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Simeon Spearman

As E! Channel Rebrands Itself, It Introduces a More Ad-Friendly Web Site - NYTimes.com - 0 views

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    The Web site, at eonline.com, has had a fairly traditional layout, following the blog model. In terms of ads, display units have appeared across the top, down the right side and in between stories. Executives at E! described the new model for eonline.com as a "liquid" publishing and advertising platform that is intended to change dynamically, reflecting the purpose of the Web site as a go-to source for pop culture news and information. In keeping with that new format, the Web site can be expanded to five columns from three, depending on the device on which it is viewed.
Simeon Spearman

More Web Video Watched on TVs Than PCs - Peter Kafka - Media - AllThingsD - 0 views

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    "This is a story about devices: NPD figures that 10 percent of homes now have at least one Internet-enabled TV (though I bet that only a minority of them are actually plugged into the Web), and we're seeing a steady increase in the use of Web-video peripherals, like Blu-ray players, Apple TVs, Microsoft Xbox 360s. And it's also about content: NPD says the most popular service for Web on TV viewers is Netflix, with 40 percent of connected TV watchers using the service."
Simeon Spearman

Watch out, Pandora: Spotify starts testing web-based streaming music app | VentureBeat - 1 views

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    "The new web app reportedly looks a lot like the desktop apps, with search, radio, playlists, and a "What's New" section all available. Almost certainly, the web app will provide some free usage as long as you listen to audio ads and see banner ads. The web app will roll out to all users over the next several months."
Ivy Chang

Samsung Gear VR Gets WebVR Support | Ubergizmo - 0 views

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    Samsung already released a web browser for the Gear VR late last year so it's possible to browse the web using the headset but now that it has support for WebVR, users will be able to browse the virtual reality experiences found on the web as well.
Simeon Spearman

MediaPost Publications Apps Forecast To Lose Momentum 07/26/2012 - 0 views

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    "News and magazine apps are a segment where the momentum is likely to shift towards the Web within the next two to three years," noted senior analyst Aapo Markkanen. "Since news and media content already account for a large share of smartphone usage and are likely to play an even bigger role in later adopters' usage, changes in this segment alone will make subscribers on average download fewer native apps." The next wave of smartphone owners in mature markets like the U.S., Western Europe and Asia will download fewer apps than the first one-third of mobile consumers who bought smartphones, according to the report on mobile app storefronts. At the same time, ABI expects that in the games and utilities categories, the mobile Web will probably never catch up with native apps, due to the difficulty in matching the user experience. ABI's outlook on the future of apps appears at odds with a separate report released Tuesday by Strategy Analytics, which maintains that the emergence of HTML5 won't put much of a dent in the app economy. Instead, it predicts the Web programming language will lead to the spread of hybrid apps that combine HTML5 with native APIs (application programming interface) to harness the best of native and open standards.
Ivy Chang

MTV To Bring Back 'House Of Style'…As A Web Series - SocialTimes - 1 views

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    House of Style web series on MTV blog starting Oct 9 -- planning to experiement with diff types of media like Instagram and Pinterest to engage viewers interesting to see how this will pan out
John Rich

How the L.A. Times is redesigning for the mobile Web | Digiday - 0 views

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    Will we see a shift from apps (curretnly at 86% of time spent) to mobile web? The LA Times sure does look sweet on an iPhone.
Emily Knab

On the Web, World Cup victories more popular than Obama's victory - CNN.com - 0 views

  • observers calling the tournament the biggest event in Web history.
  • The tournament has surpassed the historic election of President Obama, which held that honor until now
  • According to Akamai, a content delivery network, the Web peaked at more than 12 million users per minute just two hours after the kickoff between South Africa and Mexico. By comparison, about 8.5 million people were logging on per minute the November evening that Obama was elected in 2008.
John Rich

Blocking web ads is 'as bad as Napster', says data firm | Technology | The Guardian - 0 views

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    150MM ad blocking users and growing (5% of web users). 36% of web traffic is fake (WSJ) and about 60% of online video ads are non-viewable. Whos's left?
Simeon Spearman

