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Explores value of Pinterest for business, Donston-Miller, March 6, 2012. Pinterest users are heavily women and younger (ages 25-44) Assessment: "Companies are finding themselves challenged to effectively marshal their externally facing social networking efforts, and most are likely focusing on Facebook and Twitter. So, with resources at a premium, should your company be paying attention to upstart social network Pinterest right now? The short answer is yes." Pinterest experiencing huge growth and now drives more traffic to Real Simple website than Facebook does. Caveat: Pinterest user boards overwhelmingly focus on food, fashion, home decor, and hobbies, things that are visual and usually visually appealing. "Pinterest is best used to inspire or remind... looking at capitalizing on Pinterest as a gift registry ...even if your company doesn't make or promote something highly visual ...it probably has something that can be visualized and put into context... data ...house infographics--things like data sets, visualization of data.... even with something like a technology company, there are always ways to visualize information in an engaging way."

Interesting blog post by Debra Donston-Miller on importance of social media metrics, April 4, 2012 1. Quality of fans/followers (organically targeting connections as followers react, reveal interests) 2. Social demographics (language, countries, age...) 3. Most popular pages, posts, and tweets 4. Page views and click-throughs (what gets read and shared) 5. Conversion (buy something, sign up for something, consume something

Good information on who's using social media by age group and gender, and race/ethnicity. Looks like Facebook at 67% is the highest (and at its prime?). Pew Internet and American Life Project. December 2012.

Reference cited by Bevan Rogel. Donna Sapolin, the editorial director and general manager of Next Avenue wrote this blog about the nine principles cited by Josh Waitzkin to keep your brain sharp, learn new skills, and sustain employment

The reference from Bevan

Essay written by Heather Kenyon for the Tampa Bay Times, 2.13.13, on the shortage of people with the desired IT skills. Found this via the Encore LinkedIn group. What I find particularly interesting is the employers' desire for critical thinking, communication skills, and "professional curiosity" mentioned below. Nowhere here does it mention the middle aged or older worker; I guess they might have the critical thinking, communication, and curiosity, but not be able to master the IT skills through PD and DIY learning? Excerpt "Topping IT employers' wish lists were candidates who have at least 3-5 years of relevant work experience, bachelor's degrees and capabilities that go beyond the latest technical competencies to show an aptitude for continuous learning and multiple skill acquisition. These include critical thinking and communication skills as well as professional curiosity, which employers seem to find in short supply in the available talent pool. "

a list of 30 terms for working with computers online at the National Institute on Aging, nice basic set of terms with pictures to illustrate what is meant by scrollbar or address field, etc.

drop in boomer age group for volunteering, they are wanting to use their career skills. BEST in Hollywood, FL is working to create a focused engagement: 50 boomer volunteers to train 500 unemployed and underemployed people and run a job fair within 18 months

This blog post is for nonprofits to create marketing personas but it has value IMO for WLStudio, too. How would women at different ages--40, 50, 60, 70, and 80+year olds--relate to the "maven" title? We have suggested that maven 1.0 or 2.0 or 3.0 are aspirational levels of knowledge and skill that women would earn by going through different programs. Are these the personas that we wish to present to attract women to the WLStudio in the first place? Or something else?

Very interesting interviews with six global leaders on leading in the 21st century "But the common themes that emerged from these conversations-what it means to lead in an age of upheaval, to master personal challenges, to be in the limelight continually, to make decisions under extreme uncertainty-offer a useful starting point for understanding today's leadership landscape."

interesting site for career transition strategies, Dorothy Dalton who looks to be our age. This post has good ideas for preparing for online interviews.

home page of ACRL on information literacy "What is Information Literacy? Information Literacy is the set of skills needed to find, retrieve, analyze, and use information. The beginning of the 21st century has been called the Information age because of the explosion of information output and information sources. It has become increasingly clear that students cannot learn everything they need to know in their field of study in a few years of college. Information literacy equips them with the critical skills necessary to become independent lifelong learners."

Austin Kleon's blog, January 27, 2014, via Mashable on Twitter. Wonderful attribution matrix--what it is, who made it, and when, why we should care, how you found it, where we can find more things like it. These are all good notes to put in our Diigo description of bookmarks, I believe.

