Skip to main content

Home/ Redshift Strategy/ Group items tagged audience

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
Nick Verkroost

2007 ITV F1 TV audience figures | - 0 views

www.f1fanatic.co.uk/...007-itv-f1-tv-audience-figures

ITV audience figures F1 formula one grand prix viewing ratings 2007

shared by Nick Verkroost on 19 Jul 11 - No Cached
  • Nick Verkroost on 19 Jul 11
     
    27 May 2007 Monaco Grand Prix 3,700,000
Alex Street

Monterosa to get TV firms making their own second-screen content | Technology | guardia... - 0 views

www.guardian.co.uk/...terosa-zeebox-second-screen-tv

companionscreens secondscreen usagedata

shared by Alex Street on 10 Jun 12 - No Cached
  • ttracted 1.3m players over the show's
  • create synchronised quizzes, audience polling and other interactive features
  • puts control back in the hands of the creative producers
  • ...6 more annotations...
  • tools will be invitation-only for now, and are aimed at broadcasters, producers and brands.
  • Monterosa developed the tools based on the second-screen projects it has worked on with broadcasters
  • mission is to give them the mechanics to do it themselves."
  • Monterosa's self-service platform
  • useful for smaller digital channels with audiences around the 100,000 mark as for the largest broadcasters.
  • broadcasters don't want to actively promote a third-party service that will capture audience data and monetise it,
Alex Street

BFI builds audience database | Data Strategy | Marketing Week - 0 views

www.marketingweek.co.uk/...3011848.article

bfi audience SCV

shared by Alex Street on 01 Nov 11 - No Cached
  • y consolidating our data, we will be able to increase o
  • British Film Institute
Alex Street

Younger audiences play more freemium games, but 25-34 year-olds pay for them | TUAW - T... - 0 views

www.tuaw.com/...mium-games-but-25-34-year-olds

freemium pay propensitytopay

shared by Alex Street on 24 Nov 11 - No Cached
  • used consumer spending data
  • r freemium games are primarily in the 25-34 age group
  • freemium title only really pulls in-app purchases from a small percentage
  • ...1 more annotation...
  • most successful in-app purchase items are for convenience and time-saving
Alex Street

BBC - BBC Internet Blog: Introducing the all new BBC iPlayer (This time it's personal) - 0 views

www.bbc.co.uk/...ducing_the_all_new_bbc_ip.html

iplayer bbc iplayer3.0 web-TV webimmersion usage usagedata anthonyrose

shared by Alex Street on 18 Nov 10 - Cached
  • simpler to use, personalised and social.
  • iPlayer V2,
  • main problems we had to solve were largely technical things like:
  • ...64 more annotations...
  • Twitterverse is becoming the tastemaker.
  • available i
  • ideo quality
  • reliability of video delivery
  • dealing with massive peak loads
  • iPlayer V2 hosting platform was also designed to scale across multiple platforms
  • Actual Availability,
  • scaling to 1.5 million users,
  • 15 million page views delivering over 1.1 billion(!) minutes of video each month
  • Two years ago when we launched iPlayer our goals and challenges were largely technical - scalability, reliability, video encoding
  • next set of challenges was not so much technical as social
  • "As people begin moving from television to the web, what happens to the role of the linear TV scheduler as the tastemaker
  • platform capable
  • the scheduler is the leading tastemaker.
  • iPlayer does a fine job of satisfying the time-shifted desires
  • BBC schedulers create the desire to watch a programme; iPlayer lets you see it at a time that's convenient to you
  • what if you no longer watched linear TV? Who becomes the tastemaker then?
  • largely theoretical problem
  • iPlayer home page that feels almost more like an application than a traditional web site
  • in the world of YouTube where there is no master scheduler who can shape demand.
  • clear evidence that linear TV created the demand while iPlayer satisfied it.
  • wanted it to become a driver of demand, s
  • The question then is, in a world which cannot be driven by schedulers
  • if schedulers are going to be augmented by your friends as drivers of consumption in the future, the challenge for the team was to integrate friends and social into the iPlayer
  • delights both early adopters and the mainstream audience.
  • folded your personal experience into the fabric of the main site
  • o integrate with Facebook and other social networks
  • make the recommendations and social graph visible within iPlayer,
  • addition of course to any external activity.
  • solution we came up with was to create a BBC login - known as BBC iD
  • can then connect with Facebook, Twitter
  • expandable Favourites zone
  • designed Favourites to be like your mail Inbox, showing the total number of items, how many are newly arrived,
  • rely on Favourites to give me a constant stream of things to watch
  • ll your favourites and other settings can roam across all the devices on which you use iPlayer.
  • So now if I'm bored sitting in a train on the way home, I can look for new programmes to watch, add them to my Favourites,
  • Personalised iPlayer home page
  • default view that everyone sees to something that's, well, just for you.
  • iPlayer traffic is doubling each year, it still only accounts for 2-3% of linear TV viewing.
  • Featured and Most Popular
  • For You and Friends:
  • iPlayer homepage into the tastemaker of your choice
  • connect iPlayer to your Facebook and/or Twitter social graph
  • Player home page to meet the needs of a mainstream audience looking for editorialised
  • My Categories
  • he iPlayer server will keep a lookout for any new content in your selected categories
  • big increase in live TV viewing in iPlayer - and with the upcoming World Cup being a huge driver of live online viewing
  • new Live Viewing page
  • fuel for the Friends drawer on the iPlayer home page
  • something that for some will be the killer feature of the new site
  • sync your iPlayer with theirs
  • Shout button - a
  • shouts only go to your Messenger friends who are in iPlayer right now
  • Watch with Friends is being added to the site in the next few weeks - stay tuned!
  • adaptive bitrate system
  • ch automatically adjusts
  • Adobe's upcoming Flash 10.1 release with H.264 hardware acceleratio
  • New iPlayer Desktop
  • Series Downloads and live radio & TV.
  • favourite programmes already downloaded to your computer ready to view when you're offline
  • Player Desktop will now automatically download every future episode for you
  • new feature in iPlayer Desktop for live TV
  • BBC's 17 network and national radio stations..
  • I am moving on to become CTO of Project Canvas, and this is the last major piece of work
Alex Street

