Skip to main content

Home/ Redshift Strategy/ Group items tagged socialgaming

Rss Feed Group items tagged

Alex Street

Sony To Launch Social Games In Home - 0 views

  • Sony To Launch Social Games In Home
  • social initiative is part of Sony's plan to leverage Home as a social platform for PS3 owners. 
  • These will not be the first social or freemium games launched in Home
  • ...1 more annotation...
  • 100 games embedded into the world including Sodium, a game that supports microtransactions
Alex Street

EA pins future on digital subscriptions, microtransactions, News from GamePro - 0 views

  • extend the life of "packaged goods" l
  • Madden NFL 10, you can manage your teams on your iPhone with a companion App.
  • category [where EA competes with Nike and Adidas.]" Mo
  • ...1 more annotation...
  • EA might not be able to implement a subscription- or microtransaction-based service the way it plans to with the Madden franchise on Xbox 360 and PlayStation 3.
David Astle

App Annie - Your App Nanny | App Tracking & Analytics Made Easy - 0 views

  • p-to-date details and historical rankings data on all apps.
Alex Street

Why Playfish Sold Itself to EA - Digits - WSJ - 0 views

  • $300 million acquisition
  • apid maturing over the next 12 to 24 months
  • 15-20X EBIT multiple that EA
  •  
    $300 million acquisition
Alex Street

Six reasons why $250 million for Playfish is a steal - Games Brief - 0 views

  • O of EA, has recently argued that social gaming is as over-hyped as mobile was a few years ago (shortly before EA acquired Jamdat Mobile for $680 million in 2005, I
  • Valuing businesses based on multiples of unique users is dangerous
  • ook for evidence that the target market is big and growi
  • ...2 more annotations...
  • 50 million monthly unique users.
  • Nicholas Lovell
Alex Street

Zynga $5 Billion Valuation: BUY - Early Leader in Social Gaming is Printing Money - Sec... - 0 views

  • Social gaming applications currently have over one billion “monthly active users
  • Social gaming is rapidly taking share from other online gaming segments a
David Astle

Social Games: What is the core team needed to develop a social game? - Quora - 0 views

  • You're aiming for 0.5M MAU, lets assume a good ARPU of $0.40 given monthly revenues of $200,000.
  • f your game has a good viral ratio of 0.5, that is, each person invites 0.5 other people, then we can model the equation as 1 / (1 - 0.5) = 2. So for every person we buy, we get 2 kicked out (2 for the price of 1). So, to hit 0.5M MAUs we need to buy approx. 0.5M / 2 = 250,000 users. 
  • Our cost to acquire a customer (CAC) is probably going to be around $0.50, so the cost to acquire those 250,000 users is $125,000. 
  • ...1 more annotation...
  • Taking into account the cost of hosting, and the cost of processing the payments then we can safely round up the monthly "cost of sales" to $140,000 on monthly revenue of $200,000.
1 - 20 of 35 Next ›
Showing 20 items per page