How to Make Your Content Go Viral - 0 views
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There’s a science behind why people share some things rather than others
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the content people choose to share isn't random. By understanding the science of virality, you can increase the likelihood that your content will be shared.
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In this article, Jonah Berger explains "what makes things go viral," essentially what common themes tie things together when being virally shared. Berger expresses that there is a science behind why content go viral- for example, he says that virality can depend on the medium of how it's shared and it's level of sharability (ex. Facebook or Twitter). Also, Berger notes that another reason why content goes viral is because individuals want to appear more intelligent by sharing certain links that make them look better. Berger also explains that viral content has a related theme of "triggers," meaning it appeals to our stimuli in the form of sight and sound.