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Adam Bohannon

InternetNews Realtime IT News - Google Display Ads in Your Pocket - 0 views

www.internetnews.com/...Display+Ads+in+Your+Pocket.htm

advertising google mobile

shared by Adam Bohannon on 25 Apr 08 - Cached
  • Google has already been selling mobile text ads through its cost-per-click AdSense program, which it is now expanding to offer contextually targeted graphical banners, formatted to fit within the constraints of the mobile browser.
  • Over the past year, Jupiter estimates that fewer than one-fifth of all companies created any type of mobile advertising. The firm projects that in the next year, 34 percent will be advertising on mobile devices, but of those, more will engage in some kind of texting campaign than search or display advertising.
  • JupiterResearch analyst Neal Strother concurs with Google's claim that mobile display ads have a higher clickthrough rate than Web display ads. A clickthrough rate of 5 percent to 6 percent for mobile ads is common, Strother said, whereas a 3 percent clickthough rate for online display ads is very high.
  • ...5 more annotations...
  • Part of that success for mobile ads could relate to the novelty of the format, Strother suggested. As people grow more accustomed to seeing ads on mobile Web pages, clickthroughs will decline, the argument goes.
  • Nevertheless, Apple's (NASDAQ: AAPL) iPhone has shown that with a decent screen size and intuitive navigation, U.S. consumers will use their phones for activities other than talk and text messaging. Google is hoping that efforts such as its own Android initiative will lead to a new generation of handheld devices that help the mobile Web live up to its promise.
  • While "some of the bigger brands have made some serious commitments to mobile," Strather said that the tendency among advertisers is to make mobile a microcosm of an aggregate digital budget, or to treat mobile advertising as an experimental expense. "Very few companies on the advertising side have made mobile a standalone item on a line-item budget," Strother told InternetNews.com.
  • The company is trying to keep file sizes small, so that the ads do not unduly slow the load times of mobile Web pages, Agarwal said. Slow speeds have been a common complaint about the experience of browsing the Web on a mobile device.
  • Google also said it will only show one display ad per page.
Mike Wesch

Web 3.0: No humans required - July 1, 2007 - 0 views

money.cnn.com/...index.htm

semantic web web2.0 web3.0

shared by Mike Wesch on 22 Jan 08 - Cached
  • Semantic tags are added manually, or automatically if the item is a photo from Flickr or a video from YouTube. "We add a new level of order to connect and interact with these things at a higher level than is possible today," Spivack says. "We are letting you build a little semantic Web for your project, your group, or your interest." When it's done, it should be like the best wiki you've ever used. To illustrate, Spivack flips open his computer and pulls up his own Radar-enabled page.
Bill Genereux

The Blackboard Versus the Keyboard | The Big Money - 0 views

www.thebigmoney.com/...blackboard-versus-keyboard

ksudigg education edtech highered laptops

shared by Bill Genereux on 21 Apr 10 - Cached
  • Sieber privately informed the students after their first exam that they scored lower by 11 percent than their counterparts without laptops
Bill Genereux

Rogue Downloader's Arrest Could Mark Crossroads for Open-Access Movement - Technology -... - 13 views

chronicle.com/...128439

copyright lessig law legal Open-Access technology education research publishing jstore hacking networking security

shared by Bill Genereux on 01 Aug 11 - No Cached
  • Last fall, Mr. Swartz began an appointment as a research fellow at Harvard's Edmond J. Safra Center for Ethics,
  • The university then tried to obstruct Mr. Swartz's laptop specifically, by barring the Media Access Control address, or MAC address, that the network had assigned to his computer.
Bill Genereux

Technology Is Not Enough: Latest Master's in Knowledge Networks | HASTAC - 10 views

www.hastac.org/...est-masters-knowledge-networks

highered mastersdegree socialmedia digitalmedia medialiteracy degree education

shared by Bill Genereux on 10 Apr 11 - No Cached
  • the Masters in Knowledge Networks requires that students have the technical expertise and project management skills to develop their own digital media projects.
masquebf3

Sac de voyage longchamp Le Pliage(L) « Si - 0 views

Une vingtaine d'élus, dont des membres de son parti Likoud (droite), entendaient y dénoncer sa présence. Certains voulaient déroger à la tradition qui veut que les députés se lèvent pour saluer l'a...

