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Kevin Makice

Small business and startups: engage your customers the old(spice)-fashioned w... - 0 views

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    crowdSPRING's blog about design, digital creativity, business strategy and more.
Kevin Makice

Is low social IQ dooming your blog? - 0 views

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    In his book, Social Intelligence: The New Science of Success, Karl Albrecht highlights the five dimensions of social intelligence. The trick is understanding how to translate those often nonverbal dynamics into the text-based world of blogging. Namely: Situational awareness, Presence, Authenticity, Clarity, and Empathy
Kevin Makice

Yes, what you say on Twitter actually does matter - 0 views

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    Is there a bright line between what you say in "real life" and what you say on social media sites like Twitter? If you are a public figure, a journalist, or an employee at a corporation, do your tweets reflect on your organization or are they merely personal opinions best ignored? Is a tweet "newsworthy" or is it something you say in the privacy of your own internet? Derek Andersen of Startup Grind thinks I'm "clueless" (and apparently every other author at Forbes) because I blogged about a tweet that one of EA's product managers made about Call of Duty: Black Ops 2. In the tweet, Kevin O'Leary called the franchise "tired." To me, this was an interesting display of rivalry.
Kevin Makice

The Impact of Social Media - 0 views

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    "Harvard Business Review Analytics Services has released a study on the impact of social media. Facebook, Twitter, Linkedin, blogs etc. offers organizations the chance to join conversation with millions of customers around the globe every day. But even though social media has great potential, many organizations do not properly integrate social media in their marketing and communication efforts, or only use it as a one-way communication channel instead of listening, analysing, and driving conversations. The survey was conducted among HBR magazine and newsletter subscribers during July 2010. The participating organizations were mainly based in the US and in Asia."
Kevin Makice

When CEOs Tweet: the SEC reaction - 0 views

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    "Why the increasing business use of social media by business? Social media offers immense potential for marketing, image-making, advertising, public relations efforts, customer relations, investor relations and a variety of other positive, beneficial activities.  But it also carries potential risks, a caveat perfectly illustrated by the Hastings case. The risks of social media are in some, but not all respects, similar to those of print media.  But not all libel laws apply-issues of malice and negligence have not been definitively decided in the courts. Insider trading issues, however, are clear.  The transmission via social media of insider information about a publicly traded company is illegal. Using Facebook, Twitter, Pinterest or private blogs to transmit insider information to large numbers of people is a violation of law."
christian briggs

Social business and enterprise usage: The lessons | ZDNet - 0 views

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    Social business and enterprise usage: The lessons
Kevin Makice

Walmart buys mobile developer Small Society [Smart acquisitions, W+K ties ...] - 0 views

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    Walmart has purchased Small Society, a Portland-based mobile developer that's built apps for Starbucks, Amazon, Whole Foods, ZipCar, the Democratic National Committee, and others. Financial terms were not disclosed in an announcement on the retail giant's @WalmartLabs blog earlier today. Small Society's team will join an existing @WalmartLabs location in Oregon, according to the post. Launched in 2011, @WalmartLabs is designed to create technologies that propel the multi-channel brand as a social-mobile commerce player in the years to come. The company also appears to be mounting an agency-like infrastructure that could bypass vendors, keeping some digital marketing development in-house at the Bentonville, AR-based big box merchandiser.
Kevin Makice

Egypt Leaves the Internet - Renesys Blog - 0 views

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    "Confirming what a few have reported this evening: in an action unprecedented in Internet history, the Egyptian government appears to have ordered service providers to shut down all international connections to the Internet. Critical European-Asian fiber-optic routes through Egypt appear to be unaffected for now. But every Egyptian provider, every business, bank, Internet cafe, website, school, embassy, and government office that relied on the big four Egyptian ISPs for their Internet connectivity is now cut off from the rest of the world. Link Egypt, Vodafone/Raya, Telecom Egypt, Etisalat Misr, and all their customers and partners are, for the moment, off the air."
Kevin Makice

Sorry Malcolm Gladwell, But You're Making Zero Sense - 0 views

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    The New Yorker's Malcolm Gladwell is a very smart writer with a knack for smart, provocative, "contrarian" statements. One such argument that gets digerati in a tizzy is the idea that social media actually doesn't help bring down oppressive regimes, despite all the hype. That debate is back in the news with the protests in Egypt. We'll say right off the bat that we're skeptics that social media can bring down oppressive regimes. We believe Twitter makes a tangible, positive difference in the real world, but probably not quite at the level of regime change. But Gladwell wrote a blog post yesterday on social media and Egypt that just doesn't make any sense.
Kevin Makice

