SociaLens

The arrival of Generation C will have an impact comparable to that of the Industrial Revolution, but it will take place much more quickly. For managers, it is no longer sufficient to plan for the next few quarters, or even the next few years. Companies that aren't willing to determine their strategies for the longer term - 10 to 15 years out - are putting their business models and value chains at risk. Executives must begin now to develop an agenda that includes an analysis of the capabilities and workforces they will need in the next decade and beyond. A critical step will be to make sure that the organization as a whole understands the coming changes, and that there are already people within the organization who are living these changes now, who don't perceive them as a threat, and who can help integrate them into the organization's business plan.

The king of Web corporations has been Google with its dominance of search. Recently, Facebook has become the second-most popular website. How do the purposes of each of these successful sites differ, and where do they compete?

Imagine what your [organization] could accomplish if every employee was an entrepreneur. Not only would there be a steady flow of new ideas, but every person would treat the business as if it were her own.

Organizations that are willing to overturn their communication norms can, with today's digital tools, access these benefits. Those that don't embrace Enterprise 2.0, meanwhile, will stay closer to their historical levels of knowing what they know. Which type would you prefer to work for? To invest in?

The best managers know how to frame work as a problem that is a lot of work to complete and a small amount of work to check. Mediocre managers spend too much time checking and revising their employees' work, and begin to approach the cost of just doing it themselves. (The worst managers hire incompetent people.) Wolfram Alpha made me this cute Venn diagram of the sweet spot: Competent (C) and not Micromanaged (M). Teams led by good managers reside in the shaded area of the diagram.

The last 10 years have been called the era of Web 2.0, a term used to describe a new type of online experience, wherein a user could be both author and audience. That decade, said SCVNGR CEO Seth Priebatsch today in his opening keynote at the SXSW conference, was the decade of social.  That decade, however, has been won, said Priebatsch. Facebook has come away as the clear leader and now, a new decade is upon us - the decade of games. These are not children's games, however. These are games that could change the world.

I've been capturing the Twitter Public Timeline since late 2009.  I have now nearly 6 million records, each one containing the message, of course, but also the name of the user and their "Followers" and "Following" count at that point in time.  I started doing scatter plots of this data and was amazed at the detailed structure evident in the data, that illustrate some interesting ways in which Twitter is being used.  No single graph can show it all, so I'm giving you a series of charts, each one showing an area of the Following/Followers phase space 10ox larger.

Feedback from friends posted publicly on people's profiles also tend to be overwhelmingly positive, which can further boost self-esteem, said Hancock, who co-authored a paper published Feb. 24 in the journal Cyberpsychology, Behavior and Social Networking."Unlike a mirror, which reminds us of who we really are and may have a negative effect on self-esteem if that image does not match with our ideal, Facebook can show a positive version of ourselves," Hancock said. "We're not saying that it's a deceptive version of self, but it's a positive one."It may be one of the reasons why Facebook has 500 million users, who spend more than 700 billion minutes per month communicating with their friends via photos, links and status updates."For many people, there's an automatic assumption that the Internet is bad. This is one of the first studies to show that there's a psychological benefit of Facebook," Hancock said.

When a large brand like Pepsi or Old Spice decides to use video, there are a lot of factors they have to consider: What message is their video expressing? How will it affect their customers? When should they release it for maximum impact? Small businesses have to contend with all those same issues, but with smaller staffs and less money. Despite the challenges, there is value in video for small businesses, even if you're a video greenhorn. We found four businesses that have had real world success thanks to video

The first-of-its-kind longitudinal study by civic learning scholars of high school students' Internet use and civic engagement found that: For many youth, their interest in the Internet translates into engagement with civic and political issues. Contrary to popular belief, it is rare for individuals on the Internet to only be exposed to political perspectives with which they agree, but many youth are not exposed to political perspectives at all. Teaching new media literacies such as credibility assessment is essential for 21stcentury citizenship.

Bing has just apologized on Twitter for a tweet earlier today that many viewed as a way to gain exposure in the name of raising money for victim's of Friday's earthquake in Japan.

IN early 2009, statisticians inside the Googleplex here embarked on a plan code-named Project Oxygen. Their mission was to devise something far more important to the future of Google Inc. than its next search algorithm or app. They wanted to build better bosses.

I have always believed that collaboration is most meaningful when you are really creating something together and when you are sharing your thoughts before they are finished products. If I am only willing to show you something that is a polished document, you might edit or change it a little, but you are not really doing it with me. People have to trust each other to do that. It is risky to show people your unfinished thoughts. Technologies for a long time could let you do that; people did not always do that. Social software, to the extent that it is helping people build trust and be comfortable with more casual, lightweight communications, could make it possible for more of our attempts at collaboration to be real collaboration.

Brad Feld, a venture capitalist, recently had a very uncomfortable experience with social media. The final quote from his account of the experience highlights the need to experience media to understand it: "I guess it's a good thing that this just happened and caused me to think harder about the implications. One of the reasons I immerse myself in this stuff is to understand the products and services, but also to understand the impact on humans and our society. While it's easy to think intellectually about privacy, it's a whole different deal when you have to process the ideas in the context of real issues that you encounter."

On Friday, I instigated a call to help a friend of mine in New Zealand. What I asked for was not money, and not much time, really; rather, I asked for people to record a short message (20 seconds max) in support of the people in Christchurch who have suffered so much from the earthquakes that have plagued their wonderful city. How this story is supposed to end is this: hundreds of thousands of people heard my plea for help, and overwhelmed my server with messages of hope. The number of messages and the outpouring of passion and love for this cause brought the Interwebs to its knees. The people of New Zealand clung to those messages of hope - and another social media legend was born. This did not happen.

With today's launch of the Google for Nonprofits program, which provides exclusive product offerings and enhanced online resources, we'll be able to help U.S.-based nonprofits reach more donors, improve operations and raise awareness for their cause.

Social media use leads to higher satisfaction among owners of smartphones and traditional mobile phones, according to a new report from J.D. Power and Associates. Smartphone owners who use their device to access social media sites such as Twitter, Facebook and LinkedIn, have satisfaction averages of 783 on a 1,000-point scale, nearly 22 points higher than smartphone who rarely access social media sites on their device. Currently, more than half of smartphone owners users their device to access social media sites via the mobile Web or mobile applications. While rates of mobile social media site usage are not nearly as high among owners of traditional mobile phones (9%, on average), satisfaction among traditional handset owners who use their device for social media is notably higher than that of traditional handset owners who don't access social media (754 vs. 696).

A quick recap, for anyone who's missed the frenzy: Rebecca Black, an eighth-grader from Orange County, recorded a song and produced a video with vanity label Ark Music Factory, which specializes in tweenybopper "artists." Last week, Black's video starting ricocheting around the Web, to the delight and horror of millions of viewers. No one, it seems, can believe that anything this terrible could possibly exist

Although enterprise video adoption is slow, several platforms are competing to bring the simple video sharing experience of services like YouTube to business users. Here's a look at five of them. Each of these solutions give uses the ability to upload video, encode it, view and share it online and track analytics.

Although it's difficult to predict what the future Internet will look like, it's probably safe to say that certain trends we've seen during the past decade will continue. This means that the Internet will become further integrated into our daily lives, becoming more ubiquitous, available, autonomous, and mobile. The engineers who are guiding the Internet in this direction are doing so by developing mobile agents, which are pieces of software that can autonomously migrate from one computer to another and interact with each other.