Social media and social movements - 0 views

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    This article provides different examples as to how social media has made an impact on various social movements that have happened; big and small ones. The article highlights the usage of social media and how it enables people to rally together from different parts of the world to share their opinion on a cause/campaign.
Raweeh Paz

The Effects of Social Networking upon Society - 0 views

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    A commentary on the negative effects social media has on people. The article is saying that social media is hinders the way we communicate with others, instead of communicating with a person face to face we are more inclined to do it over other means. It also speaks about other problems social media might have like cyber bullying.
Sohyun Kim

Twitter as a Powerful Educational Tool - 1 views

  • Eventually, the people on the street, armed with nothing more than a cell phone and a free social media site, changed the course of history. If you are a middle or high school social studies teacher, and you wanted to provide your students with a close-up view of the events unfolding in Egypt, you could turn to a traditional news service. Or, you could follow the hashtag #Egypt on Twitter and tap into the real-time pulse of unfolding events by people on the streets of Cairo.
  • examples of classrooms using Twitter as a way to share learning opportunities with others outside of the classroom. For example, supplementary photo and video tools provide the ability to share learning from anywhere someone can access an Internet connection
  • Teachers should have the skill set to build their own personal learning networks to be global. Teachers should be able to leverage their PLN to bring the challenge of authentic conversation to their students. Teachers should be able to use social media to connect their students to real-world problems. Like Mrs. Caviness, we believe that educators should be powerful role models and provide examples of how to use the most powerful social media tools to expand the boundaries of learning.
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    This article puts Twitter and education together and demonstrates that both can be connected to create a much more valuable and rich educational experience. The teacher in this article used Twitter to strengthen students' current knowledge as well as build a growing library of material for future lessons.
Raweeh Paz

Youth, Justice and Social Media Activism - 0 views

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    This article talks about the future and possibilities of social media in relation to the youth of today. It speaks about how social media can be used to create awareness and often get people involved with issues going on in the world.
Cheyenne Isles

Police Turn to Social Media to Fight Crime - 0 views

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    This interesting article discusses the advantages in using social media to fight crime and solve cases. Whilst originally social media appeared more risky than helpful, police have discovered using social media is the fastest, most effective way to get warnings out and help find missing persons, and one of the best ways people can communicate with them without feeling threatened.
shirlyargoetti

Strategies to Grow Your Business and Build Your Brand - 1 views

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    This article refers to the lecture and assignment of the power of social media tools to represent a brand or organization. Furthermore, this article talks about the four big social media platforms, being LinkedIn, Facebook, Twitter, and YouTube. These social media tools are great for commercial use; to connect and gather interest from the public. It touches base with individuals on an almost personal perspective, as the platforms talk directly to an individual or certain group. This article emphasizes why these 4 well known platforms are being used by marketing teams and organizations themselves.
Rhonda Atkinson

14 Social Media Trends for 2014 - 0 views

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    (Borgini, 2014). Julia Borgini in this compelling article discusses the top 14 social media trends of 2014. While some trends seem obvious, others are more interesting, such as Slideshare becoming a key influencer. Who knew it was one of the most visited websites in the word? These 14 trends are good to keep in mind when promoting on social media pages. This is a good list to keep in mind for video series promotions.
Brooke Meehan

Social Media Activism - 0 views

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    This article looks at the power that people have on social media and how easily it can rally people together for a cause. It uses an air pollution problem in Beijing to demonstrate how awareness of different issues affecting us on a global scale can spread.
Cheyenne Isles

Does Social Media Really Bring Us Closer to the Reality of Conflict? - 0 views

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    An interesting article about how people who are in real life, serious situations, take photos and tweet them or Instagram them and they spread across the internet showing the truth about events occurring. The article discusses how social media brings us closer to international events/issues/problems and how social media spreads truth to the false news articles or censorship that often happens.
Brooke Meehan

social acitvism - 1 views

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    this article talks about the different ways to use social media in campaigns for different issues
Sohyun Kim

The Power Of Tumblr - 0 views

  • Within the first few weeks of using the blogging network, my perception of online communities completely changed. The concise nature of Tumblr allowed to me convey so much with so little.
  • Tumblr has connected the world into a single platform of creative genius.
  • I don’t write this to brag; I say this because Tumblr is influential and powerful. As Tumblr approaches a bright future, the company needs to continue pushing the envelope to maintain dominance in the industry. More importantly, Tumblr needs to remain competitive so they can continue to attract the creators that make the community what it is. Now the question is, what’s next?
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  • Tumblr doesn’t require users to write long posts to convey messages—gifs can do that. It doesn’t require users to write long posts to convey ideas—videos can do that. It doesn’t require users to recite their favorite sayings—quotes can do that. Tumblr has taken the traditional notion of blogging and has successfully thrown it out the window. They’ve continued to challenge the notion that blogging isn’t only about words.
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    This article is in the perspective of a blogger who decided to switch from Wordpress to Tumblr and his experience with it. The main point of this article is how Tumblr can connect the world with one single social media platform. It emphasizes how little can say much more. It first starts out with Tumblr's current good aspects, and later details the future of Tumblr.
Cheyenne Isles

How Benefit from the Top Social Media Sites - 0 views

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    Through a list of the top social media websites, it explains how you can benefit from each one. The website explores communication, brand exposure, and traffic to your site. It also discusses how each site can benefit you and reasons why you should use it.
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