Make my retail experience 'good for me' say customers in new Oracle global research | C... - 0 views
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Oracle Retail on 17 Mar 13Make my retail experience 'good for me' say customers in new Oracle global research. Consumers are demanding a retail experience that is global, yet localised for their needs and expectations, and is 'good for me', defined and dictated by individual preferences, discloses new research from Oracle. Findings from the 'Evolution of Experience Retailing' survey reveal that as consumers around the world demand accessibility to the global marketplace, their requirements dictate how retailers should prioritize strategies and key business imperatives to meet customer demand and compete more effectively.