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John Rich

Today April 7 is National Beer Day - AEI | Carpe Diem Blog » AEIdeas - 0 views

www.aei.org/...day-to-honor-national-beer-day

mass media _ mass marketing

shared by John Rich on 09 Apr 15 - No Cached
  • John Rich on 09 Apr 15
     
    I'm starting to tag examples of what I think is the macro trend of "From mass to bespoke." The idea is that the last 75 years was dominated by "mass" mass production, mass distribution, mass media, mass marketing...now everything will be custom, artisan, bespoke...
John Rich

What is the future for the Coca-Cola brand - Business Insider - 0 views

www.businessinsider.com/rand-soda-sales-decline-2015-4

coke mass media _ mass marketing

shared by John Rich on 08 Apr 15 - No Cached
  • John Rich on 08 Apr 15
     
    The end of the mass market brand.
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