Forget Media Planning, Embrace Content Planning - 0 views
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Newer and newer media platforms are emerging and marketers are increasingly losing control over these platforms as most of them are now being controlled by consumers themselves. One thing which has not changed is 'consumers' need for good content' irrespective of platforms. And that is the primary reason for this huge fragmentation that we are all experiencing. Consumers are finding relevant content elsewhere and they are not sticking anymore to traditional ways of consuming content.
FRENCH CUISSE. - 0 views
How the best labs manage talent - McKinsey Quarterly - Organization - Talent - 0 views
Research Firm Ranks Sites That Best Meet Student Expectations - ERE.net - 0 views
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Conducted by Swedish research firm Potentialpark Communications, the firm surveyed almost 4,800 U.S. students and grads from a variety of business schools and universities. They were asked what they most wanted from career sites and the application process. From the features and component lists developed from the survey, Potentialpark analyzed 755 sites worldwide, including 102 in the U.S.
Matthew Lyons - 0 views
The Rules of Social Media Engagement Brian Solis - 0 views
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A study published in 2010 surfaced a startling statistic, "75 percent of employers say their business has no formal policy instructing employees on the appropriate use of social networking sites on the job." The report, "Employer Perspectives on Social Networking," compiled data from 34,000 businesses in 35 countries.
App Store - Hyatt Job Search Universal - 0 views
Nielsen: Social Media Report - 0 views
Q&A with Facebook's Recruiting Lead Richard Cho: Social Media for Demand Generation ver... - 0 views
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Facebook.com's recruiting lead, Richard Cho, lead a break-out session about using social media tools for demand generation (DemandGen) versus for demand fulfillment (DemandFul). His session was intriguing and sparked quite a bit of interest in the audience. I caught up with Richard this week to drill down a little deeper into the subject.
HR Magazine - Line managers fail to act on employee engagement surveys, according to gl... - 0 views
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