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Ed Webb

Admission Officials' Tweets Fall on Deaf Ears - Wired Campus - The Chronicle of Higher ... - 0 views

  • Evidence has shown that teenagers rely on college visits and Web sites to learn about colleges, rather than social-media outlets. When it comes to Twitter, students are barely on the site at all, let alone for college research purposes.
  • Rebecca Whitehead, assistant director of campus visits and engagements at Winthrop University, maintains the admissions office’s Twitter account, which currently has 373 followers. She says she uses it largely to connect with other higher-education professionals, to find out about upcoming events or research.
Ed Webb

Google - 0 views

Ed Webb

Study Shows Students Are Addicted to Social Media | News | Communications of the ACM - 0 views

  • most college students are not just unwilling, but functionally unable to be without their media links to the world. "I clearly am addicted and the dependency is sickening," says one person in the study. "I feel like most people these days are in a similar situation, for between having a Blackberry, a laptop, a television, and an iPod, people have become unable to shed their media skin."
  • what they wrote at length about was how they hated losing their personal connections. Going without media meant, in their world, going without their friends and family
  • they couldn't connect with friends who lived close by, much less those far away
  • ...8 more annotations...
  • "Texting and IM-ing my friends gives me a constant feeling of comfort," wrote one student. "When I did not have those two luxuries, I felt quite alone and secluded from my life. Although I go to a school with thousands of students, the fact that I was not able to communicate with anyone via technology was almost unbearable."
  • students' lives are wired together in such ways that opting out of that communication pattern would be tantamount to renouncing a social life
  • "Students expressed tremendous anxiety about being cut-off from information,"
  • How did they get the information? In a disaggregated way, and not typically from the news outlet that broke or committed resources to a story.
  • the young adults in this study appeared to be generally oblivious to branded news and information
  • an undifferentiated wave to them via social media
  • 43.3 percent of the students reported that they had a "smart phone"
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