Group items tagged

"These Photorealistic Stencils Make Banksy Look Like an Amateur"

Tango cards- you buy them, select what retailers (out of their selection) you want gift cards for, you can also donate some or all of the money to an affiliated charity, any leftover money can be turned into cash

Brand as media platform

This new game utilizes the Massive ad platform for Xbox, but the game sucks. The relevant part for advertisers is that the article calls out the in-game ads in particular as diminishing the quality of the gaming experience. The futuristic setting of the game does not mesh well with the in-game ads. As an agency, we should think of ways to complement, not disturb, the gaming experience when launching such a campaign.