The power of a single tweet: the bin Laden case study - 0 views
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Kevin Makice on 07 May 11A full hour before the formal announcement of Bin-Laden's death, Keith Urbahn posted his speculation on the emergency presidential address. Little did he know that this Tweet would trigger an avalanche of reactions, Retweets and conversations that would beat mainstream media as well as the White House announcement. Keith Urbahn wasn't the first to speculate Bin Laden's death, but he was the one who gained the most trust from the network. Why did this happen?