CPB commissioned the marketing firm iStrategy Labs to write a guide that targets a broad audience: not just the stations who need guidance, but the stations who still need convincing of social media’s value.
“There remains some hesitancy in public media toward embracing social media,”
includes fill-in-the-blank templates for creating social media campaigns, with sections for goals, staffing, tactics, and measurement.
suggestions for a station’s “voice” on social media
A social-media guide for public broadcasters targets the skeptical and the ambitious
Until now, hundreds of independent NPR and PBS affiliates have had no common resource for best practices in social media.
By Andrew Phelps
Even though NPR and PBS have social media policies (while other news organizations choose not to and still others debate their value), hundreds of independent public broadcasters have shared no common resource for social-media best practices.
The Corporation for Public Broadcasting wants to fill that gap with a newly released social media handbook for stations, which is hosted at the National Center for Media Engagement website. CPB commissioned the marketing firm iStrategy Labs to write a guide that targets a broad audience: not just the stations who need guidance, but the stations who still need convincing of social media's value."
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"Students need our guidance to use virtual platforms for ACADEMIC purposes. We can't rely on their "so called" native status to know how and what to do. Just a few years ago, no one had heard of "backchanneling", nowadays, it has become main stream (although most people might not associate the term "backchannel" and "backchanneling" with something they might be familiar with."
"A few weeks ago I heard the amazing Katie Cunningham discuss the power of storytelling - check out her new book here. She shared some of the ways you can support student storytellers and it got me thinking… how can we use technology tools to capture stories? I've put together a list of my favorite creation apps and websites to help you leverage technology tools to help students tell their stories.
What I love about this list of tools is how you can tailor them to the needs of your students. Maybe your kids will tell their stories through voice recordings or a slideshow of pictures. Some students might write a thousand words in one sitting while others will retell a special moment in just a few sentences. The creation apps and websites featured below will let students capture stories with your guidance and support."
"This case study report provides concrete guidance and information resources to support other School District leaders faced with the challenge of determining how they can get their own innovations to 'stick' and achieve their goals.
The CEA Selection Jury of Canadian innovation leaders was most impressed with how the OCSB leads with a focus on learning and teacher support first, followed by the technology. This School Board has been implementing their innovative strategy over a number of years, incorporated all partners - including teacher unions and support staff - and built a budget in support of this collective vision, with ongoing parent and student voice that continue to inform these changes.
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"As you've no doubt noticed, Pokémon GO has taken the world by storm since its release on July 5, 2016. It's getting people outside to actively explore their surroundings and giving millions their first experience with augmented reality. But it's also raising questions and concerns about whether the game's location and mapping features are compromising people's data and information and luring players into danger.
With school starting up again soon, we wanted to offer some guidance for teachers on how to address and manage the Pokémon GO craze in your classroom and school.
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"For subjects like math and foreign language, which are traditionally taught in a linear and highly structured context, using more open-ended inquiry-based models can be challenging. Teachers of these subjects may find it hard to break out of linear teaching style because the assumption is that students can't move to more complicated skills before mastering basic ones. But inquiry learning is based on the premise that, with a little bit of structure and guidance, teachers can support students to ask questions that lead them to learn those same important skills - in ways that are meaningful to them."
"The Maker Movement is one of creativity and invention. Of Do-It-Yourself ingenuity. Of making things with your own hands.
Building something from scratch can shift a lesson from a lecture into an experience. Students can play, diverge, tinker, make mistakes, help each other, and express themselves with the appropriate guidance of a teacher/facilitator. The end result can be anywhere from an honest try to a creative wonder.
Whatever the case, consider adding the following tools to your experiential learning toolkit. Curated by elementary school technology coach Elizabeth Espinoza, this comprehensive collection contains web, desktop, and mobile apps that can help your students become makers and inventors."
"Reading comprehension is a critical skill for young learners. It is a skill that requires good teachers, teachers like you who care enough to make sure each student is getting the guidance and support they need."
"We hear the terms 'formative' and 'summative' assessments all the time in schools.
As educators, we learned about the differences while in college in our education preparation courses.
We now talk all the time about using assessments to 'drive' our instruction and provide guidance on where students are in the learning process."
"In school, it was those who could recall the facts, and particularly those who could recall them quickly. If you could memorize your multiplication tables you were quickly labelled as "smart". Smart was a product of a system based on sorting - some kids were smart, and the other kids were . . . well, we didn't really call them anything aloud, but the implication was that they were less than smart. And in the traditional school smart hierarchy - the matching of provinces and capital cities along with the ability to memorize weekly spelling words was the apex of smartness.