Sac de voyage longchamp Boxford Le Pliage(L) Pliage(XL)

started by masquebf3 on 11 Aug 14 no follow-up yet
ps2019

Why Wildebeest Migration Safari Is So Popular. - 2 views

As we know near about 2 million wildebeest and half million zebra live in Serengeti national park. In search of water and food, they used to migrate from one place to another. It maintains the ecos...

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started by ps2019 on 28 May 19 no follow-up yet
benyang01

led bathroom mirror with bluetooth speaker - 1 views

www.hangzhoumirror.com/...r-with-speakers-and-light.html

led bathroom mirror with bluetooth speaker

shared by benyang01 on 25 May 20 - No Cached
  • benyang01 on 25 May 20
     
    This is our brand new Bluetooth and Anti-fog Mirror and offers absolute wonderful experience. This stylish wall mounted LED mirror is equipped with Bluetooth box for function of player. It's fantastic that the mirror could eliminates the troubling fog automatically. The high quality built in touch panel system provides functionality which would be more higher-end than the traditional switch, and is designed to make life easier.
exor001

12v 105ah agm battery - 0 views

www.exor-battery.com/...ah-agm-battery-start-stop.html

12v 105ah agm battery

shared by exor001 on 24 Apr 22 - No Cached
  • exor001 on 24 Apr 22
     
    At low temperature, CCA≥1140A. Higher than normal capacity, reserve capacity (25A discharge test) is greater than 1.2 times normal capacity. 12V105AH-AGM Battery (start-stop) is suitable for Cadillac, Audi, BMW, and other models.
Bill Genereux

JMS to offer new digital media literacy course : School of Journalism & Media Studies - 22 views

jms.sdsu.edu/-digital-media-literacy-course

digitalmedia socialmedia literacy medialiteracy highered course journalism

shared by Bill Genereux on 14 May 12 - No Cached
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jimg1999

Detailed Notes on Business analyst certification - 0 views

Detailed Notes on Business analyst certification   IT Business Analyst – A mediator job in between business and technological know-how and opens up the scope in the direction of manageri...

started by jimg1999 on 19 May 22 no follow-up yet
jimg1999

Getting My Business analyst certification To Work - 0 views

Hence, For anyone who is a business analyst or an expert who wants to pursue a business Examination career and keen on leading business Evaluation certifications, you happen to be most likely ponde...

started by jimg1999 on 19 May 22 no follow-up yet
everay

electrical thermal imaging camera - 1 views

www.everaytech.com/or-electrical-inspections.html

electrical thermal imaging camera

shared by everay on 28 Mar 23 - No Cached
  • everay on 28 Mar 23
     
    Power industries require all-day monitoring, accurate intrusion detection, and regular preventive maintenance to ensure the reliable flow of power. The thermal camera is the right inspection tool for electricians to catch fuses that fail, plan repairs, and get things fixed before they become critical. The power sector is different from other industries in that maintenance cannot interrupt production, so prevention is a priority for substations. Why Do We Need Thermal Imaging Cameras for Power Industry The majority of accidents are caused by insulation aging and failure, which has the appearance of being much higher than the normal working temperature for several hours before breakdown. Infrared thermal imaging cameras can sense and detect faults such as overheating of set electric and telecommunications equipment. Non-contact infrared cameras can measure the surface temperature of an object from a safe distance, making them an indispensable tool for electrical equipment maintenance operations. Infrared cameras can effectively prevent equipment failures and unplanned power outages.
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