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Lara Cowell

How non-English speakers are taught this crazy English grammar rule you know but have never heard of - 1 views

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    Some of the most binding rules in English are things that native speakers know but don't know they know, even though they use them every day. Adjectives, writes Mark Forsyth, author of _The Elements of Eloquence: How to Turn the Perfect English Phrase_, "absolutely have to be in this order: opinion-size-age-shape-colour-origin-material-purpose Noun. So you can have a lovely little old rectangular green French silver whittling knife. But if you mess with that order in the slightest you'll sound like a maniac." Mixing up the above Phrase does, as Forsyth writes, feel inexplicably wrong (a rectangular silver French old little lovely whittling green knife…), though nobody can say why. It's almost like secret knowledge we all share. Learn the language in a non-English-speaking country, however, and such "secrets" are taught in meticulous detail.
kloo17

The Metaphors That Played A Role In Trump's Victory - 0 views

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    This article connects the use of metaphor and language throughout the election, and how metaphors are often the phrases we remember throughout an election.
Lara Cowell

Falconry | The Language of Falconry | The Use of Falconry Terms - 0 views

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    You probably don't even realize it - but we all talk the language of falconry! Fed up? Hoodwinked? Haggard? Having such a long and rich history around the world, the practice of falconry has developed an extensive vocabulary to describe it. Over time many of these words and phrases have become part of everyday life without many of us realising the original meaning behind the term.
cpascual17

The Language Barrier Is About to Fall - 0 views

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    There are so many different languages in the world, that it's impossible for us to be able to communicate with everyone in the world...right? Well, in this article, it discusses the possibility of everyone in the world being able to communicate with each other because of computer translations. These computer translations are now exponentially growing in data, and with more data, the easier it will be for people to translate words, phrases, and text more accurately.
anonymous

Measuring Trump's Language: Bluster but Also Words That Appeal to Women - 1 views

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    Donald Trump, who often talks about "my beautiful family" and "lasting relationships," is a rather feminine-speaker. But Trump is also prone to speaking in overtly masculine ways (for example using phrases such as "absolutely destroy"). There are also times in which Trump uses language alienating to all people (regardless of gender); examples of such words include "moron," "imbecile," and "loser."
Lara Cowell

English has 3,000 words for being drunk - 0 views

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    Article comprehensively covers many English terms referring to overconsumption of alcohol, and the origins of those words/phrases.
Lara Cowell

The hidden danger of euphemisms - 0 views

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    Euphemistic language is the timeless enemy of anyone concerned with clarity. While everywhere, they tend to cluster within taboo subjects such as death, sex, and drugs - and giving people the axe, as no corporation would say. Few topics have accumulated as many euphemisms as the action called downsizing, making redundant, laying off, demising, and even absurd, clunky phrases like
Philip Lin

The 10 Coolest Foreign Words The English Language Needs - 4 views

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    For even more delicious, globally-inspired phrases, check this link out: http://www.telegraph.co.uk/culture/books/3639409/Drachenfutter-Saudade-Onsay.html.
Peyton Lee

Singing Therapy Helps Stroke Patients Regain Language - 2 views

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    Doctors at Beth Israel Deaconess Medical Center in Boston, Massachusetts, are treating stroke patients who have little or no spontaneous speech by associating melodies with words and phrases. "Music, and music-making, is really a very special form of a tool or an intervention that can be used to treat neurological disorders, said Dr. Gottfried Schlaug, associate professor of neurology at Beth Israel and Harvard University.
Ryan Catalani

For Catholics, the Word Was a Bit Different, Amen - NYTimes.com - 3 views

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    "Catholics throughout the English-speaking world on Sunday left behind words they have prayed for nearly four decades... The new translation, which alters some of the most familiar phrases of the Catholic liturgy, is praised by church officials as more authentic, more faithful, more accurate, and more reverential. ... [and] bemoaned by critics as being too slavish to the Latin, and in the process abandoning some of the ecumenical goals that influenced the last translation... And the Vatican rejected efforts to make the text more gender-neutral in places, sticking with the male pronouns used in Latin."
Ryan Catalani