Blog post by Ann Michaelsen, January 27, 2012 "Have you ever sat down in front of your computer, expecting a lot of work to be done in a certain amount of time, only to find that you have done nothing work-related at all? Or that you've done a lot - just not what you planned to do? Many people are thinking about the way we spend our time and what gets our attention in this digital age. Howard Rheingold calls it infotention and I've been learning a lot about it recently thanks to his challenging but rewarding online course, "Introduction to Mind Amplifiers." It's a five-week experience using asynchronous forums, blogs, wikis, mindmaps, social bookmarks, synchronous audio, video, chat, and Twitter. Participation requires a serious commitment of time and attention by every member of the learning group. Believe me, the skill of staying focused on what is important certainly proves to be helpful here! The world demands "infotention" Infotention is a word I came up with to describe the psycho-social-techno skill/tools we all need to find our way online today, a mind-machine combination of brain-powered attention skills with computer-powered information filters. ~ Howard Rheingold"

This article provides some wonderful tips to women in the business world who find it necessary to approach others to sell products, ideas or services. "I've always had a pretty good relationship with the idea of being a salesperson.  For some reason, even from an early age, I had it in my head that sales was simply about finding people who wanted what I had to offer. So, for instance, selling Camp Fire Girls candy in grade school held no terrors for me: I'd go around and ask people if they wanted to buy it, and if not, I'd ask the next person.  I figured there was no harm in asking, even if they didn't want it - and them not wanting it didn't have anything to do with me; maybe they didn't like candy, or were on a diet, or had already bought some from somebody else."

Adafruit was founded in 2005 by MIT engineer, Limor "Ladyada" Fried. Her goal was to create the best place online for learning electronics and making the best designed products for makers of all ages and skill levels. Over the last 6 years Adafruit has grown to over 45 employees in the heart of NYC. Adafruit has expanded offerings to include tools, equipment and electronics that Limor personally selects, tests and approves before going in to the Adafruit store. Limor was the first female engineer on the cover of WIRED magazine and was recently awarded Entrepreneur magazine's Entrepreneur of the year.

Someone my London cousin suggested we look at. She is quite something and has grown a very successful company. She is the first woman engineer featured on the cover of WIRED. Her site is interesting, and she awards badges for acquiring skills.

article by Martin Dewhurst and Paul Willmott, September 2014 on new leadership skills required in age of new information technologies Machines force executives and senior leaders to: 1. open up their companies through crowdsourcing and social platforms within and across organizational boundaries 2. create data sets worthy of the most intelligent machines 3. "let go" in ways that run counter to a century of OD 4. executives...able to make the biggest difference through the human touch. ...questions they frame, their vigor in attaching exceptional circumstances highlighted by increasingly intelligent algorithms ... tolerating ambiguity and focusing on the "softer" side of management to engage the organization and build its capacity for self-renewal. 5. turbocharged data-analytics strategy, a new top-team mind-set, fresh talent approaches, and a concerted effort to break down information silos...transcend number crunching..."weak signals" from social media and other sources also contain powerful insights and should be part of the data-creation process. 6. ...early movers will probably gain insights of unstructured data, such as email discussions between representatives or discussion threads in social media. 7. ...dashboards don't create themselves. Senior executives must find and set the software parameters needed to determine, for instance, which data gets prioritized and which gets flagged for escalation. 8. ...odds of sinking under the weight of even quite valuable insights grow as well. Answer: democratizing it: encouraging and expecting the organization to manage itself without bringing decisions upward. ...business units and functions will be able to make more and better decisions on their own. 9. 8 will happen even as the CEO begins to morph into a "chief experimentation officer," who draws from acute observance of early signals to bolster a company's ability to experiment at scale. 10. need to "let go" will be more significant and the discomfort of s

Digest of ideas by Gwen Teatro, You Are Not the Boss of Me, reprinted 9/7/14, originally written in 2010. Very interesting look at the Fifty Discipline by Peter Senge. "There was a time when everyone was jumping onto The Learning Organization bandwagon. This usually happened when times were good, when organizations felt a little more ebullient...Budgets were cut....wisdom and decisions would only come from the few and learning for the many was a luxury no one could afford." Learning Organization components 1. Vision--shared--may start with one person, it must be embraced and shared by all. Can be simple, i.e., Zappo's Delivering Happiness 2. Team learning--in an age where shared leadership is or will become critical, the need to understand the dynamics and functional operation of teams is pretty great--how team members communicate with each other, how they manage conflict, and how they examine their successes...and their failures 3. Personal Mastery--taking the time to study and understand our reality and our purpose 4. Mental models--dangers of clinging to and operating from narrow perspectives--assumptions and biases in our thinking 5. Systems thinking--paying attention to the connections between and among a variety of elements that make up the whole.

Women using online dating services "out" men who are harassing them with explicit, ugly messages, especially on Tinder and OKCupid. They post the messages on either instagram, twitter, their dating site profile, or other places and not only stop or greatly reduce harassment, but attract men who want to get to know them better. A new problem for the modern age.

study by Jane McConnell, Digital Workplace advisor and researcher. In the comments section by Rachel Happe, principal and co-founder of the Community Roundtable. "Awesome and congratulations on getting this out Jane. A must read for everyone in our extended network. In my area, community management, your assessment is spot on. We have long held that 1) community management is the future of all management 2) community management is like teaching - everyone does it and some people do it professionally and 3) it's a critical 21st century skill. Thank you for "

Great blog post that weaves in Maggie Kuhn's (founder of the Gray Panthers) practices to ally Age and youth in action. And why we need to engAge with millennials in fundraising/resource development activities.