A VC: Check In Apps vs Audience Measurement Panels - 0 views

www.avc.com/...dience-measurement-panels.html

getglue socialtv socialmedia

shared by Alex Street on 28 Jun 11 - No Cached
  • er a million users and had over 4 million entertainment checkins in A
  • ets checkins to TV shows and music listening
Alex Street

Inside Facebook · Who's Playing Social Games Outside the US? App Demographics... - 0 views

www.insidefacebook.com/...s-second-largest-market-the-uk

facebook demographics appdata bfi

shared by Alex Street on 03 Nov 11 - No Cached
  • Alex Street on 03 Nov 11
     
    n the UK, women make up, on average, 57.9% of social gamers, and men make up 41.0%. For reference, women make up 60.8% of the US social game audience and men make up 38.2%.
Alex Street

Connected TV sport app from BBC | Advanced Television - 0 views

advanced-television.com/...onnected-tv-sport-app-from-bbc

internetconnectedtvs bbcsport tvapps

shared by Alex Street on 13 Apr 12 - No Cached
  • seamlessly integrating linear TV with online and on-demand
  • focusing on Formula 1,
  • Euro 2012, Wimbledon and London 2012 Olympic Games
  • ...3 more annotations...
  • BBC News and Sport apps both launch immediately on Virgin Media’s TiVo
  • t step in the BBC’s strategy to bring its content to audiences across four screens:
  • 36 million connected TVs installed in
Alex Street

YouTube's top channels rival cable audiences - 1 views

ipcarrier.blogspot.co.uk/...-top-channels-rival-cable.html

youtube

shared by Alex Street on 19 Jun 12 - No Cached
  • top five channels on YouTube get the same number of average daily viewers as the top five U.S. cable channels
  • 180 million U.S. Internet users watched online video content i
  • average of 18 hours per viewer
  • ...3 more annotations...
  • Separately, comScore says 180 million U.S. I
  • top five channels on YouTube get the same number of average daily viewers as the top five U.S. cable channels
  • top five channels on YouTube get the same number of average daily viewers as the top five U.S. cable channels,
Alex Street

MediaTel: Newsline: MGEITF 2010: Canvas bows down to Google TV - 0 views

mediatel.co.uk/...-canvas-bows-down-to-google-tv

canvas mediatel google googletv VOD internetconnectedtvs

shared by Alex Street on 05 Sep 10 - Cached
  • product is primarily a navigation device.
  • esearch consistently shows that audiences don't actually want this kind of clutter on their TV screen.
  • people are actually resistant to convergence on this scale
  • ...7 more annotations...
  • Google's main aim for this initially is to create more search revenue
  • no monetisation of programme searching
  • ternet browser;
  • er different formats for viewers and different ways to monetise content.
  • emand is still less than 8% of total TV viewing
  • 'RIP Scheduled TV?'
  • o from Google's Jill Szuchmacher,
Alex Street

