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Kevin Makice

20 legal cases solved by using Facebook - 0 views

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    Criminal Justice Degrees Guide created an infographic with twenty case studies about how Facebook data was used to conclude a legal case.
Kevin Makice

Enterprise Rent-A-Car Case Study | Motivating people in the workplace - Motivation in a... - 0 views

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    Recognition, one of Herzberg's motivators, is important for employees to feel they are valued. To address this, Enterprise has introduced a system called 'The Vote'. This aims to support and encourage the development of exceptional customer service. It works on the basis of co-workers providing assessment on themselves and each other. All employees in rental branches rank everyone in their team, including themselves, in terms of their customer service efforts. They provide a constructive explanation of the rankings given. These are then fed back to all employees. Read more: http://www.thetimes100.co.uk/case-study--motivation-in-action--96-384-4.php#ixzz1AEO1R3Dw
christian briggs

15 Examples of IBM Modeling "Social Business" - 0 views

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    IBM has a vested interest in all organizations using digital technologies to "become social," but they are also an interesting case study in using these technologies (and practices) themselves. 
Kevin Makice

Inc. 500 Social Media Use - 0 views

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    "Here is the latest in the very useful series of longitudinal studies on social media use by The Center for Marketing Research at the University of Massachusetts Dartmouth led by Nora Barnes. This one covered Social Media Usage in the Inc. 500. In contrast here is their most recent one on Blogging and Twitter by the Fortune 500. In this case, there was a nationwide telephone survey of those companies named by Inc. Magazine to the Inc. 500 list. All interviews took place in October and November of 2010 and obtained 34% participation. "
Kevin Makice

The limits of online influence: A case study by BrandSavant - 0 views

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    On Friday, I instigated a call to help a friend of mine in New Zealand. What I asked for was not money, and not much time, really; rather, I asked for people to record a short message (20 seconds max) in support of the people in Christchurch who have suffered so much from the earthquakes that have plagued their wonderful city. How this story is supposed to end is this: hundreds of thousands of people heard my plea for help, and overwhelmed my server with messages of hope. The number of messages and the outpouring of passion and love for this cause brought the Interwebs to its knees. The people of New Zealand clung to those messages of hope - and another social media legend was born. This did not happen.
Kevin Makice

25 social media case studies, by iMedia 25 - 0 views

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    The iMedia 25: Brands Redefining Social Media list recognizes the brands that have done the best job of engaging consumers through the myriad social media platforms. But beyond mere engagement, these brands have used big ideas, bold action, and smart thinking to leverage passionate online audiences in a channel that is still quite new. Collectively, these are the brands that move, shape, lead -- and listen to -- the conversations that define social media.
Kevin Makice

WET Design and the improv approach to listening - 0 views

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    Great case study of an intentionally-constructed company culture, including a course on improvisation, to promote better listening.
christian briggs

Data from social networks are making social science more scientific. (via @TheEconomist) - 0 views

  • Alessandro Vespignani, one of Dr Song’s colleagues at Northeastern, discussed what might be done with such knowledge. Dr Vespignani, another moonlighting physicist, studies epidemiology. He and his team have created a program called GLEAM (Global Epidemic and Mobility Model) that divides the world into hundreds of thousands of squares. It models travel patterns between these squares (busy roads, flight paths and so on) using equations based on data as various as international air links and school holidays. The result is impressive. In 2009, for example, there was an outbreak of a strain of influenza called H1N1. GLEAM mimicked what actually happened with great fidelity. In most countries it calculated to within a week when the number of new infections peaked. In no case was the calculation out by more than a fortnight
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    Data from social networks are making social science more scientific (via @TheEconomist)
Kevin Makice

Best Buy manager thinks employee tweets can't be trusted - 0 views

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    Best Buy hasn't been doing so hot lately, and here's another example that shows why. The retailer has a Twitter account @Twelpforce that uses 3,000+ employees to help run it. So far it has worked without a major disaster, despite the exposure it has with so many employees working on it. But at least one Best Buy manager disagrees, and thinks it's basically a load of crap, reports Chris Morran at the Consumerist.
Kevin Makice

How JetBlue's Twitter Saved the Day - 0 views

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    "On Twitter, a JetBlue rep asked me to Direct Message (DM) them my confirmation number. Once I did, 18 short minutes later they had not only replied via DM that the flight had been re-booked to my new specifications, the confirmation email had already hit my email inbox. In less than 140 characters - easiest flight rebooking ever!"
Kevin Makice

Twittamentary: a documentary on how we use Twitter - 0 views

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    Twittamentary explores how lives meet and affect one another on the fast growing micro-blogging phenomena that is Twitter. Twitter users have contributed stories on a single theme: How Twitter has affected your life and the lives of those around you. What's your Twitter story? The documentary is directed by Singaporean filmmaker and Tweeter, Tan Siok Siok
Kevin Makice

Microsoft apologizes for Amy Winehouse tweet - 0 views

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    One could feel a tiny bit bad for the person at Microsoft's British PR team who tweeted "Remember Amy Winehouse by downloading the ground-breaking Back to Black over at Zune." He or she must be having a terrible day. On one hand, it may have seemed like a sensible marketing move: The person was probably correct in thinking that people might want to remember the singer, who was found dead in London on Saturday, by listening to her music. On the other hand, it reads as an insensitive way for Microsoft to cash in on the tragedy surrounding the 27-year-old performer.
Kevin Makice

The power of a single tweet: the bin Laden case study - 0 views

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    A full hour before the formal announcement of Bin-Laden's death, Keith Urbahn posted his speculation on the emergency presidential address. Little did he know that this Tweet would trigger an avalanche of reactions, Retweets and conversations that would beat mainstream media as well as the White House announcement. Keith Urbahn wasn't the first to speculate Bin Laden's death, but he was the one who gained the most trust from the network. Why did this happen?
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