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manson

TVA touts the green power that costs more; Solar, wind present prettier image than chea... - 0 views

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    The Tennessee Valley Authority could be generating more "alternative" energy for less cost, if only the public wasn't so enamored with wind and solar power. Methane gas, formed as human and animal waste or garbage decays, produces more power dollar for dollar. It's half as expensive as wind power and a tenth the cost of solar power, according to TVA figures. But, coming from a stinky mess, it lacks appeal to the rate-paying public. TVA depends on ratepayers' choosing to pay extra to help fund alternative energy sources. "From a marketing viewpoint, it's hard to promote," said Jim Keiffer, TVA senior vice president of marketing. ... That's why TVA's program, Green Power Switch, available through distributors including Nashville Electric Service, requires that at least half the energy it creates come from the favorites: solar and wind.
Hans De Keulenaer

The Benefits of Soft Power - HBS Working Knowledge - 0 views

  • What is power? At the most general level, power is the ability to influence the behavior of others to get the outcomes one wants. There are several ways to affect the behavior of others. You can coerce them with threats. You can induce them with payments. Or you can attract or co-opt them.
Hans De Keulenaer

NetXpression is Perfect for Online Business Presentations, Web Presentations and CD Pre... - 0 views

  • NetXpression is a powerful and useful tool, allowing any user to create professional presentations that communicate clearly and persuasively. With NX, you can build professional business presentations for use directly over the Internet, on CDs, or on any other file system. Your finished presentation can be viewed by anyone with a standard web browser, so no special software is required. NX makes it really easy for anyone to build informative presentations. Once created, you can deliver your presentations with very little effort and amazing results.
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    NetXpression is a powerful and useful tool, allowing any user to create professional presentations that communicate clearly and persuasively. With NX, you can build professional business presentations for use directly over the Internet, on CDs, or on any other file system. Your finished presentation can be viewed by anyone with a standard web browser, so no special software is required. NX makes it really easy for anyone to build informative presentations. Once created, you can deliver your presentations with very little effort and amazing results.
Hans De Keulenaer

Leveraging the Power of Blogs in an Overcrowded Market - 0 views

  • Will the popularity of blogging lead to its demise? Presently on the internet there are blogs in existence for almost every subject, every demographic, and every topic imaginable and more being created every minute. Lately as I peruse websites looking for useful information I have come to the realization that there are just too many blogs on the internet. While this might not be a popular view it certainly feels good to get that perspective out there amongst ProBlogger readers for debate. It also got me to thinking, will the popularity of blogging lead to its eventual downfall?
davidchapman

Broadband-over-power-lines battle goes to court | Tech news blog - CNET News.com - 0 views

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    A dispute that could affect the roll-out of broadband over power lines, which some hope will one day compete with cable and DSL services, went before a federal appeals court on Tuesday, but no immediate resolution occurred
Hans De Keulenaer

Make Money Online with Teaching Sells - 0 views

  • In this quick and easy 22-page report (or optional audio recording), you'll learn: Whether blogging is dead or not How to avoid the tyranny of Google Why you should forget the "Long Tail" How to truly leverage Web 2.0 Why you're not normal, and why that's a good thing How the true power of the Internet is being missed What "teaching sells" means to you
Hans De Keulenaer

Blogging and publishing | You dig? - 0 views

  • While so many people recognize the power of Digg when it comes to getting people to “vote” on what articles are the ones that you can’t miss. If only it were so easy to have customers, employees, stockholders or just about anyone vote on innovation ideas.
Hans De Keulenaer

Content Marketing Today » Should a Roofing Company Have a Blog? You bet! - 0 views

  • For business blogging skeptics, the idea that a roofing company would bother with a blog might seem ludicrous.  But that kind of thinking betrays a fundamental misunderstanding of the power of the new generation of business blogs.
Sergio Ferreira

Building Relationships: 10 Ways to Get the Most Out of Social Networking Sites - Lifeha... - 0 views

  • Doing even a few of these things will set you apart from the vast majority of people who view social network sites as toys and networking as “just for fun” (though it can be fun, too).
  • Social networking sites have a reputation as being huge time wasters, and for most people, they are. If you can afford that luxury, more power to you; for the rest of you, really think about what social networking can do for you and focus your energies to making that work.
Hans De Keulenaer

Clicky For Web Analytics by Marketing Tools Review - 0 views

  • I’m going to review an analytics package that I have fallen in love with over the past two weeks. It’s called Clicky. The tag line for the site is “Web Analytics 2.0″ and “Clicky makes web analytics easy, fun, powerful, and drop dead gorgeous.”
Hans De Keulenaer

Enterprise Prediction Markets according to Consensus Point and two of its Fortune-500 c... - 0 views

  • Perry shared many lessons learned, and chose to focus people’s attention on the pitfalls of PMs (in addition to their power). Implementation can take a long time. It’s a change management process. Asking the wrong questions can be a killer, but often the right questions emerge after trading begins. Poor incentive structures is the #1 killer, according to Perry. Don’t suppress the reputational incentives associated with PMs. Be explicit and transparent about how traders will be compensated.
Hans De Keulenaer

PressThink: The People Formerly Known as the Audience - 0 views

  • Once they were your printing presses; now that humble device, the blog, has given the press to us. That’s why blogs have been called little First Amendment machines. They extend freedom of the press to more actors. Once it was your radio station, broadcasting on your frequency. Now that brilliant invention, podcasting, gives radio to us. And we have found more uses for it than you did. Shooting, editing and distributing video once belonged to you, Big Media. Only you could afford to reach a TV audience built in your own image. Now video is coming into the user’s hands, and audience-building by former members of the audience is alive and well on the Web. You were once (exclusively) the editors of the news, choosing what ran on the front page. Now we can edit the news, and our choices send items to our own front pages. A highly centralized media system had connected people “up” to big social agencies and centers of power but not “across” to each other. Now the horizontal flow, citizen-to-citizen, is as real and consequential as the vertical one.
manson

Martha Stewart thinks wikis are a good thing - 0 views

  • Martha Stewart Thinks Wikis Are a Good Thing
    • manson
       
      Martha Stewart Living Omnimedia is developing a community-oriented website powered by wikis, President-CEO Susan Lyne said yesterday, addressing the Goldman Sachs Communacopia conference in New York. The company already receives enormous traffic to MarthaStewart.com and is a powerhouse in the lifestyle space, but it has apparently decided to see what else it might do.
Hans De Keulenaer

YouTube - Video: RSS in Plain English - 0 views

  • We made this video for our friends (and yours) that haven't yet felt the power of our friend the RSS reader. We want to convert people and if you know someone who would love RSS and hasn't yet tried it, point them here for 3.5 minutes.
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