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James Hodgins

How Consumers Are Using Smartphones in Stores [STUDY] - 0 views

  • 52% used their smartphones to find a store location.48% used them to browse for products.40% compared prices with their smartphones.35% looked for discounts, deals, coupons or discount codes on their phones.34% checked product availability at retail stores or websites.
James Hodgins

12 Mind-Blowing Statistics Every Marketer Should Know - 0 views

  • 78% of Internet users conduct product research online.
  • In the past year, Web-based email usage dropped a staggering 59% among 12-17 year olds
  • 78% of business people use their mobile device to check email. So that means pretty much everybody that can check email on a mobile device, does.
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  • 40% of US smartphone owners compare prices on their mobile device while in-store, shopping for an item.
  • 200 Million Americans have registered on the FTC's "Do Not Call" list. That's 2/3 of the country's citizens. The other 1/3, I'm guessing, probably don't have a home phone anymore.
  • 91% of email users have unsubscribed from a company email they previously opted-in to.
  • 84% of 25-34 year-olds have left a favorite website because of intrusive or irrelevant advertising.
  • 57% of businesses have acquired a customer through their company blog.
  • 41% of B2B companies and 67% of B2C companies have acquired a customer through Facebook.
  • The number of marketers who say Facebook is “critical” or “important” to their business has increased 83% in just 2 years.
  • Companies that blog get 55% more web traffic.
James Hodgins

Catering Social Media, Social Media for Catering - MustHaveMenus - 0 views

  • Set up some Google Alerts to see what’s being said about you online.
  • discuss tips for hiring a great cater and give your visitors ideas on how caterers price events. Discuss trends in the industry, and you can also provide ideas for what works best for different event types.
  • Your blog is also a great place to post photos and recaps of successful events.
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  • Announce open dates Announce specials and deadlines for holiday orders Link to blog posts or press clips Give quick tips on successful events Give a snapshot of the inner workings of your business
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