In 'Game of Thrones,' a Language to Make the World Feel Real - NYTimes.com - 2 views

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    "...a desire in Hollywood to infuse fantasy and science-fiction movies, television series and video games with a sense of believability is driving demand for constructed languages, complete with grammatical rules, a written alphabet (hieroglyphics are acceptable) and enough vocabulary for basic conversations. ... "The days of aliens spouting gibberish with no grammatical structure are over," said Paul R. Frommer ... who created Na'vi, the language spoken by the giant blue inhabitants of Pandora in "Avatar." ... fans rewatched Dothraki scenes to study the language in a workshop-like setting. ... There have been many attempts to create languages, often for specific political effect. In the 1870s, a Polish doctor invented Esperanto ... The motivation to learn an auxiliary language is not so different from why people pick up French or Italian, she said. "Learning a language, even a natural language, is more of an emotional decision than a practical one. It's about belonging to a group," she said. ... The watershed moment for invented languages was the creation of a Klingon language ... But as with any language, there is a certain snob appeal built in. Among Dothraki, Na'vi and Klingon speakers, a divide has grown between fans who master the language as a linguistic challenge, and those who pick up a few phrases because they love the mythology." Reaction on Language Log: http://languagelog.ldc.upenn.edu/nll/?p=3628 - "there's an attitude among some linguists - and also plenty of non-linguists, as is evident from many of the comments on the NYT piece - that engaging in conlang activity is a waste of time, perhaps even detrimental to the real subject matter of linguistics."
Lara Cowell

Food Symbolism - Chinese Customs during Chinese New Year Celebrations - 4 views

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    Just in time to celebrate the Year of the Dragon, a comprehensive listing of lucky foods to eat for Chinese New Year. Generally, these foods fall into two categories: they either physically resemble lucky objects (e.g. dumplings look like gold ingots, carrot rounds look like coins) or are homophonic with auspicious phrases (e.g. "ye zi"= coconut, sounds like the words for "father/son", conveying the idea of harmonious parent-child relations). Food for thought.
Emile Oshima

The 35 Greatest Speeches in History - 4 views

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    If a man wishes to become a great orator, he must first become a student of the great orators who have come before him. He must immerse himself in their texts, listening for the turns of phrases and textual symmetries, the pauses and crescendos, the metaphors and melodies that have enabled the greatest speeches to [...]
Lisa Stewart

Bombs Away - Lingua Franca - The Chronicle of Higher Education - 8 views

  • Word came last week that Merriam-Webster’s Collegiate Dictionary will from this moment on include the phrase f-bomb (along with such other newcomers as sexting, flexitarian, energy drink, aha moment, earworm, man cave, brain cramp, and life coach).
Jonathan Kuwada

Does Language Shape the Way We Think? - 2 views

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    In 2010, two articulate powerhouse linguists, Lena Boroditsky, of Stanford, and Mark Liberman, of U. Penn., squared off on the above topic. Boroditsky advanced the Neo-Whorfian position that language does indeed shape thought. Liberman countered, noting that thought also shapes our language we speak, and the way we live shapes both language and thought. When we encounter or create new ideas, we can usually describe them with new combinations of old words. And if not, we easily adapt or borrow or create the new words or phrases we need. As Edward Sapir once put it, "We may say that a language is so constructed that no matter what any speaker of it may desire to communicate … the language is prepared to do his work."
Lara Cowell