Of course, the last 20 years have moved us away from a world of knowledge scarcity to knowledge abundance; now, all manner of information is available to everyone. For better or worse, we no longer look to our political and intellectual leaders for their all-knowing guidance, we quickly check what they have said with what we read on Wikipedia, Web Doctor MD or other online information available to us."
"Mystery Science is a relatively new service that is offering nice science lessons for elementary school students. The lessons on Mystery Science feature a series of videos and images arranged around a science subject. After each video there are questions that students can answer on their own or work through with your guidance. The lessons don't stop there. After the initial videos and questions you can extend the lessons by leading students in hands-on activities that reinforce the concepts shown in the videos. Mystery Science provides materials lists and detailed directions for each hands-on activity"
"3 Reasons Why Faculty Meetings Are a Waste of Time
By Peter DeWitt on April 10, 2015 6:50 AM
Faculty Meeting.png
Many school leaders walk into a faculty meeting with a single idea of how they want to move forward and walk out with the same idea. That's telling...
John Hattie talks a great deal about the Politics of Distraction, which means we focus on adult issues, and not enough time...if ever...on learning. That is happening around the U.S. for sure. Recently the Assembly of NY State only furthered those distractions, which you can read about here, which means that school leaders and teachers have to work harder to maintain a focus on learning.
Quite frankly, well before mandates and accountability, school leaders focused on the politics of distraction and not on learning. Compliance is not new in schools. Faculty meetings were seen as a venue to get through and something that teachers were contractually obligated to attend.
During these days of endless measures of compliance, principals can do a great deal to make sure they don't model the same harmful messages to staff that politicians are sending to teachers. Jim Knight calls that "Freedom within form." In Talk Like Ted, Carmine Gallo quotes Marissa Mayer (CEO of Yahoo) when he writes,
"Creativity is often misunderstood. People often think of it in terms of artistic work - unbridled, unguided effort that leads to beautiful effect. If you look deeper, however, you'll find that some of the most inspiring art forms - haikus, sonatas, religious paintings- are fraught with constraints. (p. 190)"
Clearly, constraints have a wide definition. There is a clear difference between the constraints of compliance and the stupidity of the legislation just passed by the assembly in NY. As we move forward, principals still are charged...or at least should be...with the job of making sure they offer part...inspiration, part...teacher voice...and a great deal of focus on learning.
There is never a more important tim
"Light is a fascinating and familiar topic for children and adults. It's also rich and complex, which is great if you are teaching a graduate level course in Quantum Mechanics. But how do you lay the foundation for this exciting topic? What do you teach to the youngest would-be scientists?
This self-paced, 5 week course is designed for both formal and informal educators who want to teach children ages 6-14 about the science of light and optics.
Starting with a simple kit and some basic activities, we'll work through understanding the basics of light, color, shadows, reflection and refraction. Each module offers easy to digest science content, application of science process skills, connections to real world technologies and engaging activities designed to build your comfort and confidence with light and optics. Throughout each module, guidance (suggestions) on how to use and create learning experiences for children will be provided through online discussions and other opportunities for self-reflection and sharing. This process will support the completion of a final project."
"Call it an industrial evolution. As the maker movement outgrows the garage and shifts into popular culture, anyone with an internet connection can click into a world full of creative possibilities. That includes kids, some of whom can code, craft, and build with the best of us by elementary school.
A slew of websites, fairs, and maker's guilds are available to introduce kids to the basics of design and engineering, and tech-savvy parents often bring their children into the fold by starting with small projects. Experimental schools, such as the Tinkering School or Brightworks Academy in San Francisco, are also tailoring their curricula towards hands-on skills aimed specifically at boosting fluency in STEAM (Science, Technology, Engineering, Arts, and Math).
But you don't need a formal program or DIY-fluency to empower your kid to chase their creativity. All they need are some interesting tools, a little guidance, and the space to pursue their passions. For the parents of some kids, like Alonzo King, 12, that means letting him tear apart cassette players and see what he can build out of the parts. For others, like the parents of Miles Hacker (yes, that's his real name), 10, that means waking up to a living-room-sized spider web that their son made from a roll of tape."
"A couple of months ago Canva launched an education page full of lesson plans built around the idea of getting students to think and express themselves creatively through visual design. Since the launch Canva has added more lesson plans and more design tutorials to their education page. In all there are now thirty design tutorials that students can work through on their own or with guidance from you. I've been slowly working through the tutorials myself. Some of what I've learned has been put to use in the blog post images that have appeared in posts like this one about the pros and cons of using social media for school announcements."