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Alex Street

The UK gets a branded entertainment turf war | brand-e - 0 views

brand-e.biz/tertainment-turf-war_2737.html

agencies brandedentertainment

shared by Alex Street on 23 Jun 11 - No Cached
  • Free media coverage and PR is the value of branded entertainment.
David Astle

VOD Professional | UKTV Launches First Non-linear Brand UKTV Play - 1 views

www.vodprofessional.com/...rst-non-linear-brand-uktv-play

UKTV Broadcasters VoD OTT UK

shared by David Astle on 24 Jul 14 - No Cached
  • David Astle on 24 Jul 14
     
    "UKTV Launches First Non-linear Brand UKTV Play"
Alex Street

List of MVNO(Mobile Virtual Network Operators) worldwide - 0 views

www.mobileisgood.com/mvno.php

MVNO listofmvnos global

shared by Alex Street on 21 Sep 10 - Cached
  • Alex Street on 21 Sep 10
     
    nited Kingdom(UK) BT Mobile Home GSM  T-Mobile    United Kingdom(UK) Dot-Mobile GSM  Vodafone  Student-focused ESP offering low prices and SMS and minute bundles, or "units".   United Kingdom(UK) Easy Mobile GSM  T-Mobile  ESP launched in March 2005   United Kingdom(UK) ExtremeMob GSM  Vodafone  A combination of stylish handsets, value for money tariffs and a 24/7 customer call centre will make ExtremeMob stand out in the mobile sector.   United Kingdom(UK) Fresh GSM  T-Mobile  Pre-paid MVNO venture of Carphone Warehouse and Value Telecom.  United Kingdom(UK) Intercity Mobile Communications GSM      United Kingdom(UK) Mobile World GSM  T-Mobile  Pre-paid MVNO venture of Carphone Warehouse launched in April 2005.   United Kingdom(UK) Kingston Communications GSM  O2  MVNO launched in 2000  United Kingdom(UK) One.Tel GSM  Vodafone    United Kingdom(UK) Project Telecom GSM  Vodafone  Business service provider, acquired by Vodafone in 2003  United Kingdom(UK) Rok Telecom GSM  T-Mobile    United Kingdom(UK) Sainsburys Telecom GSM  O2  Service provider, partnership with Carphone Warehouse and O2   United Kingdom(UK) Singlepoint Limited GSM  Vodafone  Service provider launched in 1997, acquired by Vodafone in 2003   United Kingdom(UK) Tesco Mobile GSM  O2  MVNO launched in September 2003   United Kingdom(UK) Toucan Mobile GSM  T-Mobile  Postpaid MVNO for Toucan, telecoms company IDT Europe's consumer telephony brand - launching later in 2005   United Kingdom(UK) Virgin Mobile GSM  T-Mobile  Famous MVNO, launched November 1999 and recently announced over 5 million customers.  United Kingdom(UK) Yes Telecom GSM  Vodafone   
Alex Street

Music Ally | Blog Archive » The 40 best branded iPhone music apps of 2009 - 0 views

musically.com/...nded-iphone-music-apps-of-2009

musicimmersion apps musicapps

shared by Alex Street on 22 Feb 11 - No Cached
Nick Verkroost

Zynga - The eMarketer Blog - 0 views

www.emarketer.com/...zynga

Zynga social gaming safariquest apps wren socialgaming

shared by Nick Verkroost on 10 May 11 - No Cached
  • January 18, 2011
  • US social gamers to grow to 68.7 million in 2012
  • 53 million in 2010
  • ...6 more annotations...
  • 29.5% growth over two years
  • Branded virtual goods
  • In-game billboards
  • Sponsorship banners
  • Branded games
  • According to Next Up Research, nearly 80% of Zynga’s revenues come from virtual goods
Alex Street

4 Start-ups in the Branded-Entertainment Business | Inc.com - 0 views

www.inc.com/...industry-branded-entertainment

brandedentertainment agencies

shared by Alex Street on 23 Jun 11 - No Cached
  • Alex Street on 23 Jun 11
     
    COURTESY BIG SPACESHIP
Alex Street

Cinch Makes It Super Simple To Share Audio To Twitter, Facebook, And The Web - 0 views

techcrunch.com/...o-twitter-facebook-and-the-web

audioboo cinch

shared by Alex Street on 04 Jul 11 - No Cached
  • inch, a new service from BlogTalkRadio
  • browse and listen to other people Cinches, o
  • white branding the entire platform (
  • ...1 more annotation...
  • publishers and brands can create their own communities built around Cinc
Alex Street

Remodelling the agency relationship for the 3.0 age | In-Depth Analysis | Marketing Week - 0 views

www.marketingweek.co.uk/...3016609.article

brandedentertainment agencies

shared by Alex Street on 23 Jun 11 - No Cached
  • always on’, 24/7 digital world demands a fresh appr
  • gencies to be “always on
  • “Agencies have to understand that brands are ‘always
  • ...16 more annotations...
  • digital age has also encouraged marketers to gravitate towards full-service agencies
  • We are moving to a world of full-service again because increasingly the agencies that make the difference are the ones with quality planners that are truly media neutra
  • boutiques have to own a space of pure creativity
  • lients set agencies specific targets based around their business objectives
  • There does seem to be a bias within ad agencies towards either a need to make great TV films or to offer you a creative digital response to a brief even if you have not asked for it
  • Remuneration models, agency structure and how they integrate with other agencies is in a state of flux and agencie
  • cost and scale might rule a marketer’s head
  • Dubit and Kids
  • arger traditional agencies tend to concentrate on “high profile, shock-tactic campaigns for big charities just to get noticed
  • Guided Collective’s model
  • eid has developed an alternative “collaborative mode
  • 200 independent consultants who are
  • The Next Door agenc
  • ingle-agency P&L
  • WPP’s Ogilvy Mather’s Ogilvy Noor division, which specialises in Islamic branding and marketing
  • 80% of those surveyed feel that digital agencies are too fragmented and specialised an
Alex Street

Mainstream media drive Twitter trending topics - Blogs & Content - BizReport - 0 views

www.bizreport.com/...s-twitter-trending-topics.html

twitter audioboo research

shared by Alex Street on 05 Jul 11 - No Cached
  • mainstream media brand authors from the likes of CNN and the New York Times start conversations and drive a disproportionately high number of Twitter trending topic
  • HP's Social Computing Research Group
  • 72%) of those accounts belonged, not to prolific tweeters or those will mass followings, but to mainstream media brands such as CNN Breaking News (@cnnbrk) and New York Times (@nytimes)
  • ...1 more annotation...
  • 31% of tweets of trending topics are retweets
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