Anatomy of a Community Meltdown: Revisiting analysis of 2007 MacSerial Junkie rifts - 0 views

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    The MacSerial Community meltdown has some big lessons, particularly in the context of these days of "Web 2.0″ and "user-generated content". It also speaks loudly to the questions raised, debated and debated again in the wake of the events leading to Kathy Sierra's decision to stop blogging. It involves cyberbullying and power plays, and in the best human tradition, reads like a soap opera. But this meltdown is distinctive - it was over two years in the making and involved trusted volunteers. The genesis of the conflict appears to begin two years ago, when two moderators came into conflict with each other. One was ready to strip the other of their mod powers when they withdrew to their own server, voluntarily resigning mod powers. However, the underlying conflict was not resolved and was driven farther underground. The lessons learned for community creators include: Visibly manage volunteers; Stay active and visible in the community; Don't let resentments fester; and, Define community boundaries, communicate them, and enforce the rules.
Kevin Makice

Inc. 500 Social Media Use - 0 views

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    "Here is the latest in the very useful series of longitudinal studies on social media use by The Center for Marketing Research at the University of Massachusetts Dartmouth led by Nora Barnes. This one covered Social Media Usage in the Inc. 500. In contrast here is their most recent one on Blogging and Twitter by the Fortune 500. In this case, there was a nationwide telephone survey of those companies named by Inc. Magazine to the Inc. 500 list. All interviews took place in October and November of 2010 and obtained 34% participation. "
Kevin Makice

Social Validation Critical to SEO - 0 views

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    "When you create a new article, blog post, or a new page on your web site (a new URL), the search engine will crawl that URL. They might even see some links form other web sites to that new URL. But if the search engines see real people mentioning the URL and interacting with it, they consider that the URL is validated, socially. The URL is "accepted". And it's that human interaction that the search engines are looking for. If the search engines can figure out some form of social validation of a URL, then most likely it is going to be a page that they will want to show in their search results. Social validation is that human SEO factor that the search engines have been looking to include in their algorithm for a very long time."
christian briggs

Why You Should Use Co-Creation To Build A Better Product In 2011 | Forrester Blogs - 0 views

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    The formal idea of co-creation as a business practice has been around for at least 8 or 9 years now, and has been written about extensively by the late CK Prahalad, Venkat Ramaswamy and Francis Goullart. I have had conversations with the last two, and i think that the effective marriage of new media, co-creation and the rise of participatory culture are important things for organizations to pay attention to.
Kevin Makice

Why do we hate Rebecca Black? Slate's take on a viral sensation. - 0 views

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    A quick recap, for anyone who's missed the frenzy: Rebecca Black, an eighth-grader from Orange County, recorded a song and produced a video with vanity label Ark Music Factory, which specializes in tweenybopper "artists." Last week, Black's video starting ricocheting around the Web, to the delight and horror of millions of viewers. No one, it seems, can believe that anything this terrible could possibly exist
Kevin Makice

Twittamentary: a documentary on how we use Twitter - 0 views

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    Twittamentary explores how lives meet and affect one another on the fast growing micro-blogging phenomena that is Twitter. Twitter users have contributed stories on a single theme: How Twitter has affected your life and the lives of those around you. What's your Twitter story? The documentary is directed by Singaporean filmmaker and Tweeter, Tan Siok Siok
Kevin Makice

Focus on writing, not menus: "Distraction-free" blogging coming to WordPress 3.2 - 0 views

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    One of the goals for WordPress version 3.2 is "Distraction Free Writing", or an upgrade to the current "Fullscreen mode" that can be toggled within the Visual Editor. The upgrade is still very much in development, but there's enough in place that we thought a quick peek wouldn't hurt.
christian briggs

John Maeda Speaks On RISD's Backlash Against His Cyber-Style Leadership (via @FastCompany) - 0 views

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    Maeda acknowledges that he now understands that social media can only take you so far in redesigning leadership. All those great hopes for leading by blogging, tweeting, and emailing proved inadequate to the gritty business of persuading an actual living, breathing constituency to follow his direction.
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