BBC iPlayer | Features | New Media Age - 0 views

www.nma.co.uk/...38895.article

iplayer 4OD demandfive onlinevideo usage usagedata

shared by Alex Street on 11 Nov 10 - No Cached
  • 10% to the overall audience for popular shows like Torchwood.
  • 2% of views from iPlayer,
  • 17% for CBBC show MI High.
  • ...2 more annotations...
  • £131m over five years - for iPlayer development.
  • BBC has 1.3m hours of archived content
Alex Street

BlackArrow - BlackArrow and Fox Cable Networks Partner on Dynamic Advertising Trial for... - 0 views

www.blackarrow.tv/...fox-dynamic-vod

blackarrow fox foxcable addressableadvertising targetting

shared by Alex Street on 23 Nov 10 - No Cached
  • Fox Cable Networks
  • Fox Cable Networks trial is using the sophisticated capabilities within the BlackArrow Sales Suite.
  • everage content information and anonymous subscriber data for audience addressability;
  • Alex Street on 23 Nov 10
     
    Clients of Blackarrow
David Astle

HOW TO: Advertise Inside Social Games on Facebook - 0 views

mashable.com/...social-game-advertising

Facebook Advertising

shared by David Astle on 09 Feb 11 - No Cached
  • Facebook is now the largest display advertising site on the Internet
  • online games have surpassed personal e-mail to become the second most popular activity on the web, accounting for 10% of time spent online.
  • Games also represent a huge audience for advertisers, as more than 56 million Americans play social games on a regular basis.
  • ...7 more annotations...
  • Game publishers have begun to tie virtual goods or currency to “real world” purchases from advertising partners (spend $50 at the Gap, get 20 Facebook Credits, for example).
  • Advertisers can also use in-game ads to get in front of consumers before there is purchase intent.
  • Retail goods:
  • Subscription services:
  • Local advertisers:
  • Survey research:
  • Branded video views:
Alex Street

ITV plc Interims Results & Transformation Plan - 0 views

webcache.googleusercontent.com/search

itv quartelyreport

shared by Alex Street on 11 Feb 11 - No Cached
  • ITV has not faced up to the challenges presented by the rise of internet-based platforms
  • continuing growth of pay TV and subscription services and the globalisation of content.
  • Re-shaping the economics of ITV
  • ...15 more annotations...
  • half of ITV’s revenue base will be derived from non-television advertising sources
  • Transformation Plan
  • ITV2 HD, ITV3 HD and ITV4 HD pay channels
  • ITV1 +1
  • Drive new revenue streams
  • international content business
  • Maximise audience and revenue share
  • new lean, creatively dynami
  • investment fund of £75 million, excluding the ITV1 NPB, has been allocated for operating investments online, in content and in our digital channels
  • ITV1’s share of commercial impacts was down 4%
  • 2009: down 7%)
  • ITV's online revenues were up 20% to £12 million
  • online business remains subscale given the size of the online video market.
  • V Studios EBITA was up 8% at £43 million
  • Net debt at 30 June 2010 is significantly lower
Nick Verkroost

'BBC axes F1' report inaccurate | Planet F1 | Formula One News - 0 views

www.planetf1.com/...-Inaccurate-BBC-axes-F1-report

UK audience figures F1 formula one grand prix 2010 2011 monaco spain

shared by Nick Verkroost on 19 Jul 11 - No Cached
  • Sunday Times
  • 'F1 costs £1 a head for every viewer, compared with the average 7p an hour broadcast cost for BBC1 and BBC2
  • Monaco Grand Prix saw a peak of 6.1 million viewers, an increase of 400,000 on 2010, while 6.2m people tuned in for the Spanish GP, an increase of 1.2m
  • Nick Verkroost on 19 Jul 11
     
    Monaco Grand Prix saw a peak of 6.1 million viewers, an increase of 400,000 on 2010
Nick Verkroost

A detailed look into UK F1 television ratings - The AUTOSPORT Bulletin Board - 0 views

forums.autosport.com/index.php

UK audience figures F1 formula one grand prix monaco BBC 2009

shared by Nick Verkroost on 19 Jul 11 - No Cached
  • Formula 1 - The Monaco Grand Prix
  • Race - 3.50m
  • Nick Verkroost on 19 Jul 11
     
    3.50m
1 - 20 of 27 Next ›
Showing 20▼ items per page