Can Babies Learn to Read? No, Steinhardt Study Finds - 0 views

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    Can babies learn to read? While parents use DVDs and other media in an attempt to teach their infants to read, these tools don't instill reading skills in babies, a study by researchers at New York University's Steinhardt School of Culture, Education, and Human Development has found. In their study, which appears in the Journal of Educational Psychology, the researchers examined 117 infants, aged nine to 18 months, who were randomly assigned to treatment and control groups. Children in the treatment condition received a baby media product, which included DVDs, word and picture flashcards, and flip books to be used daily over a seven-month period; children in the control condition did not receive these materials from the researchers. Over the course of seven months, the researchers conducted a home visit, four laboratory visits, and monthly assessments of language development. To test children's emerging skills in the laboratory, the researchers examined the capacity to recognize letter names, letter sounds, vocabulary, words identified on sight, and comprehension. A combination of eye-tracking tasks and standardized measures were used to study outcomes at each stage of development. Using a state-of-the art eye-tracking technology, which follows even the slightest eye movements, the researchers were able to closely monitor how the infants distributed their attention and how they shifted their gaze from one location to another when shown specific words and phrases. No discernible differences were observed between the results of the experimental group vs. the control; yet parents of the infants in the experimental group perceived that their children were, in fact, acquiring words. :-)
Lara Cowell

A Child's Garden of Curses - 0 views

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    Psychologists Kristin Jay, of Marist College, and Timothy Jay, of Massachusetts College of Liberal Arts, examine profanity acquisition in children: specifically what vocabulary items/ phrases comprised their "taboo lexicon" at different ages, and the children's assessment of the Inappropriateness of those words, as compared with teen and adult viewpoints.
Lisa Stewart

