Admission Officials' Tweets Fall on Deaf Ears - Wired Campus - The Chronicle of Higher ... - 0 views
-
Evidence has shown that teenagers rely on college visits and Web sites to learn about colleges, rather than social-media outlets. When it comes to Twitter, students are barely on the site at all, let alone for college research purposes.
-
Rebecca Whitehead, assistant director of campus visits and engagements at Winthrop University, maintains the admissions office’s Twitter account, which currently has 373 followers. She says she uses it largely to connect with other higher-education professionals, to find out about upcoming events or research.