Only 18% of clicks on Google search results go to paid results
Less than 1% of clicks on Twitter.com go to paid results
The best Facebook ads get less than 10% CTR (in fact the average is .05%)
Etc, etc, etc.
Group items tagged
10 Tips From @RandFish On Upping Your Organic Traffic Game - 0 views
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Organic digital traffic (search, blog, links, etc) counts for 90% or more, with $5 billion of investment. While paid (affiliate, ppc, display, etc) sends the remaining 10% of traffic but gets 800% more budget at $45 billion.
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1. Create A Content Strategy Not A Blog To develop a content strategy, make sure you have great answers to these questions: Are you going to be able to attract the right people? Why will they care about you? What are you doing to earn their interest? Why are thy going to share? Will they like and trust you more?
World Top 10 Most Popular Search Engines LIST 2011 - 0 views
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"These search engines offer mother than 40% searches of the Internet. Submit your blog or Website to gain Huge Search Engines Traffic from the best of engines!"
Technology Integration A Key Problem for Marketers - 0 views
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around half of respondents said their marketing data and technology are either managed separately (10%) or that only some tools are integrated (41%). Just 4% reported having a completely integrated stack.
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respondents averaged 36 different data-gathering systems and vendors for marketing efforts, with some using hundreds.
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"Technology Integration A Key Problem for Marketers"
The 10 Commandments of Using Pinterest for Business - Amy Porterfield - 1 views
Twitter Now Rivals Facebook as Teens' Most Important Social Network - 2 views
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30% of teens name Twitter as their most important social network, close behind the 33% who tab Facebook, per results [pdf] from Piper Jaffray’s 25th Semi-Annual teen research project, which surveyed more than 5,000 teens.
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the proportion of teens naming Facebook as their most important has dropped 9% points, while those naming Twitter have grown by 3% points. Instagram is also gaining, up 5% points to 17% indicating it as their most important social network.
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Facebook’s drop is a worrisome sign for the social network, as teens are often used as a leading indicator of future trends. According to data from Experian Hitwise, Facebook’s leading share of US visits to social networking sites and forums has dropped from 63.2% in March 2012 to 58.5% in March 2013.
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Facebook's drop is a worrisome sign for the social network, as teens are often used as a leading indicator of future trends.
10 Ways to Measure Twitter Audience Beyond Follower Count | Simply Measured - 0 views
MediaPost Publications Google Pushes Into Cross-Channel Analytics 10/31/2012 - 1 views
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Google launched Universal Analytics Tuesday to help marketers sync and analyze data from across multiple marketing channels. The cross-channel tool aims to help marketers discover relationships among devices--desktop to tablets to phones to entertainment consoles--driving conversions.
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Cross-channel analytics supports cross-media attribution, such as search, display, video, retargeting and more.
10 Reasons Pinterest Is More Important Than Google Plus | Brian Carter - 1 views
SMM - 10 Biggest Facebook Marketing Mistakes of 2011 - Bruce Clay - 3 views
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1. Overestimating the Importance of Facebook Pages
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2. Caring Only About Numbers of Fans
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3. Thinking You’ll Get Enough Fans from Your Email Lis
10 Key Facts, Stats and Findings about the State of Social Media in 2011 | Jeffbullas's... - 1 views
When Is The Best Time Of The Day To Blog? - 2 views
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Thursdays win out for the day with the most sharing. Social sharing in general is somewhat unpredictable pattern wise. But Thursday wins 10% more shares than all other days. In fact, 31% of the top 100 social share days in 2011 fell on Thursday.
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“If you don’t publish daily, I’ve found that publishing on sequential days produces a signal multiplier effect on Twitter and via RSS.
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27% of all content shares occur between 8am and 12pm EST.
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