Group items tagged

I talked about Diigo last year and am still singing its praises both privately and publicly. When I stumbled across this video on YouTube, I had to post it. It was made by a teacher explaining how students could use it when researching their term papers. With just a little imagination, I am sure you can see how it can be used to make notes on resumes you found online and more Check out the 8-minute video below and let me know what you think.

A few highlights from their website… The Best Web Annotation Service: Add highlights and sticky notes on any web page, anywhere, and access them anywhere. A Great Webpage Clipping Tool: Highlighted portions of any webpage are clipped and collected centrally, which can be shared and searched. An All-in-One Bookmarking Tool: Bookmark webpages to Diigo, local folder, del.icio.us , Simpy, Furl, Spurl… and make them permanently cached and full-text searchable. A Great Collaborative Platform: Share and interact on online findings, complete with highlights and sticky notes. The Most Customizable Search Tool: Like Google’s toolbar, but far more customizable, so you can access any search service with one-click — music, maps, references, local library, New York Times, … Unique Content Selection Menu: Interact with any word on a webpage just by selecting it, no click needed! - highlight, search, look up - whatever you you want!

Sergio Ferreira is an Electricity & Energy Project Manager at the European Copper Institute (ECI), a non-profit organisation involved in the support and expansion of copper and copper alloys markets in Europe. An environmental engineer, he graduated in 2004 from the University of Aveiro, Portugal. He has worked in a lobbying organisation and in the European Commission, Directorate-General Energy & Transport on energy efficiency and renewable energy sources, and his main area is ecodesign.   • Another is Hans De Keulenaer, who works with the European Copper Institute as a Programme Manager in Electricity & Energy. He has a Master's degree in electrical engineering and an MBA from the University of Louvain in Belgium. With more than 20 years' experience in running pan-European and global marketing campaigns for companies and international organisations in the industrial sector, he is currently working on sustainable energy systems, concentrating on the quality of supply, smart and age-adaptive building installations, energy regulation, and the use of novel Web-based technologies for B2B marketing.

Here’s my response: 1. I have no idea if the Facebook platform is alive or dead. I’ve got left-over MREs from Y2K, however, so I think I can survive its demise, if it should occur. 2. Asking people if they use RSS is like asking people what size air filter goes in their car. RSS is now entrenched in the infrastructure of the sharing web. It fuels widgets, it automates blog posts, it enables all sorts of gizmos and thingees that the average web user would never recognize as RSS. Nor should they. Web users should click on a button that says, “bring me information about this topic or from this source.” How it gets delivered will probably involve RSS, but who the heck cares.

Content marketing is the technique of sourcing, creating and distributing relevant and valued content to attract, acquire, engage and enthuse a clearly defined and understood target audience with the objective of driving profitable customer behaviour.