synchronise content around a programme so that what appears on the tablet or smartphone
never.no interactivity suite is directly coupled with the broadcast playout systems and ‘listens’ to events in the live broadcast and fires off triggers to a Content Delivery Network to determine what functionality the second screen will show at any time
ompanion devices, because they are IP-based and are personal by nature, introduce the interactivity and addressability that broadcasters cannot get via the television alone.
hese could also be synchronised in real-time so that the third-party can sell advertising inventory that coincides with the advertising breaks during the show or live event.
reater engagement, greater understanding of the audience and increased advertising potential
IBC: Impact of second screen apps proven with TV 2 Tour de France
Never.no provided the Synchronized Companion App Framework, which is part of the company’s Interactivity Suite (IS), a framework for connecting fragmented media technologies like TV, mobile and socia
Some analysts question whether VoD can be as profitable as broadcast TV. The dual costs of piping internet video into the home and licensing content from producers - both paid out on a per-view basis - "may call into question the level of profits that can be made in the long term" from VoD, says David Cockram of Oliver & Ohlbaum, a media consultancy. "More people are taking more of the pie."
Broadcasters already have to pay companies providing "content delivery networks" to ensure their on-demand programming reaches viewers in good quality and without loading-time delays mid-video. Every time a programme is viewed online through their VoD services, the BBC, ITV, Channel 4 and other broadcasters pay a CDN provider such as Akamai, Level 3 or, soon, BT.
Today, one half-hour programme costs between 2p and 5p to stream through a CDN every time it is viewed. That may not sound much, but with the BBC iPlayer serving up almost 60m TV shows in November, a broadcaster's CDN costs could already exceed £1m a month.
band isn't very valuable for anything else, as there's no international harmonisation
no economies of scale.
working out how much it would cost to broadcast a national TV multiplex
Ofcom wants to auction it off,
regulator can't do that until the upper part of the Digital Dividend is mapped out (if not auctioned off) and the potential value of the 600MHz band is well understood
provide indicative pricing in case anyone fancies launching some TV channels at 600MH
Spanish court said it was the responsibility of the copyright owner to identify and tell Google when material that infringes intellectual property is on YouTube
In June this year Google won a similar case against US media conglomerate Viacom,
Google could not be held liable for having a "general awareness" that copyrighted videos might be posted to the site.
40,000 The difference in the number of broadcast hours that Sky Sports screens now as opposed to when it started. In 1991, it broadcast 4,200 hours of sport – now it is more than 10 times that amount including 14,000 hours of HD coverage