According to Wooga’s slideshare, less than 3 percent of their users, 70 percent of which are females ages 20 to 60, come from advertising. According to their chart, virality has become less significant as we moved in 2010 and taken a back seat to engagement. Although discovery and invites are important for maintaining a consistent influx of new users, Wooga has focused on leveraging bookmarks and counters.
Group items matching
in title, tags, annotations or url
Mobile - Paid Video Viewing on Tablets, Phones Up; Viewing via Computers Down : MarketingProfs Article - 1 views
-
Among the findings: Overall, 29% of video service customers watch paid video content via handheld device. Some 18% of customers use tablets for viewing paid video content, making them the most-often-used handheld device, up from 11% in 2011. The use of wireless phone customers has increased to 16% in 2012, up from 14% a year earlier. Viewing of paid content via desktop and laptop (PC/Mac) has declined to 39%, down from 48% in 2011.
Social Media - Twitter Driving Most Online Conversations About Fortune Global 100 Brands : MarketingProfs Article - 1 views
-
During February 2012 (the four-week study period*) each of the Fortune Global 100 companies was mentioned an average of 55,970 times on Twitter. Online forums and blogs also offered social engagement opportunities for the leading global brands, but at far lower levels, generating an average of 19,739 and 19,610 mentions during the month, respectively:
Marketing Strategy - Viral Video Adoption Climbs as Social Levels Off : MarketingProfs Article - 2 views
-
Among the US marketers surveyed: Viral online video (e.g., use of YouTube) has registered the sharpest increase of all media platforms: 80% are using the channel in 2012, compared with 64% one year earlier. Social media use has remained nearly flat, up slightly to 90% in 2012, from 89% in 2011. Mobile marketing use is also holding steady, now at 74%, compared with 75% in 2011.
This Chart Shows How Comcast's Business Is Changing Forever | TIME - 0 views
-
Goodbye TV biz.
Today April 7 is National Beer Day - AEI | Carpe Diem Blog » AEIdeas - 0 views
-
I'm starting to tag examples of what I think is the macro trend of "From mass to bespoke." The idea is that the last 75 years was dominated by "mass" mass production, mass distribution, mass media, mass marketing...now everything will be custom, artisan, bespoke...
The Wrap plays devil's advocate in the 3D film discussion - 0 views
-
Includes interesting chart showing decline in portion of box office sales coming from 3D films, since late last year. Don't think it's a legit trend though: - Not enough data - Avatar had shitloads of hype - Many factors not equal across data points
Universe chart Q3 2010: 10 to 15 year olds | KZERO - Blog - 0 views
-
Virtual worlds stats
-
daily 10.7
Billboard Debuts New 'Social 50' Chart - 0 views
-
daily 12.2
Wooga Makes Waves As The 3rd Company To Have 2 Games Over 1m DAU - 0 views
A gadget's life: From gee-whiz to junk - 0 views
-
Interactive chart shows how pricing and sales have changed over the years for a number of types of consumer electronics.
IntoNow Hits A Million Shows Tagged In A Month. Two And A Half Men One Of The Shows #Winning - 0 views
-
This app has been out for a month, and the charts like this coming out of it already (seem) useful. This is one face of "signing in to your tv." IntoNow - one show tagged per second, 17 tags a second during primetime. 57% are time-shifting; not time-shifted content = news, sports, events (3 duhs), and also cooking/reality shows (?). Users tagging TV shows 79% vs. 14% for movies
Whoa! Yesterday we jumped past 250M pageviews a... | Tumblr Staff - 0 views
-
A chart of Daily Global pageviews on Tumblr
Social Media - Facebook: Brands Should Target Friends of Fans : MarketingProfs Article - 0 views
-
Targeting friends of fans
Mobile - Forrester: Why Tablet Commerce May Beat Out Mobile : MarketingProfs Article - 0 views
-
Tablet Commerce overview from MarketingProfs
Advertising - Ads More Effective on Tablets Than on E-readers : MarketingProfs Article - 0 views
-
Great stats on tablet ads
Top 10 Most Viral Video Ads Of All Time According To Ad Age - SocialTimes.com - 0 views
-
These are three of the top 10 most viral video ads of all time, as recently reported by Ad Age.
-
These are three of the top 10 most viral video ads of all time, as recently
« First
‹ Previous
41 - 60 of 67
Next ›
Showing 20▼ items per page