Time Spent With Mobile Apps Rivals TV - eMarketer - 1 views

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    "Flurry stacked up time spent with mobile apps next to the web and TV. Although it didn't take into account multitasking-which research shows is very common among mobile app users-Flurry findings indicated that US consumers spent more time in apps than on the web. And their time spent with mobile apps (127 minutes) was nipping at the heels of their time spent watching TV (168 minutes). Flurry broke down mobile app usage into categories, and found that mobile gaming led the charge, accounting for 43% of the time spent with mobile apps worldwide. Social networking came in second, accounting for 26% of consumers' time, and entertainment and utility followed, each with 10%."
Ivy Chang

Reddit Launches Original Web Series Based On The Site's Content [Video] - PSFK - PSFK - 5 views

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    Reddit experimenting with web programming by releasing an original video series called 'Explain Like I'm Five.' The three episodes draw inspiration from the subreddit of the same name, where users discuss complex political and social issues in a simplified manner.
Ivy Chang

In-Store Gets the Cold Shoulder, as More Women Favor Web Buying - eMarketer - 1 views

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    Women's network SheSpeaks and female-oriented marketing firm Lippe Taylor surveyed over 2,000 US female internet users in March 2013 and found that only 6% reported still researching products primarily in-store, while another 5% asked friends and family for recommendations most often. The rest-89% in total-did their browsing mostly on the web, either via desktop (71%) or on mobile devices (18%).
Ivy Chang

How Do Internet Users Divvy Up Their Desktop, Mobile Web Time? - eMarketer - 0 views

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    In terms of what activities internet users are engaging in on mobile vs. desktop, in Q1 2013 Experian Marketing Services found that US mobile internet users spent the greatest percentage of their mobile web time using email, a 23% share of time spent vs. only 5% of time spent on desktop. Social networking came in second on mobile, garnering 15% of time spent. Travel also occupied a greater share of time on the mobile internet (9%) compared with the desktop (1%).
Simeon Spearman

Shopping Site Fab.com Courts Mobile Customers | ClickZ - 0 views

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    Since launching its mobile apps in October, mobile accounts for 25 percent of Fab orders on a daily basis. What's more, iPhone members purchase at twice the rate of web members and iPad members purchase at more than four times the rate of web members, Goldberg writes. In November 2011, nearly half of Fab's traffic came via its daily emails to members. However, in January 2012, direct visits overtook email-driven visits. Goldberg attributes the rise in direct traffic to: mobile visits; an increase in direct visits from members who don't want to wait around for the daily Fab emails that come out each day at 11 a.m. ET; and a tipping point in general awareness after Fab reached 2 million members.
Simeon Spearman

Big Web Series Emerge Around Big Stars | Adweek - 3 views

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    Original web programming
Rebecca May

Foursquare's mobile recommendation engine, Explore, hits the web | VentureBeat - 1 views

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    Mobile limits you to just searching nearby, but the Explore on the web will let you search anywhere to plan. The more you check-in, the better Explore knows what to recommend to you. 
Simeon Spearman

Stipple Delivers the Missing Link in Image-Based Commerce | Digital - Advertising Age - 2 views

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    To show just how prevalent brand images are across the web, Stipple built an image calculator for Ad Age readers at stipple.com/imageaudience. Just input a brand's URL to see how widespread its images are. for BMW, for example, 405 million hits come up (at this writing) in just the past seven days. Stipple falls into the same space as ThingLink and Luminate, which both attach a commerce element to images. The idea of image-based commerce has marketers excited about services like Pinterest and The Fancy. But in order to capitalize on this opportunity, sellers need a system to assert some degree of control - a way to keep the information associated with their products consistent across the web.
younginlee

Barnes & Noble launches Nook for Web | Ubergizmo - 0 views

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    Can read nook on web now. 
Emily Knab

Sex and the City 2 DVD Gets a Web Series - 0 views

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    daily 10.28 web series for DVD release (normally a book promotion thing)
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