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ryley Hughes

Tips to Make Money With Social Media - 0 views

  • social media marketers basically have one broad goal: to increase traffic and/or exposure
  • The media they post is focused on a lifestyle – not a brand
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    This article could be helpful for anyone hoping to work in communications or as an entrepreneur in the future.  It thoroughly explains how companies make money by using free social medias including Facebook and twitter (even providing visual examples).  Due to the increase of people online, and on social networking websites these tips can largely increase profitability and communication clarity of any public company.  They may also help with the media episodes project whilst trying to create and market social media to a specific audience.   
ryley Hughes

Is technological convergence becoming part of us? | - 0 views

  • Therefore, there is an inclination that more and more devices will be performing similar tasks; this tendency is called technological convergence, and the best example is of smart phones
  • statistics show that 57% of kids view their cell phone as key to their social life and that more than 50% say they would die without their phone
  • advertisers have a better and more effective way to manipulate consumers to get their products, they simply get a celebrity to tweet about their product
  • ...2 more annotations...
  • In this case, advertisement became not only cheaper but also more efficient thanks to technological convergence of social media
  • we are able to widen our view of target market and create global tendencies and patterns to be followed
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    This blog post elaborates upon the possible implications of the continuous technological convergence occurring in society.  He touches on negative issues such as the growing dependence on technology such as cellphones, which have only been around for a number of years.  He also explains positives for advertisers and entrepreneurs such as the ability to reach a global audience at next to no fee.  I thought this article would be relevant because our course similarly reflects upon the impacts of media on our lives as citizens, students and consumers.
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