Figures of Rhetoric in Advertising Language - 9 views

  • the discipline of rhetoric was the primary repository of Western thinking about persuasion
  • The principal purpose of this paper is to contribute a richer and more systematic conceptual understanding of rhetorical structure in advertising language
  • Rhetoricians maintain that any proposition can be expressed in a variety of ways, and that in any given situation one of these ways will be the most effective in swaying an audience.
  • ...33 more annotations...
  • the manner in which a statement is expressed may be more important
  • a rhetorical figure occurs when an expression deviates from expectation
  • With respect to metaphor, for instance, listeners are aware of conventions with respect to the use of words, one of which might be formulated as, words are generally used to convey one of the lead meanings given in their dictionary entry. A metaphor violates that convention, as in this headline for Johnson & Johnson bandaids, "Say hello to your child's new bodyguards," accompanied by a picture of bandaids emblazoned with cartoon characters (from Table 2)
  • listeners know exactly what to do when a speaker violates a convention: they search for a context that will render the violation intelligible. If context permits an inference that the bandaid is particularly strong, or that the world inhabited by children is particularly threatening, then the consumer will achieve an understanding of the advertiser's statement.
  • every figure represents a gap. The figure both points to a translation (the impossibility in this context of translating "Say hello to your child's new petunias" is the key to its incomprehensibility), and denies the adequacy of that translation, thus encouraging further interpretation.
  • metaphors that have become frozen or conventional: e.g., the sports car that "hugs" the road.
  • an important function of rhetorical figures is to motivate the potential reader.
  • Berlyne (1971) found incongruity
  • (deviation) to be among those factors that call to and arrest attention.
  • "pleasure of the text"--the reward that comes from processing a clever arrangement of signs.
  • Berlyne's (1971) argument, based on his research in experimental aesthetics, that incongruity (deviation) can produce a pleasurable degree of arousal.
  • Familiar examples of schematic figures would include rhyme and alliteration, while metaphors and puns would be familiar examples of tropic figures.
  • Schemes can be understood as deviant combinations, as in the headline, "Now Stouffers makes a real fast real mean Lean Cuisine."
  • This headline is excessively regular because of its repetition of sounds and words. It violates the convention that sounds are generally irrelevant to the sense of an utterance, i.e., the expectation held by receivers that the distribution of sounds through an utterance will be essentially unordered except by the grammatical and semantic constraints required to make a well-formed sentence. Soundplay can be used to build up meaning in a wide variety of ways (Ross 1989; van Peer 1986).
  • Many tropes, particularly metaphors and puns effected in a single word, can be understood as deviant selections. Thus, in the Jergens skin care headline (Table 2), "Science you can touch," there is a figurative metaphor, because "touch" does not belong to the set of verbs which can take as their object an abstract collective endeavor such as Science.
  • For example, a rhyme forges extra phonemic links among the headline elements.
  • "Performax protects to the max," the consumer has several encoding possibilities available, including the propositional content, the phonemic equivalence (Performax = max), and the syllable node (other words endin
  • Because they are over-coded, schemes add internal redundancy to advertising messages. Repetition within a text can be expected to enhance recall just as repetition of the entire text does.
  • The memorability of tropes rests on a different mechanism. Because they are under-coded, tropes are incomplete in the sense of lacking closure. Tropes thus invite elaboration by the reader. For example, consider the Ford ad with the headline "Make fun of the road" (Table 2). "Road" is unexpected as a selection from the set of things to mock or belittle. Via
  • This level of the framework distinguishes simple from complex schemes and tropes to yield four rhetorical operations--repetition, reversal, substitution, destabilization.
  • s artful deviation, irregularity, and complexity that explain the effects of a headline such as "Say hello to your child's new bodyguards," and not its assignment to the category 'metaphor.'
  • The rhetorical operation of repetition combines multiple instances of some element of the expression without changing the meaning of that element. In advertising we find repetition applied to sounds so as to create the figures of rhyme, chime, and alliteration or assonance (Table 2). Repetition applied to words creates the figures known as anaphora (beginning words), epistrophe (ending words), epanalepsis (beginning and ending) and anadiplosis (ending and beginning). Repetition applied to phrase structure yields the figure of parison, as in K Mart's tagline: "The price you want. The quality you need." A limiting condition is that repeated words not shift their meaning with each repetition (such a shift would create the trope known as antanaclasis, as shown further down in Table 2).
  • the possibility for a second kind of schematic figure, which would be produced via an operation that we have named reversal. Th
  • rhetorical operation of reversal combines within an expression elements that are mirror images of one another.
  • The rhetorical operation of destabilization selects an expression such that the initial context renders its meaning indeterminate. By "indeterminate" we mean that multiple co-existing meanings are made available, no one of which is the final word. Whereas in a trope of substitution, one says something other than what is meant, and relies on the recipient to make the necessary correction, in a trope of destabilization one means more than is said, and relies on the recipient to develop the implications. Tropes of substitution make a switch while tropes of destabilization unsettle.
  • Stern, Barbara B. (1988), "How Does an Ad Mean? Language in Services Advertising," Journal of Advertising, 17 (Summer), 3-14.
  • "Pleasure and Persuasion in Advertising: Rhetorical Irony as a Humor Technique," Current Issues & Research in Advertising, 12, 25-42.
  • Tanaka, Keiko (1992), "The Pun in Advertising: A Pragmatic Approach," Lingua, 87, 91-102.
  • "The Bridge from Text to Mind: Adapting Reader Response Theory to Consumer Research," Journal of Consumer Research,
  • Gibbs, Raymond W. (1993), "Process and Products in Making Sense of Tropes," in Metaphor and Thought, 2nd ed
  • Grice, Herbert P. (1989), Studies in the Way of Words, Cambridge, MA: Harvard University Press.
  • Leigh, James H. (1994), "The Use of Figures of Speech in Print Ad Headlines," Journal of Advertising, 23(June), 17-34.
  • Mitchell, Andrew A. (1983), "Cognitive Processes Initiated by Exposure to Advertising," in Information Processing Research in Advertising, ed. Richard J. Harris, Hillsdale, NJ: Lawrence Erlbaum, 13-42.
jodikurashige15

The debate over 'speaking white' - 0 views

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    Continue reading the main story Earlier this month Nefertiti Menoe had had enough of the phrase "You're speaking white." After she saw a meme on Facebook that ridiculed minorities who use proper English, she posted a short video to her own page.
Scott Higa

http://www.onelook.com/ - 2 views

http://www.onelook.com/ Although it is not very hard to find a high quality dictionary, it could be difficult to find definitions of more complicated words/phrases that most dictionaries do no...

Dictionary

started by Scott Higa on 14 May 14 no follow-up yet
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