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recreates excitement of opening a real present.

Send a gift in a virtual present box that has a "peek proof" countdown 

I thought there may be some good tools for our presentations in here.

Financial Data for Apple

Pew Internet's Future of the Internet presentation from the World Future Society conference 2010. The presentation covers a few of the trends they've seen from 2000 to 2009/10 and then walks through the results of their annual "Future of the Internet" Delphi project - interviewing experts on tech, society, etc., about the plausibility of different Internet scenarios over the next 10 years.

Interesting thought on having Brands watch the shows they sponsor with the audience and participate in the Social media convos

This is a great take on the Amplified Present and how it applies to brands.

F-commerce presentation worth looking over

A pair of startling statistics was presented at the opening of the session: 16% of the U.S. population is currently Latino, while only 1% of U.S. marketing dollars are targeted toward reaching that population. Agencies share some of the blame for marketers' dropping the ball in the Hispanic marketing arena, said Lance Rios, founder of Hispanic social media platform Being Latino. He said that agencies frequently ignore requests for meetings to simply introduce his platform and explain how marketers might benefit from its use.

"Sam Glassenberg, CEO of Funtactix, which develops social games for major motion pictures like The Hunger Games, said the in-game ad market presents both huge opportunities and new risks for brands and agencies. He cited statistics from NPD and said that there are almost 200 million online gamers out there who play games for an average of 13 hours a week. Yet, the majority of ad spend still goes to TV or banner ads and only a fraction to games, he noted. "How are we going to close that gap?" he asked. The discussion was organized by SponsorPay, a Berlin-based engagement advertising company whose application rewards users that watch an ad with virtual currency and other goodies. SponsorPay is one of a handful of companies out there including SocialVibe, Flurry and WildTangent seeking to help games developers monetize their product and brand advertisers engage consumers with such ads. Games entrepreneur Wilson Kriegel, formerly with Zynga, addressed this potential by discussing his involvement with mega-hit Draw Something, an online drawing game developed at his former company OMGPop, which Zynga acquired in March. The game allows people to draw things and share them with their friends. Since its launch early in 2012, it has seen over 90 million installs, 10 billion drawings created and was a top trending topic on Twitter.  Companies including McDonald's, Disney and Sprint have incorporated their ads into the game. Kriegel said that ad features including in-game banners, game features and in-game call to actions seen a clickthrough rate of 1 percent to 10 percent-unheard of in an industry where average CTRs are 0.7 percent."

"The site has three themes: Timeless Tiffany includes the story of Tiffany, including its diamond heritage, major milestones, masterpieces, drawings from the Tiffany Archives and a virtual hall of fame that showcases vintage ads and images of jewelry from every fashion era from the Gilded Age to the present day; Tiffany Insider, a gallery of images and videos that Tiffany says "captures the excitement and creativity behind photo shoots, dressing stars in Tiffany diamonds and unveiling windows that invite the imagination to dream of elegant new worlds"; and Tiffany In Style, which covers events and introduces designs in jewelry and accessories, along with advertising images and videos."

This morning at Hulu's Upfront presentations in New York, the streaming service announced it has grown its subscriber base 30 percent year-over-year, and will reach 12 million subscribers in the U.S. this month. For comparison's sake, last year it had grown to 9 million subscribers after seeing a 50 percent increase over the year prior. Hulu CEO Mike Hopkins also said that hours per viewer was up 30 percent, and total streams were up 78 percent.

trends presents

for trends presents

trends presents

"Google Play presents: Steven Spielberg and Joseph Gordon-Levitt in their first ever Hangout On Air where they will be exclusively premiering the trailer for their upcoming movie, Lincoln. If you want to be one of the lucky fans to join the hangout please: -Let us know how we can contact you here http://goo.gl/ApTvq. -Upload a short video to your YouTube channel with the #lincolnhangout tag explaining who you are, why you are interested in "Lincoln" and what you would like to ask Spielberg and Gordon-Levitt -Reshare this G+ event"

Mega-retailer Walmart, which launched a Shopycat Facebook application prior to the holidays, saw 275 million display ad impressions as a result of a paid media campaign on Facebook, but experienced an additional 117 million social media impressions thanks to the organic sharing activities of its Facebook fans and their friends, co-presenter and comScore CMO Linda Abraham shared.

launched mobile ads within the Whitepages iphone app -- Nordstrom Beauty Bash. Friday, July 20 -- once the ad is clicked it will take them to mobile optimized page to invite them to come before store opesn for free goodies expert make up stylists will be present they can check out participating nordstroms and has click to call feature

The vast majority that clicked on ads was likely to take some action, including receiving a coupon (51%), research a product (49%) or making a purchase (46%). After coupons, ads featuring specific product searching, favorite brands, and location information were most likely to entice smartphone users to interact with them. When it comes to mobile platforms, the study found iOS users trumped Android device owners in ad responsiveness. People using iPhones and iPads were more likely to make a purchase than Android-based users. The findings, presented Monday at the IAB's Mobile Marketplace conference, were based on a survey conducted by ABI Research of 552 U.S. adults who use a smartphone with data service at least once a week, and 563 corresponding tablet users. The sample was split evenly by gender and covered those18 to 65+. The study also emphasized that mobile no longer means merely "on-the-go," with virtually all tablet and smartphone owners using their devices at home-the most common place for mobile activity. Tablets are viewed mainly as media consumption devices;  smartphones are considered "mission-critical" tools that 70% won't leave home without.

"Although that audience isn't as native to web content as, say, a 18-year-old video game fan, WIGS has managed to attract viewers: While it goes up and down on Deadline's weekly YouTube channel charts, WIGS is consistently present, as it's quickly found an audience, racking up over 15 million views and over 75,000 subscribers - in just three months.  "